Ania Hyman

“The term ‘influencer’ has become quite ubiquitous in the online space, especially in social media marketing. What was previously being done by celebrities is now taken over by regular people with large followings on social media platforms,” said Influencer Marketing Hub. The Denmark-based company says it “specializes in producing how-to guides, courses, and research reports in the social media and influencer marketing industry.” How far we’ve come – to the point where there’s an actual influencer marketing industry. Influencer Marketing Hub did say that industry experts and thought leaders “can also be considered influencers in their respective industries. These key opinion leaders have gained respect because of their qualifications, position, or experience in their topic of expertise.” It added that “the opinions of these influencers hold significant weight regardless of their social media follower count.” Supply Chain Media is Transforming to Fit the Needs of a Changing Industry Thankfully, it is the industry experts and thought leaders who are influencing supply chain media rather than TikTok “stars” and the Kardashians. There is now a wealth of supply chain-focused programming keeping industry professionals abreast of the latest trends and innovations. Three Supply Chain Influencers to Watch Vin Vashista, Sofia Rivas, and…

It’s been an exciting week here at Supply Chain Now! Get ready to hear all the latest episodes, interviews, conversations, and livestreams from this week right here. On Monday, we released 3 new episodes! In this episode of Supply Chain Now, we introduced the relaunch of our Supply Chain Real Estate series, in partnership with Prologis. Special host Ward Richmond of Colliers International joined our Supply Chain Now host Scott Luton to welcome Melinda McLaughlin and Megan Creecy-Herman of Prologis to the show. On This Week in Business History, Scott Luton shares 9 Things you Didn’t Know About Tina Fey. On Supply Chain Now en Espanol, host Enrique Alvarez welcomed José Luis Silva Vázquez with Dux Capital to hear stories from his childhood and how self-motivation and taking risks have gotten him where he is today. On Tuesday, we released 2 new episodes! On this episode of TEKTOK, Kelly Barner and Enrique Alvarez joined Karin Bursa and Scott Luton to discuss how the industry has bounced back since the pandemic began and how far we’ve come on a few important themes around digital supply chain and procurement. On TECHquila Sunrise, host Greg White continued his conversation with stealthy startup co-founder…