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Caitlin Roberson

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travel
August 14, 2025

5 Questions I Would Like to be Asked About the Logistics Behind Traveling

Special Guest Blog Post written by Sofia Rivas Herrera   One of my greatest joys is travelling around the world; learning about other cultures, ways of living and traditions. I often say that “everything is supply chain”, and this topic is no exception. When we plan a trip, we first start by defining origin and destination followed by when we want to travel and how. Then we evaluate how much we want/can spend and identify our non-negotiables, which start reducing the horizon of combinations and options we have. Does this sound familiar? In my mind this is very similar to processes within planning, procurement, network optimization and supply chain strategy. Here are 5 questions travel-related that I loved to be asked to help prove my point of this connection with supply chain:   What is the best way to plan a trip?   Planning a trip is no different than planning a new distribution model or redesigning your network. This process can look a bit like this: Define your route; origin and destination Identify your constraints: budget, time available, level of convenience and comfort, Run your optimization scenarios From there, you identify available lanes, available modes of transport, and available…
supply chain
July 25, 2025

The Future of Supply Chains Starts With Better Questions

Special Guest Blog Post written by Stela Jaqueta   In today’s fast-changing world, Africa’s role in global supply chains is at a tipping point. For too long, the continent has been viewed primarily as a source of raw materials rather than as a strategic partner in value creation. But what if we reimagined everything, from policies and technologies to mindsets and sustainability practices, through an Africa-centered lens? In this blog post, I explore five questions that challenge conventional supply chain thinking. From redefining Africa’s place at the global negotiation table, to elevating cultural intelligence from “soft skill” to strategic necessity, to designing climate-restorative logistics and embracing the digital revolution in a way that includes youth-led and informal businesses, each question is a call to rethink, redesign, and re-center. 1. What would a truly Africa-centered global supply chain look like? A truly Africa-centered global supply chain would shift from a model of extraction to one of empowerment and value creation. It would prioritize investment in local manufacturing, infrastructure, and knowledge transfer, ensuring that raw materials sourced from Africa are processed, packaged, and innovated on the continent. African-led businesses are seen as power players, with a voice and authority at the negotiation…