Chetrice Mosely-Romero

TEKTOK host Karin Bursa was recently recognized as one of Supply & Demand Chain Executive’s Top Women in Supply Chain for 2022. The Women in Supply Chain award honors female supply chain leaders and executives whose accomplishments, mentorship, and examples set a foundation for women in all levels of a company’s supply chain network. A heartfelt congratulations to Karin and all other award recipients! Check out the entire list here.  

At MODEX 2026 in Atlanta, Scott Luton caught up with Mike Harris, VP of OMRS at Ocado Intelligent Automation, to explore how robotics, software, and evolving customer expectations are reshaping modern warehouse operations. While robots may grab the spotlight, Harris makes it clear: the real value lies beneath the surface, as in the intelligence that powers them.   Rising Expectations and the Cost-to-Serve Challenge Warehouse operators are under increasing pressure from both ends of the supply chain. Costs continue to climb, while customer expectations are rising just as quickly. “Cost to serve is continuing to increase and customers expect things faster and completely accurate” Harris explains. This dynamic creates a constant balancing act. Organizations must improve speed and accuracy while controlling costs, a challenge that requires more than incremental improvements. It demands smarter, more adaptive systems.   Flexibility and Long-Term Thinking Take Center Stage In today’s volatile environment, Harris sees a clear shift in how companies approach automation investments. “We’re finding that customers are looking to invest in technologies and partners that they want to stay with for a while,” he notes. Rather than chasing one-off solutions, organizations are prioritizing long-term partnerships and scalable platforms that can evolve with their…