Christian Hjerp

The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…

We continued this week on Supply Chain Now with more great interviews, conversations, livestreams, and episodes! Did you miss any episodes? On Saturday, we published an episode of Logistics & Beyond where Jamin interviewed Ryan Schreiber for a great episode on the power of authenticity.     Then on Monday, Scott and Greg welcomed self-proclaimed supply chain enthusiast and ambassador, Sofia Rivas Herrera to the podcast. On Tuesday, we published a recent episode of Supply Chain is Boring, with the Supply Chain Doctor Chris Barnes interviewed Ted Stank.     We published our Supply Chain Buzz on Wednesday, where Scott & Greg discussed the top supply chain news of the week, as well as great tips and information about breaking into and advancing in supply chain.     On Thursday, Scott interviewed Anne Robinson, PhD with Kinaxis for a great conversation on the significance of resiliency versus efficiency in the supply chain, and other corporate leadership topics.     And on Friday, we published the first half of Greg’s interview with Sarah Barnes-Humphrey for TECHquila Sunrise.     Which was your favorite episode this week? Never miss an episode by subscribing to Supply Chain Now! Make sure you tune in…