Dr. Glenn Richey

We continued this week on Supply Chain Now with more great interviews, conversations, livestreams, and episodes! Did you miss any episodes? On Saturday, we published an episode of Logistics & Beyond where Jamin interviewed Ryan Schreiber for a great episode on the power of authenticity.     Then on Monday, Scott and Greg welcomed self-proclaimed supply chain enthusiast and ambassador, Sofia Rivas Herrera to the podcast. On Tuesday, we published a recent episode of Supply Chain is Boring, with the Supply Chain Doctor Chris Barnes interviewed Ted Stank.     We published our Supply Chain Buzz on Wednesday, where Scott & Greg discussed the top supply chain news of the week, as well as great tips and information about breaking into and advancing in supply chain.     On Thursday, Scott interviewed Anne Robinson, PhD with Kinaxis for a great conversation on the significance of resiliency versus efficiency in the supply chain, and other corporate leadership topics.     And on Friday, we published the first half of Greg’s interview with Sarah Barnes-Humphrey for TECHquila Sunrise.     Which was your favorite episode this week? Never miss an episode by subscribing to Supply Chain Now! Make sure you tune in…

Today, podcasts rival streaming television programming in terms of the number and variety of offerings. Perhaps that’s because podcasts are the ideal vehicle for businesses to deliver thought leadership and expand brand visibility. Professionally produced and informative supply chain podcasts provide companies and industry experts a way to engage with targeted audiences and build credibility and trust with customers and business stakeholders. Podcasts Represent a Growing Trend in a Dynamic Media Landscape “Podcasting is no longer a niche medium,” according to Statista, which said nearly 70 million people in the United States listened to podcasts in 2023. The audience for podcasts is expected to continue to grow and is forecast to reach 110 million listeners by 2029. And there’s room for more supply chain-focused businesses to invest in supply chain podcasts to share their messaging and build brand authority. Three Reasons Businesses Invest in Supply Chain Podcasts “Podcasts are often viewed as a relatively easy way for anyone to tell a story. But actually getting an audience for that storytelling is more difficult, and podcast producers use several means to grow and connect with their audiences. Most of the top-ranked podcasts studied are available on four major listing sites –…