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October 29, 2020
This Week on Supply Chain Now: October 26th – 30th
It’s been a great week on Supply Chain Now! Make sure you’re up to date on all the latest episodes, interviews, conversations, and livestreams right here. On Saturday, Kelly Barner with Buyers Meeting Point joined Scott and Greg on the podcast to share her thoughts on the priorities & challenges within procurement as well as key takeaways involving GPO & Mastermind Live 2020. On Monday, Scott and Greg welcome Diego Martinez with Coca-Cola and Mike Lackey with SAP to dive into the critical role supply chain plays in Atlanta, full of key takeaways that relate back to business regardless of where you live. On Tuesday, Phil Rich, SVP & CSCO with Sweetwater, shares his perspective with Supply Chain Now Co-hosts Greg White and Scott Luton on how to guarantee quality customer experiences. On Wednesday, Scott and Greg hosted the Supply Chain Buzz where they welcomed HR Expert & Consultant John Holly, who shared everything you need to know when it comes to supply chain talent right now. On TECHquila Sunrise this Thursday, Greg White reflected on the best moments from the podcast since August with featured technology founders, investors, and visionaries. We ended the week…
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October 16, 2025
Breaking Through: The Power of Supply Chain Podcasts
In a world of constant digital noise, marketing leaders need more than impressions—they need attention, trust, and measurable results. Supply chain podcasts have emerged as one of the most effective ways to achieve that, offering a platform to extend your reach to hard-to-access decision-makers, build authentic thought leadership, drive demand and generate qualified leads, and strengthen both brand recognition and visibility. Inside This White Paper, You’ll Learn: Why 80% of podcast listeners take action after hearing an ad—and how to leverage that to drive pipeline. How to usestorytelling to humanize your brandand create lasting audience loyalty. Proven ways podcasts canelevate brand awareness, support sales enablement, and accelerate deal cycles. Four key stepsto producing standout podcasts that deliver measurable ROI. Real-world success storiesfrom leading brands like Mattel, Colgate-Palmolive, Georgia-Pacific, and more. DOWNLOAD NOW