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October 16, 2025
Breaking Through: The Power of Supply Chain Podcasts
In a world of constant digital noise, marketing leaders need more than impressions—they need attention, trust, and measurable results. Supply chain podcasts have emerged as one of the most effective ways to achieve that, offering a platform to extend your reach to hard-to-access decision-makers, build authentic thought leadership, drive demand and generate qualified leads, and strengthen both brand recognition and visibility. Inside This White Paper, You’ll Learn: Why 80% of podcast listeners take action after hearing an ad—and how to leverage that to drive pipeline. How to usestorytelling to humanize your brandand create lasting audience loyalty. Proven ways podcasts canelevate brand awareness, support sales enablement, and accelerate deal cycles. Four key stepsto producing standout podcasts that deliver measurable ROI. Real-world success storiesfrom leading brands like Mattel, Colgate-Palmolive, Georgia-Pacific, and more. DOWNLOAD NOW
November 12, 2021
This Week In Supply Chain Now: November 8th – November 12th
Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now! We started this week off with a very special episode of Supply Chain Now. Host Scott Luton and special co-host Allison Giddens get to converse with a pair of very powerful women in the manufacturing business. Scott and Allison talk with Stacey Schroeder the President and Founder of EVelop; and the Value Improvement Project Engineer at Polaris Industries, Coral Huffmaster. Together they discuss the Key Takeaways from the 2021 Women in Manufacturing Summit. For Monday’s This Week In Business History episode, Kelly Barner explores a car invention that was created over 120 years ago. On Tuesday, we released a new episode of Supply Chain Now with Scott Luton and Greg White. This episode features two of Manhattan Associates’ reputable representatives. Rob Schaefer the Vice President of Transportation Management Sales and Gregg Lanyard the Director of Product Management for Manhattan Associates. During this episode, they all offer their perspectives on the supply chain outlook for 2022. On Wednesday we released an episode of Logistics With Purpose with host Enrique Alvarez and Kristi Porter. This episode features Michael Broidy the Senior…