Grady Brain

written by Nick Gospodinov, Founder & CEO of Mandel AI   There is a dirty secret in supply chain management: the most critical information about your orders, delays, and supplier commitments doesn’t live in your ERP. It lives in email. Not in dashboards. Not in control towers. In inboxes. Ask any procurement manager what they do first thing in the morning, and the answer is almost always the same: open Outlook, start scrolling. A supplier confirmed a ship date in a reply chain. A freight forwarder flagged a delay in an attachment. A pricing update came through as a PDF buried in a thread from two weeks ago. This is the real operating system of supply chain, and it has no search, no alerts, no reconciliation, and no memory.   The Coordination Gap No One Talks About The supply chain technology market has poured billions into planning, visibility, and execution systems. These tools work when the data is clean, structured, and already inside the system. The problem is that the most operationally critical information never makes it there in time. Manufacturers and distributors manage hundreds, sometimes thousands, of supplier relationships. Each one generates a constant stream of unstructured communication: order…

At MODEX 2026 in Atlanta, Scott Luton sat down with Andre Luecht, Global Strategy Lead for Transportation, Logistics & Warehousing at Zebra Technologies, to explore how synchronization, visibility, and practical innovation are shaping the next phase of supply chain performance. Interestingly, the conversation began not with technology, but with competitive dragon boat racing, a hobby of Andre Luecht’s that he enjoys in his free time. For Luecht, the analogy is clear: success depends on alignment. “The team that is the most synchronized team is the one that wins,” he explains, a principle that applies just as much to supply chains as it does to sport.   Turning Data Into Decisions At the Edge Zebra Technologies has long been known for enabling visibility across supply chains, from barcode scanning to RFID and beyond. But today, the focus is evolving toward something more powerful: decision-making at the edge. Luecht describes a world where frontline workers are empowered with real-time intelligence directly on their devices. “AI… is what you can build into a device in the hand of someone who has to decide what truck a certain pallet goes onto,” he says. This concept, what Zebra calls “frontline AI”, brings intelligence closer to…