Gregor Purdy

Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now. On Monday’s episode of Supply Chain Now, Scott Luton leads the conversation on reverse logistics and welcomes Tony Sciarrotta with RLA and Rich Bulger with Cisco to the show. On This Week in Business History, Scott tells the rags to riches story of Airbnb and more. On Tuesday we released a classic episode of TEKTOK in which Karin Bursa shares the 3 Things C-Level Execs Need to Know About Sales & Operations Planning and Inventory Optimization. On Tuesday we also released a new episode of TECHquila Sunrise. Greg White welcomed Kubera Venture Capital’s Balaji Gopinath and special guest Robin Gregg, CEO of RoadSync. On Wednesday, Scott had the opportunity to talk with some of the University of Georgia’s up-and-coming Supply Chain Rising stars, Jessie Bailey and Elena Griggs. We also released another episode of the Supply Chain Buzz featuring Mike Griswold, and presented by OMNIA Partners. Scott, Greg, and Mike discussed everything from rising COVID-19 infections impact of the supply chain to the United Nations response to climate change. On Friday, host Page Siplon sat down with Griff Lynch…

Today, podcasts rival streaming television programming in terms of the number and variety of offerings. Perhaps that’s because podcasts are the ideal vehicle for businesses to deliver thought leadership and expand brand visibility. Professionally produced and informative supply chain podcasts provide companies and industry experts a way to engage with targeted audiences and build credibility and trust with customers and business stakeholders. Podcasts Represent a Growing Trend in a Dynamic Media Landscape “Podcasting is no longer a niche medium,” according to Statista, which said nearly 70 million people in the United States listened to podcasts in 2023. The audience for podcasts is expected to continue to grow and is forecast to reach 110 million listeners by 2029. And there’s room for more supply chain-focused businesses to invest in supply chain podcasts to share their messaging and build brand authority. Three Reasons Businesses Invest in Supply Chain Podcasts “Podcasts are often viewed as a relatively easy way for anyone to tell a story. But actually getting an audience for that storytelling is more difficult, and podcast producers use several means to grow and connect with their audiences. Most of the top-ranked podcasts studied are available on four major listing sites –…