Gugulethu Hughes

Written by Karin Bursa, Founder and CEO of NIRAKIO and Supply Chain Now Host If you know me, you know I’m a supply chain nerd. I love talking about it, thinking about what’s next, and sharing success stories to inspire others who may feel overwhelmed or unsure where to start. So, when I stepped into the moderator’s chair for our recent Supply Chain Now livestream, I knew we were in for a powerful conversation. Five extraordinary women — each leading global supply chains at some of the world’s most iconic brands — came together to share how they are navigating disruption, embracing innovation, and shaping the future of supply chain leadership. As a fellow Woman in Supply Chain for over 30 years, I had to resist acting like a true ‘Fan Girl’ — I could have talked with them for hours. The world we live in is the “Never Normal.” Volatility is constant. Technology is advancing faster than our operating models. Yet, what struck me most during our panel was the optimism and resilience each leader displayed. These women are proof that even in the face of complexity, supply chains can be transformed into engines of business growth, agility, and…

When service levels slip, most organizations respond the same way: add more inventory. A little extra safety stock here, a buffer there, and to many businesses, that feels like the safest path forward. But it rarely works. Instead of solving the problem, businesses end up with bloated inventory in one location and stockouts in another. Working capital climbs, service is still inconsistent, and planners are stuck reacting rather than improving outcomes. It’s like trying to fix traffic by adding more cars to the road, and congestion just gets worse. This is the inventory trap: chasing service by piling up stock instead of managing it strategically.   What is Multi-Echelon Inventory Optimization? Multi-Echelon inventory optimization (MEIO) helps you put the right inventory in the right places across your network to hit service goals with less total stock. Instead of optimizing each site in isolation, MEIO looks at your entire network of plants, distribution centers, suppliers, and customers as one connected system.   The three most common inventory issues businesses face At its core, MEIO answers three questions every supply chain leader is asking: Where should we hold inventory? Not every location needs the same level of protection. MEIO determines the most…