Joerg Walden

The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…

Another great week here at Supply Chain Now! Did you catch all the episodes? If not, you can check them all out here: We kicked off the week with This Week in Business History, where Scott looks back at some of the biggest historical events in business history for the week ahead.   Supply Chain Now · “June 22nd- This Week in Business History: The Birth of the Universal Product Code”   Then on Tuesday, Scott and Greg welcomed Jeff Cashman with GreyOrange to the podcast for a conversation on robots, automation, and so much more   Supply Chain Now · “Modern Fulfillment Demands Modern Systems: Jeff Cashman with GreyOrange”   On Wednesday, we launched another new series, TECHquila Sunrise with Greg White, where Greg shares the latest investments, acquisitions, innovations, and glorious implosions in Supply Chain Tech every week.   Supply Chain Now · “The Dawn of a New Day: TECHquila Sunrise with Greg White”   On Thursday we published the Supply Chain Buzz, where Greg and Scott discussed the top supply chain news of the week.   Supply Chain Now · “Supply Chain Buzz for June 22nd: Pharma, Late Deliveries, ECommerce, & More”   And we wrapped up…