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warranty management optimization
June 2, 2026
Your Supply Chain Isn’t Broken. Your Data Is.
written by Chris Cunnane with InterSystems Supply chain leaders are under constant pressure to move faster, reduce costs, improve resilience, and respond to disruptions in real time. Yet despite billions invested in technology, many organizations still struggle with stockouts, delayed shipments, excess inventory, and unreliable forecasts. The problem may not be the supply chain itself. It may be the data behind it. Most organizations today operate with more supply chain data than ever before. ERP systems, warehouse management platforms, transportation tools, supplier portals, IoT devices, and analytics dashboards generate a nonstop flow of information. On paper, this should create unprecedented visibility. But visibility is not the same as confidence. When inventory data is delayed, supplier updates are inconsistent, and demand signals are fragmented across systems, organizations are forced to make critical decisions using incomplete or unreliable information. The result is a distorted picture of reality, and costly mistakes follow. Companies expedite shipments they didn’t need. They over-order inventory “just in case.” They miss shortages that were hiding in plain sight. And they spend valuable time reconciling conflicting reports instead of solving problems. The Real Problem: Fragmented Data The challenge isn’t a lack of data. It’s that the data…
supply chain podcast
March 31, 2025
Meet the Supply Chain Now Host: Marty Parker
Supply Chain Now is the voice of the supply chain industry, and our hosts are experts in the field. Podcast listeners tune in to hear the words of wisdom from host Marty Parker, whose practical advice is taken everywhere from the classroom to the C-suite. An Educated Voice in Supply Chain Parker certainly has the supply chain chops to back up his advice. He has 30 years of experience in the supply chain C-suite (COO, CMO, CSO), is the founder and CEO of Adæpt Advising, and is an award-winning senior lecturer in supply chain and operations management at the University of Georgia. He also founded and leads UGA’s Supply Chain Advisory Board, is the academic director of the university’s Leaders Academy, and serves on multiple advisory boards, including the Trucking Profitability Strategies Conference, Zion Solutions Group, and Carlton Creative Co. Mentoring on Campus and in the C-suite Parker’s mentoring carries supply chain stakeholders from their student days to the C-suite. At UGA, he helps his students network and land internships and post-graduation jobs. Through Adæpt Advising, he works with C-suite executives to improve their skills, become better leaders, and develop strategic plans with detailed action steps and financial targets. He…