Kim Snyder

At MODEX 2026 in Atlanta, Scott Luton reconnected with James Malley, Co-Founder and CEO of Paccurate, for a conversation that blended humor, operational insight, and a fresh perspective on where warehouse technology is headed. While the discussion included everything from Disney World to hot dog bun conspiracies, the core message was serious: supply chain organizations are entering a new phase where control, visibility, and operational simplicity matter more than flashy technology demos.   MODEX 2026: Less Hype, More Optimization After nearly a decade of attending MODEX events, Malley sees a clear shift in this year’s show floor dynamic. “I notice in some years at MODEX, there will be all kinds of wild technology that’s kind of futuristic. And in other years, the vibe seems to focus more on the maturation of technology in very established categories,” he explains. “This year is more of the latter.” In other words, the industry appears to be moving from experimentation toward optimization. Rather than chasing the next shiny object, many supply chain leaders are focusing on getting more value from the systems and automation they already have in place. Deeper analytics, better visibility, and operational refinement are becoming bigger priorities than headline-grabbing robotics demonstrations.…

This post is written by our friends at e2open. E2open is the connected supply chain software platform that enables the world’s largest companies to transform the way they make, move, and sell goods and services. Moving as one.™ Learn More: www.e2open.com.   Parcel used to be the lightweight cousin of freight: important, but not something that kept supply chain leaders up at night. Those days are long gone. Today, parcel volumes rival truckload execution in complexity, visibility requirements, and cost impact. For many enterprises, parcel management software now determines whether omnichannel promises are kept—or quietly broken—one late delivery at a time. The problem isn’t parcel itself, but where it lives. When parcel operates in a separate system from your transportation management system (TMS), costs creep up, execution gets messy, and performance suffers. Integrating parcel directly into TMS workflows turns shipping from a necessary evil into a strategic advantage.   Parcel management: from warehouse detail to board-level problem Parcel complexity exploded as e-commerce, ship-from-store, and direct-to-consumer models took center stage. More carriers, more service levels, more delivery promises—and far more returns—turned parcel shipping into a daily operational chess match. That complexity has consequences. Parcel spend now shows up on executive radar.…