Lorraine Jenks

Supply chain technology is a hot commodity. Venture capital investments in supply chain tech and technology-based logistics companies have totaled an estimated $15.4 billion in 2024, and more than 150 supply chain startups have been acquired in the last two years as logistics companies work to leverage cutting-edge technology to improve their services. According to a Kearney report, the biggest capital infusions have been in delivery technology, warehouse automation, and supply chain digitization and artificial intelligence (AI), and the investments are paying off. “Quite simply, the more you invest, the better you get at monetizing breakthrough innovation.” Freight brokerages, in particular, are looking to technology to help set them apart – or stay in business. Brush Pass Research reported there are 17.5% fewer active freight brokerages today than there were two years ago. Three Supply Chain Startups to Know StartUs Insights identified the top nine supply chain innovations and trends for 2025: AI Internet of Things (IoT) Flexible supply chains Big data and analytics Robotics Supply chain sustainability Supply chain traceability Last-mile delivery Cybersecurity   “The supply chain has several variables that hinder its efficiency, including globalization, government regulations, pandemics, international transportation costs, increasing competition, and more,” StartUs said of…

Special Guest Blog Post written by Karin Bursa, Founder and CEO of NIRAKIO and Supply Chain Now Host   Artificial intelligence is no longer a “what if” in supply chain — it is here. In fact, Gartner predicts that 50% of cross-functional supply chain management solutions will use intelligent agents to autonomously execute decisions in the ecosystem by 2030. But how do leaders move from hype to real impact? During our recent Supply Chain Now Power Panel, I asked five senior executives to share where they see AI making the biggest impact. Their answers revealed not just excitement, but a roadmap for how supply chains can evolve. Here is how they responded, in their own words. Q: Where do you see AI making the greatest impact in your supply chain? Eliza Simeonova – VP Global Supply, Mars Pet Nutrition “AI forces operational discipline. Clean data is no longer optional. The system itself demands it. I also see AI shaping supply chain synchronization — aligning suppliers, factories, warehouses, and customers in new ways.” Whitney Shlesinger – VP Global Planning & Logistics, McCormick “For me, it’s about people. Employees want to move beyond non-value-added work. AI allows us to free them up…