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Building Brand Leaders
January 20, 2025
Supply Chain Podcasts in 2025: Building Brand Leaders
The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…
July 17, 2020
This Week on Supply Chain Now- July 11th-17th
BIG WEEK here at Supply Chain Now! Did you catch all the episodes? If not, listen here! We added a special Saturday episode on the 11th in our Logistics with Purpose series. Scott, Greg, and Enrique Alvarez hosted Jonathan Starr and Trudy Hall with the Abaarso School. Supply Chain Now · “Logistics with Purpose: Jonathan Starr & Trudy Hall with the Abaarso School” On Monday, we celebrated our 400TH EPISODE and the entire Supply Chain Now team shared their favorite episodes and topics in this special show! Supply Chain Now · “The Supply Chain Now Team Reflects on 400 Episodes” Then on Tuesday, we featured This Week in Business History, where Scott looks back at some of the biggest historical events in business history for the week ahead. This week focused on the beginnings of Boeing. Supply Chain Now · “This Week in Business History for July 13th: Boeing Takes Off in the Pacific Northwest” On Wednesday we published the Supply Chain Buzz, where Greg and Scott discussed the top supply chain news of the week, and were joined by special guest Kevin L. Jackson, with SourceConnecte. Supply Chain Now ·…