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Building Brand Leaders
January 20, 2025
Supply Chain Podcasts in 2025: Building Brand Leaders
The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…
May 29, 2020
This Week in Supply Chain Now: May 26th – 29th
Another great week here at Supply Chain Now! Have you listened to all the episodes this week? If not, we’ve got it covered! Check them all out here: We took Monday off in observation of Memorial Day, and on Tuesday we welcomed Ward Richmond with SupplyChainRealEstate.com back to Supply Chain Now, and he gave Scott and Greg a supply chain real estate industry update. Supply Chain Now · “Industry Real Estate Update: Ward Richmond & SupplyChainRealEstate.com” On Wednesday, Mike Wasson and Aubree Duncan with Tosca joined Scott and Greg on Wednesday to talk about food safety and a supply chain update Supply Chain Now · “Food Safety & Supply Chain Update: Mike Wasson & Aubree Duncan with Tosca” On Thursday we published our popular Supply Chain Buzz, and Scott and Greg welcomed Jon Davis, Chief Meteorologist with Riskpulse to the podcast, who shared a weather update and how it affects the global supply chain. Supply Chain Now · “The Supply Chain Buzz for May 26th with Special Guest Jon Davis with Riskpulse” And on Friday, we welcomed MIchael Darden with DFM Data Corp to Supply Chain Now. Supply Chain Now · “Michael Darden:…