Scott McMurray

At the Gartner Supply Chain Planning Summit in Denver, Scott Luton caught up with Rob Haddock, a seasoned supply chain practitioner and advisor with Demand Chain AI, to discuss the persistent planning challenges organizations face—and why maturity, discipline, and optimization still matter more than buzzwords. Demand Chain AI blends consulting services with advanced supply chain technologies, focusing on optimization across trade promotion management, demand sensing, supply planning, and detailed production scheduling. Haddock’s role centers on helping organizations strengthen business processes—particularly sales and operations planning (S&OP), performance reporting, and the practical application of technology to improve execution on both the demand and supply sides.   A Practitioner’s Perspective on Planning Gaps Haddock’s perspective is shaped by decades spent inside large, sophisticated supply chain organizations. Early in his career, he worked within an iconic, global beverage company where advanced planning environments were already in place—though, in hindsight, he admits those tools were sometimes underutilized. Today, Haddock spends much of his time working with small and mid-sized organizations that haven’t been as fortunate. In many of these environments, planning maturity is still low, foundational practices are missing, and—unsurprisingly—Excel remains the primary planning tool. “Basic business practices that have been around since the 1990s…

Special Guest Blog Post written by Dyci Sfregola   Why planning, procurement, and leadership must move beyond coordination theater Collaboration is one of the most overused (and misunderstood) words in both modern supply chain and construction management. Everyone claims to value it. Few organizations design their operating models to make it work. In a recent conversation, Scott Luton sat down with Dyci Sfregola, author of Next Level Construction Management, to unpack what real collaboration looks like in practice; and why so many well-intentioned efforts fail to deliver measurable results.   What “True” Collaborative Planning Really Means According to Sfregola, real collaboration isn’t about more meetings or more dashboards. It’s about working together to create one plan, one set of assumptions, and real tradeoff analysis – – all owned collectively across functions. That includes finance, commercial, marketing, manufacturing, planning, and procurement all working from the same reality. Capacity, labor, cash flow, and constraints are visible. Decisions are documented. Actions actually change what happens next. The most common failure? Confusing information sharing with alignment. Teams often circulate data and emails and call it alignment, but no one in the room has clear decision rights – – or the authority to commit resources…