Tracie Ohonme

Another BIG week at Supply Chain Now! If you missed an episode, get a quick summary and listen here! On Monday, we published a new episode in This Week in Business History. Scott shared the stories of a few retail legends, the birth of Motown, and more! Supply Chain Now · “This Week in Business History for August 17th: Retail & Radio Legends are Born”   We continued the Today in Manufacturing series on Tuesday as Kelly Scheib with Proterra joined Laura Madajewski, Jason Moss, and Scott on the podcast on Tuesday.   Supply Chain Now · “Serving the People Behind the Numbers: Kelly Scheib with Proterra”   On Wednesday, we published this week’s Supply Chain Buzz, where Scott and Greg shared the top supply chain stories of the week.   Supply Chain Now · “The Supply Chain Buzz for August 17th: Imports Up, Cold Chain Explosion, & Good News”   On Thursday, we shared an excellent interview on supply chain leadership as Scott & Greg spoke with Rick Blasgen, the President & CEO of CSCMP.   Supply Chain Now · “Leading the Supply Chain Industry Forward: Rick Blasgen with CSCMP”   And we wrapped up the week a little…

“The term ‘influencer’ has become quite ubiquitous in the online space, especially in social media marketing. What was previously being done by celebrities is now taken over by regular people with large followings on social media platforms,” said Influencer Marketing Hub. The Denmark-based company says it “specializes in producing how-to guides, courses, and research reports in the social media and influencer marketing industry.” How far we’ve come – to the point where there’s an actual influencer marketing industry. Influencer Marketing Hub did say that industry experts and thought leaders “can also be considered influencers in their respective industries. These key opinion leaders have gained respect because of their qualifications, position, or experience in their topic of expertise.” It added that “the opinions of these influencers hold significant weight regardless of their social media follower count.” Supply Chain Media is Transforming to Fit the Needs of a Changing Industry Thankfully, it is the industry experts and thought leaders who are influencing supply chain media rather than TikTok “stars” and the Kardashians. There is now a wealth of supply chain-focused programming keeping industry professionals abreast of the latest trends and innovations. Three Supply Chain Influencers to Watch Vin Vashista, Sofia Rivas, and…