As businesses strive to adapt to an increasingly digital world, the industrial metaverse is emerging as a powerful tool for achieving competitive advantage. From Caterpillar’s virtual reality lab to Microsoft’s integration of generative AI in supply chain management, organizations worldwide are embracing the industrial metaverse to drive innovation and enhance decision-making. In this new episode of Supply Chain Now, sponsored by Microsoft, join hosts Scott W. Luton and Kevin L. Jackson in an engaging exploration of the industrial metaverse and its profound impact on various industries. From revolutionizing product development to optimizing supply chain management, discover how businesses are leveraging this transformative technology to drive innovation and achieve extraordinary outcomes. Listen in and learn: Exactly what the industrial metaverse is, its benefits, and practical applications How the industrial metaverse strengthens teams by enabling seamless collaboration and empowering individuals to make faster, more confident decisions The importance of embracing new technologies and leveraging them to stay ahead in today’s rapidly evolving business landscape Valuable insights from Scott and Kevin, and their experiences and interactions with industry leaders navigating the complexities of the industrial metaverse. Tune into this informative episode as we demystify the industrial metaverse and learn how it’s reshaping industries…

In this episode of The Buzz, powered by APL Logistics, Scott Luton is joined by Marty Parker and special guest Thomas Beil, founder and CEO of Perfect Planner, for a timely conversation on supply chain performance, workforce challenges, decision intelligence, and the future of planning. The conversation explores what leading supply chain organizations have in common, including customer focus, leadership alignment, clear strategy, balanced metrics, and a culture of innovation. Scott, Marty, and Thomas also discuss the growing memory chip crunch, how retailers are using tariff refunds to lower prices, and the rising demand for supply chain talent with AI skills. The discussion then dives into the democratization of expertise, the power of AI to capture institutional knowledge, and why decision intelligence may be the missing layer between data visibility and better execution. Thomas also shares how Perfect Planner is helping manufacturers move beyond spreadsheets and into a more proactive, standardized, and scalable planning process. Key Takeaways: The five traits leading supply chain organizations consistently demonstrate Why technology projects often fail because of leadership and process issues, not the technology itself How the memory chip shortage is being driven by AI infrastructure demand Why supply chain talent, AI skills, and…