This Week at Supply Chain Now: April 27th – May 1st

“The term ‘influencer’ has become quite ubiquitous in the online space, especially in social media marketing. What was previously being done by celebrities is now taken over by regular people with large followings on social media platforms,” said Influencer Marketing Hub. The Denmark-based company says it “specializes in producing how-to guides, courses, and research reports in the social media and influencer marketing industry.” How far we’ve come – to the point where there’s an actual influencer marketing industry. Influencer Marketing Hub did say that industry experts and thought leaders “can also be considered influencers in their respective industries. These key opinion leaders have gained respect because of their qualifications, position, or experience in their topic of expertise.” It added that “the opinions of these influencers hold significant weight regardless of their social media follower count.” Supply Chain Media is Transforming to Fit the Needs of a Changing Industry Thankfully, it is the industry experts and thought leaders who are influencing supply chain media rather than TikTok “stars” and the Kardashians. There is now a wealth of supply chain-focused programming keeping industry professionals abreast of the latest trends and innovations. Three Supply Chain Influencers to Watch Vin Vashista, Sofia Rivas, and…

Whether you’re a seasoned supply chain professional or a newcomer, keeping up with the latest trends, technologies, and best practices is essential for maintaining a competitive edge. One of the most effective ways to do this is by tuning into podcasts that focus on the industry. Here, we introduce three influential podcasts: Supply Chain Now, Logistics with Purpose, and Digital Transformers. Let’s explore each of these supply chain podcasts, covering their topics, episode formats, and why they should be on your must-listen list. Three Supply Chain Podcasts to Keep You Informed We’re spilling the tea on the best supply chain podcasts you need to know. Be sure to check out these three favorites of ours, wherever you get your podcasts. 1. Supply Chain Now Where to listen: https://supplychainnow.com/program/supply-chain-now/ Hosts: Scott Luton and various others Podcast Description We may be a little biased but Supply Chain Now is a leading podcast that provides comprehensive insights into global supply chain performance. Hosted by Scott Luton and his team of industry-veteran co-hosts from companies like Amazon, P&G, and Nordstrom, this podcast covers a wide range of topics, including logistics, transportation, technology, and innovation. Supply Chain Now has been featured in the Apple Podcasts…