On this episode of The Buzz, Scott Luton is joined by special co-host Dr. Muddassir Ahmed and special guest Anthony Reeves, Vice President of Global Brand & Creative at Kohler and author of Eat the Donkey: Why Great Companies Embrace Discomfort. Together, they explore the realities of AI adoption, decision-making optimization, innovation, leadership, and what separates organizations that thrive from those that struggle to keep pace. As supply chains continue to evolve in the age of AI, organizations face critical decisions about technology adoption, data quality, change management, and leadership. Scott, Muddassir, and Anthony examine why many AI initiatives fail, what companies can learn from both successes and setbacks, and why strong decision-making remains one of the most valuable competitive advantages. The conversation also explores the growing importance of human connection, brand differentiation, organizational culture, and the willingness to embrace discomfort in pursuit of long-term growth. Drawing on experiences from Amazon, Kohler, Starbucks, and other global brands, Anthony shares powerful lessons on innovation, leadership, and staying true to what makes an organization unique. Key Takeaways AI success depends as much on adoption, change management, and leadership as it does on technology. High-quality, contextualized data remains the foundation for effective AI…

As manufacturing and supply chain industries evolve, events like MODEX 2026 are key in connecting professionals, driving innovation, and showcasing trends. With growing demands for efficiency, sustainability, and advanced tech, face-to-face gatherings offer vital opportunities to learn, compare solutions, and build relationships. MODEX stands as one of the largest platforms in North America, uniting exhibitors, educators, and live demos in a way hard to replicate elsewhere. In this episode, Scott W. Luton welcomes Daniel McKinnon, Chief Exhibitions Officer at MHI, for a behind-the-scenes look at MODEX 2026. Daniel discusses how MHI supports the industry year-round through standards, safety, and workforce development, and why face-to-face events remain essential for learning and networking. He also previews what attendees can expect in Atlanta, including how MODEX brings together exhibitors, education, and live demos on a grand scale. They also explore what’s new at MODEX 2026, April 13 to 16 at the Georgia World Congress Center, including free registration, 200+ seminars, keynotes with Richard McPhail, Salim Ismail, and Dale Earnhardt Jr., and MHI Industry Night with Jim Gaffigan. Daniel shares advice for first-timers and returning attendees, from planning meetings to carving out time for networking on the show floor. He also highlights on-site experiences…