Discover how Trek, a global leader in the bicycle industry, transitioned from B2B-only shipments to launching a direct-to-consumer (DTC) initiative, propelling their business to new heights. In this webinar, Supply Chain Now hosts Scott Luton and Kim Reuter are joined by ProShip Co-Founder Justin Cramer and Tom Spoke, IT Director of Business Applications at Trek Bicycle Corporation, to discuss the strategic carrier decisions, innovative technologies, and operational efficiencies that fueled Trek’s growth. They will also explore how Trek’s partnership with ProShip helped streamline their supply chain, optimize shipping costs, and deliver exceptional customer experiences. This webinar is a must-attend for businesses looking to expand their reach and ride the wave of direct-to-consumer success.

Join Supply Chain Now hosts Scott Luton and Marty Parker, special guests Ryan Murphy and Dhaval Desai with Microsoft, as well as Anna Linden with SAP, as we dive into an incredible story of supply chain transformation. The discussion will provide actionable insights into how Microsoft has transformed its supply chain organization, to better manage complexity across its global operations, while providing for unprecedented scale and capacity. The panel will discuss the breakthroughs that Microsoft has achieved in planning, resiliency, and sustainability, as well as how they’ve leveraged the powerful combination of lean thinking and artificial intelligence to fuel big outcomes. You’ll also learn more about how Microsoft & SAP have collaborated for years, including what lies ahead in the future as global supply chain management continues to innovate and evolve.