The importance of supply chain has never been higher and senior leaders are realizing how critical supply chain performance is to their company success. Accordingly, decisions to invest in supply chain resiliency and agility are gaining visibility across c-suites and boards of directors. With that visibility comes the opportunity to break from forcing new ways of thinking into existing supply chain models and truly drive digital transformation. Global confectionery, food, and pet care products and services leader Mars knows this firsthand as its recent investments are addressing both the need for end-to-end supply chain transformation and making a positive impact on the world around us. To do so, Mars has partnered with Kinaxis for their specialized supply chain capabilities and simulation to gain agility and transparency in its supply chain. Join Will Beery, VP Global Transformations, Mars Digital Technologies, and Anne Robinson, Chief Strategy Officer at Kinaxis, along with hosts Scott Luton and Greg White with Supply Chain Now, in this wide-ranging discussion covering the need to balance vision and execution as supply chains transform, innovate and evolve in ways that make a positive impact on the world.

Discover how Trek, a global leader in the bicycle industry, transitioned from B2B-only shipments to launching a direct-to-consumer (DTC) initiative, propelling their business to new heights. In this webinar, Supply Chain Now hosts Scott Luton and Kim Reuter are joined by ProShip Co-Founder Justin Cramer and Tom Spoke, IT Director of Business Applications at Trek Bicycle Corporation, to discuss the strategic carrier decisions, innovative technologies, and operational efficiencies that fueled Trek’s growth. They will also explore how Trek’s partnership with ProShip helped streamline their supply chain, optimize shipping costs, and deliver exceptional customer experiences. This webinar is a must-attend for businesses looking to expand their reach and ride the wave of direct-to-consumer success.