William O’Donnell

First, it was print, then radio and television, but with the advent of the internet, the effect of mass media multiplied a hundredfold. Today, information reaches the ends of the globe instantly, and some of the main drivers of that are video and podcasts, albeit aided by different social media platforms. Both are powerful mediums for communicating trends and news in any industry. Supply chain podcasts play a crucial role in disseminating information, serving as a powerful tool for enlightening the public. Delivering Authentic Expertise in a Cluttered Digital Landscape Industry professionals and even the general public seem to have an insatiable appetite for news, trends, and analysis of events impacting the supply chain, businesses, and the economy at large. Podcasts and videos offer people deep insights into the minds of industry experts and decision-makers on such topics as manufacturing, sourcing, supplier management, warehousing, logistics sustainability, and inventory management. Despite its many great qualities, social media can get noisy. For instance, on LinkedIn, many claim to be experts, sharing verified and unverified information about the supply chain industry. Finding the right source can be confusing, especially with the prevalence of irresponsibly published content and clickbait journalism. For stakeholders in the…

Another BIG week at Supply Chain Now! If you missed an episode, get a quick summary and listen here! We added another TWO additional episodes this week starting on Saturday, August 1st. If you didn’t catch our Supply Chain Buzz livestream last week, you got another chance to see Scott and Greg cover the top news in Supply Chain on Saturday. Supply Chain Now · “The Supply Chain Buzz for July 27th: Brand Rationalization, CSCO Diversity, & More”     On Sunday, we continued our Logistics with Purpose series with a great interview with Jon Thompson with Comunidad Connect.   Supply Chain Now · “Logistics with Purpose: Jon Thompson with Comunidad Connect”     On Monday, Scott and Greg spoke with Andrea Kerr, the VP of Product Management with SpotSee, all about optimizing supply chain visibility.   Supply Chain Now · “Optimizing Supply Chain Visibility: Angela Kerr with SpotSee”     On Tuesday we had ANOTHER great new program debut! We published the first episode of the Jamin Logistics & Transportation Experience, as Jamin Alvidrez interviewed our very own, Scott Luton!   Supply Chain Now · “Adapt & Thrive: Lessons from the Air Force, Andy Griffith & Granddad with Guest…