Analysis of the U.S. Bank 2024 Q4 Freight Payment Index

In this episode of Supply Chain Now, hosts Scott W. Luton and Kim Reuter are joined by freight industry experts Bobby Holland, Director of Freight Business Analytics at U.S. Bank, and Ken Adamo, Chief of Analytics at DAT Freight & Analytics. Together, they break down the latest U.S. Bank Freight Payment Index and what it reveals about the current state of the freight market.

Bobby and Ken share data-driven insights on key industry trends, including sluggish manufacturing, shifts in freight demand, and the impact of tariffs on cross-border shipments. They also discuss the balance between supply and demand, regional freight challenges, and how businesses can use data to navigate economic uncertainty.

For logistics professionals, shippers, and supply chain leaders, this episode provides actionable intelligence on market conditions, freight costs, and what to expect in 2025.

This episode is hosted by Scott Luton and Kim Reuter, and produced by Amanda Luton and Trisha Cordes.

Additional Links & Resources

Check out all the great resources and information mentioned during the show:

• Watch on YouTube
• Download the U.S. Bank Q4 2024 Freight Payment Index
• Connect with Bobby
• Connect with Ken
• Learn more about U.S. Bank
• Learn more about DAT Freight & Analytics
• Learn more about our hosts

Want more Supply Chain Now?

We know you can’t get enough Supply Chain Now! Don’t miss a single episode, livestream, or webinar:

• Watch and listen to more Supply Chain Now episodes here
• Subscribe to Supply Chain Now on your favorite platform
• Connect with the Supply Chain Now community and programming
• Work with us! Download Supply Chain Now’s NEW Media Kit
• UPCOMING WEBINAR- AI Insights for Smarter Shipping Strategies
• UPCOMING WEBINAR- The Rise of the Decision Makers
• UPCOMING WEBINAR- Embracing Agility for better TMS ROI
• Check out all upcoming Supply Chain Now Events
• For everything else, start here!