Share:

Fulfillment Potential: The Strategic Impact of Robotics in 3PL Operations

In this episode of Supply Chain Now, Scott Luton sits down with Bryan Wright, CTO and COO at G10 Fulfillment, and Cody Upp, Head of Marketing, Sales and Solutions at Zebra Robotics Automation, to explore how next-generation automation is reshaping third-party logistics.

Bryan shares G10’s journey to finding the right automation partner to boost labor efficiency, accuracy, and growth while maintaining cost control and training flexibility. Cody explains Zebra’s modular AMR (autonomous mobile robot) system—designed with operators in mind—that reduces variable cost per unit, maximizes utilization, and supports multiple workflows from picking to replenishment. Together, they break down why decoupling carts from robots isn’t just innovative, it’s transformative.

 

This episode is hosted by Scott Luton, and produced by Trisha Cordes, Joshua Miranda, and Amanda Luton.

 

Additional Links & Resources

Check out all the great resources and information mentioned during the show:

 

Want more Supply Chain Now?

We know you can’t get enough Supply Chain Now! Don’t miss a single episode, livestream, or webinar:

 

More Podcast Episodes

logistics
play-button-podcast
podcast-blue-microphone
Podcast
October 9, 2025

Innovation, Agility & Growth: The Future of Georgia Logistics

In this episode of Logistics with Purpose®, hosts Enrique Alvarez and Adrian Purtill sit down with Sandy Lake, Director of Logistics at the Georgia Center of Innovation, to explore how Georgia continues to lead the way in logistics and supply chain innovation.
global supply chain
play-button-podcast
podcast-blue-microphone
Podcast
November 8, 2024

The Buzz: Empowering Women in Supply Chain Leadership

Join us for this week’s episode of The Buzz, as we dive into the evolving landscape of supply chain management, and the critical role of AI in supply chain planning and execution, showcasing innovative use cases that promise to revolutionize the industry. Additionally, hosts Scott Luton and Jake Barr welcome special guests Dr. Stephanie Thomas, Associate Professor of Practice of Supply Chain Management and Executive Director of WISE, University of Arkansas, and Katherine Thomas, Student and President of the University of Arkansas WISE Chapter, who share insights from the recent WISE Future Leaders Symposium aimed at empowering the next generation of women in supply chain. Listen in to gain valuable perspectives on mentorship, personal branding, and the importance of building diverse teams, and discover actionable takeaways that can help you excel in your supply chain career while contributing to a more inclusive industry.   This episode is hosted by Scott Luton and Jake Barr, and produced by Amanda Luton and Trisha Cordes.   Additional Links & Resources Check out all the great resources and information mentioned during the show: Watch on YouTube: https://youtube.com/live/5c5Pwlvs2R4 Connect with Stephanie: https://www.linkedin.com/in/stephaniethomasuark/ Connect with Katherine: https://www.linkedin.com/in/katherinepthomas03/ Learn more about WISE: https://walton.uark.edu/departments/supplychain/wise.php With That Said: https://bit.ly/3YrfC2Q…