Brian Fugate, Ph.D.

For another year, Supply Chain Now Founder, CEO, and Host Scott Luton has been named to the Thinkers360 Top Voices of 2025, a prestigious global recognition honoring influential experts shaping conversations across business and technology. Described as the “definitive list of leading experts,” the Thinkers360 Top Voices Awards celebrate thought leaders who consistently share valuable insights and help advance professional knowledge across industries. Honorees are selected based on demonstrated expertise, impact, and meaningful contributions to the broader thought leadership community. Luton’s inclusion once again highlights his ongoing impact on the global supply chain community – from hosting thousands of interviews with industry leaders to spotlighting innovation, leadership, and the real-world challenges facing operations today. Through Supply Chain Now’s podcasts, livestreams, event coverage, and collaborative content, his work continues to connect practitioners with practical ideas they can immediately apply. As supply chains grow more complex and interconnected, recognition like this reflects not just individual influence, but the strength of a community committed to learning and improvement. Scott’s voice, and the voices he amplifies, continue to help leaders navigate change, build resilience, and move the industry forward. Learn more about Thinkers360 and the Thinkers360 Top Voices award here.

At MODEX 2026 in Atlanta, Scott Luton sat down with Christian Lieberoth-Leden, Principal and Global Senior Expert, and Florian Salamon, Director of Consulting at 4flow, to unpack a complex warehouse transformation project that highlights the realities of modern supply chain growth. The discussion offers a behind-the-scenes look at what it really takes to design, implement, and scale a next-generation operation while keeping business moving uninterrupted. When Growth Forces Reinvention The project began with a clear challenge: a rapidly growing customer had outgrown its existing U.S. warehouse network. According to Christian Lieberoth-Leden, the company anticipated “doubling volume” over the next decade while simultaneously managing a major operational shift from B2B to B2C fulfillment. The existing facility simply could not support the future business requirements. A new warehouse was inevitable – – but this wasn’t just about adding capacity. It was about rethinking the operation entirely. At the same time, the stakes were extremely high. The warehouse would become a mission-critical hub for the company’s U.S. business, meaning there was little room for error. Start with Requirements, Not Tech One of the most important themes from the conversation is that successful transformation projects begin long before automation decisions are made. Christian emphasizes…