Brian Rich

At MODEX 2026 in Atlanta, Scott Luton sat down with Dr. Stephanie Thomas, Associate Professor of Practice at the University of Arkansas and Founder & Executive Director of WISE, for a wide-ranging conversation about supply chain talent, AI, and the future of workforce development. One thing becomes immediately clear from the discussion: while technology may dominate the headlines, the future of supply chain still depends on people. Of course, that makes the ability for organizations to more effectively engage the new generations entering the workforce all that more critical.   The Industry’s Biggest Question Mark: AI and Talent When asked about the biggest priorities facing supply chain leaders today, Thomas doesn’t hesitate: AI is at the top of nearly every conversation. “Everybody’s trying to unpack what is it going to do? How is it going to change things?” she explains. Organizations are wrestling not only with how to adopt emerging technologies, but also with how to prepare their workforce for the transformation ahead. From upskilling current employees to redesigning workflows, the talent implications of AI are massive. At the same time, the broader business environment remains highly dynamic. Geopolitical shifts, ongoing disruption, and rapid technological change are forcing organizations to…

At MODEX 2026 in Atlanta, Scott Luton sat down with Christian Lieberoth-Leden, Principal and Global Senior Expert, and Florian Salamon, Director of Consulting at 4flow, to unpack a complex warehouse transformation project that highlights the realities of modern supply chain growth. The discussion offers a behind-the-scenes look at what it really takes to design, implement, and scale a next-generation operation while keeping business moving uninterrupted. When Growth Forces Reinvention The project began with a clear challenge: a rapidly growing customer had outgrown its existing U.S. warehouse network. According to Christian Lieberoth-Leden, the company anticipated “doubling volume” over the next decade while simultaneously managing a major operational shift from B2B to B2C fulfillment. The existing facility simply could not support the future business requirements. A new warehouse was inevitable – – but this wasn’t just about adding capacity. It was about rethinking the operation entirely. At the same time, the stakes were extremely high. The warehouse would become a mission-critical hub for the company’s U.S. business, meaning there was little room for error. Start with Requirements, Not Tech One of the most important themes from the conversation is that successful transformation projects begin long before automation decisions are made. Christian emphasizes…