Farah Ali

Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now! We started this week off with a very special episode of Supply Chain Now. Host Scott Luton and special co-host Allison Giddens get to converse with a pair of very powerful women in the manufacturing business. Scott and Allison talk with Stacey Schroeder the President and Founder of EVelop; and the Value Improvement Project Engineer at Polaris Industries, Coral Huffmaster. Together they discuss the Key Takeaways from the 2021 Women in Manufacturing Summit. For Monday’s This Week In Business History episode, Kelly Barner explores a car invention that was created over 120 years ago. On Tuesday, we released a new episode of Supply Chain Now with Scott Luton and Greg White. This episode features two of Manhattan Associates’ reputable representatives. Rob Schaefer the Vice President of Transportation Management Sales and Gregg Lanyard the Director of Product Management for Manhattan Associates. During this episode, they all offer their perspectives on the supply chain outlook for 2022. On Wednesday we released an episode of Logistics With Purpose with host Enrique Alvarez and Kristi Porter. This episode features Michael Broidy the Senior…

Today, podcasts rival streaming television programming in terms of the number and variety of offerings. Perhaps that’s because podcasts are the ideal vehicle for businesses to deliver thought leadership and expand brand visibility. Professionally produced and informative supply chain podcasts provide companies and industry experts a way to engage with targeted audiences and build credibility and trust with customers and business stakeholders. Podcasts Represent a Growing Trend in a Dynamic Media Landscape “Podcasting is no longer a niche medium,” according to Statista, which said nearly 70 million people in the United States listened to podcasts in 2023. The audience for podcasts is expected to continue to grow and is forecast to reach 110 million listeners by 2029. And there’s room for more supply chain-focused businesses to invest in supply chain podcasts to share their messaging and build brand authority. Three Reasons Businesses Invest in Supply Chain Podcasts “Podcasts are often viewed as a relatively easy way for anyone to tell a story. But actually getting an audience for that storytelling is more difficult, and podcast producers use several means to grow and connect with their audiences. Most of the top-ranked podcasts studied are available on four major listing sites –…