Jeffrey Goldstein

Rolling right through mid-September with more great interviews, conversations, livestreams, and episodes!   For a bonus episode on Saturday, Jamin welcomed Jeff Lerner to the podcast on the new program, Logistics & Beyond, for a discussion about the power of relationships in professional growth.   Supply Chain Now · “Logistics & Beyond: The Power of Relationships in Professional Growth”   On Monday, Scott dug back into the archives for This Week in Business History, and discussed JC Penney, Karsten Solheim, & more.   Supply Chain Now · “This Week in Business History for September 14th: JC Penney, Karsten Solheim, & More”   On Tuesday, Scott and Greg welcomed Eric Rempel with Redwood Logistics and talked about Next-Generation Third Party Logistics.   Supply Chain Now · “Next Generation Third-Party Logistics: Eric Rempel with Redwood Logistics”   On Wednesday, Scott and Greg welcomed Patrick Kelly with The Produce Industry Podcast and Michael Chavez with Golden Star Citrus for a great podcast-crossover collaboration!   Supply Chain Now · “Pioneering Leaders in the Produce Industry: Patrick Kelly & Michael Chavez”   On Thursday, we published Greg’s TECHquila Sunrise, with special guest, Benjamin Gordon, with Cambridge Capital.   Supply Chain Now · “Scrappy Underdog to…

Brought to you in partnership with the Journal of Business Logistics   Companies are investing heavily in safety technology. Trucking fleets now rely on cameras, collision warnings, lane alerts, adaptive cruise control, and automated braking to reduce crashes and protect drivers. That investment assumes a straightforward outcome. More technology should lead to safer behavior. It does not always work that way. Research in the Journal of Business Logistics shows that the same technologies designed to improve safety can also undermine it. The difference comes down to how drivers experience the tools and how managers use them. The problem is not the system. It is the interaction around it.   How safety technology fails in practice The study points to two common patterns that show up across fleets. The first is avoidance. Some drivers ignore or disable alerts. They cover inward-facing cameras or override automated features. This behavior shows up when the system feels intrusive or disconnected from real driving conditions. Frequent warnings and false alarms create frustration. Experienced drivers, in particular, may feel the technology challenges their judgment rather than supports it. When that happens, drivers do not adapt to the system. They route around it. The second pattern is…