Sean Henry

Special Guest Blog Post written by Bernadine Henderson Ms. Henderson, senior director of procurement at Protolabs, lifts the lid on buying in manufacturing and why relationships are central to it.   Simply put, the job of a buyer is really about buying the right thing at the right time for the right price. It sounds simple, but it really is very complicated because everything that’s going on in the world impacts the timing, the availability, and the price of the product. This means that buying has recently got a lot more complicated. World events have very real consequences on global supply chains. Just one example is the way in which buyers have responded to tariffs in the U.S. by re-routing sourcing locations. It takes a certain amount of agility to be a buyer in 2025, and this quick responsiveness is helped along by one key ingredient, and that is strong relationships with suppliers. Relationships Built on Trust A widely held misconception is that buyers are only interested in getting to the lowest price possible. In fact, the most important thing to a buyer is for suppliers to bring solutions that deliver overall value. In my experience, a really strong supplier…

This post is written in partnership with Reuters Events: Supply Chain. Reuters Events connects the world’s most senior supply chain leaders through conferences, research, and digital content. Learn more: events.reutersevents.com/supply-chain/usa   When decisions cannot keep pace with change There is a moment most planning leaders recognise right now: A tariff announcement lands. A carrier pulls capacity. Demand accelerates faster than the forecast adjusts. The decision window compresses, and by the time there is confidence in the data, the cost of delay is already building. These pressures across supply chains are not new. What has changed is the speed at which conditions move underneath a decision, often faster than organisations are set up to respond. Customer expectations do not flex when supply does not. The cost of a wrong call, whether inventory in the wrong market, capacity committed too early, or service levels slipping before anyone flags them, compounds quickly. Most organisations have responded by investing. Better tools. More data. AI pilots. Network reviews. The core problem persists: decisions are still being made without full confidence. Planning and execution do not align when conditions change. In many cases, the issue is not disruption itself. It is how long organisations take to…