In this classic TEKTOK episode, Chief Commercial Officer and S&OP expert Angie Taylor joins Karin to discuss how leveraging Sales & Operations Planning as the foundation for business transformation and customer collaboration is fueling more profitable growth at Plastic Packaging Technologies. Hear how Plastic Packaging quickly combined people, process, technology, and data to serve customers with new insights, greater agility, and increased visibility despite dramatic demand swings, product mix changes and shifts from retail stores to eCommerce.
Welcome to TEKTOK, digital supply chain podcast, where we will help you eliminate the noise, and focus on the information and inspiration that you need to transform your business, impact, supply chain success, and enable you to replace risky inventory with valuable insights. Join your TEKTOK host, Karin Bursa, the 2020 Supply Chain Pro to Know of the Year. With more than 25 years of supply chain and technology expertise, and the scars to prove it, Karin has the heart of a teacher and has helped nearly 1,000 customers transform their businesses and tell their success stories. Join the conversation, share your insights, and learn how to harness technology innovations to drive tangible business results. Buckle up, it’s time for TEKTOK, powered by Supply Chain Now.
Karin Bursa (00:01:13):
Well, welcome back, supply chain movers and shakers. Karin Bursa here, and I am your host for TEKTOK, the digital supply chain podcast. I want to thank you for joining me today, because my commitment to you today is that you’re going to walk away with some fresh inspiration on how you can leverage your sales and operations planning process to drive growth, to increase customer collaboration, and to transform your business. Now, one of the fun parts of being a podcast host is the variety of experts that I have the opportunity to interview. It really has been awesome. And it is my pleasure today to introduce you to Angie Taylor. Angie is the Chief Commercial Officer and Vice President with plastic-packaging technologies, and I’ve had the opportunity to know and work with Angie since her time at Gear for Sports. And if you’re not familiar with Gear for Sports, they are a division of Haynesbrands. But this is where I first met Angie, and she was the director of sales, forecasting and planning.
Karin Bursa (00:02:21):
And then, I watched Angie build a top-notch planning team, and a really, really resilient sales and operations planning process from the ground up. And she did this with consumer products company, Vista Outdoor. Quite honestly, Angie has been delivering on her commitments for years, and one of the things that I have observed is that she’s got the ability to attract great talent, to develop them, and then to retain them and challenge them to do new and exciting things. And she has consistently brought together people, process, technology, and data to drive tangible results. So, let’s get started. Andy, thank you for being with us today.
Angie Taylor (00:03:15):
Well, thank you for inviting me. I’m really excited to be here and share any knowledge that might support the cause.
Karin Bursa (00:03:22):
Wow. So, let’s start, Angie, with just maybe a brief description of what Plastic Packaging Technologies does. And then, we’ll talk a little more about your role in the business, but let’s get a baseline on the company that you’re with today.
Angie Taylor (00:03:38):
Absolutely. So, yeah, I feel really blessed to be with Plastic Packaging, especially during the last couple years. But PPT has been around and in business for 45 years. And so, delivering on flexible packaging. And so, we like to say around here, really, our true mission is to just enrich people’s lives and the product they use with purposeful, powerful packaging. And so, we offer to the market a number of different platforms with Plastic Packaging, but always in the flexible space.
Karin Bursa (00:04:12):
So, flexible packaging. So, we’re talking about bags or pouches. I mean, what does that look like from a consumer perspective?
Angie Taylor (00:04:19):
Yeah, definitely. We offer a number of different formats, but always in flexibles, so we have—we like to say everything we deliver on as laminated roll stock or roll stock in general, and that can be transformed inside our business. We see ourselves as a top converter, so we make all types of different pouches from small side seal pouches to large format bags. And so, we transform that in our manufacturing plants. We’re in three different locations. And we are definitely in the heart of the pet and people, food industries. And so, we’re centralized in Columbus, Ohio, and Kansas City, and really deliver to a majority of the top CPGs in that space, where they might need food grade packaging. So, there’s a lot of technology that goes into the pouches and bags that we make.
Karin Bursa (00:05:14):
Okay. And you said something really important there, food grade packaging. So, those are some very specific requirements that come into play. So, when we think of your job, your role in the business, Chief Commercial Officer, how is that—I mean, describe to us what that encompasses, and how is that connected in supply chain?
Angie Taylor (00:05:40):
Yeah, definitely. So, we have a core value that is customer wins. And so, my job really is to help kind of rally the troops and help lead that philosophy. And so, my direct responsibility is to support our sales teams, our service teams, our onboarding teams, and supply chain teams, along with marketing. And so, we see ourselves as really championing, what does that customer need? How do we deliver our value to them from start to finish? And so, I partner strongly with our operations team to make sure that not only as we talk to customers are we designing for manufacturability, but we’re designing in a spot that we can help produce and deliver that value to the customer. So, I have a lot of different inner workings inside of our cross functional teams, but my real focus is to make sure customer wins. We say that externally and internally, we want to make sure as these products move through development, because everything we do is custom, we’re designing in mind of that product, the end product that’s going to go in our customer’s pouches or roll stock. And so, everything’s made to order. We’re working with them along that process to make sure that we’re delivering that value back to them. So, I get to help cheerlead the team along to make sure that happens.
Karin Bursa (00:07:03):
So, what I’m hearing, and I’m oversimplifying all the hard work you do, but what I’m hearing is you not only make the promises, but you deliver on the promises. Is that a fair statement?
Angie Taylor (00:07:14):
Absolutely. Absolutely. There would be a—for the last couple years, especially, you can make a ton of promises and never really deliver on it, and you’ll get caught in that.
Karin Bursa (00:07:25):
Angie Taylor (00:07:26):
And so, we always preach internally, it’s let’s make sure we’re committing to things that are a reality for our customer, because no one wants a commitment on a date or a product performance only to find out that that’s not really what they get at the end of the day. And some of these projects can be in works with customers for over a year as they’re developing the products that go into these pouches or into the roll stock that, ultimately, they have to design into a pouch. So, yeah, we have to really stand behind what we say and commit to.
Karin Bursa (00:08:01):
Yeah, absolutely. So, a couple of things you said, Angie, you talked about custom products for your customers. So, we are talking about a make-to-order environment, correct? Not a make-to-stock environment.
Angie Taylor (00:08:14):
Absolutely. Yeah. Everything we do from the film technology to the graphics, that’s where our power pull comes in. We want to make sure that these products have the shelf presence, because they do act as a silent salesman for most of our customers. And especially in the last couple years with this big push towards eCommerce, there’s not somebody in the store helping to sell it, so we need to make sure that from the way the package is designed, you can fit those beautiful graphics on there. You can tell the story of your product. I mean, everything’s food grade, you got to follow those rules. So, we have ingredient panels to pay close attention to. So, our printing and the capabilities we have there have to be topnotch to help deliver that value to the customer and safety with the food that’s ultimately going into that bag.
Karin Bursa (00:09:09):
Yeah, absolutely. So, one of the things I know has been on your agenda is to help Plastic Packaging Technology grow, and so that they can actually grow in a very profitable fashion as well. So, Angie, you and I have been together now in three different companies or have known each other while you’ve been at three different companies, and I have seen you implement a sales and operations planning process in some very different businesses. So, everything from consumer goods, which is make to stock, now, to the environment that you’re in with Plastic Packaging, which is make to order. Let’s talk for just a few minutes about the need for transformation, right? Some of your drivers for joining, what attracted you to the opportunity at Plastic Packaging, and then where sales and operations planning fit into that directive.
Angie Taylor (00:10:08):
Definitely. Well, I know we’ll say it a lot today, but it really does always start with the people, and the process, and then those tools. And so, I really wasn’t looking to make a move, but I met the people at Plastic Packaging, and the leadership team here, and the passion that they had for the industry, the business. And when you look at how important food security is in this country, making sure that these products get to shelf, and the last couple years, really been shined the light on that even more, it was the people that really attracted me and the passion for constantly evolving ourselves. We have core values that are really focused on this passionate persistence for results and making best better. And so, that, to me, was really critical, because as you know me, I love to come in and try to help transform a business to the next level.
Angie Taylor (00:11:07):
And I knew that the people here understood the importance of that. They had a great growth story. We have a great product, and it was really about coming over to think about what processes and what scale did we need via these processes, and there weren’t a lot of tools, and that’s something that I’ve prided myself in for the last few years, is really making sure that we got the people in play, the processes are working the way we want them, and installing tools for scalability. And we know the complexity in supply chain from figuring out, what does the customer really want, but how do you get that through your planning departments, and the supply chain, the raw materials, you know, working with your suppliers to make it happen? And in this environment, manufacturing that when it all comes together. So, I was really blessed to find a great environment where they embrace that and realized how critical it was to being able to grow.
Angie Taylor (00:12:09):
And I think most people in supply chain, we fundamentally understand it’s really hard to plan to do better, but educating people on why that’s so important. And forecast is never perfect, but it’s better to plan and try to make strides towards achieving a result, versus sitting back and just letting whatever happens. Usually, whatever happens isn’t the thing you want to happen, so it’s been an exciting time to really come in, embrace that. I’ve almost been here five years. And so, I’ve had the chance to bring in some really top talent, get our processes where we wanted them. And obviously, it’s always evolving. We learn a lot every day. As we grow the business, you need different tools, different processes, different levels of complexity, so it’s an exciting journey that we’re on, for sure.
Karin Bursa (00:13:03):
Yeah. And I think it’s important, maybe, that we understand that the goal here, when you came into Plastic Packaging, was not necessarily to transform supply chain operations. It was to help transform the business, or help to fuel, if you will, the business growth plan that was in place. And so, supply chain became an enabler in that mix. And I think that may sound like a subtle difference, but I think it’s really important, because you had the support of the entire executive team to put the process in place, bring in some great resources, and then start to serve customers better. Is that a fair statement?
Angie Taylor (00:13:55):
Yeah, definitely. And I think a big piece of it was that I had the background of that education, and having proved myself over the years of what I was capable of, we needed to do a lot of education. And to have—I’m sure that’s why I’m here, because to have that experience, they wanted somebody who could speak the reality of what is happening. This isn’t unique to Plastic Packaging. And so, like you mentioned, having that experience in different size businesses, different products, they needed someone who could come in and really help to start educating. And educating, not only internally what was needed or maybe where we headed, but also to educate our customers on the importance of it, and how them partnering with us was going to make a huge difference in the way that we service them in their, I guess, transparency of data that we shared, in the investments that we would make that they would actually see results from those as well. Because sometimes, when you’re doing these processes, you start asking your customers for different things that they weren’t used to, and they’re like, oh, why, why are we having this conversation, or what’s this new cadence on sharing information? So, there was a lot of bringing in my expertise from past roles and really sharing those experiences, and how we could help transform and improve their service level, their lives in the chaos of supply chain in general. So, yeah.
Karin Bursa (00:15:32):
Yeah. And I think that’s important, because when we start talking about planning with our customers and our suppliers, that fundamentally means we need a plan that gives us that visibility. So, I need a customer-level forecast. I need to understand very specifically what that forecast looks like for that customer or for that channel. And so, I’m assuming as you put together your S&OP process, talk to us just a little bit about that, because that has to be a foundation to actually be able to confidently collaborate and make those commitments with your customers.
Angie Taylor (00:16:11):
Yeah, definitely. So, we are about three years into the journey, and we use some very incremental like step plans, because we knew if we didn’t do it in a successful manner, like start with our top customers, the ones that could top in terms of volume, and that could really move the needle on the business, and we knew we had enough sophistication as well to be able to have those conversations. And so, we rolled out slowly, not only the internal education on what was important, what did the monthly cadence look like? How did we step through demand planning? And then, how are we going to come together and look at supply, then how are we going to transfer that to operations and look at constraints? So, pretty much, every three to six months, we would kind of add a little bit of maturity as people marinated on those topics and started to see how that evolved. So, I think that’s one really important step for people who are getting started. It’s, one, do a lot of education, not only internally, but externally, and then give yourself some space to add as you go. And it really is a journey, and we use that language a lot, because it’s not something you turn on one month, and you’re like, oh, well, everything’s working great. It’s slow, and you have to give people time to start to work through some of these processes.
Karin Bursa (00:17:43):
Oh, totally agree. I think perfection is the enemy of progress, right? And I think taking that type of incremental improvement over time is important. I also think that, sometimes, we overestimate the capabilities of our customers in that process, right? So, I know that there have been situations where your team has actually been able to share some new and interesting insights with your customers, so tell me a little bit about that.
Angie Taylor (00:18:15):
Yeah, absolutely. Our customer mix is made up of a lot of different diverse businesses, diverse business size, complexity, but you—and I’m sure people who are listening won’t be as amazed as sometimes I am, but you can be a billion-dollar company and not have a very sophisticated S&OP process, or you can be a 200-million-dollar company and know every detail you need to know. So, we always find that we have to tailor it a little bit to the customer and the customer group. But what I love about our team, because we have a lot of experts internally, they’ve understood that to make this process a win-win with the customers, they have to bring value to it. So, they analyze their information and look for trends, and we’ve been really fortunate to invest in really great supply chain tools. And so, as we come into those meetings with our customers, demand consensus, or the customers on a quarterly review, we have the data behind it, and our team will analyze it, and say, hey, we’re seeing that this group skews is not performing like it did a year ago, or, hey, you had a lot of version up in your skew and this one—this new skew’s not performing as well as the old skew.
Angie Taylor (00:19:33):
And so, by bringing that, it’s almost a checks and balance more, especially with customers who don’t have those insights, they’ll take the data away, and say, oh, my gosh, yeah, you’re right, look what—you called this out, maybe we need to make an adjustment in our film stocking program or our raw material stocking programs, so it’s been really fun to see that. And I’ve seen that happen over the years at a lot of different companies, and customers really value that, because a lot of times, they are pulled between multiple jobs or maybe they just have a really big book of business, and they’re not able to get in and analyze the data. And so, I think that’s how we really build strong trust and rapport with our customers, is that we are always looking for ways to help them solve a problem, especially when before it happens, so they don’t get overstocked or maybe they’re just carrying a little bit too much inventory or maybe not enough. And so, we like to focus on that and try to find little nuggets to help them see the value in the process.
Karin Bursa (00:20:35):
So, let’s talk about that for just a minute. So, obviously, the pandemic occurred, and we’re still working with some of the repercussions as business in some areas returns to normal, and then other areas are probably permanently changed as far as the channels that it will go through, but through this juncture, I know Plastic Packaging has actually seen growth in the business. So, congratulations, first of all, on that. I know that that is hard, warm growth, because your customers had some pretty dramatic market changes, right?
Angie Taylor (00:21:15):
Karin Bursa (00:21:16):
So, it could be that they were accustomed to selling through retail locations, and those were not just big shipments, large quantities, but maybe the packaging was different as well. So, let’s talk just a minute about how this customer collaboration occurs and how your team was able to help make a transition in the product mix from maybe large packaging to small packaging that would be delivered through ecommerce channels. What did that look like, and how did your S&OP process and your collaboration with customers, how did that help, because you were able to bring some good data to the conversation to make some better decisions?
Angie Taylor (00:22:01):
Yeah, definitely. I mean, I’m super excited, first of all, that we started this journey ahead of the COVID pandemic, because I couldn’t even imagine. For some, I know they were just scrambling like crazy. We were about a year in to our journey, and so we started seeing, really quickly, some of those changes. The eCommerce side, we’re also very fortunate that we’re in flexible packaging, because I think the number one thing people learned really quickly is when you can’t go shop for it at retail and it comes to you on your front door, a lot of things break when they’re hard, rigid containers. And so, we started to see a lot of shift to flexible packaging that would help support that type of delivery method. So, that’s been really interesting for the industry of flexible packaging, and that trend will definitely continue now, because consumers have witnessed that, and seen, even through the value chain, how much savings there are in shipping flexible packaging over rigid containers, and just the weight of those or the breakage that they’ve seen.
Angie Taylor (00:23:12):
On top of that, our customers, we have a heavy customer base in the pet side, and of course, everyone adopted a pet and everybody had a new coworker at home. And so, we saw a lot of snacking, and treats, and changes in dog sizes even, people adopting like smaller pets. And so, the packaging, them understanding like, what are they going to feed their pets? So, the packaging itself, where customers used to, they go to the retail store and they would get the 30, 40, 50-pound dog food, dry kibble, they’d bring that home, not as easy to ship anymore. At that point, people hadn’t figured all that out with the subscription services, and so you were starting to see smaller packaging. One thing our team does a really great job of is we call it our key account management team, and they have a quarterly business review.
Angie Taylor (00:24:10):
And so, with them and the demand planning team, they would pull these data points into these topics of discussion during those meetings. And so, we could really ask transparent questions around the trends we were seeing. And at the same time, the CPG companies were realizing all these quick shifts in trends. And so, it was really fun to see the move of, hey guys, we’re seeing this trend, they’re, yeah, we’re seeing it, too, or vice versa. And how is that going to shift volume on the bags that we’re producing? Because for us, those are on completely different pieces of equipment, too. And so, then we had to translate that into capacity modeling, what that looked like for labor. And obviously, material can be different when you have a large bag, versus a smaller bag, and zippers, and closures, and all that fun stuff.
Angie Taylor (00:25:07):
So, the process of really staying in front of the customer and using data trends and insights from the industry to help quickly move those products around was probably the most exciting thing for our teams internally that we felt like experts in that, too. And with those meetings, we would share that knowledge across the base of industries, too. So, maybe we have a team that’s working on one customer and another team that’s working on a different customer. We call it our pet pod. And so, the pet pod would get together, and share trends, and say, oh, this is what we’re seeing in the market, or the people pod, they would do the same thing. And so, it’s all about just really sharing information and trying to move as quickly as you can.
Karin Bursa (00:25:56):
Yeah. I mean, those are some great examples. I mean, you said so many good things in there. I want to come back on a couple of topics. First of all, we recognize product mix change substantially. And product mix for your customers is product mix for your business as well. Right down to, you mentioned the ingredient labels before. So, I know that there have also been some significant constraints in certain product that goes into the packaging, right? So, there have been anything from chicken constraints and some markets to other protein constraints as well. So, I’m imagining that all of those ingredient labels have to be adjusted to reflect whatever is actually in the pouch or in the bag for customers. So, as that market condition changed, you were able to help your customers respond to those changes. Is that correct?
Angie Taylor (00:26:50):
Yeah, absolutely. We have a fabulous graphics pre-media team here. We like to call it a three-by-three relationship, so a lot of our graphics teams are directly tied into the customer and can see those shifts happening. We call it version up around here. So, there’s a lot of different versions as they were running into supply chain issues with raw ingredients, maybe they even had to move locations because of a COVID outbreak or something like that. And so, you always have to have like points of origin and follow all of those rules that are laid out on ingredient panels. So, it was a bit of a wild ride. We’re able to track some of that changeover, because it did really impact our graphics team and items setup teams, and making sure that we were matching up the right art to the new product. But yeah, lot of crazy changes, I guess, for the whole industry.
Karin Bursa (00:27:50):
Yeah. Lots of changes, lots of responses to changes in the market. So, you started alluding to this already, but when we bring it back to this discussion around sales and operations planning, right? So, we’ve established that plastic packaging is a make-to-order business. So, visibility of future demand is going to help us align capacity and production capabilities. And then, Angie, we also mentioned that plastic packaging technologies has seen some pretty significant growth. So, I’m thinking that you’ve had to bring on additional production capacity. So, as a business executive looking at, when do we make those investments, there’s got to be a lead time associated with being able to bring up or activate a new production line. Give us a point of view in how sales and operations planning has helped you and the other members of the executive team make those capital investment decisions.
Angie Taylor (00:28:54):
Yeah, definitely. Well, our vice president of operations and I are BFFs over the last three years, because I couldn’t do anything without him, and he looks to us to help him stay out of trouble as well. And so, we do have a monthly cadence. On the third week of every month, we get together as an executive team and we talk about all the supply signals that are coming at us. He’s got a really good grasp of, what’s his labor plan look like? What are the lead times on equipment? And we really just come together and marry that up. We do it always for budgeting the year prior, but the supply chain’s been impacted, too, when you talk about equipment buying, with their labor issues, so we’ve had to take even a more proactive look. With the growth that we’ve been seeing, we’ve had to plan even further out.
Angie Taylor (00:29:48):
And so, we want to make sure with the demand signals we’re seeing from our customers, the product mix is so critical, because there’s a lot of people moving into sustainable products. There can be new equipment that really helps to run that more efficiently. And we have grown substantially. In the last couple years, we’ve added a whole new plant, our center of excellence for pouching, we’ve added all kinds of new equipment there to really get prepared for this whole sustainability initiative with all the big, large CPGs are pushing towards some deadline. So, yeah, we really stick to that monthly process. Obviously, things—we have a big win in sales, and say, this is going to directly impact labor, that we’ve budgeted on one asset, I mean, he and I will get together and just start talking about what do we need to do next, but we really make it an important point that all of our directors and our leadership team, executive leadership team is together on that third Monday of the month, and we talk through the next 12 months. And really, we do strategic planning for three years, but talk more directly about what we’re seeing as the change in our customer’s portfolios and how that directly will impact not only equipment capacity, but our labor capacity, for sure.
Karin Bursa (00:31:09):
Yeah. Those are great points. Very valuable. Now, Angie, another thing that you mentioned is, and I know you do this by second nature, but I think it’s important for our listeners to understand this ongoing education effort, right?
Angie Taylor (00:31:24):
Karin Bursa (00:31:25):
How do we actually get long-term traction with sales and operations planning? As an expert in this particular area or business process, I assume everybody’s doing it, but I know the reality is they’re not doing it. And those that are doing it, at least half of them are not doing it well, and it doesn’t have the executive level support it needs. Now, I know that’s not the case at plastic packaging, but how do you keep that momentum going, especially as personnel changes, either at your customers that you’ve got the collaborative relationships with, or as your team continues to grow, what are a couple of nuggets that our listeners might be able to take away in how they can keep reinforcing, if you will, the importance of the process, but also maybe kind of inching forward on their maturity spectrum?
Angie Taylor (00:32:23):
I think over the years as I look back, and think about, okay, when were we most successful in getting it implemented in the timeframe we wanted or getting the investments we wanted, because in some cases, I mean, there’s different tiers of affordability. You can get great people, you can get great tools, you can invest in new processes, but I think it does boil down to just showing the wins along the way and showing the value, because it’s absolutely 100% that this process is going to deliver better value to your customers in regards to on-time delivery, having them look at even, if you’re business-to-business and there are chargebacks, they’re seeing that retailers are out of stocks, we know that they’re getting hit by the big guys of the world when those shelves are empty, finding metrics that you can start to really evaluate and show that progressive improvement on.
Angie Taylor (00:33:21):
These processes, I have never run into an instance where they do not pay for themselves. If it’s not about reduced inventory that’s aged or about being able to deliver a bigger bottom line and a bigger top line, you definitely also see these intangible benefits with just how much more calm your workforce is, and they feel like they have the insights that they need to do their jobs better. And they know that they’re in lockstep with each other, and I think that, to me, is one of the biggest things I tend to see between customers or just things in my past experience, people are always kind of shocked, like how are you in the VP of ops like hanging out and golfing? It’s like because we’re a team, we’re in lockstep with each other.
Karin Bursa (00:34:10):
And you’re in it together, yeah.
Angie Taylor (00:34:12):
Yeah. We know that it’s about delivering to the customer at the end of the day, and if we’re not talking to each other, it’s never going to happen. And so, I think it’s just showing those little wins and continuing to educate people. If one thing really good, I think, came out of the last three years, it is that supply chain is almost a household name. I hear people all the time just blaming random things on supply chain, or, oh, well, supply chain, fix this, or whatever, I love that, because I’m like, okay, I feel like we’ve finally gotten the recognition that we need. Maybe it was negative in some regards, but people start to understand, wow, supply chain’s really important and we should make more investments in that.
Karin Bursa (00:34:55):
Yeah. I completely agree. I have said time and time again, supply chain has now taken center stage and has a seat at the table. And I think that there is a deeper appreciation for how it is more than a cost center, that it becomes this strategic lever point. You’ve given us a couple of really specific examples here. When you started this initiative, Angie, I mean, you were starting from ground zero for plastic packaging, so you had to look at your business process, your team, the tools, even access to the data, that can be really overwhelming, help us understand, where did you start? Like what was the foundation of the foundation, if you will, in getting this underway, because you’ve come a long way in a very short period of time?
Angie Taylor (00:35:51):
Yeah. I spend a lot of time with people really talking through, where were the pain points? I think understanding people’s operating reality and what’s happening, not only the voice of the customer, and how are we taking care of them? But also, internally, what’s going well, what’s not going well? And you’re exactly right, what information do we have? Because there’s a lot of feelings that come into supply chain, whether it’s going well, it’s not going well, we’re also blessed with an awesome VP of technology, and he is a master genius at like, hey, if I need this data point, because I’m trying to prove a theory out to myself, like is this working or this isn’t working, you got to have the information, really. And, too, that helps you set your baseline for improvement, because you can tell right away, if your service level is at 50%, your on-time delivery is never happening, you know kind of where you need to start knocking things off that I am very focused on.
Angie Taylor (00:36:54):
It’s got to start with people, because they’re going to help drive all the processes. If you’re going to implement new tools, you got to have great people to be able to do it. So, really looking at the people and getting a sense for what was going on, and then focusing on those processes, because a lot of people can put a tool in, and then think they’re going to build process if the tool doesn’t support the processes of your business, because they’re all different, right? How we transform information from our customer to our operations team is much different than it was at all the other companies I’ve been at. So, we needed to make sure that we understood what processes would be successful, started playing those out and tinkering with them, and then came back and put a tool set in that really supported that in an automated fashion, and gave those top players onto my team the ability to just go wild with it and really come up with some innovative ways to help solve problems a lot quicker.
Karin Bursa (00:37:52):
Great. So, you started with people, making sure you had the right team, and then established the process or at least the groundwork for the process that you were developing, and then you looked at tools or technology to support that.
Angie Taylor (00:38:09):
Karin Bursa (00:38:10):
In that sequence. And I would say that that’s important, because simply investing in a digital supply chain planning solution without the right people or a good process is kind of putting the cart before the horse for many companies, especially a company that’s growing the way Plastic Packaging is growing. And you’re always going to need to serve the needs today as well as plan for the needs tomorrow. So, I think that that path, if you will, is important. Tell me, Angie, you started this customer collaboration initiative, which is, I want to say it’s innovative, but the reality is we’ve talked about collaborative planning, forecasting, and replenishment, CPFR for years, for almost 20 years, to be quite honest with you, but very few companies have made this work. Now, Plastic Packaging has had some really good collaborative relationships with your top customers. First of all, how did you pick those customers? Were those based off of volume or were they based off of being some of the more challenging customers? How do you decide who to pursue a collaborative relationship with?
Angie Taylor (00:39:34):
Yeah. So, it definitely is a mix. We look at strategy. We look at the relationships that we have in some of these brands, and some of them are not the biggest in the world, but we know that they have a passion towards flexibles and what we’re doing, and they’re innovative, so we like to learn from them, too, and know what’s going on. When we have pain points, we’re seeing a ton of expedited orders or we’re seeing service levels that aren’t working, they typically come on the radar to be our friend in demand consensus. And so, we want to make sure that we can help solve those problems externally and internally, and it helped, really, I think, build the trust of our internal teams, too. There’s nothing worse than having a customer relationship, where 50% of the time, it’s an expedite, the sky is always falling.
Angie Taylor (00:40:32):
So, we know that there’s something going on in the planning process or an interpretation of needs that is just not working. And so, typically, those become top candidates. And then, obviously, if they’re really large and they drive a lot of capacity need or maybe an innovative platform that we need to be planning longer term for, they’ll typically come on the radar as well. So, it it’s a little bit of a mix. We definitely tailor it. And each year, we stop and we kind of look at our budget and our planning, and say, okay, who’s next, who’s up, or some people, we may have a monthly cadence with, some, we may have a quarterly with, because maybe the volume’s not that great, but we know that they’re on a trend line that could lead to investment or maybe even investment in our technical team, or our innovations or graphics team, and we want to make sure we understand that. So, we have those conversations. It’s not as directly related to units and capacity, but it’s people capacity and talent capacity as well.
Karin Bursa (00:41:36):
Yeah. And you have mentioned, so it’s critically important when you have dedicated capacity to specific products. It’s really important to understand how to best utilize that. When you talk about this collaborative process, I mean, there are all kinds of awesome words and phrases we use about the visibility and collaboration, sometimes, that’s hard, or sometimes, trading partners, customers, and suppliers can be a little uncomfortable with that, right? Well, I don’t really want to tell you about this capacity constraint. So, how do you build that trust in the relationship that says, hey, I’m going to bring to you the facts so that together, we can plan effectively, because they got to feel comfortable bringing that to your team as well?
Angie Taylor (00:42:32):
Yeah, absolutely. I think building that trust over the last couple years, especially, to keep people out of harm’s way has been really important, and it’s been a training we’ve done with our sales team as well that transparency is key. We do not want to overcommit to something we cannot do and we are partners. And so, we have this—we just actually even had some more training on it today. We have this relationship pyramid, and we say, not everybody can be a collaborative partner, because it does take a lot of time and investment, but we would rather be in that relationship than transactional, because we know we can be more successful together when we are collaborating, and that does mean sharing tough news, because it doesn’t get better with age. And over the last couple years, I think that’s been even more relevant. We come at that approach, and say, hey, listen, partner, we do not want to put you in a bad position with the retailers or with your own operation, here are the things that are happening and here’s what we’re going to do to either toggle and do something different, or we can support you in this way, but not this way right now.
Angie Taylor (00:43:49):
And I think some of those conversations have been really tough, but at the end of the day, we’re now seeing our relationships are even stronger with those customers and the wins that we’re getting are even greater, because I think there’s probably nothing better than a foundation of trust that they know we’re not going to put them in trouble, and we’ve seen them get themselves into situations like that or not get themselves into it, but they’ve been in situations like that. And we do not overcommit. We’ll basically tell them, oh, we love to do it, we love the business, we want to grow, but we’re not going to say we can do something that, physically, we cannot do that would ruin our relationship or tarnish it. And I think people struggle, sometimes, to deliver bad news, but at the end of the day, we’re seeing, we do a voice of the customer survey and a net promoter survey. And that’s the one thing we always hear back. It’s like, hey, they’re going to do what they say they are going to do, so you may want to force them into a corner to do something, but they’re going to say no.
Karin Bursa (00:44:53):
Absolutely, absolutely. And I think that a lot of times, good data and the fact that you have met your performance criteria in the past, it helps to build that trust, and good data, or good forward visibility, or what your projections are, I think, is important, because it drains the emotion a little bit.
Angie Taylor (00:45:17):
Karin Bursa (00:45:19):
So, talk to me about maybe putting your solutions in place and being able to visualize or show a customer what their volume looks like or the capacity that they’re going to need on a particular package or product line for them. Have there been instances, Angie, where they’ve been just surprised, impressed, and said, wow, how did you figure that out, versus what maybe their information showed from their planning process?
Angie Taylor (00:45:49):
Yeah, definitely, and I think that contributes, too. Over the last couple years, there’s been a lot of turnover inside of different businesses that people have shifted roles. And so, there’s nothing better than when your customer is onboarding someone new, and you can share kind of this history and trend line of what’s happened, what we’re projecting to see occur, and having those checks and balances with each other. There’s a lot of cases where that has occurred over the last couple years and customers are really thankful. They’re like, oh, my gosh, like I did not see that coming or they’ve been so tied up in different projects with everything going on. And then, there are cases, too, where they’re like, oh, you know what, we didn’t tell you that we’re discontinuing this product line in six months. And so, we need to give you that information, because it’s going to impact labor or whatever.
Angie Taylor (00:46:46):
We have a few customers, I mean, we take our capacity, they may be almost solo to a certain capacity line. And so, we’ll show them the breakdown of their units and dollars against those capacity and labor plans. And that’s been really important over the last couple years, is people have been concerned about labor, and all the action plans of, what if there’s a COVID breakout in your plan, what would happen? How could we shift into different production lines? How would we shift from a Kansas City plant to the Columbus plant? All of those things, we’ve been able to lay out, and have remedy plans and actions together.
Karin Bursa (00:47:25):
Yeah. I think that that is really important, right? How do we respond to these unknown to us at the time market conditions, right? And we have certainly had a number of those that can test our resiliency and our agility. Angie, when we think of it from the customer point of view, from your customer point of view, and we’re talking about some very large consumer products companies, some big brands in the marketplace, how do they measure good when they look at Plastic Packaging? Obviously, service has got to be a component of that, but how do they value all of the effort that you and your team are bringing to the table? Right? All of this collaboration, these insights, these predictions, what are the ways that you think that they look at the relationship and they really start to value that relationship maybe a little differently than they have in the past?
Angie Taylor (00:48:32):
Yeah, definitely. We’ve had some really long-standing customers, and then some newer customers, midterm customers. And so, I think everyone has a different idea of what they value, right? And so, we try to make sure that, one, as we’re onboarding our customers, we really understand that, like what is their operating reality? What do they value, because it’s always different? One may value on-time, complete shipments, and they need to be there within two days, and they got all these metrics. Others may value our innovation proposition. We have an amazing group of technical packaging, engineers, film experts. And so, they value innovation as they’re changing their products. And then, we may have customer relationships where it’s all about production efficiency. And so, they may be laminated roll stock customers. They need the best quality, flattest films, so they can run them on their equipment and get the best efficiencies there.
Angie Taylor (00:49:34):
So, one thing as a sales team, we’re always trying to listen and figure out, what is it, where is the value proposition with this customer? And then, how do we expend our resources to make sure they get that value? And we’ve seen over the last three years, it changed dramatically, right? So, what was maybe just about price, where is it now? Well, it’s in the value selling of, price isn’t everything if you cannot be in stock and service your end customers, and it impacts their production line, and food waste, and different things. So, I feel like the conversations have really matured over the last couple years to stop and say, I thought I knew what was valued to you, but really, what is it now? Is it giving you back time? Is it quality? Is it the lead time? Is it having film stocking programs, or whatever it is? So, I feel really proud of our team. They’ve come up with a really great toolbox. And so, we can draw from that, depending on the customer and what their needs are.
Karin Bursa (00:50:46):
Yeah. Yeah. Those are great examples, because you’re right, not every customer is going to measure it in the exact same scorecard, if you will, because they’re going to have different business drivers that they’re operating against as well. When you think about these efforts and these investments for Plastic Packaging Technologies, we’ve talked about people, we’ve talked about putting new process in place, and that means change, right? And let’s not kid ourselves, change is hard for some—for humans, more than anything, change is hard. Technology, which has been adopted, and rolled out, and continues to help progress your business. Access to data. When you think about these things, Angie, one of the things I like to talk about on TEKTOK is the ability to replace risky inventory with valuable information or valuable insights so that we are more confident in the go forward plan. Are there examples internally for Plastic Packaging that you feel like, today, the team, the business is in a much better position than four years ago to be able to certainly evaluate where you are today, but to also look at what your plans are to drive the business against the overall business plan?
Angie Taylor (00:52:15):
Yeah. I mean, there are so many areas for the last five years. When I think back of all the change we’ve had and the maturity of all of our teams and our workings of the teams, a couple things really stand out. Onboarding, as a process for us, is really critical. And we leverage salesforce CRM to really think about our pipeline and engage with our technical partners on the front side to make sure we’re out talking to the customer about the value, but from a technical proposition, what does that mean, and how are we going to design this product to actually run on our assets? And so, the amount of information collected that helps the whole of the group deliver the results, I think, has been one of our biggest changes. Every year, we stop and we think, okay, what are the three things that we have to do this year that will help to continue to drive value?
Angie Taylor (00:53:16):
And obviously, as we’re scaling and growing, we have to let go of things, too. And so, you can’t just continue to pile on process, because that’ll bog you down. And we like to say, we’re kind of at this like chasm, like we’re passing over it right now. We have great new tools, they’re all interconnected. Our teams are connected. They’re realizing, talking to each other, and sharing valuable information, and sometimes, translating that, because what you think from a technical brain versus what you think from a sales brain, sometimes, they’re not the same words. So, I think all of that change, and really having information that speaks to multiple groups and helps them reach their goals has been one of the most amazing things to watch over the last five years. And our leadership team, taking care of people has been our number one priority, because we couldn’t have done any of this without healthy, productive, passionate people over the last five years. So, it’s just been like gravy on top to have the ability to make these investments and mature processes, and not wear people out, because it’s been hard personally for people over the last few years. And so, hopefully, sometimes, business was an outlet for them to refocus, but there are so many great examples of what our team has come together to do to help continually to evolve over the last five years.
Karin Bursa (00:54:45):
Yeah. I believe that sales and operations planning, a lot of people, when they’re starting their S&OP process, they don’t appreciate the fact that it helps them to say no, sometimes, if not always. The answer is not always yes. It might be yes, and this is how we would do that. But sometimes, it is, again, the ability to have a business case in front of you that says, no, it doesn’t make sense, either from a volumetric perspective or a financial impact on the business. And sometimes, those conversations are harder than the ones that continue to say, yeah, let’s do it, let’s go for it. So, I do think that that’s important, that’s great insight as well. When to say no and how to say yes, maybe, is a big piece of that.
Angie Taylor (00:55:42):
Yeah. We say, just say no nicely. We have to do it. It doesn’t fit our strategy. It doesn’t fit the return on investment. So, that’s definitely a bigger word we’ve had around here over the last year, for sure.
Karin Bursa (00:55:57):
Yeah, absolutely. Angie, this has been really fantastic. I’ve enjoyed the conversation. I’d like to just ask, what final thought, like if you could leave our audience with just one thing, you’ve done sales and operations planning now in three very different businesses and have built, really, process and team, and rolled out tools, and just continue to progress. And I know, Angie, I know, there is an Angie Taylor fan club, because I’ve met many of the team members that you’ve put in place, so still waiting for my membership card, but you have the experience, and sometimes, the scars to prove it, but let’s talk about just like one piece of advice for somebody who’s at the beginning of this journey. What should they do as they’re investing in sales and operations planning, and really thinking of it not as firefighting, but as part of the business strategy and the ongoing performance engine, if you will, for their business?
Angie Taylor (00:57:09):
Yeah. I mean, definitely get started, like we talked about it. It’s not going to be perfect. I think creating the baseline of kind of where are you today will help—I think, continue to keep you energized. I’m a metrics person, I love metrics, I love seeing the progress, but these processes, because they don’t change overnight, sometimes, it can feel like you’re not making progress. And I love to just create that baseline, say, okay, kind of here’s where we are today, here’s where we need to go, and make it incremental. Say, in the next six months, we’re going to get to here. I mean, have two customers, you have a conversation with, educate your sales team on why it’s so important, and how it’s going to benefit them. Talk to your ops team about what pain point are they feeling. Pick something. And then, slowly track your results.
Angie Taylor (00:58:03):
And we’re on year five, and I look back, and I pull up some of the slide decks from the first education or the first big pitch on, okay, here’s where we’re going to go, here’s the process, and it’s like, wow. I mean, that’s amazing, what we’ve been able to accomplish, and how much we’ve changed, and how much the metrics have changed, but it didn’t happen in 30 days and it didn’t happen in one year even. I mean, we implemented demand consensus and did that for six months without any tools, and picked the top five, and got started, and then added to them over time. So, to look back now, it just gives you such a sense of pride. So, I would say, just get started and always put people in the room that are way smarter than you. Don’t ever fear your competition.
Angie Taylor (00:58:51):
There are so many smart people out there, and having those people that are passionate about it as well, there’s nothing worse than trying to tow the rope and it’s like a big old weight at the end of it, you got to surround yourself with people who want that ultimate endgame, and they understand it, and keep pushing through. The last three years have probably been the hardest for anyone in supply chain. And I think we’ve built a lot of resilience, as big supply chain folk, so there’s a lot of great people out there that will want to come along that ride and help see that transformation. So, get started. That’s what it is.
Karin Bursa (00:59:29):
Yeah, I like that. You’ve got to start somewhere, and I’m just going to add to that, don’t expect perfection out of the gate, right? Just be willing to continue to learn, and change, and adapt over time, but it is worth the effort. And as you have shown, extending that to include customer collaboration, I think, is a really exciting opportunity. So, Angie, thanks so much. This has been a great discussion on leveraging sales and operations planning to drive customer collaboration and really transform business performance. Congratulations to you and the team there at Plastic Packaging Technologies.
Angie Taylor (01:00:09):
Thank you so much.
Karin Bursa (01:00:11):
And thank you for joining us today on TEKTOK, where our goal is to help you eliminate the noise and focus on the information and inspiration you need to transform your business and replace risky inventory with valuable insights. We’ll see you next time on TEKTOK, powered by Supply Chain Now.
Angie Taylor serves as Vice President – Chief Commercial Officer since January 1, 2020. In this role, she leads the sales, customer service and supply chain operations teams. Angie has effectively led the transformation of PPT’s sales and service model to support significant sales growth within existing and prospective customers. She has implemented and managed sales analytics, data and performance systems, implementing demand planning, material resource planning and scheduling to support customer requirements, and more effective on-boarding of new business in collaboration with our product engineering team. Angie has led the successful transition to Logility® for demand planning, inventory planning and scheduling, as well as implementation of a new customer resource management Salesforce CRM system.
Angie joined PPT in late 2017 as Director of Sales Operations. Mrs. Taylor has a diverse background in Product Development, Supply Chain and Sales and Operations Planning. Prior to her career move to PPT in 2017, Taylor served as Senior Director Sales and Operations Planning with Vista Outdoor, a leading global designer, manufacturer, and marketer of consumer products in the outdoor sports and recreation markets from 2014-2017 prior to that she spent 13 years with Gear for Sports, a division of Hanesbrands Inc. and a leading manufacturer/wholesaler of custom branded apparel for Under Armour®, Champion®, and Gear® brands holding positions as Director of Brand Development and Director of Sales Forecasting and Planning. Mrs. Taylor stays highly involved in Supply Chain and inside her industry; earning her Certified Supply Chain Professional from ASCM, she also serves on the Flexible Packaging Associations- Emerging Leaders Council. In 2017 Taylor was recognized as Practitioner Pros to Know by Supply & Demand Chain Executive Magazine. Other Honors include a focus towards driving improvements involving Supply Chain processes and automation with a 2014 Logility SAILS Leadership Award Winner and 2017 Sailing to New Heights Award. Mrs. Taylor earned a B.S. in Textile Marketing with a Minor in Business Management from Kansas State University. Connect with Angie on Linkedin.
Host, Logistics with Purpose
Adrian Purtill serves as Business Development Manager at Vector Global Logistics, where he consults with importers and exporters in various industries to match their specific shipping requirements with the most effective supply chain solutions. Vector Global Logistics is an asset-free, multi-modal logistics company that provides exceptional sea freight, air freight, truck, rail, general logistic services and consulting for our clients. Our highly trained and professional team is committed to providing creative and effective solutions, always exceeding our customer’s expectations and fostering long-term relationships. With more than 20+ years of experience in both strategy consulting and logistics, Vector Global Logistics is your best choice to proactively minimize costs while having an exceptional service level.
Joshua is a student from Institute of Technology and Higher Education of Monterrey Campus Guadalajara in Communication and Digital Media. His experience ranges from Plug and Play México, DearDoc, and Nissan México creating unique social media marketing campaigns and graphics design. Joshua helps to amplify the voice of supply chain here at Supply Chain Now by assisting in graphic design, content creation, asset logistics, and more. In his free time he likes to read and write short stories as well as watch movies and television series.
Director of Communications and Executive Producer
Donna Krache is a former CNN executive producer who has won several awards in journalism and communication, including three Peabodys. She has 30 years’ experience in broadcast and digital journalism. She led the first production team at CNN to convert its show to a digital platform. She has authored many articles for CNN and other media outlets. She taught digital journalism at Georgia State University and Arizona State University. Krache holds a bachelor’s degree in government from the College of William and Mary and a master’s degree in curriculum and instruction from the University of New Orleans. She is a serious sports fan who loves the Braves. She is president of the Dave Krache Foundation. Named in honor of her late husband, this non-profit pays fees for kids who want to play sports but whose parents are facing economic challenges.
Vicki has a long history of rising to challenges and keeping things up and running. First, she supported her family’s multi-million dollar business as controller for 12 years, beginning at the age of 17. Then, she worked as an office manager and controller for a wholesale food broker. But her biggest feat? Serving as the chief executive officer of her household, while her entrepreneur husband travelled the world extensively. She fed, nurtured, chaperoned, and chauffeured three daughters all while running a newsletter publishing business and remaining active in her community as a Stephen’s Minister, Sunday school teacher, school volunteer, licensed realtor and POA Board president (a title she holds to this day). A force to be reckoned with in the office, you might think twice before you meet Vicki on the tennis court! When she’s not keeping the books balanced at Supply Chain Now or playing tennis matches, you can find Vicki spending time with her husband Greg, her 4 fur babies, gardening, cleaning (yes, she loves to clean!) and learning new things.
Founder, CEO, & Host
As the founder and CEO of Supply Chain Now, you might say Scott is the voice of supply chain – but he’s too much of a team player to ever claim such a title. One thing’s for sure: he’s a tried and true supply chain expert. With over 15 years of experience in the end-to-end supply chain, Scott’s insights have appeared in major publications including The Wall Street Journal, USA Today, and CNN. He has also been named a top industry influencer by Thinkers360, ISCEA and more.
From 2009-2011, Scott was president of APICS Atlanta, and he continues to lead initiatives that support both the local business community and global industry. A United States Air Force Veteran, Scott has also regularly led efforts to give back to his fellow veteran community since his departure from active duty in 2002.
Host, Logistics with Purpose
Allison Krache Giddens has been with Win-Tech, a veteran-owned small business and aerospace precision machine shop, for 15 years, recently buying the company from her mentor and Win-Tech’s Founder, Dennis Winslow. She and her business partner, John Hudson now serve as Co-Presidents, leading the 33-year old company through the pandemic.
She holds undergraduate degrees in psychology and criminal justice from the University of Georgia, a Masters in Conflict Management from Kennesaw State University, a Masters in Manufacturing from Georgia Institute of Technology, and a Certificate of Finance from the University of Georgia. She also holds certificates in Google Analytics, event planning, and Cybersecurity Risk Management from Harvard online. Allison founded the Georgia Chapter of Women in Manufacturing and currently serves as Treasurer. She serves on the Chattahoochee Technical College Foundation Board as its Secretary, the liveSAFE Resources Board of Directors as Resource Development Co-Chair, and on the Leadership Cobb Alumni Association Board as Membership Chair and is also a member of Cobb Executive Women. She is on the Board for the Cobb Chamber of Commerce’s Northwest Area Councils. Allison runs The Dave Krache Foundation, a non-profit that helps pay sports fees for local kids in need.
Principal, Supply Chain Now
Host of Supply Chain Now and TECHquila Sunrise
When rapid-growth technology companies, venture capital and private equity firms are looking for advisory, they call Greg – a founder, board director, advisor and catalyst of disruptive B2B technology and supply chain. An insightful visionary, Greg guides founders, investors and leadership teams in creating breakthroughs to gain market exposure and momentum – increasing overall company esteem and valuation.
Greg is a founder himself, creating Blue Ridge Solutions, a Gartner Magic Quadrant Leader in cloud-native supply chain applications, and bringing to market Curo, a field service management solution. He has also held leadership roles with Servigistics (PTC) and E3 Corporation (JDA/Blue Yonder). As a principal and host at Supply Chain Now, Greg helps guide the company’s strategic direction, hosts industry leader discussions, community livestreams, and all in addition to executive producing and hosting his original YouTube channel and podcast, TEChquila Sunrise.
Principal, Supply Chain Now
Host of Supply Chain is Boring
Talk about world-class: Chris is one of the few professionals in the world to hold CPIM-F, CLTD-F and CSCP-F designations from ASCM/APICS. He’s also the APICS coach – and our resident Supply Chain Doctor. When he’s not hosting programs with Supply Chain Now, he’s sharing supply chain knowledge on the APICS Coach Youtube channel or serving as a professional education instructor for the Georgia Tech Supply Chain & Logistic Institute’s Supply Chain Management (SCM) program and University of Tennessee-Chattanooga Center for Professional Education courses.
Chris earned a BS in Industrial Engineering from Bradley University, an MBA with emphasis in Industrial Psychology from the University of West Florida, and is a Doctoral in Supply Chain Management candidate.
Director of Sales
Tyler Ward serves as Supply Chain Now's Director of Sales. Born and raised in Mid-Atlantic, Tyler is a proud graduate of Shippensburg University where he earned his degree in Communications. After college, he made his way to the beautiful state of Oregon, where he now lives with his wife and daughter.
With over a decade of experience in sales, Tyler has a proven track record of exceeding targets and leading high-performing teams. He credits his success to his ability to communicate effectively with customers and team members alike, as well as his strategic thinking and problem-solving skills.
When he's not closing deals, you can find Tyler on the links or cheering on his favorite football and basketball teams. He also enjoys spending time with his family, playing pick-up basketball, and traveling back to Ocean City, Maryland, his favorite place!
Host of Digital Transformers
Kevin L. Jackson is a globally recognized Thought Leader, Industry Influencer and Founder/Author of the award winning “Cloud Musings” blog. He has also been recognized as a “Top 5G Influencer” (Onalytica 2019, Radar 2020), a “Top 50 Global Digital Transformation Thought Leader” (Thinkers 360 2019) and provides strategic consulting and integrated social media services to AT&T, Intel, Broadcom, Ericsson and other leading companies. Mr. Jackson’s commercial experience includes Vice President J.P. Morgan Chase, Worldwide Sales Executive for IBM and SAIC (Engility) Director Cloud Solutions. He has served on teams that have supported digital transformation projects for the North Atlantic Treaty Organization (NATO) and the US Intelligence Community. Kevin’s formal education includes a MS Computer Engineering from Naval Postgraduate School; MA National Security & Strategic Studies from Naval War College; and a BS Aerospace Engineering from the United States Naval Academy. Internationally recognizable firms that have sponsored articles authored by him include Cisco, Microsoft, Citrix and IBM. Books include “Click to Transform” (Leaders Press, 2020), “Architecting Cloud Computing Solutions” (Packt, 2018), and “Practical Cloud Security: A Cross Industry View” (Taylor & Francis, 2016). He also delivers online training through Tulane University, O’Reilly Media, LinkedIn Learning, and Pluralsight. Mr. Jackson retired from the U.S. Navy in 1994, earning specialties in Space Systems Engineering, Carrier Onboard Delivery Logistics and carrier-based Airborne Early Warning and Control. While active, he also served with the National Reconnaissance Office, Operational Support Office, providing tactical support to Navy and Marine Corps forces worldwide.
Host of Logistics with Purpose and Supply Chain Now en Español
Enrique serves as Managing Director at Vector Global Logistics and believes we all have a personal responsibility to change the world. He is hard working, relationship minded and pro-active. Enrique trusts that the key to logistics is having a good and responsible team that truly partners with the clients and does whatever is necessary to see them succeed. He is a proud sponsor of Vector’s unique results-based work environment and before venturing into logistics he worked for the Boston Consulting Group (BCG). During his time at BCG, he worked in different industries such as Telecommunications, Energy, Industrial Goods, Building Materials, and Private Banking. His main focus was always on the operations, sales, and supply chain processes, with case focus on, logistics, growth strategy, and cost reduction. Prior to joining BCG, Enrique worked for Grupo Vitro, a Mexican glass manufacturer, for five years holding different positions from sales and logistics manager to supply chain project leader in charge of five warehouses in Colombia.
He has an MBA from The Wharton School of Business and a BS, in Mechanical Engineer from the Technologico de Monterrey in Mexico. Enrique’s passions are soccer and the ocean, and he also enjoys traveling, getting to know new people, and spending time with his wife and two kids, Emma and Enrique.
Host of Dial P for Procurement
Kelly is the Owner and Managing Director of Buyers Meeting Point and MyPurchasingCenter. She has been in procurement since 2003, starting as a practitioner and then as the Associate Director of Consulting at Emptoris. She has covered procurement news, events, publications, solutions, trends, and relevant economics at Buyers Meeting Point since 2009. Kelly is also the General Manager at Art of Procurement and Business Survey Chair for the ISM-New York Report on Business. Kelly has her MBA from Babson College as well as an MS in Library and Information Science from Simmons College and she has co-authored three books: ‘Supply Market Intelligence for Procurement Professionals’, ‘Procurement at a Crossroads’, and ‘Finance Unleashed’.
Host, Veteran Voices
Mary Kate Soliva is a veteran of the US Army and cofounder of the Guam Human Rights Initiative. She is currently in the Doctor of Criminal Justice program at Saint Leo University. She is passionate about combating human trafficking and has spent the last decade conducting training for military personnel and the local community.
Jeff Miller is the host of Supply Chain Now’s Supply Chain is the Business. Jeff is a digital business transformation and supply chain advisor with deep expertise in Industry 4.0, ERP, PLM, SCM, IoT, AR and related technologies. Through more than 25 years of industry and consulting experience, he has worked with many of the world’s leading product and service companies to achieve their strategic business and supply chain goals, creating durable business value for organizations at the forefront of technology and business practices. Jeff is the managing director for North America at Transition Technologies PSC, a global solution integrator, and the founder and managing principal of BTV Advisors, a firm that helps companies secure business transformation value from digital supply chain technologies and their breakthrough capabilities.
Chief Marketing Officer
Amanda is a marketing veteran and entrepreneur with over 15 years of experience across a variety of industries and organizations including Von Maur, Anthropologie, AmericasMart Atlanta, and Children’s Healthcare of Atlanta. In 2016, Amanda founded and grew the Magnolia Marketing Group into a successful digital media firm, and now she develops modern marketing strategies, social campaigns, innovative operational processes, and implements creative content initiatives for Supply Chain Now. But that’s just the beginning of her supply chain impact. Amanda also served as the VP of Information Systems and Webmaster on the Board of Directors for APICS Savannah for several years, and is the face behind the scenes welcoming you to every Supply Chain Now livestream! She was also recently selected as one of the Top 100 Women in Supply Chain by Supply Chain Digest and IBM. When she’s not leading the Supply Chain Now marketing team, you can find Amanda with her and her husband Scott’s three kids, in the kitchen cooking, or reading.
Business Development Manager
Clay is passionate about two things: supply chain and the marketing that goes into it. Recently graduated with a degree in marketing at the University of Georgia, Clay got his start as a journalism major and inaugural member of the Owl’s football team at Kennesaw State University – but quickly saw tremendous opportunity in the Terry College of Business. He’s already putting his education to great use at Supply Chain Now, assisting with everything from sales and brand strategy to media production. Clay has contributed to initiatives such as our leap into video production, the guest blog series, and boosting social media presence, and after nearly two years in Supply Chain Now’s Marketing Department, Clay now heads up partnership and sales initiatives with the help of the rest of the Supply Chain Now sales team.
Trisha is new to the supply chain industry – but not to podcasting. She’s an experienced podcast manager and virtual assistant who also happens to have 20 years of experience as an elementary school teacher. It’s safe to say, she’s passionate about helping people, and she lives out that passion every day with the Supply Chain Now team, contributing to scheduling and podcast production.
Host of Dial P for Procurement
Billy Taylor is a Proven Business Excellence Practitioner and Leadership Guru with over 25 years leading operations for a Fortune 500 company, Goodyear. He is also the CEO of LinkedXL (Excellence), a Business Operating Systems Architecting Firm dedicated to implementing sustainable operating systems that drive sustainable results. Taylor’s achievements in the industry have made him a Next Generational Lean pacesetter with significant contributions.
An American business executive, Taylor has made a name for himself as an innovative and energetic industry professional with an indispensable passion for his craft of operational excellence. His journey started many years ago and has worked with renowned corporations such as The Goodyear Tire & Rubber Co. (GT) leading multi-site operations. With over 3 decades of service leading North America operations, he is experienced in a deeply rooted process driven approach in customer service, process integrity for sustainability.
A disciple of continuous improvement, Taylor’s love for people inspires commitment to helping others achieve their full potential. He is a dynamic speaker and hosts "The Winning Link," a popular podcast centered on business and leadership excellence with the #1 rated Supply Chain Now Network. As a leadership guru, Taylor has earned several invitations to universities, international conferences, global publications, and the U.S. Army to demonstrate how to achieve and sustain effective results through cultural acceptance and employee ownership. Leveraging the wisdom of his business acumen, strong influence as a speaker and podcaster Taylor is set to release "The Winning Link" book under McGraw Hill publishing in 2022. The book is a how-to manual to help readers understand the management of business interactions while teaching them how to Deine, Align, and Execute Winning in Business.
A servant leader, Taylor, was named by The National Diversity Council as one of the Top 100 Diversity Officers in the country in 2021. He features among Oklahoma's Most Admired CEOs and maintains key leadership roles with the Executive Advisory Board for The Shingo Institute "The Nobel Prize of Operations" and The Association of Manufacturing Excellence (AME); two world-leading organizations for operational excellence, business development, and cultural learning. He is also an Independent Director for the M-D Building Products Board, a proud American manufacturer of quality products since 1920.
Social Media Manager
My name is Chantel King and I am the Social Media Specialist at Supply Chain Now. My job is to make sure our audience is engaged and educated on the abundant amount of information the supply chain industry has to offer.
Social Media and Communications has been my niche ever since I graduated from college at The Academy of Art University in San Francisco. No, I am not a West Coast girl. I was born and raised in New Jersey, but my travel experience goes way beyond the garden state. My true passion is in creating editorial and graphic content that influences others to be great in whatever industry they are in. I’ve done this by working with lifestyle, financial, and editorial companies by providing resources to enhance their businesses.
Another passion of mine is trying new things. Whether it’s food, an activity, or a sport. I would like to say that I am an adventurous Taurus that never shies away from a new quest or challenge.
Lori is currently completing a degree in marketing with an emphasis in digital marketing at the University of Georgia. When she’s not supporting the marketing efforts at Supply Chain Now, you can find her at music festivals – or working toward her dream goal of a fashion career. Lori is involved in many extracurricular activities and appreciates all the learning experiences UGA has brought her.
Sales and Marketing Coordinator
Katherine is a marketing professional and MBA candidate who strives to unite her love of people with a passion for positive experiences. Having a diverse background, which includes nonprofit work with digital marketing and start-ups, she serves as a leader who helps people live their most creative lives by cultivating community, order, collaboration, and respect. With equal parts creativity and analytics, she brings a unique skill set which fosters refining, problem solving, and connecting organizations with their true vision. In her free time, you can usually find her looking for her cup of coffee, playing with her puppy Charlie, and dreaming of her next road trip.
Ben Harris is the Director of Supply Chain Ecosystem Expansion for the Metro Atlanta Chamber. Ben comes to the Metro Atlanta Chamber after serving as Senior Manager, Market Development for Manhattan Associates. There, Ben was responsible for developing Manhattan’s sales pipeline and overall Americas supply chain marketing strategy. Ben oversaw market positioning, messaging and campaign execution to build awareness and drive new pipeline growth. Prior to joining Manhattan, Ben spent four years with the Georgia Department of Economic Development’s Center of Innovation for Logistics where he played a key role in establishing the Center as a go-to industry resource for information, support, partnership building, and investment development. Additionally, he became a key SME for all logistics and supply chain-focused projects. Ben began his career at Page International, Inc. where he drove continuous improvement in complex global supply chain operations for a wide variety of businesses and Fortune 500 companies. An APICS Certified Supply Chain Professional (CSCP), Ben holds an Executive Master’s degree in Business Administration (EMBA) and bachelor’s degree in International Business (BBA) from the Terry College at the University of Georgia.
Host, The Freight Insider
Prior to joining TeamOne Logistics, Page Siplon served as the Executive Director of the Georgia Center of Innovation for Logistics, the State’s leading consulting resource for fueling logistics industry growth and global competitiveness. For over a decade, he directly assisted hundreds of companies to overcome challenges and capitalize on opportunities related to the movement of freight. During this time, Siplon was also appointed to concurrently serve the State of Georgia as Director of the larger Centers of Innovation Program, in which he provided executive leadership and vision for all six strategic industry-focused Centers. As a frequently requested keynote speaker, Siplon is called upon to address a range of audiences on unique aspects of technology, workforce, and logistics. This often includes topics of global and domestic logistics trends, supply chain visibility, collaboration, and strategic planning. He has also been quoted as an industry expert in publications such as Forbes, Journal of Commerce, Fortune, NPR, Wall Street Journal, Reuters, American Express, DC Velocity, Area Development Magazine, Site Selection Magazine, Inbound Logistics, Modern Material Handling, and is frequently a live special guest on SiriusXM’s Road Dog Radio Show. Siplon is an active industry participant, recognized by DC Velocity Magazine as a “2012 Logistics Rainmaker” which annually identifies the top-ten logistics professionals in the Nation; and named a “Pro to Know” by Supply & Demand Executive Magazine in 2014. Siplon was also selected by Georgia Trend Magazine as one of the “Top 100 Most Influential Georgians” for 2013, 2014, and 2015. He also serves various industry leadership roles at both the State and Federal level. Governor Nathan Deal nominated Siplon to represent Georgia on a National Supply Chain Competitiveness Advisory Committee, where he was appointed to a two-year term by the U.S. Secretary of Commerce and was then appointed to serve as its vice-chairman. At the State level, he was selected by then-Governor Sonny Perdue to serve as lead consultant on the Commission for New Georgia’s Freight and Logistics Task Force. In this effort, Siplon led a Private Sector Advisory Committee with invited executives from a range of private sector stakeholders including UPS, Coca-Cola, The Home Depot, Delta Airlines, Georgia Pacific, CSX, and Norfolk Southern. Siplon honorably served a combined 12 years in the United States Marine Corps and the United States Air Force. During this time, he led the integration of encryption techniques and deployed cryptographic devices for tactically secure voice and data platforms in critical ground-to-air communication systems. This service included support for all branches of the Department of Defense, multiple federal security agencies, and aiding NASA with multiple Space Shuttle launches. Originally from New York, Siplon received both a bachelor’s and master’s degree in electrical and computer engineering with a focus on digital signal processing from the Georgia Institute of Technology. He earned an associate’s degree in advanced electronic systems from the Air Force College and completed multiple military leadership academies in both the Marines and Air Force. Siplon currently lives in Cumming, Georgia (north of Atlanta), with his wife Jan, and two children Thomas (19) and Lily (15).
Host, Logistics with Purpose
Kristi Porter is VP of Sales and Marketing at Vector Global Logistics, a company that is changing the world through supply chain. In her role, she oversees all marketing efforts and supports the sales team in doing what they do best. In addition to this role, she is the Chief Do-Gooder at Signify, which assists nonprofits and social impact companies through copywriting and marketing strategy consulting. She has almost 20 years of professional experience, and loves every opportunity to help people do more good.
Host, Logistics with Purpose
Kevin Brown is the Director of Business Development for Vector Global Logistics. He has a dedicated interest in Major Account Management, Enterprise Sales, and Corporate Leadership. He offers 25 years of exceptional experience and superior performance in the sales of Logistics, Supply Chain, and Transportation Management. Kevin is a dynamic, high-impact, sales executive and corporate leader who has consistently exceeded corporate goals. He effectively coordinates multiple resources to solution sell large complex opportunities while focusing on corporate level contacts across the enterprise. His specialties include targeting and securing key accounts by analyzing customer’s current business processes and developing solutions to meet their corporate goals. Connect with Kevin on LinkedIn.
Host, Supply Chain Now en Espanol
Sofia Rivas Herrera is a Mexican Industrial Engineer from Tecnologico de Monterrey class 2019. Upon graduation, she earned a scholarship to study MIT’s Graduate Certificate in Logistics and Supply Chain Management and graduated as one of the Top 3 performers of her class in 2020. She also has a multicultural background due to her international academic experiences at Singapore Management University and Kühne Logistics University in Hamburg. Sofia self-identifies as a Supply Chain enthusiast & ambassador sharing her passion for the field in her daily life.
Host, Logistics with Purpose
Jose Manuel Irarrazaval es parte del equipo de Vector Global Logistics Chile. José Manuel es un gerente experimentado con experiencia en finanzas corporativas, fusiones y adquisiciones, financiamiento y reestructuración, inversión directa y financiera, tanto en Chile como en el exterior. José Manuel tiene su MBA de la Universidad de Pennsylvania- The Wharton School. Conéctese con Jose Manuel en LinkedIn.
Host, Supply Chain Now en Espanol
Demo Perez started his career in 1997 in the industry by chance when a relative asked him for help for two just weeks putting together an operation for FedEx Express at the Colon Free Zone, an area where he was never been but accepted the challenge. Worked in all roles possible from a truck driver to currier to a sales representative, helped the brand introduction, market share growth and recognition in the Colon Free Zone, at the end of 1999 had the chance to meet and have a chat with Fred Smith ( FedEx CEO), joined another company in 2018 who took over the FedEx operations as Operations and sales manager, in 2004 accepted the challenge from his company to leave the FedEx operations and business to take over the operation and business of DHL Express, his major competitor and rival so couldn’t say no, by changing completely its operation model in the Free Zone. In 2005 started his first entrepreneurial journey by quitting his job and joining two friends to start a Freight Forwarding company. After 8 months was recruited back by his company LSP with the General Manager role with the challenge of growing the company and make it fully capable warehousing 3PL. By 2009 joined CSCMP and WERC and started his journey of learning and growing his international network and high-level learning. In 2012 for the first time joined a local association ( the Panama Maritime Chamber) and worked in the country’s first Logistics Strategy plan, joined and lead other associations ending as president of the Panama Logistics Council in 2017. By finishing his professional mission at LSP with a company that was 8 times the size it was when accepted the role as GM with so many jobs generated and several young professionals coached, having great financial results, took the decision to move forward and start his own business from scratch by the end of 2019. with a friend and colleague co-founded IPL Group a company that started as a boutique 3PL and now is gearing up for the post-Covid era by moving to the big leagues.
Host, Supply Chain Now
The founder of Logistics Executive Group, Kim Winter delivers 40 years of executive leadership experience spanning Executive Search & Recruitment, Leadership Development, Executive Coaching, Corporate Advisory, Motivational Speaking, Trade Facilitation and across the Supply Chain, Logistics, 3PL, E-commerce, Life Science, Cold Chain, FMCG, Retail, Maritime, Defence, Aviation, Resources, and Industrial sectors. Operating from the company’s global offices, he is a regular contributor of thought leadership to industry and media, is a professional Master of Ceremonies, and is frequently invited to chair international events.
He is a Board member of over a dozen companies throughout APAC, India, and the Middle East, a New Zealand citizen, he holds formal resident status in Australia and the UAE, and is the Australia & New Zealand representative for the UAE Government-owned Jebel Ali Free Zone (JAFZA), the Middle East’s largest Economic Free Zone.
A triathlete and ex-professional rugby player, Kim is a qualified (IECL Sydney) executive coach and the Founder / Chairman of the successful not for profit humanitarian organization, Oasis Africa (www. oasisafrica.org.au), which has provided freedom from poverty through education to over 8000 mainly orphaned children in East Africa’s slums. Kim holds an MBA and BA from Massey & Victoria Universities (NZ).
Host, Logistics with Purpose
Nick Roemer has had a very diverse and extensive career within design and sales over the last 15 years stretching from China, Dubai, Germany, Holland, UK, and the USA. In the last 5 years, Nick has developed a hawk's eye for sustainable tech and the human-centric marketing and sales procedures that come with it. With his far-reaching and strong network within the logistics industry, Nick has been able to open new avenues and routes to market within major industries in the USA and the UAE. Nick lives by the ethos, “Give more than you take." His professional mission is to make the logistics industry leaner, cleaner and greener.
Sales Support Intern
Alex is pursuing a Marketing degree and a Certificate in Legal Studies at the University of Georgia. As a dual citizen of both the US and UK; Alex has studied abroad at University College London and is passionate about travel and international business. Through her coursework at the Terry College of Business, Alex has gained valuable skills in digital marketing, analytics, and professional selling. She joined Supply Chain Now as a Sales Support Intern where she assists the team by prospecting and qualifying new business partners.