Discover how Trek, a global leader in the bicycle industry, transitioned from B2B-only shipments to launching a direct-to-consumer (DTC) initiative, propelling their business to new heights. In this webinar, Supply Chain Now hosts Scott Luton and Kim Reuter are joined by ProShip Co-Founder Justin Cramer and Tom Spoke, IT Director of Business Applications at Trek Bicycle Corporation, to discuss the strategic carrier decisions, innovative technologies, and operational efficiencies that fueled Trek’s growth. They will also explore how Trek’s partnership with ProShip helped streamline their supply chain, optimize shipping costs, and deliver exceptional customer experiences. This webinar is a must-attend for businesses looking to expand their reach and ride the wave of direct-to-consumer success.

Regulatory frameworks like the CSRD in the EU, SRS in the UK, and SB 253 & SB 261 in California are pushing sustainability to the top of the corporate agenda, but compliance is just the beginning. The real challenge and opportunity lie in taking the next step: decarbonizing the supply chain.   Join us for an interactive webinar where we bring together key perspectives of P3 Group, a strategic consulting partner with deep, hands-on sustainability experience in the automotive industry, and SAP, a leading enabler and technology provider supporting sustainable transformation.   Together, we’ll explore what it takes to move from reporting to real results. What changes are needed in your organization, your processes, and your technology stack to turn sustainability goals into measurable supply chain impact? How can decarbonization enhance your supply chain’s resilience and drive competitive advantage in international markets? Whether you’re just getting started or looking to accelerate your journey to net zero, this session will provide actionable insights you won’t want to miss.   Key takeaways   New regulatory frameworks are making sustainability reporting a mandatory part of corporate governance. Meeting regulatory requirements is essential, but the real value lies in going beyond reporting to drive…