Join Supply Chain Now hosts Scott Luton and Greg White as they welcome Nate Endicott, SVP Sales and Marketing with RateLinx, and Andy Houtz, Transportation Director for School Specialty in this upcoming webinar, “Fueling Excellent Customer Experience Through Visibility, Diversification, and Agility.” Learn how a large shipper with large and diverse product and supplier portfolios delivers excellent customer experience amid constantly changing and uncertain global supply chain conditions, and join in the engaging discussion.

Think you’ve got visibility? Think again. Every year, an estimated 8 billion packages in the U.S. move “blind” — in transit, but not being tracked accurately or in real time. No alerts. No updates. Just guesswork. Before you know it, customers are upset, WISMO tickets are out of control — and your revenue is circling the drain. In this no-fluff session, we’ll uncover four critical visibility fails that quietly wreck shipping performance and erode customer trust during peak. And more importantly, we’ll show you exactly how to fix them fast using tools you already have.   You’ll walk away knowing how to: Detect and fix phantom shipments stuck in pre-transit limbo Set up real-time exception alerts before customers start complaining Eliminate tracking silos with one source of truth across carriers Use webhook-powered automation to reduce WISMO tickets and protect your margins