“One of the things that we’ve been astounded by is how prevalent barcodes are in supply chain. They power supply chains in just about every way. Everything that gets delivered has a tracking number on it. It’s got a barcode on it.”
– Brad Ruffkess, Founder at BoxLock, Inc.
The explosion of eCommerce in recent years has created a series of additional challenges for the supply chain. The volume of packages, and the complexity and cost of managing the final mile require sophisticated analytics and optimization. But what if, after all that, no one is available to receive the package?
Brad Ruffkess is the Founder of BoxLock, a provider of supply chain visibility and security solutions for both residential and commercial deliveries, the “final yard” of the final mile (and the first yard of the first mile).
In this interview, recorded live at MODEX, Brad Ruffkess talks to Supply Chain Now Co-hosts Greg White and Scott Luton about:
· The positive impact a better managed final mile delivery model can have on traffic congestion and the environment
· Benefits of secure unattended pickup and delivery in addition to security and convenience, such as supporting social distancing while still allowing deliveries to happen
· The multitude of additional uses for the barcodes carriers already use to track packages within their own system
[00:00:05] It’s time for Supply Chain Now Radio Broadcasting live from the Supply chain capital of the country, Atlanta, Georgia. Supply Chain Now Radio spotlights the best in all things supply chain the people, the technology’s the best practices and the critical issues of the day. And now here are your hosts.
[00:00:29] All right. Good afternoon, Scott Luton with you here, Liveline Supply chain. Now, welcome back to the show. We’re broadcasting live day from Moad X, the largest supply chain trade show in the Western Hemisphere, being held right here in the hashtag Supply chain City, Atlanta G-A. On today’s show, we’re speaking with a very innovative supply chain and really e-commerce entrepreneur. We’re gonna be discussing a wide variety of items, including the importance of securing that final mile or about that. And just a moment. But stay tuned as we look to increase your Supply chain Tech IQ. Quick programing note. First, you can subscribe to what we do, where we your podcast from. We’d love to have you subscribe so you don’t miss a single thing, including our new subscriber love campaign. We’re just about to kick off the insider. That’s right. Be at this hour even better. So on that note, perfect segue way. Let’s welcome in my fearless, esteemed co-host Heroes on today’s show. Greg White serial supply chain, tech entrepreneur, trusted advisor, Atlanta City Tennis Champion. Need I say more, Greg?
[00:01:33] You need not say more. Thank you. Where’s the gold plate? You’re supposed to bring the gold plated.
[00:01:39] You know what? I’m sorry. Maybe when we get back in studio, I’ll do it. OK. You know, I’m afraid of losing it in a public environment because it’s in very high demand. OK. You’re scared of it. Get a lamp trailer. Yeah. OK. I wanted to compete. Hey, look, all of what we’re doing aside, it’s great to have Brad here. Yes. And talk about some of this cool last mile technology.
[00:02:02] Yeah. You’re going to enjoy this episode. We have Mr. Brad RFCS, founder and CEO of Box Lock, right here in our mobile studio on the show floor, Concourse C of this massive Moad X twenty twenty. Brad Hey. Doing I’m doing great, guys. Scott. Greg, thank you very much for having me. Yeah, it’s a pleasure. We’ve enjoyed our conversations leading up to the show. You’ve had you and your team had a ton of success in some recent big announcements and great to have you here so we can learn a lot more about blackbox box lock and give our audience opportunity as well. So before we talk shop, let’s get to the real stuff. Let’s get to know Brad Ryder. So tell us where you’re from and give us give us an anecdote or two about your upbringing. Let’s see. I grew up pretty simple, grew up in Tampa, Florida.
[00:02:47] I’ve been here in Atlanta for about 15 years. I’ve got a brother.
[00:02:51] Mom was a law firm administrator. Father was in licensed apparel for all of his career. A lot. Harrill Lot license, sports payroll.
[00:03:00] So I bet you have a boatload of football jerseys, not a book stuff. I’ve got a bunch I got I stack a helmet cinched in a look at how would a would an NFL helmet looks like now resources what they would what it did then. They’re pretty simple. Yeah, that’s what we started worrying about. Concussions. Yeah, some of them without a face ad on your Web site, all your license, the peril.
[00:03:21] So interesting background. Interesting. And an ever evolving which, you know, we can relate to here in this in the Supply chain arena. Right. So let’s shift gears now that we know you’re from Tampa. We know you’re a big soccer fan as well, I believe, right? Yeah. Founding member, Atlanta United. OK, the world champion. Or was that two years ago? Was it last year they won at all like that? Nineteen. Yeah. Two years ago last year conference. And we’re getting over a big injury this year. Right. Yosef Martinez, ACL. We’ve got six points. We’ve got to we’ve got two wins. We’re OK. We’ll see. Manziel goes you’re gonna have to train me on soccer. I’m still p I’m slow and you play the game together. I didn’t play but a big fan. I’m a big fan.
[00:04:06] I actually spent 2014 living in Rio and got to go to 10 World Cup matches.
[00:04:12] And then Brad. Man, that is a most people don’t get the experience that much less in Rio. Yeah, one of the coolest cities in the entire world. What were you doing down there?
[00:04:23] I was leading planning actually for for the 2016 Olympics to watch it. Watch an event. A world event, similar world event in the same country. It’s been to leverage those learnings. Pretty bad, pretty invaluable.
[00:04:35] So just four years ago. Yeah, you were working in sports planning and marketing. I mean, I don’t know what you call that space. I’m not even sure what’s called sports planning and marketing.
[00:04:45] Let’s call it that. Mark, marketing. Planning. Wow. Oh. Well, first, Greg. Yeah. There we go.
[00:04:53] But to your point, I mean, these are lifetime. These are bucket list things, right? Yeah. So you got to write a book on your experience. You were down there for a year? Yeah, I spent most of 2014 there, ironically working working on the Olympics and didn’t wasn’t still in that role in 2016, didn’t get to go to the Olympics at all. That figures, doesn’t it? All right. So we’ve got it. You’re foreshadowing. Exactly. We’re going to go we want to get to the point where you kind of high level Readers Digest version. What led to, you know, becoming entrepeneur and founding box lot. Yeah. So I guess I always kind of considered myself an entrepreneur.
[00:05:30] The real young like lending library, rock museums, a kid program at a really young age. I had my first funded startup in the late 90s. OK. Didn’t necessarily work. Led to marketing planning. Spent eight years at Coke and in my last role at Coke. I was the lead cola Coke, Coca-Cola Company. Now not the other coke. I had a in North America team that was focused on marketing futures, building out the capabilities the company was going to need for the next three to five years.
[00:06:00] A lot of that work was was taking into account as more and more people are buying online. What happens and how do you change that muscle memory? Same same sort of time period. My wife and I are moving from a condo to a house. And as we’re going through it, we’re just sitting staring at front porches. And all I can see is packages sitting out there on the front door and no idea what we’re going to do.
[00:06:24] Mm hmm. Well, wow. And making the connection, we’ve all heard where there is the cliche now a porch piracy. We’ve all seen the images of the larger cities like New York City, where, you know, folks are in these big buildings. The lobbies get swamped. Yeah, right. Street corners, street corners, pictures of piles on the street corner. Lots of tickets. Yeah. I forget the number that there’s a staggering the numbers that the carriers are spending in tickets. Realigns each year. Yeah. So it’s interesting. So so that’s a perfect segue. Way into what box locked. So tell us more about the company. In a nutshell. Yeah. And there’s some other questions we will posed to you. Well, go. Yes, we do.
[00:07:05] Supply chain visibility and security of solutions intended for that first and last mile. Part of that business is focused on single family residential homes. Right. Making sure you’re getting your e-commerce shipments, your prescriptions, etc. getting them delivered at home. Right. Working with consumers, carriers and then and then retailers and shippers.
[00:07:30] And so that’s core the part of the business. And the other part we’re here at Mode X talking about is our enterprise solutions, basically taking applications of those same technologies and looking at them for things like off peak deliveries and off hours, optimizing the first mile and then some sense around sort of forward warehousing. Right.
[00:07:52] Being able to leverage our technology edge distribution is what I call it. So many people are doing that sort of thing where there’s these forward warehouses. I can see where that would be a really good opportunity for you. Yeah.
[00:08:08] All right. So I’m going to do something that that’s going to sound dumb. But, you know, I think a lot of folks have heard the phrase final mile. Folks may know what that means. But in a very small nutshell, when we talk about the first man on the Farnam, I’ll explain to our audience, is still piecing together supply chain exactly what you’re referring to. Yes. We look at Final Mile is where something gets to the end point where it’s going to be delivered.
[00:08:31] Right. And that’s farma. And that’s typically the most expensive part of the supply chain that’s into your neighborhood on your front porch.
[00:08:39] Right. Wherever. Wherever it gets delivered to your door.
[00:08:42] Yep. Yep. And our real value proposition is that transition between the final mile and the final yard. Right. So when it’s actually been received right between hey, I was this was handed off and when it was received and on when you when you think about small parcel deliveries where there’s a lot of sort of knock and drop and it’s a blight, it’s a it’s a total black hole. Right. Right. Something it’s put down. You’ve no idea whether or not the recipient actually received it.
[00:09:07] You know, and I’ve got a great question on this on asking. But first and first, biologist’s reverse of that first mile is just getting it to getting it at that main carrier, right? Yeah. So so think think pick-ups. Right. Think of it.
[00:09:20] You know, today you pay u._p._s.
[00:09:21] Fedex USPS to come pick something up at your home or you go drop something off at a U.P.S. store or FedEx store. I think lab Logistics. Right. Think those little white boxes that you see sitting outside your doctor’s office, it’s the first mile. Those samples are being picked up. Yeah. Right. And they’re making it. They’re making it from the doctor’s office to the lab.
[00:09:40] That’s sometime ultimately. Hopefully they are. Because those are largely on.
[00:09:45] Spirit, I do hate to open that, you know, that dirty little secret. But but that’s really important stuff, right? I mean, we had a doctor’s office next to our corporate office.
[00:09:57] At one point and I was always concerned for them about two lab Logistics Falls and one of those areas where we just got the inbound interest of people calling saying, hey, can we use your technology in this application? Yeah. Let the lab Logistics basis. Fascinating. So so 20 to 30 percent of the time those boxes are empty when someone comes pick comes to pick them up on a fixed route. So totally wasted, Rahl. And that’s unlocked, right? You’re looking at a HIPA violation. It’s not necessarily the blood that’s there, the tissue. It’s the patient record that sitting right next to it. Yeah.
[00:10:27] So I want to I want to back up a smidge and then talk applications. Let’s talk your technology first steps up. So paint a picture of how box lot works. So we we are core to our core hardware technologies, a smart padlock.
[00:10:42] There are three key components that make. Are that padlock different?
[00:10:45] And this is it. OK. Right. So watch this on YouTube. Be careful that they had heavy S.V. about how much air. That is a substantial piece of hardware. But it’s it’s got a barcodes.
[00:10:57] So it’s a combination of barcode scanner, connect, connectivity and padlock. And so it’s connected to the Internet, which on the home applications, 2.4 gigahertz Wi-Fi. We announced on Monday at the show that in full in the fall, we’ll be shipping a cellular version of the lock. OK. Big news. That big, big news for us. But so what happens is in the residential application, someone sets it up on their home connected to the Internet. It sets up their account with u._p._s. My choice, FedEx delivery manager, USPS informed delivery puts it on a container outside the house and the delivery driver walks up, pushes the button on the top of the lock, uses the barcode scanner in the lock to scan the tracking number that’s already on the packet.
[00:11:41] Well, does that allow the lock to only open when the barcode is the thing I expect to receive?
[00:11:46] So we see bought we see barcodes as keys. Every parcel already has those barcodes on them. We’ll go back. We’ll check. Is that package really for you? And is it out for delivery? And so will hit the carrier system systems for that.
[00:11:59] So so your customers will provide their own container and then all they need is that lock on it and then it’s turnkey. Yeah.
[00:12:08] And we and we make it really, really easy for people to be able to buy it with containers. Yeah, we partner with a number of companies that make storage containers and it’s available online in bundles with the container from Amazon, Home Depot and Eisai.
[00:12:22] Okay, cool. How do we ensure that that lot gets there safely? So that’s the old chicken or the egg question that’s I just mentioned.
[00:12:31] Well, you know, so just in the last couple weeks, as we have purchased some expensive equipment from a provider, e-commerce was and they sent I want you know, we tropp outrightly scathing one box. I hate all this corrugated. I feel bad whenever I don’t get it in recycling stuff. I’ll try to limit it. In this case, they sent it was a expensive camer. They sent the tripod separately, which is still expensive. Tropp on and left that on my porch while you know they and they took the camera with them because I wasn’t home. The sign for it. So would that create for me? Well, that created a trip to this carrier’s facility on Saturday. Right. We had to have it. We bought order just in time for the Monday event. And you know, versus if I had this sitting on my front porch, whether we’re home or on the road or going to pick up the kids from school, whatever, it’s effectively signed. Yeah. Whether it is a $5 item or if it’s a $5000 item, an our came did not cost Fotouh’s but not have. I didn’t prevent that budgets. This is so so from a consumer or small business standpoint. Clearly this is an easy value prop. But you’re you’re doing as much business I think with consumers as you are to businesses. Be the be. Right. Yes. And there’s two sides on the residential side.
[00:13:49] We see that as being kind of a three sided marketplace. Right. You get your stuff delivered. You want it reliably. We expect it. That carrier, that story you just told that re delivery, they don’t want to happen. Right. Right. They lose a lot of money in that in that in that re delivery. And then on the other side of that, because we don’t want it to happen either.
[00:14:07] Why that they lose a lot of goodwill. That’s right. Also. Yeah, I mean even if you go pick it up there. That’s right.
[00:14:13] But then the shippers. Right. Who actually paid for that to get delivered were able to show our customers are more likely to order online, do so more often and are 10 times more likely to spend over $500 a month. So if you know that camera equipment’s going to be delivered reliably, you’re gonna be more likely to order it and maybe an impulse buy. Oh, yeah. Kind of asking the question, am I going to be there? Oh, I’m not going to order. And then you change your mind, right? You forgot about it.
[00:14:39] Well, and the way that we’ve also had some shows about how complex. Last mile, shipment costs have gotten for shippers re delivery costs them extra money to do absolutely. So you can avoid that cost in the supply chain as well.
[00:14:55] It’s interesting, you know, as Al’s doing, as we were doing our homework, own own box lock, I didn’t really gather the top line of how you can drive revenue because you’re drive behaviors. You’ve got a sense of security around. You’re going to get what you order. Deborah Dull. You’re not going to try to race home and knock three cars out of the way to make sure you’re there. And that and that expensive item or that drug or what have you doesn’t sit on your porch longer than it has to. So crystal clear here. So I want to. Are you good?
[00:15:24] I want to shift into a World Economic Forum, my story.
[00:15:27] Can I ask one, please, question about the enterprise application and that if you had talked about the dynamics of pickup, I could see where this could communicate that they should or shouldn’t stop buying and open that lab quest or whatever box yanick. Can it make that communication through? Well, so I know it. I know Gates with your network, but we would look at the other way around.
[00:15:55] We’ll integrate on the enterprise side will or integrate into route management solutions and we’ll actually fire the trip. Oh, nice. So. So you don’t. Oh, that’s brilliant. So a lot of these companies are on fixed routes where they’re sending someone once, twice, three times a day. Sheer. Now they’re only sending some able to send someone when a roots. fired. There’s actually something in there to go pick out and they didn’t have to do it by placing a call jerai. They were just able to scan in an employee I.D. or sample I.D. and that fire triggered the Routt.
[00:16:25] And so that’s even more efficient than when I was thinking, oh yeah, that’s fantastic. Yeah. Wow. So is anyone doing that with you today? We’re working on it with the catalog companies, and that’s what they’re talking about. Got it. That’s awesome.
[00:16:38] All right. So let’s talk about the World Economic Forum, which has a great Twitter account, by the way. And some great content. And we’re content looking for new content. Right. Yeah, whether it’s supply chain or business related. So they came out evidently and recommended an integrated ecosystem approach to curb congestion and carbon impact in urban areas as a result of increases in last mile deliveries. What we’re just touching on a second ago. So, Brad, speak to that a bit. Why is that? Why is that a problem? And then what Charles role in addressing it? So so they can’t.
[00:17:13] I mean, they basically came out and said, look, you got 60 percent increase in e-commerce shipments on the B2C side, 30 percent increase, 33 percent increase in B2B commerce orders. Our cities are getting congested. And so they they they essentially said, hey, look, the ecosystems got to work together. Right. Every Bramnick in this ecosystem needs to play. We need to this a problem we need to address.
[00:17:34] And so they suggested four they made four recommendations as part of that, an integrated ecosystem. First one being Ivey’s may make sense. Yep. The second one was off hours off peak deliveries. Right. So essentially we make we power that. Awesome. The third one was then Dynamic Routing Solutions, which we just talked a little bit about our lab side. And then the fourth one was Moulty branded parcel lockers and boxes. Right. Which we power the tech for. Wow.
[00:18:04] And so I think we have Adila experience with the convenience of the fourth item he’s talking about. Think we had a trip in Austin and picked up a component at one of these automated secure locations that was at a 7-Eleven I think. Yeah. So you are involved in that space when that you know, that was our first time using we were at at a show in Austin and we we I think we left a piece back at the house or back at studio as we as we traveled cross country, we ordered and we ordered in-transit and as we fueled up at the 7-Eleven in Austin Walkup. And it will do now what you call it.
[00:18:39] Because I got a six pack, a little fuel, a little gogo Jenny.
[00:18:45] I mean, it was a long it was a long stay. They say data fuels supply chain UPS are actually alcohol. It’s actually quite cold. I’m kidding my little kid here.
[00:18:54] But Brad, so it’s really interesting. This is just one application. This was Estuarda, the initial product that really got the company going. And now you’re your Myrt. You’re kind of go in a different direction, different applications, including these secure containers that we might find on our street corner or something. Yeah. So we want lot… locker’s. We won’t do.
[00:19:12] And so that’s that’s a pretty robust space. But you get the value proposition and the Moulty parcel box side of having a lot of multi carrier locker. at your home. Yeah. Right. So that’s an.
[00:19:24] Yeah. Because even with the locker’s I mean some of those lockers are brand specific. It’s only this carrier or that carrier, that marketplace that I go to for those locker. Right. Yeah. And I have to go. That’s the other that’s.
[00:19:38] Well that’s actually a crazy one. So you think you think about the savings, the carrier. Right. Someone goes to a locker and say they’re taking 80 packages to. locker. right line all run. Drop it off five miles, five miles back. They dropped off 80 packages. You now have 80 people who need to go drive half a mile to go pick that up. Our net net results, 90 miles. You go do a delivery route to homes and you’re going six miles and then a tenth of a mild 80 homes. It’s gonna be a fraction from the overall impact of what that looks like.
[00:20:09] So that is where you get the carbon footprint. One aspect of the carbon footprint at impact. The other is if I’m in New York City and I need to drop 80 packages at the floor of the, you know, whatever, people pick a building, right. I just drop them into a box, lock it up and away I go. And everybody has their own code to the very same lock, their own codes.
[00:20:33] I mean, what they’re delivering is essentially the code, right? So A you go out, you go think about. So in New York, they did this whole pilot program on off on off hours deliveries and challenge was shipper benefits a lot cheaper, carrier benefit a lot. Ryder 40 percent convenience game on the receiver side. You had to add someone in off hours to be able to receive it. And so they actually gave incentives, higher incentives to the receiver on that end. With our technology in our solution, you take the labor need out of the receiving end because they can receive it unattended. Wow. So we’ve kind of already walked through. Well, good.
[00:21:11] I just think that’s a great that’s a great Segway into unattended, which was another recommendation that we’ve seen considering the thing that we’re all talking about. Yeah. At at Mode X this week and everybody is talking about at shows that they either are or aren’t attending because of Corona virus. Right. The need for no touch or unattended delivery is a is a another.
[00:21:35] I could see that being another driver towards social distancing, social distancing. It may become, as I say, right next to Sheer ad. You’re almost in his lap. Greg.
[00:21:45] So let’s talk about because this is this is not something that’s gonna go away this afternoon. Next week, scump is gonna be here for a while. So talk about the coronavirus effect and how that factors in all this.
[00:21:57] Well, I think if you as you’ve seen over the last couple weeks, there’s a lot of companies that are focusing on how do they, you know, stay. More people stay at home. Right. Especially high risk patients, particularly those that may have lower immune system or for various reasons underlying health.
[00:22:13] Yeah, the higher they’re just that higher risk. Yeah. Right.
[00:22:15] And it’s an I’ve got a delivery guy walking up to 80, a hundred households essentially being with essentially a spread agent. Yeah. Right. And so a recipient or a recipient which then turns it around this idea that we can do this piece of social distancing. Right. Allow those deliveries to happen. A lot of them may be high value medications where you’re needing a signature. Right. And to be able to deliver those without needing to put them in someone’s hand, it ensures they get there. But it also you’re reducing a contact point, right? You’re reducing a contact point. And then and everybody benefits. And so we think in some of those areas we can we can play a role in helping us eliminate as many contact points as we can.
[00:22:57] Right. So by us here at mutex, we advise all trick here. They approach the doors and handshakes and just being, you know, not. I think this is important point because we were talking about this with Rasyid’s 360. David Shillingford, who MHR flew in basically to talk about what they’re seeing trends wise.
[00:23:17] And, you know, you just can’t be smart. You’re not you’re not feeding into the panic. You just want to be smart about an issue that’s there. And that’s that’s inarguable. You know? Yes, be smart about it. And I love how this there’s so many, you know, as you kind of walk us through these different applications all about your brain. But my brain is thinking about three dozen others. Were the jaba relevant?
[00:23:40] Yeah, that’s interesting, because I’m curious about that question. I was having the exact same thought. Are there other scenarios that have been brought to you here at the show or elsewhere or that you have discovered from talking to people?
[00:23:54] Yeah, I mean, we entered we entered into the to the residential livery solution business. And so what we we started finding through some of the awareness we had on the consumer side was just this overwhelming high quality inbound flow of really innovative supply chain leaders in different organizations are saying, hey, I’ve got a very I’ve got a very specific problem that I’m trying to find a solution to. And we think your technology can play play a role in solving that. And those are all things we never would have we never would have able to imagine that lab Logistics scenario. Right. Some of the Ford warehousing things we’re doing where they’re texting a QR code to someone in the field to be able to get to get access and then scanning inventory out and billing out invoices, all using that device. We some of those things we wouldn’t be able to make. We’ve got some companies in manufacturing quality control that are making sure they’re using a work order and a QR code on the work order to make sure the wrong part doesn’t get taken. Yeah, we never thought of those as critical.
[00:25:00] I mean, think think aerospace. So as a as an Air Force veteran, I’m still in love with, you know, the F-16 and of course, the F-22. Not so much about the F-35. But I can’t Miura which which aircraft it was. But they early, early upstream in Supply chain, they did not get the right parts. Right. It has something to do. We were talking with someone. It may have been in Arizona about some of the metals that can only be found in Ukraine in the Ukraine. Conflict took place not too long ago. And so the metals said so that the supplier compromised solutions that went into this aircraft right. From metal standpoint and come to find out the law of the fleet gets grounded because of the the things turbine fans, because as some of the defects in the part. So. So while for different reasons, I think of other reasons why certain suppliers may look for shortcuts or, you know, and think the items line up and they don’t line up. So this kind of application here prevents those downstream supply chain problems from happening.
[00:26:07] Right. Yeah. Claytor, can I interject? Definitely a venereal view. Yeah. Because I see three things here. Three things. Excuse me. One, Ockham’s Razor. The simplest solution is usually the best one. Right. And what’s more simple and something we all can, you know, can relate to in terms of form factor.
[00:26:29] The other is that that you are seeing and getting feedback from people that that they’re bringing additional applications to you and the other.
[00:26:43] And the final one is that you are both receptive and recognizing that and leveraging that to prudently. It sounds like extend your your marketplace. reach when you’ve got those three things. That is a an incredible recipe for entrepreneurial success when companies are asking the question. You know, I advise companies as well. Right. So when companies are asking the question, could you also do this for us? You are really, really onto something. So I thought that’s really encouraging. This is an exciting, simple and yet very exciting product. Absolutely.
[00:27:20] So you’ve mentioned toward the front end of our conversation here some of the things you’re Sheer showing off here at Moto X. Tell us more about that again. And are you in this concourse here at C or you can be or a what you we’re seeing. So we’re right back here. We’re SCAC 6, 6, 7, 1. Okay. And were shut where we’ve announced two things and we’re showing off three things. So the two things we’ve been 2 and 3, 2 and 3 like Chuck Woolery, just about.
[00:27:47] Yeah, two things.
[00:27:49] We announced one is a press to open functionality that allows remote operators to be able to open the lock without necessarily needing to scan something leveraging the back end date. Wow. And then the other one is the cellular version which we’re started taking preorders for and we’ll ship in the fall. So as the two announcements. And then on the what we’re showing off, we’re showing off first mile, last mile and then forward warehousing.
[00:28:14] And so we’re doing that through a lab Logistics on the first mile and pickup. Then we’re doing it off peak delivery solution. And then we’ve got a solution where you go text, text a phone number and get a QR code to take out parts.
[00:28:28] So the off peak delivery solution, explain that more. Yeah.
[00:28:33] So and one of the things that you know is is we’ve been astounded by, but it’s a reality is how prevalent barcodes are just in supply chain. Right. They power supply chains and just about every way. So you think about everything, it’s gets delivered. It’s got it’s got a tracking number on it. Right. It’s got a barcode on it. And so we’ll integrate in with whatever technology someone’s using on the back end, whether it’s their W-M mass or their their root management solution. And so they’ll be able to come do a delivery scan. What they’re bringing in our lock. We’ll check the back end with whatever requirements the client wants. It’ll open. They confirm it was delivered. They could scan an individual inventory if they want, but then they can deliver in an unintended way. Right. And then you can use employee H.R. badges to receive to retrieve it.
[00:29:20] So can we put this on our pantry at home so that our kids only get the three snacks per day versus the 17?
[00:29:28] They ask us for their application there. Right.
[00:29:33] It wouldn’t be that hard to enable, truthfully. Right. I mean, you could enable the controls for just about any sort of trigger the tools tool like this, right?
[00:29:42] Yeah. So we’ve got the API is in the back end support two concepts. One is packages and one bar is barcodes. Right.
[00:29:49] And so you could essentially give them print out a stack of barcodes and say they’re all one time, they’re all one time use just like it goes, hey, I want to treat you. Yeah. Where’s your take it. Yeah. Here’s your here’s a treat. Go scan it. Love it. I love the mom’s rice and bread.
[00:30:06] And there’s only one code works a day. Right. You literally could discipline your own self. Right. To you know, if you’re on a diet. Yes. I mean. Yeah, we’ll aim for the infinite application. Yeah. Yeah. Yeah.
[00:30:19] No, I mean no wonder you’re your team is growing left and right. So let’s. What I love what you shared before we came on is this this report that you all did in conjunction with Supply chain that were already big fans of Supply chain dhows I mentioned. We’re always looking for great content, especially with no slant in the crop. Cosgrove is just one of the jewels of Supply chain. She does great reporting, great content. And it gets to the point it’s not seven. It’s not while I’m picking on 17s and it’s not accepted.
[00:30:50] Right? I mean, it’s not an advertorial Ryder or whatever, right? It’s it’s real news. Yeah, that’s great. So do a great job.
[00:30:56] They sure do. So walk us through what this report shares here. Yeah. So we we worked with Supply chain Dives Brand Studio. I take take take copies. We worked with the the brand studio over at Supply chain Dove and really wanted to take.
[00:31:11] And, you know, Art, we’re really trying to figure out how do we scale, scale the quantity of that inbound and maintain the quality of what’s coming in and. And so we did that by working with them to help put out a piece that outlined how do they improve last mile? The last mile was. Shared unattended delivery and asset transfer solutions really intended to further sort of the inspiring supply chain professionals to think about the ways that they could be doing. Using a secured asset transfers within their their their organization.
[00:31:43] Well, here’s so what we’re taught. We’ve talked about that just about every episode, 1.7 million packages are lost or stolen every day. Every single every day. That is unbelievable. I mean, what’s what? I mean, what more reason do you need, you know? All right. So what? So you talked about what we’re doing here at Mode X Lu won’t do. We want to touch on and don’t put you on spot. You’ll have some big wins from what’s going to fuel the growth. Yeah. Release any of that or. Yeah, sure. We just.
[00:32:15] We’ve been fortunate in our story. Right. I mentioned I didn’t come from a Supply chain Bhatt background and we’ve we’ve been very fortunate through advisors and investors to have just an amazing group of individuals and companies who have become part of what we’re doing.
[00:32:31] Yeah. And so we just announced a four and a half million dollar fund raising round led by a number of former DHL executives. Dan McCue taking the chairman role. Dan ran Sothern Air ran Levingston ran DHL in Asia, former chief operating officer and CFO of Pitney Bowes. Mike Moynahan is part of that. And then on the tech side, I’ve got Robert Williams joined the board. Robert, how was Microsoft and then Amazon and help them build the the Amazon App Store, Amazon Fire Store. Wow.
[00:33:02] So it’s quite easy to land those kind of investors.
[00:33:07] I got introduced by a cousin to Hons Hechler, Hons Rande DHL in the U.S. hine’s became an advisor and then an investor.
[00:33:18] And so a lot of those connections have come through sort of proliferating through that that experience separation and celebrate six degrees of celebration. All right. So it’s cold. Well, congrats. This is a this is such a common sense.
[00:33:36] I love common sense models and commonsense solutions. I mean, it it makes even more sense when you bring. I mean, it’s just it’s a beautiful thing. So let’s ask one final question before we make sure folks know where they can go to get more information. When you look at the ever evolving world of India in Supply chain right now, there’s a story a minute. What’s one thing or topic or issue or trend or challenge? What’s one thing that’s got your attention more than others right now?
[00:34:06] You know, I think this World Economic Forum report and what’s happening in urban last mile Logistics, I just. It’s impacting every one of us every day. And it’s it’s you know, as we get coded 1919, we’re getting more and more delivered. Right. Regardless stores. And so this is going to reach a tipping point. And there’s some things that have got to change. And I think we want to play a role in that solution. We think we can we can help and we think there’s a benefit to everybody in it. And so I think that that that’s the stuff that gets us really excited. Gotcha. OK.
[00:34:39] It’s interesting that because when that came around that the reports of those issues came around and it was really just last fall that we really started to hear about it.
[00:34:49] I don’t live in a city center, so I can’t relate. I have a porch that has. It’s able to kind of block the view of the year as your neighbors. I’ve seen your social media try. I have deer as neighbors. And I have part of my porch can block this view from the street. So nobody knows that I’ve got anything on my porch. I mean, I am. But I guess probably the ultimate exception to the rule. And I had not thought about the exposure’s or the the complications and other other people in society essays because of that.
[00:35:21] So Malcolm just reminded me that the pearl of deer is deer, says deer.
[00:35:27] It’s all right where we can. We named one of them deer. So it’s deer’s children. They glow and miss his kid shitters? Yes. Yeah. They’ve got a cat named Mouseketeers. This kid or Hack’s.
[00:35:38] He’s got to say, I did not name it. I got that clear on that point, people.
[00:35:42] He’s got another cat named Shenanigans. Brad Kidder’s. And shenanigans. That’s right. That’s not true. I’ve got a dog named Major. OK, so that counteracts the Mouseketeers thing. All right. So let’s not believe you just did that. All right. So taken up Brad’s time. That’s right. That’s right. Well, all right. So working folks, undoubtedly, they’re going to they’re going to have that epiphany, that Eureka moment like we’ve had. Yeah.
[00:36:10] Where can folks learn more, Brad? Yes, they can. Come visit us on our Web site at at Get Box Larcom. Yeah. We’ve got the report there to to be able to to download contact information, reach out. We’d love to help understand a little bit more about some of the challenges others face and see if there’s ways that we can be able to help them make an impact in the first foulmouthed.
[00:36:32] Love it. Among other things, one of the coolest logos we’ve seen. Greene. Yeah, he really I mean, the whole act, of course, I didn’t realize before he sat down is that you already had entrepot background and the rock museum you talked about. I mean really and its earliest you know, that always fascinates me. You know, even though we’ve got that squat. Scott Schwalbe These other eyeroll that that wait until later in our journey to become an entrepreneur. He retired from Navy and then, you know, after some corporate experience then then kicked off his first venture. But it seems like it’s been in your genes since birth.
[00:37:04] Vincent’s really young and I think my first startup that I did in the late 90s, you learn from your fair failures, right. All teachable moments, some of more timing. But right. You know, some of my own and my and my own mistakes. You learn from those and they make you stronger. And so it’s I think it’s an important lesson overall.
[00:37:23] Love that. I think what’s interesting is in when we were in Austin, we talked a lot to people in Supply chain who were not UPS Supply chain. They weren’t. That wasn’t their original or even true. This this even Supply chain was their first foray as we had talked to them. And I think that was a summit. Yes. And I think that goes to the breadth and diversity of of knowledge that we’re getting into supply chain that is helping us break through. Right. So thank you and welcome, Ella thatching.
[00:37:58] Thank you. Absolutely. This is going to be a who’s who’s got it. Kim on the shark tank and the doorbell. When you when you ring the doorbell, it was a camera in it. Ring the ring. Yeah. And now you’re saying. Yeah, believe it or not. Now it is you. Jeff, this is I mean, buckle your seat. This is this is such a real application in the e-commerce arem and just more recent examples. Now, if I’d had this, it would’ve saved at family time on Saturday. So good stuff.
[00:38:29] Get box law dot com.
[00:38:31] And Brad, I’m sure they keep you busy on keynotes and panels and fireside chats yet we have we’re doing we’re doing pretty well. We’ve got to go. We’ll see our trade show season pans out. All right. Let’s. But we got we’ve got a bunch of good stuff upcoming. OK, awesome. Really is really enjoy things to come. Brad, rough guess, founder, CEO at Box Lock. Greg, what a great, great conversation. I kind of hate to cut it all. There’s so much work going through my brain right now.
[00:38:59] I know you want to just spill every idea out there.
[00:39:02] Maybe we can tell him off line so we don’t give somebody else the idea. That’s true.
[00:39:07] Well, really enjoyed it with Brad. To our audience. Stay tuned as we continue our coverage of Moto X. Twenty, twenty. So many great stories just like this here that there are going places. Also, check out on a separate note some of our upcoming events, both virtual and in-person, only events, webinar tabs. We’ve got upcoming events with E.M.T. By Rorters Events, Automotive Industry Action Group, of course, the George George Logistics Summit and stand up and stand up and sound off a virtual event prescribed by Supply chain now.
[00:39:41] So where we want to hear from you. That’s right.
[00:39:45] And Brad, you might appreciate this. So all the web. Our out there, all the digital forms out there, typically it’s it is one facilitator or one subject matter expert dominating one way communication right now. That’s how the words worked. Would this. Stand up and sound off? We are putting that on its head. We’ll put out two topics, Greg, and I’ll just be quiet and just ask the audience to share their perspective and in their commentary and their experiences and really be the be the Assamese star of the show. I guarantee you, you have at least three names in your head of people.
[00:40:17] You know, we’re going to get input from.
[00:40:20] I love it. All right. All right. I’m hoping I’m hoping that it’s good. Jonathan Townsley a.m. at the A.M.A. Radio of Supply chain. Yeah, yeah, I love that. Right.
[00:40:30] So big thanks to our guests here today about Brad Ruckus with box lot. You can check them out at get box locked com. Be sure to check out our upcoming events, replays or interviews, other resources at Supply Chain Now Radio dot com. Find us and subscribe wherever you get your podcasts. On behalf of the entire team here, Scott Luton. Wishing a wonderful week ahead and we’ll see you next time on supply chain Now. Thanks everybody.
Brad Ruffkess is a high-energy leader with a proven ability to build brands and businesses. He’s a results-oriented, analytical thinker who brings vision, strategy, and execution expertise to drive growth. Brad has held many roles at The Coca-Cola Company, including leading Marketing Futures, founding The Coca-Cola Media Co., Director of Connection Planning and leading Social Strategy. Prior to joining The Coca-Cola Company, Brad was the Director of Digital Strategy at Merge Agency, A North Highland Company. Brad helped communities in “Creating Bridges as Art” at FIGG in Tallahassee, Florida and founded the now-defunct LazyCampus, a network of local portals for smart card enabled college communities. Brad’s passion for marketing and technology started at a young age as he was programming branded digital animations in BASIC by third grade. Brad is a proud husband and new father.
Host, Logistics with Purpose
Adrian Purtill serves as Business Development Manager at Vector Global Logistics, where he consults with importers and exporters in various industries to match their specific shipping requirements with the most effective supply chain solutions. Vector Global Logistics is an asset-free, multi-modal logistics company that provides exceptional sea freight, air freight, truck, rail, general logistic services and consulting for our clients. Our highly trained and professional team is committed to providing creative and effective solutions, always exceeding our customer’s expectations and fostering long-term relationships. With more than 20+ years of experience in both strategy consulting and logistics, Vector Global Logistics is your best choice to proactively minimize costs while having an exceptional service level.
Joshua is a student from Institute of Technology and Higher Education of Monterrey Campus Guadalajara in Communication and Digital Media. His experience ranges from Plug and Play México, DearDoc, and Nissan México creating unique social media marketing campaigns and graphics design. Joshua helps to amplify the voice of supply chain here at Supply Chain Now by assisting in graphic design, content creation, asset logistics, and more. In his free time he likes to read and write short stories as well as watch movies and television series.
Data Analytics and Metrics Intern
Patch is a fourth-year Management Information Systems and Marketing major at the University of Georgia. He is working with Supply Chain Now in data analysis, finding insights and best practices to increase company efficiency. Patch previously worked as an intern at AnswerRocket, a data analytics company where he gained invaluable knowledge about analytics, webpage SEO and B2B marketing best practices. In his free time, he enjoys playing tennis, going to concerts, and watching movies.
Vicki has a long history of rising to challenges and keeping things up and running. First, she supported her family’s multi-million dollar business as controller for 12 years, beginning at the age of 17. Then, she worked as an office manager and controller for a wholesale food broker. But her biggest feat? Serving as the chief executive officer of her household, while her entrepreneur husband travelled the world extensively. She fed, nurtured, chaperoned, and chauffeured three daughters all while running a newsletter publishing business and remaining active in her community as a Stephen’s Minister, Sunday school teacher, school volunteer, licensed realtor and POA Board president (a title she holds to this day). A force to be reckoned with in the office, you might think twice before you meet Vicki on the tennis court! When she’s not keeping the books balanced at Supply Chain Now or playing tennis matches, you can find Vicki spending time with her husband Greg, her 4 fur babies, gardening, cleaning (yes, she loves to clean!) and learning new things.
Founder, CEO, & Host
As the founder and CEO of Supply Chain Now, you might say Scott is the voice of supply chain – but he’s too much of a team player to ever claim such a title. One thing’s for sure: he’s a tried and true supply chain expert. With over 15 years of experience in the end-to-end supply chain, Scott’s insights have appeared in major publications including The Wall Street Journal, USA Today, and CNN. He has also been named a top industry influencer by Thinkers360, ISCEA and more.
From 2009-2011, Scott was president of APICS Atlanta, and he continues to lead initiatives that support both the local business community and global industry. A United States Air Force Veteran, Scott has also regularly led efforts to give back to his fellow veteran community since his departure from active duty in 2002.
Host, Logistics with Purpose
Allison Krache Giddens has been with Win-Tech, a veteran-owned small business and aerospace precision machine shop, for 15 years, recently buying the company from her mentor and Win-Tech’s Founder, Dennis Winslow. She and her business partner, John Hudson now serve as Co-Presidents, leading the 33-year old company through the pandemic.
She holds undergraduate degrees in psychology and criminal justice from the University of Georgia, a Masters in Conflict Management from Kennesaw State University, a Masters in Manufacturing from Georgia Institute of Technology, and a Certificate of Finance from the University of Georgia. She also holds certificates in Google Analytics, event planning, and Cybersecurity Risk Management from Harvard online. Allison founded the Georgia Chapter of Women in Manufacturing and currently serves as Treasurer. She serves on the Chattahoochee Technical College Foundation Board as its Secretary, the liveSAFE Resources Board of Directors as Resource Development Co-Chair, and on the Leadership Cobb Alumni Association Board as Membership Chair and is also a member of Cobb Executive Women. She is on the Board for the Cobb Chamber of Commerce’s Northwest Area Councils. Allison runs The Dave Krache Foundation, a non-profit that helps pay sports fees for local kids in need.
Principal, Supply Chain Now
Host of Supply Chain Now and TECHquila Sunrise
When rapid-growth technology companies, venture capital and private equity firms are looking for advisory, they call Greg – a founder, board director, advisor and catalyst of disruptive B2B technology and supply chain. An insightful visionary, Greg guides founders, investors and leadership teams in creating breakthroughs to gain market exposure and momentum – increasing overall company esteem and valuation.
Greg is a founder himself, creating Blue Ridge Solutions, a Gartner Magic Quadrant Leader in cloud-native supply chain applications, and bringing to market Curo, a field service management solution. He has also held leadership roles with Servigistics (PTC) and E3 Corporation (JDA/Blue Yonder). As a principal and host at Supply Chain Now, Greg helps guide the company’s strategic direction, hosts industry leader discussions, community livestreams, and all in addition to executive producing and hosting his original YouTube channel and podcast, TEChquila Sunrise.
Principal, Supply Chain Now
Host of Supply Chain is Boring
Talk about world-class: Chris is one of the few professionals in the world to hold CPIM-F, CLTD-F and CSCP-F designations from ASCM/APICS. He’s also the APICS coach – and our resident Supply Chain Doctor. When he’s not hosting programs with Supply Chain Now, he’s sharing supply chain knowledge on the APICS Coach Youtube channel or serving as a professional education instructor for the Georgia Tech Supply Chain & Logistic Institute’s Supply Chain Management (SCM) program and University of Tennessee-Chattanooga Center for Professional Education courses.
Chris earned a BS in Industrial Engineering from Bradley University, an MBA with emphasis in Industrial Psychology from the University of West Florida, and is a Doctoral in Supply Chain Management candidate.
Host of TEKTOK
If there’s one Supply Chain ‘Pro to Know,’ it’s Karin. She’s earned the title for three years and counting – culminating in her designation as the “2020 Supply Chain Pro to Know of the Year.” Karin is also an award-winning digital supply chain, business strategy and technology marketing executive. A sought-after speaker at industry conferences, you will find her quoted in a variety of supply chain publications – and active in forums like ASCM/APICS and CSCMP.
With more than 25 years of supply chain experience, Karin spearheaded strategy and marketing for Gartner Magic Quadrant Leader and IDC MarketScape Leader, Logility. Karin has the heart of a teacher and has helped nearly 1,000 customers transform their businesses and tell their success stories. Today, she is a sought-after advisor helping high-growth B2B technology companies with everything from defining their unique value propositions to introducing new products and capturing customer success. No matter their goals, she makes sure her clients have actionable marketing strategies that help grow global revenue, market share and profitability.
Host of Digital Transformers
Kevin L. Jackson is a globally recognized Thought Leader, Industry Influencer and Founder/Author of the award winning “Cloud Musings” blog. He has also been recognized as a “Top 5G Influencer” (Onalytica 2019, Radar 2020), a “Top 50 Global Digital Transformation Thought Leader” (Thinkers 360 2019) and provides strategic consulting and integrated social media services to AT&T, Intel, Broadcom, Ericsson and other leading companies. Mr. Jackson’s commercial experience includes Vice President J.P. Morgan Chase, Worldwide Sales Executive for IBM and SAIC (Engility) Director Cloud Solutions. He has served on teams that have supported digital transformation projects for the North Atlantic Treaty Organization (NATO) and the US Intelligence Community. Kevin’s formal education includes a MS Computer Engineering from Naval Postgraduate School; MA National Security & Strategic Studies from Naval War College; and a BS Aerospace Engineering from the United States Naval Academy. Internationally recognizable firms that have sponsored articles authored by him include Cisco, Microsoft, Citrix and IBM. Books include “Click to Transform” (Leaders Press, 2020), “Architecting Cloud Computing Solutions” (Packt, 2018), and “Practical Cloud Security: A Cross Industry View” (Taylor & Francis, 2016). He also delivers online training through Tulane University, O’Reilly Media, LinkedIn Learning, and Pluralsight. Mr. Jackson retired from the U.S. Navy in 1994, earning specialties in Space Systems Engineering, Carrier Onboard Delivery Logistics and carrier-based Airborne Early Warning and Control. While active, he also served with the National Reconnaissance Office, Operational Support Office, providing tactical support to Navy and Marine Corps forces worldwide.
Host of Logistics with Purpose and Supply Chain Now en Español
Enrique serves as Managing Director at Vector Global Logistics and believes we all have a personal responsibility to change the world. He is hard working, relationship minded and pro-active. Enrique trusts that the key to logistics is having a good and responsible team that truly partners with the clients and does whatever is necessary to see them succeed. He is a proud sponsor of Vector’s unique results-based work environment and before venturing into logistics he worked for the Boston Consulting Group (BCG). During his time at BCG, he worked in different industries such as Telecommunications, Energy, Industrial Goods, Building Materials, and Private Banking. His main focus was always on the operations, sales, and supply chain processes, with case focus on, logistics, growth strategy, and cost reduction. Prior to joining BCG, Enrique worked for Grupo Vitro, a Mexican glass manufacturer, for five years holding different positions from sales and logistics manager to supply chain project leader in charge of five warehouses in Colombia.
He has an MBA from The Wharton School of Business and a BS, in Mechanical Engineer from the Technologico de Monterrey in Mexico. Enrique’s passions are soccer and the ocean, and he also enjoys traveling, getting to know new people, and spending time with his wife and two kids, Emma and Enrique.
Host of Dial P for Procurement
Kelly is the Owner and Managing Director of Buyers Meeting Point and MyPurchasingCenter. She has been in procurement since 2003, starting as a practitioner and then as the Associate Director of Consulting at Emptoris. She has covered procurement news, events, publications, solutions, trends, and relevant economics at Buyers Meeting Point since 2009. Kelly is also the General Manager at Art of Procurement and Business Survey Chair for the ISM-New York Report on Business. Kelly has her MBA from Babson College as well as an MS in Library and Information Science from Simmons College and she has co-authored three books: ‘Supply Market Intelligence for Procurement Professionals’, ‘Procurement at a Crossroads’, and ‘Finance Unleashed’.
Host, Veteran Voices
Mary Kate Soliva is transitioning from active duty in the US Army. She is currently in the Doctor of Criminal Justice program at Saint Leo University. She is passionate about combating human trafficking and has spent the last decade conducting training for military personnel and the local community.
Jeff Miller is the host of Supply Chain Now’s Supply Chain is the Business. Jeff is a digital business transformation and supply chain advisor with deep expertise in Industry 4.0, ERP, PLM, SCM, IoT, AR and related technologies. Through more than 25 years of industry and consulting experience, he has worked with many of the world’s leading product and service companies to achieve their strategic business and supply chain goals, creating durable business value for organizations at the forefront of technology and business practices. Jeff is the managing director for North America at Transition Technologies PSC, a global solution integrator, and the founder and managing principal of BTV Advisors, a firm that helps companies secure business transformation value from digital supply chain technologies and their breakthrough capabilities.
Chief Marketing Officer
Amanda is a marketing veteran and entrepreneur with over 15 years of experience across a variety of industries and organizations including Von Maur, Anthropologie, AmericasMart Atlanta, and Children’s Healthcare of Atlanta. In 2016, Amanda founded and grew the Magnolia Marketing Group into a successful digital media firm, and now she develops modern marketing strategies, social campaigns, innovative operational processes, and implements creative content initiatives for Supply Chain Now. But that’s just the beginning of her supply chain impact. Amanda also served as the VP of Information Systems and Webmaster on the Board of Directors for APICS Savannah for several years, and is the face behind the scenes welcoming you to every Supply Chain Now livestream! She was also recently selected as one of the Top 100 Women in Supply Chain by Supply Chain Digest and IBM. When she’s not leading the Supply Chain Now marketing team, you can find Amanda with her and her husband Scott’s three kids, in the kitchen cooking, or reading.
Business Development Manager
Clay is passionate about two things: supply chain and the marketing that goes into it. Recently graduated with a degree in marketing at the University of Georgia, Clay got his start as a journalism major and inaugural member of the Owl’s football team at Kennesaw State University – but quickly saw tremendous opportunity in the Terry College of Business. He’s already putting his education to great use at Supply Chain Now, assisting with everything from sales and brand strategy to media production. Clay has contributed to initiatives such as our leap into video production, the guest blog series, and boosting social media presence, and after nearly two years in Supply Chain Now’s Marketing Department, Clay now heads up partnership and sales initiatives with the help of the rest of the Supply Chain Now sales team.
Trisha is new to the supply chain industry – but not to podcasting. She’s an experienced podcast manager and virtual assistant who also happens to have 20 years of experience as an elementary school teacher. It’s safe to say, she’s passionate about helping people, and she lives out that passion every day with the Supply Chain Now team, contributing to scheduling and podcast production.
Host of Dial P for Procurement
Billy Taylor is a Proven Business Excellence Practitioner and Leadership Guru with over 25 years leading operations for a Fortune 500 company, Goodyear. He is also the CEO of LinkedXL (Excellence), a Business Operating Systems Architecting Firm dedicated to implementing sustainable operating systems that drive sustainable results. Taylor’s achievements in the industry have made him a Next Generational Lean pacesetter with significant contributions.
An American business executive, Taylor has made a name for himself as an innovative and energetic industry professional with an indispensable passion for his craft of operational excellence. His journey started many years ago and has worked with renowned corporations such as The Goodyear Tire & Rubber Co. (GT) leading multi-site operations. With over 3 decades of service leading North America operations, he is experienced in a deeply rooted process driven approach in customer service, process integrity for sustainability.
A disciple of continuous improvement, Taylor’s love for people inspires commitment to helping others achieve their full potential. He is a dynamic speaker and hosts "The Winning Link," a popular podcast centered on business and leadership excellence with the #1 rated Supply Chain Now Network. As a leadership guru, Taylor has earned several invitations to universities, international conferences, global publications, and the U.S. Army to demonstrate how to achieve and sustain effective results through cultural acceptance and employee ownership. Leveraging the wisdom of his business acumen, strong influence as a speaker and podcaster Taylor is set to release "The Winning Link" book under McGraw Hill publishing in 2022. The book is a how-to manual to help readers understand the management of business interactions while teaching them how to Deine, Align, and Execute Winning in Business.
A servant leader, Taylor, was named by The National Diversity Council as one of the Top 100 Diversity Officers in the country in 2021. He features among Oklahoma's Most Admired CEOs and maintains key leadership roles with the Executive Advisory Board for The Shingo Institute "The Nobel Prize of Operations" and The Association of Manufacturing Excellence (AME); two world-leading organizations for operational excellence, business development, and cultural learning. He is also an Independent Director for the M-D Building Products Board, a proud American manufacturer of quality products since 1920.
Social Media Manager
My name is Chantel King and I am the Social Media Specialist at Supply Chain Now. My job is to make sure our audience is engaged and educated on the abundant amount of information the supply chain industry has to offer.
Social Media and Communications has been my niche ever since I graduated from college at The Academy of Art University in San Francisco. No, I am not a West Coast girl. I was born and raised in New Jersey, but my travel experience goes way beyond the garden state. My true passion is in creating editorial and graphic content that influences others to be great in whatever industry they are in. I’ve done this by working with lifestyle, financial, and editorial companies by providing resources to enhance their businesses.
Another passion of mine is trying new things. Whether it’s food, an activity, or a sport. I would like to say that I am an adventurous Taurus that never shies away from a new quest or challenge.
Lori is currently completing a degree in marketing with an emphasis in digital marketing at the University of Georgia. When she’s not supporting the marketing efforts at Supply Chain Now, you can find her at music festivals – or working toward her dream goal of a fashion career. Lori is involved in many extracurricular activities and appreciates all the learning experiences UGA has brought her.
Sales and Marketing Coordinator
Katherine is a marketing professional and MBA candidate who strives to unite her love of people with a passion for positive experiences. Having a diverse background, which includes nonprofit work with digital marketing and start-ups, she serves as a leader who helps people live their most creative lives by cultivating community, order, collaboration, and respect. With equal parts creativity and analytics, she brings a unique skill set which fosters refining, problem solving, and connecting organizations with their true vision. In her free time, you can usually find her looking for her cup of coffee, playing with her puppy Charlie, and dreaming of her next road trip.
Ben Harris is the Director of Supply Chain Ecosystem Expansion for the Metro Atlanta Chamber. Ben comes to the Metro Atlanta Chamber after serving as Senior Manager, Market Development for Manhattan Associates. There, Ben was responsible for developing Manhattan’s sales pipeline and overall Americas supply chain marketing strategy. Ben oversaw market positioning, messaging and campaign execution to build awareness and drive new pipeline growth. Prior to joining Manhattan, Ben spent four years with the Georgia Department of Economic Development’s Center of Innovation for Logistics where he played a key role in establishing the Center as a go-to industry resource for information, support, partnership building, and investment development. Additionally, he became a key SME for all logistics and supply chain-focused projects. Ben began his career at Page International, Inc. where he drove continuous improvement in complex global supply chain operations for a wide variety of businesses and Fortune 500 companies. An APICS Certified Supply Chain Professional (CSCP), Ben holds an Executive Master’s degree in Business Administration (EMBA) and bachelor’s degree in International Business (BBA) from the Terry College at the University of Georgia.
Host, The Freight Insider
Prior to joining TeamOne Logistics, Page Siplon served as the Executive Director of the Georgia Center of Innovation for Logistics, the State’s leading consulting resource for fueling logistics industry growth and global competitiveness. For over a decade, he directly assisted hundreds of companies to overcome challenges and capitalize on opportunities related to the movement of freight. During this time, Siplon was also appointed to concurrently serve the State of Georgia as Director of the larger Centers of Innovation Program, in which he provided executive leadership and vision for all six strategic industry-focused Centers. As a frequently requested keynote speaker, Siplon is called upon to address a range of audiences on unique aspects of technology, workforce, and logistics. This often includes topics of global and domestic logistics trends, supply chain visibility, collaboration, and strategic planning. He has also been quoted as an industry expert in publications such as Forbes, Journal of Commerce, Fortune, NPR, Wall Street Journal, Reuters, American Express, DC Velocity, Area Development Magazine, Site Selection Magazine, Inbound Logistics, Modern Material Handling, and is frequently a live special guest on SiriusXM’s Road Dog Radio Show. Siplon is an active industry participant, recognized by DC Velocity Magazine as a “2012 Logistics Rainmaker” which annually identifies the top-ten logistics professionals in the Nation; and named a “Pro to Know” by Supply & Demand Executive Magazine in 2014. Siplon was also selected by Georgia Trend Magazine as one of the “Top 100 Most Influential Georgians” for 2013, 2014, and 2015. He also serves various industry leadership roles at both the State and Federal level. Governor Nathan Deal nominated Siplon to represent Georgia on a National Supply Chain Competitiveness Advisory Committee, where he was appointed to a two-year term by the U.S. Secretary of Commerce and was then appointed to serve as its vice-chairman. At the State level, he was selected by then-Governor Sonny Perdue to serve as lead consultant on the Commission for New Georgia’s Freight and Logistics Task Force. In this effort, Siplon led a Private Sector Advisory Committee with invited executives from a range of private sector stakeholders including UPS, Coca-Cola, The Home Depot, Delta Airlines, Georgia Pacific, CSX, and Norfolk Southern. Siplon honorably served a combined 12 years in the United States Marine Corps and the United States Air Force. During this time, he led the integration of encryption techniques and deployed cryptographic devices for tactically secure voice and data platforms in critical ground-to-air communication systems. This service included support for all branches of the Department of Defense, multiple federal security agencies, and aiding NASA with multiple Space Shuttle launches. Originally from New York, Siplon received both a bachelor’s and master’s degree in electrical and computer engineering with a focus on digital signal processing from the Georgia Institute of Technology. He earned an associate’s degree in advanced electronic systems from the Air Force College and completed multiple military leadership academies in both the Marines and Air Force. Siplon currently lives in Cumming, Georgia (north of Atlanta), with his wife Jan, and two children Thomas (19) and Lily (15).
Host, Logistics with Purpose
Kristi Porter is VP of Sales and Marketing at Vector Global Logistics, a company that is changing the world through supply chain. In her role, she oversees all marketing efforts and supports the sales team in doing what they do best. In addition to this role, she is the Chief Do-Gooder at Signify, which assists nonprofits and social impact companies through copywriting and marketing strategy consulting. She has almost 20 years of professional experience, and loves every opportunity to help people do more good.
Host, Logistics with Purpose
Kevin Brown is the Director of Business Development for Vector Global Logistics. He has a dedicated interest in Major Account Management, Enterprise Sales, and Corporate Leadership. He offers 25 years of exceptional experience and superior performance in the sales of Logistics, Supply Chain, and Transportation Management. Kevin is a dynamic, high-impact, sales executive and corporate leader who has consistently exceeded corporate goals. He effectively coordinates multiple resources to solution sell large complex opportunities while focusing on corporate level contacts across the enterprise. His specialties include targeting and securing key accounts by analyzing customer’s current business processes and developing solutions to meet their corporate goals. Connect with Kevin on LinkedIn.
Host, Supply Chain Now en Espanol
Sofia Rivas Herrera is a Mexican Industrial Engineer from Tecnologico de Monterrey class 2019. Upon graduation, she earned a scholarship to study MIT’s Graduate Certificate in Logistics and Supply Chain Management and graduated as one of the Top 3 performers of her class in 2020. She also has a multicultural background due to her international academic experiences at Singapore Management University and Kühne Logistics University in Hamburg. Sofia self-identifies as a Supply Chain enthusiast & ambassador sharing her passion for the field in her daily life.
Host, Logistics with Purpose
Jose Manuel Irarrazaval es parte del equipo de Vector Global Logistics Chile. José Manuel es un gerente experimentado con experiencia en finanzas corporativas, fusiones y adquisiciones, financiamiento y reestructuración, inversión directa y financiera, tanto en Chile como en el exterior. José Manuel tiene su MBA de la Universidad de Pennsylvania- The Wharton School. Conéctese con Jose Manuel en LinkedIn.
Host, Supply Chain Now en Espanol
Demo Perez started his career in 1997 in the industry by chance when a relative asked him for help for two just weeks putting together an operation for FedEx Express at the Colon Free Zone, an area where he was never been but accepted the challenge. Worked in all roles possible from a truck driver to currier to a sales representative, helped the brand introduction, market share growth and recognition in the Colon Free Zone, at the end of 1999 had the chance to meet and have a chat with Fred Smith ( FedEx CEO), joined another company in 2018 who took over the FedEx operations as Operations and sales manager, in 2004 accepted the challenge from his company to leave the FedEx operations and business to take over the operation and business of DHL Express, his major competitor and rival so couldn’t say no, by changing completely its operation model in the Free Zone. In 2005 started his first entrepreneurial journey by quitting his job and joining two friends to start a Freight Forwarding company. After 8 months was recruited back by his company LSP with the General Manager role with the challenge of growing the company and make it fully capable warehousing 3PL. By 2009 joined CSCMP and WERC and started his journey of learning and growing his international network and high-level learning. In 2012 for the first time joined a local association ( the Panama Maritime Chamber) and worked in the country’s first Logistics Strategy plan, joined and lead other associations ending as president of the Panama Logistics Council in 2017. By finishing his professional mission at LSP with a company that was 8 times the size it was when accepted the role as GM with so many jobs generated and several young professionals coached, having great financial results, took the decision to move forward and start his own business from scratch by the end of 2019. with a friend and colleague co-founded IPL Group a company that started as a boutique 3PL and now is gearing up for the post-Covid era by moving to the big leagues.
Host, Supply Chain Now
The founder of Logistics Executive Group, Kim Winter delivers 40 years of executive leadership experience spanning Executive Search & Recruitment, Leadership Development, Executive Coaching, Corporate Advisory, Motivational Speaking, Trade Facilitation and across the Supply Chain, Logistics, 3PL, E-commerce, Life Science, Cold Chain, FMCG, Retail, Maritime, Defence, Aviation, Resources, and Industrial sectors. Operating from the company’s global offices, he is a regular contributor of thought leadership to industry and media, is a professional Master of Ceremonies, and is frequently invited to chair international events.
He is a Board member of over a dozen companies throughout APAC, India, and the Middle East, a New Zealand citizen, he holds formal resident status in Australia and the UAE, and is the Australia & New Zealand representative for the UAE Government-owned Jebel Ali Free Zone (JAFZA), the Middle East’s largest Economic Free Zone.
A triathlete and ex-professional rugby player, Kim is a qualified (IECL Sydney) executive coach and the Founder / Chairman of the successful not for profit humanitarian organization, Oasis Africa (www. oasisafrica.org.au), which has provided freedom from poverty through education to over 8000 mainly orphaned children in East Africa’s slums. Kim holds an MBA and BA from Massey & Victoria Universities (NZ).
Host, Logistics with Purpose
Nick Roemer has had a very diverse and extensive career within design and sales over the last 15 years stretching from China, Dubai, Germany, Holland, UK, and the USA. In the last 5 years, Nick has developed a hawk's eye for sustainable tech and the human-centric marketing and sales procedures that come with it. With his far-reaching and strong network within the logistics industry, Nick has been able to open new avenues and routes to market within major industries in the USA and the UAE. Nick lives by the ethos, “Give more than you take." His professional mission is to make the logistics industry leaner, cleaner and greener.
Sales Support Intern
Alex is pursuing a Marketing degree and a Certificate in Legal Studies at the University of Georgia. As a dual citizen of both the US and UK; Alex has studied abroad at University College London and is passionate about travel and international business. Through her coursework at the Terry College of Business, Alex has gained valuable skills in digital marketing, analytics, and professional selling. She joined Supply Chain Now as a Sales Support Intern where she assists the team by prospecting and qualifying new business partners.