Supply Chain Now Radio
Episode 189

Episode Summary

On episode 189 of SCNR, Scott and Will welcome Patrick Maley, Pat McCusker, and Nick Darmanchev on for takeaways on the CSCMP EDGE 2019 Conference.

“…most great customer experiences now involve multiple enterprises.”

-Amazon Executive

Industry conferences are a great way to catch up with peers, learn about the latest innovations and make new connections. The CSCMP EDGE 2019 Conference was no exception, including everything from surprisingly inspiring panels featuring millennials to… well… fabulous food trucks.

In this conversation, Co-hosts Scott Luton and Will Haraway, Founder and Chief Evangelist of Backbeat Marketing, spoke with Patrick Maley, Pat McCusker, and Nick Darmanchev about their takeaways from the CSCMP EDGE 2019 Conference.

The leading topics of discussion serve to demonstrate just how vibrant a field supply chain is.  Visibility and customer centricity were front and center, whether the customer in question was a “B2C” or a “B2C”. Unfortunately, some traditional challenges persist, especially internal information silos. New technologies and improved communication have not yet eliminated the problems of internal teams that don’t talk to each other or share data.

In addition, Patrick, Pat and Nick provide insight into:

-Why companies are putting an emphasis on the customer experience

-The correlations between the customer experience and technology adoption rates

-Barriers to supply chain innovation

Episode Transcript

[00:00:05] It’s time for Supply Chain Now Radio. Broadcasting live from the Supply chain capital of the country, Atlanta, Georgia. Supply Chain Now Radio spotlights the best in all things supply chain the people, the technology’s the best practices and the critical issues of the day. And now here are your hosts.


[00:00:29] All right. Good morning. Scott Luton here with you libeled Supply Chain Now Radio. Welcome back to the show. So we’ve got a really a neat show lined up today. We’re going to be featuring three Supply chain leaders and their key takeaways from one of the premiere Supply chain trade shows in North America. The CSC MP Edge Conference, which took place in September 2013 in Anaheim, California. So stay tuned for what we believe is gonna be very insightful and compelling perspective. So quick programing note. Like all of our series on Supply Chain Now Radio, you can find our replays on a wide variety channels Apple podcast, SoundCloud, YouTube, wherever else you get your podcast from. As always, love to have you subscribe so you don’t miss anything. So let’s quickly thank all of our fantastic sponsors that allow us to bring best practices and innovative ideas to you. Verusen. The Effective syndicate. Vector Global Logistics, Spend Management Experts. And many more. You can check out each of our sponsors on the show notes at the bottom of this episode. So let’s welcome in my fearless co-host on today’s show. We’ll hear away. founder and chief evangelist with backbeat marketing. Will. How you doing? I’m doing great, Scott. Thank you for asking, sir. It’s been a year despite our wills. A club will no easy, big fella. Well, the cards fan, of course, I’m big Braves fan. So we’ve had better weeks, right?


[00:01:52] I mean, it’s hard for me to complain too much, man. I mean, I understand you. We definitely broke your heart last week. And I’m just going to pretend that the series that the season ended, then that’s all. That wasn’t enough. Rough winds. We got embarrassed right after it. If you know, I don’t have it makes Philly better. Probably not. But, you know, we certainly love the Nats. Ran ran right through us, man. Just complete wipeout.


[00:02:14] But by the time the audience hears this episode, World Series Beyond Series Beyond. So we’ll see what happens. We’re both predicting this is pre this is, you know, the Yankees, Nasser’s are still playing Anthony’s favorite. They’ve the Astros are leading what, two games wants two to one.


[00:02:28] Yeah, because Cole pitched another gem. I mean, that’s all he pitches his gems, you know? Garrett goal is amazing.


[00:02:34] So we’re both predicting the Astros knocking off the Yankees and then Astros and the Nationals in the World Series.


[00:02:39] Right. I just love that Astros team. I mean, there is a young talent on it. I mean, Springer in Korea. I mean, I just they. I mean, Alex Bregman, all of them. And it’s just it’s an impressive organization. I’ve got to say, I never thought I would say that when they used to be in the central division with the cards, but now they’re having the a-l, they’re a little bit more proudly. They don’t really bother me as much.


[00:03:00] That’s right. All right. So, baseball aside, we’re here to talk about getting some key takeaways from the Sea SCMP Edge Conference. Twenty nine test, right. And we’ll know you were out there. And before we we bring on our first guest, you had a great time.


[00:03:16] I did.


[00:03:17] You know, and and I’ve gone to a number of these over the years. And this was definitely one of my favorites. You know it for a lot of different reasons, probably because when it comes to that Anaheim facility that you kind of just in that facility, I mean, you know, you’re just kind of right there and everybody’s together. And there’s a lot of different, you know, restaurants and watering holes. And they did a good job with with the networking and and some of the social events there. But it was fun to kind of serve as the Supply chain now radio Sherpa. So just being your eyes and ears and and finding different, you know, these three that we we could have spoken to, you know, I could have found 15 for us. But but but these were three that I thought made sense for us to to focus on. And I’m glad that we were able to to set it up with them today.


[00:04:09] All in due time, we’ll get all 50. All right. Oh, 15 hundred. But from football accounts, a great another great conference put on by the great folks over SCAC.


[00:04:18] And it didn’t hurt that when we left here, it was 95 degrees. And I literally got a 20 degree break just back going out there. It was just it was just a vacation in that respect. Absolutely. Good stuff.


[00:04:31] Our first guest here today, we’re excited to talk with Patrick Mei-Ling, chief marketing officer with Bluejay Solutions. Patrick, how you doing?


[00:04:39] Great. How are you guys doing? Fantastic.


[00:04:42] What about you will ask your brick out a crystal ball. Who do you think’s gonna win between Astros and Yankees?


[00:04:49] We’re still stuck on, you know, getting Bryce Harper here in Philly. Okay, 13 year, 330 million and then watching the Nationals head off to the World Series. Man.


[00:05:01] Castile, as much as it pains me to say it. I think the Yankees are winning.


[00:05:05] Clearly, you’re a Phillies fan, but you’re also you’re from Philadelphia, if you could, for our listeners. Paint a picture. Tell us more about who Patrick is and where you from and your professional journey.


[00:05:15] I am born and bred in the great city of Philadelphia. I grew up in the city and ended up in college at the University of Pennsylvania, which is also in Philadelphia. I don’t know. And then I embarked on my career, which took me around the country. I lived in California. I lived in Chicago. And then Chicago is when we started to have our family. We have five kids. We have four girls and a boy and the oldest just turned 20. So for a period of a couple of weeks, I had five teenagers. So I feel like that’s a milestone that I made it through. I don’t think it’s like a a like a war story.


[00:05:57] You get several badges for that, I believe. Well, yeah. And we moved it back to Philly. And then I was in Wisconsin.


[00:06:06] And during that time period, I’ve been in Supply chain for the past twenty five years with. I started with Manhattan Associates. I spent some time at Red Prairie and the last almost three and a half years with Blue Jay, which was a re-branded company when Kidwell acquired Lehne Logistics.


[00:06:27] So we’ll see. Yeah. So in that capacity, I’ve been mostly about half my career in sales. So I like to kind of lean on myself. Is kind of a salesperson to understand the buyer, you know, the buying journey. And I’ve been an executive roles and GM roles and recently a blue jay as a chief marketing officer.


[00:06:46] Speaking of understanding the buyer, it seems like the modern sales professional, the modern sales leader, there’s a much greater emphasis on truly understanding the customer and the buyer and what they’re looking for. Would you agree with that?


[00:07:01] Oh, without a doubt. I mean, it’s it’s all about and it’s always been about this.


[00:07:06] It’s always been about listening. Listening to your audience, listening to what people need, listening to what people, you know, have experienced in the past. So, absolutely.


[00:07:17] So you mentioned Bluejay. That’s where you serve now as chief marketing officer. Tell us more. Give us a quick overview. Bluejay.


[00:07:23] So Bluejay is a global company. As I said, it was, you know, prior to three and four years ago it well. So many people know Keith well and we were a number of companies that were kind of scattered around the world. Q What was known is different things to different people. And if you went to Germany, they would know us as a as a World-Class Customs solution for the German market. If you went to the UK, they would know us as a B2B FDI company. And in the US it was a parcel transportation management and Asia-Pac it was a forwarding company. So we were known for different things to different people around the world and they operated that way. And that is that is not what we wanted to do when we came in the current leadership team. We wanted to create a unified company, a unified go to market, unified vision and brand. So that required, you know, a unified organization. So we rebranded first as Bluejay Solutions with a new vision and new go to market. And yeah, it’s been really, really fantastic. We’ve got a ton of momentum. We’ve got great ownership. And what we do is Logistics, of course, but specifically in transportation management, and that includes parcel and mobility and it also includes global trade management such as customs. We sell to freight forwarders brokers three Keel’s and l.A.P.D. And shippers around the world. So, yes, it’s been a it’s been a great ride with this company and it’s a great place to be.


[00:09:06] We know we’re talking before the show here. Will Stacey Roman Jedis at the EAF 23 Piel and Supply chain Summit home-run. INTERVIEWER Yeah, you have a supply chain rock n roll star there.


[00:09:18] Patrick Yes, she is. She came in and then gave us gave us a partial overview, talked a little bit about the freight forwarding market. It was, you know, she you know, we come out to Hollywood now. You know, she’s you know, she’s really great. She’s a good name for her. Knows the market goes the customers. And, you know, going back to listening, she’s she’s great at understanding what our customers want.


[00:09:38] So important. Okay. So let’s talk the SC Competes Edge conference at twenty nineteen. I know you’re a you’re a SEUS NDP veteran been, you know, maybe not 20 consecutive years, but you’ve been to a lot of the college conferences. What brought you to the one in twenty nineteen. Anything different that that appealed to you about this past one.


[00:09:58] We go. We go. Sheer Bluejay. We love seeing SCMP Peter, a great partner of ours and the preeminent Logistics organization. So we go there and I think over the years the reasons for going have changed.


[00:10:14] And I’ve talked to a lot of other vendors, you know. You know, it’s a small industry and you know, for me it’s gone from kind of what we used to see as kind of a traditional lead generation show now. To me, it’s more of a an industry conference, which is something that we had to adjust our thinking along the way about how we view the show and look at the show. But we go because it brings the industry together, whether it’s academia, whether it’s our own partners or our own competitors or analysts. And we get to listen to what people are doing, what people are thinking, and we get to share what we’re doing and what we’re thinking and get great feedback and also network with, you know, with with peers. So it is still to some degree, we meet a lot of leads and we meet a lot of opportunities. But it’s also a great event for us to, you know, keep our fingers on the pulse of the industry.


[00:11:11] So what I heard, there’s someone that when I heard there will the market intel exchange. That’s right. The best practices, the insights, that exchange of information, there’s a greater emphasis placed on these types of shows and the SC Competes conference versus just the Legion from.


[00:11:27] Yeah. He’s gone about it. And I would agree with it as someone that’s been to a few of these myself. I would agree. I mean, it has changed from that perspective. It’s it really is a sharing of ideas. It’s a sharing of trends. And and frankly, you know, meeting up with people that you’ve known in Supply chain for, if you’ve been in the industry for any length of time, you generally see them there.


[00:11:49] I mean, you just do. And it’s good to reconnect with them and they do a good job of making a good mix of business and, you know, good social events. I’m thinking, particularly Patrick, of the food truck thing out in the 70s, great weather, where Patrick and I decided to try every single food on the food trucks.


[00:12:13] Sounds like a good day. Well, we thought we thought it was our duty.


[00:12:16] It felt like we needed to give everybody, you know, some attention. I didn’t want to be left out.


[00:12:21] So. And we should we should if we haven’t already. Will, you are also out there at the SC Competes Ryder conference 2019. So, Patrick, let’s let’s talk about from this particular show. You kind of talked about some reasons. What’s changed? Let’s talk about, you know, what your use your some of your key takeaways, some of the keynotes like some. What was particular about the 20, 19 edge conference that you really liked?


[00:12:49] I like again, my big takeaway was what kind of feedback we got on our own research, which I’ll share with you in a few moments from the keynote standpoint. You know, we really enjoyed my team and I that were there. The the awards, the recognition. I thought it was very unique. You know, where they recognized some of that summit, historical figures and Logistics both, you know, around the world.


[00:13:16] And I thought that was an interesting way to start building this kind of Hall of Fame and kind of paying homage back across the industry. The second one was, you know, the panel. I’ll get your thoughts on it. We haven’t talked about it, but that panel, I thought, was fantastic on the millennials. Oh, yeah. I did not have high hopes. I’m not a big fan of panels, but I thought that panel was just absolutely fantastic. There were so many great takeaways from that, from, you know, how to build an organization, how to treat employees, how to how to view, you know, the constantly changing market and how to, you know, prioritize and focus and and how great organizations do that. So those are a couple of things I really enjoyed.


[00:14:02] Yeah, I liked it, too, because especially when it’s almost like a you know, when you get to a certain age. And then we’ve seen it in conferences all across the you know, all across the spectrum.


[00:14:14] When they throw that, you know, the millennial in the title, there’s a tendency to think, well, it’s just going to be, you know, pot shots really and jokes, you know.


[00:14:23] But I liked the way that they, you know, that they genuinely tried to discuss how, you know, some of the relatable tendencies. And and certainly when it comes to, you know, communication and productivity. I thought it was excellent.


[00:14:39] Yeah. And these were millennials actually building, you know, really great businesses and organization.


[00:14:45] Yeah. So speaking of the conference, in the presentation that you delivered, it wasn’t focused on the food truck.


[00:14:56] I think you also spent a day in cheeseburger. The best. Right. Cheeseburger is always the best motto of this reigning champion. That’s right.


[00:15:04] Kidding aside, the yo yo gave what we heard was a very informational and and really insightful presentation entitled Focus on Customer Experience. Research on Supply chain Properties and Investments. And we want to get, Patrick, your five key takeaways from the research. But before we do that, let’s tee up let’s talk about what went into, you know, gathering all the all the data and all the insights.


[00:15:33] Yeah, Patrick. How do we how do we get to this point with with the presentation and the research?


[00:15:38] Yeah, that’s a great question. About two years ago, you know, we like to listen to our customers. As we’ve said, I like to pride myself on listening. And we started to hear some things that that made us think that there might be something there rather than just anecdotal stories. And we started to hear an emphasis on customer experience. And, you know, I’ve been in sales almost half my career. Much of it in the Supply chain industry. And for the most part, it’s been people looking to reduce cost, improve productivity in order to justify the investment of software services and all the things that that that we do. And we started to hear this this recurring theme of people are buying solutions to improve the customer experience and the cost cutting. That savings to productivity seem to be taking a backseat. And as it as a software company, you know, we are literally made up of people, intellectual property, our brains, you know, and time. So that that’s we’re made up of. So what we decide to invest in takes quite a bit of effort and lots of talent and processing and getting our our best and brightest and some really smart people focused on on a vision and a direction. We wanted to understand this trend or what we saw as a trend and kind of its relationship to a number of other factors. So that was kind of the genesis of it. We started to hear and listen to customers and we wanted more than just this anecdotal. We wanted to start to research it and understand in more detail and see if we could identify things that that would help us as we as we built the organization.


[00:17:29] So from the research and it’s probably stuff to maybe just pick five file. But if you are thinking of our audience and in a in a small conversation, you know, what are five of the key takeaways from this? What sounds like some exhaustive research.


[00:17:48] Yeah. So we saw it. I’ll tell you what the hypothesis was going in. So we again, going back to investment drivers between cost reduction and customer experience. We had this we sense that there was a cultural difference between the companies and best described. And Jeffrey Moore’s book, Crossing the Chasm. That’s kind of that technology adoption life cycle curve. Whether you’re an early adopter of technology or whether you’re a laggard. And we wanted to see as we laid out customers and companies that were more focused on the customer experience, did they tend to be more early adopters or more laggard? And then we wanted to see what the financial success rate was. So, ah, hypothesis going in is the more successful companies were more focused on customer experience and were really good at adopting technology. And that was kind of what we set out to do. And we found that that is, you know, in our research there, still a lot more to do. You know, we had four hundred and thirty eight respondents, which is an asset that’s a very good number for Sheer.


[00:19:03] Yeah, yeah, it was. We’re very excited to get that the year before. I think we had one hundred and forty. Wow. So we’re seeing a lot of people wanted to engage with this this research and this concept.


[00:19:15] So you know what? We’re going to have you on another podcast and you’re out to offer some of your best practices to conducting research. That is a remarkable year over year growth number.


[00:19:27] Yeah, yeah. It was great. Very exciting. And I think it’s maybe I have a great team. You know, we really did our own research about how to reach our channels and meeting the right people. But at the end of the day, I really think that the people are excited to talk about customer experience.


[00:19:43] Mm hmm. So hot. Definitely a hot topic in business in general, but certainly also in the supply chain industry right now. All right. So speaking of some of the key findings, where do you want to start? Patrick?


[00:19:56] Yeah. So I’ll just from the highest level we. And it started to see real trends in our hypothesis that, first of all, that the customer experience is overtaking price and product as a number one differentiator. And companies expect to see that trend continue. So we are. It’s not just something anecdotal. We’re seeing companies really focus on the customer experience. It doesn’t mean cost reduction in cost is is is going away at all in the country. It’s still very high. But we’re seeing this investment in Supply chain and Logistics software to help support a better customer and brand experience. So that that was one of the big things. And then we saw some interesting disconnects. So for shippers, if you start to break this down and there’s a lot of research on supply chain, we search dot info. But when you break this information down between, say, shippers and Logistics service providers, you start to see some real differences. And one of the differences we saw really shows kind of a disconnect that while 63 percent agree or strongly agree that the customer experience will become the number one differentiator. They they weren’t driving their investment in technology in that area. They were driving it in cost reduction. So we still see some. Right. You know, some some kind of you know, a body in motion tends to stay in motion kind of thing where people are just still kind of doing the same thing. But no, that’s something different coming. So we’ll be interested to see your rear. You know, are people starting to redirect some of that investment to support a better customer experience?


[00:21:38] You know, customer experience. What what is I’m so curious. I loved the poll. The 37 percent. Yeah. On the flip side of that, 63 percent about what their views are of customer experience. Yeah. Think of it immediately makes me think of some of the transactions that that we make as consumers based on just your location, not necessarily experience that even the pricing. Just because that store is right there on the way home and seems like some of those some of those companies know that and play to that and don’t dedicate nearly as much time or resources investments on the consumer experience or the customer experience side.


[00:22:20] I wonder if that plays out in the Supply chain as well. All right, so the next let’s talk about the management support, leadership support. I know you’ve got a key finding there as well.


[00:22:34] Yes. So one of the barriers so we also, you know, pulled our respondents about, you know, what are the barriers to actually investing in Supply chain innovation? And we saw that. And I think this is common across any organization when you’re you find a barrier that upper management would be in the way. Right. As an upper manager, sometimes, you know, we prioritize different things. And that’s just what our job is. But what we saw interesting was that the laggard late majority companies and these are self-described laggardly majorities. So we asked them to describe themselves on a technology adoption life cycle curve and where do you fit? And the companies that and the respondents that pick their organizations is kind of laggard late majority. The upper management seemed to really be a bigger barrier. So, again, going back to that hypothesis of this relationship between, you know, companies focused on a customer experience and the ability to to manage technology and adopt technology into the organization and financial success was was really apparent there.


[00:23:37] So it seems like you’re the respondents were really being honest with themselves when it comes to, you know, self-identifying. That’s a really important feature of solid research, I would imagine.


[00:23:50] Yeah, for sure. You know, it’s funny. And the session, that’s every time I’ve done and I’ve done this presentation in Europe at Gartner and a number of different conferences. And one of the first things they ask is it’s about the self-assessment. And people agree that that that’s probably the best way to do it.


[00:24:09] Well, so speak to the importance of and and the effectiveness. It seems like from some of your research, you identify folks that were really good at developing and communicating the business case for Supply chain Innovation Investments, and some teams weren’t effective at doing that. How do you see that playing a factor in some of your findings?


[00:24:29] Well, obviously, you know, setting a vision and setting the story is really what it’s all about. And as a marketer, that’s that’s what we do, right? We help people see where they can go and what they can be. And, you know, the ability to present and convince upper management, you know, where they need to be and where they need to go. Requires a really unique skill set. And and again, this is something that we need to dig into more about. You know, that may be part of the issues. People don’t know how to operationalize kind of visions and kind of, you know, translate them into tactical plans. That makes sense to upper management so that that that that is something we plan to investigate more interesting.


[00:25:12] Yeah, I think that speaks to the ever evolving skill sets of your your supporting professional, you know, different whether it’s analytical skills. Communication skills. Technology, certainly. I mean, gosh, all the elegance. Potchen these days it’s requiring a different set of skill sets coming into the industry to make a supply chain professional successful. Right?


[00:25:37] Indeed. And that’s going back to that comment about the millennials at the CSC and Peepshow. I’m a huge fan. I may be swimming upstream a little bit, but I’m a big fan of millennials. I hire millennials. You know, they’ve worked out really fantastic for me. And they you know, these are the digital natives. This is all they know, right? The way they interact with technology. And they’ve been looking at screens since they can remember. They can’t remember not looking at screens. And, you know, the ability to create, you know, easy to use solutions and solutions that, you know, that that that they’ve grown up with is something that, you know, at Bluejay, we hold an eye important. So.


[00:26:19] All right. So let’s talk about one of the hottest topics in Supply chain today. That’s Supply chain visibility. What were some of your findings there?


[00:26:25] So visibility is a top priority. So, you know, when you look in to, you know, visibility and you think about customer experience, you know, that’s. And there’s varying degrees of visibility. And right now, we’re spending a lot of time on kind of from an operational tactical application standpoint, how to break down visibility. Because when you talk about global multimodal visibility, that’s a big, big topic. But suffice it to say that visibility is something where people continue to invest in and it relates directly to that customer experience. You know, where’s my stuff? Where’s my water? Where’s my ship? It kind of redirect my shipment because I needed to go somewhere else. So, you know, Supply chain visibility is clearly something that we’re focused on and that that came back strong and our research.


[00:27:16] Yeah, and Supply chain visibility is now trickling down, like you said, right to the consumer, honestly, I mean, they might not know that it is specifically supply chain visibility, but that is it. And you talk about in the in the research where you where in transportation as well, you know, they’re leveraging g._p._s. I mean a lot of the I know the Bluejay, we actually had Carnivale in here the day that you all announced your partnership with them. I know I got a partnership with them and Uber Freight. And in those digital freight marketplaces, I mean, that they’re leveraging at any number of technologies to provide visibility to to their customers on both ends. But the carriers and the shippers agree.


[00:27:57] Great. I mean, I think it came from that beat it B2C market. Right. People people could see, you know, 10 years ago that, you know, and they start to say, why? Why can’t I see my things? Why can’t I see in real time in my my orders when I get into the office?


[00:28:12] So I think one last things we’ll ask you about related to the research is the proverbial silos that we can find across the business world. And I think you’ll have some interesting insights from the research that spooks that speaks to siloed systems and processes in in supply chain.


[00:28:31] Yeah. And that’s that’s you know, that’s to me, that’s something that’s been there for a long, long time. And this is what is driving a lot of the investment. You know, people that have systems that can’t speak to each other and can’t speak to their partners. So when you think about one of my favorite lines from our conference last year, we had an executive, an ex executive from Amazon, and one of his great quotes was most great customer experiences now involve multiple enterprises. So it’s not just internal silo systems and being able to communicate and get across. It’s also how do I connect to my partners? Because if you want to create a seamless customer experience, you absolutely need to be able to connect to partners. And that gets into all kinds of things, you know, around integration and API eyes and data and data quality. And so these are things that are really big, big projects for companies that haven’t gotten there. So, you know, siloed systems and inability to connect with partners is absolutely one of the one of the biggest obstacles today.


[00:29:42] And it’s preventing organizations and enterprises really from from innovating, right?


[00:29:48] Absolutely. Well, they can’t I mean, it just as simple as you can’t connect the way we think about the market. We think about solutions and supply chain excellence. We think about it and three components, the first being the applications themselves, which, you know, we say the automate optimized kind of your operation. And then the second level is the network. Right, your ability to connect to a network. And in our case, it’s it’s carriers and brokers and three peoples and all the people that touch your orders from end to end need to be seamless. You need to be part of a network in order to in order to react, in order to be agile, in order to serve your customer. And then the third piece is really data, right.


[00:30:35] Taken that data from your applications and from the network and being able to make sense of it all. So, you know, that that network piece in a model that we just discussed and connecting the partners is it’s really you know, I mean, it’s something that is absolutely critical to, you know, high performance supply chain.


[00:30:53] Yeah. And Patrick, you know, that’s certainly the. Yeah, that seemed to be the overarching theme and continues to be and has been for a number of years. Really. It’s just the more that technologies are improving, it’s starting to close these gaps. You know, and and more and more vendors are finding ways to to connect those silos and make it just one view across the entire across the entire supply chain, which is what we’re all striving for.


[00:31:23] Everybody’s got play nice and sandbox sort of customer, really. I mean, the technology got all the teams got to talk, the planning, it’s got to be aligned. That’s right. And it seems like the research, the exhaustive research, I keep going back because I can only imagine all the the team you had and all the work that goes into putting together. This isn’t like sending out a SurveyMonkey link. And I have three multiple choice answers. I mean, this is some of this is some heavy hitting, heavy duty, lots of homework went into producing this research here.


[00:31:54] Patrick and Patrick, I was at your presentation and it was a full room and people were very engaged. I was just. What were your impressions of the way it was received and some of the feedback?


[00:32:04] Again, I like to measure engagement if anyone’s been a speaker on stage. You know, the number of people that hold up phone to take pictures of your slides. Mm-Hmm. You know, it’s. So there was a lot of that. A lot of the research and the data that came up, kind of our hypothesis and the number of questions afterwards was was really great. And, you know, people that want to be a part of the research, people at, you know, deeper questions about the research have suggestions about where we could go with the research. So, yeah, the engagement is just really great.


[00:32:37] All right. So we’ll make sure that folks, if they liked something they heard, they want to reach out and learn more information. The Web site for Bluejay is B, L, you know, e, b, l UJA Solutions dot com. And Patrick, you’ve got some other tradeshows. You’ll be at rest of the year and into the first, first part of 2020.


[00:32:57] Oh, yeah, yeah. We probably do 50 events a year, so we’re all over the world. Yep. And that’s on our web site too about where we’ll be.


[00:33:04] But yeah, we have Patrick you know you should, you should tell people and certainly Scott because he is a he is a traveler and a big Clemson football supporter about the traveling tailgate roadshow that’s going on.


[00:33:17] Yeah. Let’s RV. Yeah. If you haven’t seen this, Scott, you have to go check it out.


[00:33:22] So we we basically leased a and almost 50 foot RV, wrapped it with Blue Jay kind of bar our kind of go to market message and kind of our tag line stuff.


[00:33:35] And we are crossing the country. We’re about halfway through it. We started an Lambeau. The Eagles Packers game went down. Now I went and noted on that one there, Patrick. Wait. Let me think about that. I think I’m pretty sure the Eagles Kids City, we went to University of Tennessee last week.


[00:33:56] You know, a big Supply chain school down to Tennessee. So we had a great, great tailgate there with a lot of Tennessee alarm and a couple of students and some partners. And this week were up at Penn State spreaded Penn State, Michigan game. They’re going to have a white out, which is which is pretty awesome. So we’ll be in the O.R. v lot if anyone’s at the Penn State game. You’re welcome to come by. Friends of Bluejay are always welcome. Certainly. Good night. Supply chain School. Yeah, yeah, yeah, yeah, yeah, yeah. That’s why we went there. And and then we’ll be in New England, Philly, Cleveland, and then we finish up the tour at Michigan, Michigan State in Ann Arbor. Wow. Yeah. So a pretty exciting event and it’s been received really, really well. And you know, anyone listening is interested in attending. Just go to Bluejay Solutions dot com and you can see the frictionless RV roadshow and you can register and just tell us you’re gonna come by and insole chocolate milk and healthy option parents.


[00:34:57] And I have to tell Gates. Right. Homosexually. You’re not a Hamas player. This has been great.


[00:35:03] Patrick, first off, safe travels. The best look at you. You call that a frictionless RV now army.


[00:35:10] Yeah. The friction on the supply chain is how we like to describe, you know, our value. So the RV ARV’s wrapped in frictionless supply chain.


[00:35:20] I love that. Okay. So to our audience again, check out Bluejay Solutions dot com. No e. You can check out probably more information on this research. You can check out what they do and of course, their upcoming trade show schedule they’ll be at. But Patrick maylee, chief marketing officer with Bluejay Solutions. Thanks so much for joining us here today on Supply Chain Now Radio. And we hope to reconnect Haralson.


[00:35:42] Great. Thanks. It was great being here. Great. Thanks, Patrick. Thanks. Bye. Bye, guys.


[00:35:48] So we’ll let’s welcome in our next guest today, Pat McCusker, chief operating officer with fast radius. Pat, how you doing?


[00:35:56] Almost God. Thanks for having us on the on the podcast here.


[00:36:00] You bet. Well, you know, I understand you were also out at the CCP edge. conference in beautiful Anaheim, California, along with Will and looking forward to learning more about fast radius, as Will suggested in the warm up conversation. We’ve talked about y’all’s ears may have been burning. We’ve talked a good bit about fast radius and some of the neat things you’re doing. But for four members of our audience that May had not that the three members of our audience maybe hadn’t checked out yet. Give us a quick overview of the company.


[00:36:28] Yes, sure. Happy to. So we did have a great time there at CSC, E.M.T. And look forward to share more about our experience of the conference. But but just to give you a bit of background on fast radius, so we are a software driven manufacturing firm helping companies embrace new products and business models that are uniquely enabled by advanced manufacturing and primarily additive or additive manufacturing or 3D printing is what we mean by that is, as you may be aware, there has been a wave of innovation that has occurred on the materials and the economics and the kind of technology platforms that allow you to make entirely new to the world products and economics that were previously impossible, which are mykes all kinds of exciting new performance characteristics for those products as well as new business models. So you talk a little bit about things like a virtual supply and mass customization, accelerating new product development that we’re unlocking with our software and our and our team across a number of different industries and in our client base.


[00:37:30] Mm-hmm. And you’ve got some interesting connections to right here in Atlanta, right?


[00:37:35] We do. U.P.S. is a important strategic partner of ours, are also a minority shareholder in Fast Radius, and we have a facility onsite at Louisville in Louisville, Kentucky, at UBS as World Port Headquarters, kind of North America Supply chain headquarters as well as facility up here in Chicago and a couple of folks there in Atlanta. So we have deep ties to your neighborhood.


[00:37:57] They’re up there, up by PDK, Scott. You can watch planes take off effect where the fancy folks get on and off.


[00:38:04] Yeah, well, you know, I love it. And as we’ve had folks from u._p._s. On the show, I think one of our earliest episodes as as this relationship was getting off the ground, the focus of that show was was all the innovation and the meaningful the investment that U.P.S. is putting into innovative ventures like this here at fast radio. So blessed be the ties that bind love here. And that, of course, we’re big fans Vetlanta, too. So we’d love to see how the Supply chain Cities is fueling what’s next really in Indian Supply chain. All right. So so circling back to CSICOP Edge again, kind of a theme of this show we’ve been interviewing of all folks that were there that presented that that I really enjoyed the show. What? Watch. I’ll go out to the Edge conference.


[00:38:51] And so we wanted to get closer to the Supply chain professionals who are just starting to understand and appreciate what’s now possible with additive or UBS friends. Of course, we’re active in the conference and invited us to do a panel discussion with with our friends at UBS. And it went very well. We had a big room of folks and a lot of really compelling dialog as companies are. And professionals in the industry are trying to wrap their arms around what’s actually happening and this kind of disruption that additive is bringing. And it was a great conversation.


[00:39:25] So your presentation focused on kind of what’s new in the additive manufacturing space.


[00:39:30] That’s right. So we talked about I’ve stuck loaded it about fast radius, new partnership. But more importantly, talked about the trends we’re seeing and how companies are embracing these new technologies to drive efficiencies in their supply chain. So I mentioned at the beginning this idea of a virtual warehouse.


[00:39:47] This is an offering that we have where companies, instead of storing parts physically on a warehouse, you know, in a traditional physical warehouse, they’re storing them virtually in our digital warehouse. And we’re producing these parts on demand as they’re needed. There’s all kinds of efficiency gains that come from that. So it is no, no more obsolescence. You don’t have working capital tied up in inventory. In some cases, you don’t even need a tool in certain technologies. You don’t have to pay for the warehousing costs and the APICS and the carbon emissions that come along with storing parts for years on years on end without, you know, real big turns. So there’s one that one of the things we talked about and a lot of depth, a couple others around mass personalization. And how do you think about that with your supply chain and accelerate enterprise development? Happy to have your share. More details. But is it really interactive dialog? A lot of good Q&A, a lot of folks from different kind of supply chain angles. We’re engaged in the dialog.


[00:40:48] And Scott, you know, there’s so many issues that go into that. I mean, I know we’ve talked about a few these when when bringing up 3D printing and the virtual warehouse. But I mean, if you think about how much we talk about inventory cost and safety stock, that that that really informs some of some retailers bottom lines. And there the difference between success and failure of a holiday season, you know, where where carried inventory comes into play when you start talking about a virtual warehouse. I mean, it’s a complete industry game changer. It’s you know, when these companies start to start to make these investments and an end in technologies like fast radius where where you can, you know, begin to make this a reality.


[00:41:38] Well, like I want you I’ll put it. I’m not sure if it was part of it. You will in the warm up the the web becomes a warehouse. Right. That’s a that adds a little layer of flexibility. And you know that the word nimble comes to mind or by thereby is looking for the maximizer flexibility. Right. And it seems like that’s one of the advantages that that your clients enjoy.


[00:42:01] Yeah, that’s that’s exactly right. I mean, we were working with a large automotive OEM right now and they’ve got this this part that they look at the math and they say, I’m going to need they know exactly how many they’re gonna need over the next five years. But they said, look, I do not want to go cut a purchase order for one hundred and fifty thousand of these parts.


[00:42:21] Guys, can we just order two thousand at a time from you guys? As we need them and you guys store it virtually. And we don’t have any risk of of ordering more than we need. We don’t have to store these parts in any warehouse. You guys handle all the kind of back end logistics of getting these parts where we need them. It’s a totally different mindset.


[00:42:42] And and companies are just now starting to recognize this as a viable option for their supply chain.


[00:42:50] And like I said, it’s happening now. And we have parts that are on cars, on planes, in medical devices. And it’s just in the last couple of quarters, this is not something that’s been going on for a very long time.


[00:43:03] So, Scott, we should we should take just a small palls right here and sit to let the Supply chain CFO pick their jaws up off the floor that just sits. They’re rewriting their bottom lines right now, I’m telling you.


[00:43:17] So all kidding aside, though. On that note pad yal as we facilitated a variety of events, different supply chain organizations bringing different keynotes and speakers and of course, having a lot of digital conversations, so to speak. It seems like to me and correct me if I’m wrong, it seems like to me that the market is is still understanding and digesting the fact that that additive manufacturing and 3D printing, those aren’t what’s tomorrow. That that’s that’s what’s taking place today. It’s been taking place in a very meaningful and practical way. Right. You do find that that’s still the market is still understanding that.


[00:43:56] Absolutely. It is. It is a pretty recent phenomenon where additive and 3D printing is kind of cross this chasm from what has traditionally been a prototyping tool. As you guys know, additive free brings me around since the 80s. So this is not a new concept, but the ability to make real and use parts that an automotive OEM is going to certify to put on their cars like that is very, very new. These new platforms, new materials, new economics are just just starting to become real and kind of past the certifications required for these production applications.


[00:44:34] And so that’s very recent. And to your point, engineers and even CFO. To your point, will are not fully appreciated. They they’ve heard about 3D printing. You know, there’s been a lot of buzz over the last decade or so and arguably gotten ahead of itself a little bit. If you rewind to the last decade. But but now it’s really happening. I mean, we’re working with customers that for the first time ever are certifying a production additive partner, fought for real and use parts. We have parts that we’re hosting our virtual warehouse. The first time these companies have ever done this. So it is happening now. To your point about education, it’s a really good one. We do find that that companies come to us and say, guys, we know this is out there. We hear we read about it. Maybe our competitors are doing something that piques our interest. What do we do? Fast radius. And so we have a number of ways that we engage with our customers. There are companies that are looking to embrace additive to help them on that journey. So we have a program where we call the application launch program, for example. This is a structure nine month program where we bring a cohort of noncompetitive companies together. And over the course of that six to nine months, we take them through a. Structured process to to first learn what’s possible across all the different technology platforms. Help them build the tools to create the Technical case in the business case, to identify and ultimately launch additive applications. And the goal coming out of that program is not not a training program, although people do learn it is a program designed to deliver impact and really launch an application. And so that done this with a couple of dozen folks now and it’s been really, really successful and are finding a lot of receptivity for this idea of just helping companies jumpstart their additive journey.


[00:46:23] Well, it’s my understanding that fast radius of your work and with more than 300 customers already, including a wide variety of Fortune 500 companies. So it’s not like a clearly a lot of folks are getting it right.


[00:46:37] Yep. No, that’s absolutely right. And, you know, work on those companies in a wide range of engagements. We do, of course, focus primarily on additive manufacturing. But we also have capabilities and some of the legacy techniques. Sometimes we refer to it as hybrid manufacturing, where we’re providing additive parts where they make sense. But in some cases, for whatever reason, additive doesn’t make sense and that’s fine. And so we have a robust network of suppliers for the more traditional manufacturing techniques like injection molding, SEUS, machining, et cetera, that will often rely on to build that full solution for our customers. And so as you mentioned, you know, 300 plus customers, a majority of which are doing additive with us, and some of them are using us more for the traditional manufacturing as well.


[00:47:23] Are you all seeing with the companies you’re dealing with? Are you seeing certain sectors kind of embrace, embrace it more versus the others? Any observations you can share there?


[00:47:36] That’s a great question. We. What’s so exciting about what we’re doing is, is we’re seeing it across almost every industry that makes stuff. So I mentioned automotive there really going into it in a big way, both the OEMs and the Tier 1s and we’re working with a lot of them.


[00:47:53] Aerospace has been pushing the envelope on on metal additive for a long time and they’re really leading into a number of our customers are in the aerospace vertical excuse me, medical devices is another really exciting one where you have these kind of low volume, high value products that are just a really, really nice fit for for additive.


[00:48:18] And then all kinds of consumer applications that are blossoming, the ability to create these new geometries that create performance characteristics, you couldn’t do anything that you couldn’t create any of the way. Things like foam replacement, for example, are our blossoming. And then and then the other one is industrials companies that have a big complex air handling equipment or fluid handling equipment or need to create new manifolds or heat exchangers, things like this, that additive that’s uniquely suited to address.


[00:48:50] So it’s exciting. It’s a bit overwhelming in terms of how many are affected by but by the additive disruption.


[00:48:59] But but it’s great for us. We’re working with all other verticals.


[00:49:02] As you started the answer, if you’re working with automotive, aerospace and medical device, three highly regulated industries where the parts you know, there’s very little tolerance there. Right? A tight tolerances, I mean. And so that tells me that if those industries are turning to out of additive manufacturing and 3D printing to make things happen, that the rest of Tata Wave is surely to follow. Yeah.


[00:49:29] And if you just if you follow, you know, you follow this topic in the news, you’ll see just about every week you’ll hear about an additive manufacturing 3D printed heart that is used, you know, for transplant practice. Honestly, you know, it’s like a very realistic and logical application of the technology because it enables you can get the same size, same weight, you know, specific to what these doctors will be working with. And you’ll hear about that. You’ll hear about 3D printed jol, you know, for four of you know, for a dog, you know that there’s all kinds of stories like that. If you if you if you look form it and they continue to advance, you know, almost month by month, day by day.


[00:50:17] Hey, Pat, can you can, you know, work or manufacturing a top of the rotation staff for the Braves for twenty. Twenty. Yeah, they’re at Wrigley, man. I mean, I knew there. Yeah. All right. So really impressive. You know, I’m really glad this the first time we’ve had some Froome faster ideas on the show. We’ve heard so much about the organization. Of course, the Atlanta Roots Pride helps that. But also what you’re doing out industry is fascinating to be able to kind of put our finger on the pulse with a company of that’s making what’s next happened today. But speaking of that, what is next for fast radius?


[00:50:54] You know, we we just are coming off a pretty significant round of funding. So we raised about forty eight million dollars of growth capital earlier this year and we’re putting that to work.


[00:51:05] We’re hiring sales professional Hurley software developers ramping up our marketing machine. And so it’s it’s grow time works where we’re putting more fuel on the fire to help customers understand what’s now possible and ramp up.


[00:51:20] Both are our engineering and a kind of business development muscle, but but also our infrastructure and bolting on new technology capabilities and new software modules that will that will facilitate the whole process. So it’s making a lot of really big investments to to lay the foundation for what we fully expect will be explosive growth over the next couple of years.


[00:51:44] We’re going to have to have you back on to kind of share more of what you’re what you’re learning, what you’re doing, what you’re how you’re innovating things. The it’s really interesting to see all the different partnerships you’re involved in. So I imagine just like you had the invite from from U.P.S. and CSC, ADP come out in Sheer, what’s new with additive manufacturing? You’ve got a big mailbox, so you’re parking it, beginning a lot more invites out to these industry association events.


[00:52:11] Yeah. So first of all, appreciate being invited to sign it and would be thrilled to continue the dialog. And yeah, you’re right. There are a lot of folks out there that are excited about what we’re doing. Want to learn more both in the industry kind of trade events and publications, but also customers. And so folks are listening and want to learn more. Please don’t hesitate to reach out.


[00:52:34] One of the places that folks can learn more is fast radius dot com, right?


[00:52:39] That’s correct. You know, we’ve got a robust set of materials and common knowledge library there on a Web site and of course, can reach out to me directly or or any one of our our folks through the contact button there in a Web site.


[00:52:51] And you can learn a lot on that site. You know, especially you dig into the resources page and learn learn about some of the materials like polymer and and lattice structures, some of the things that make that make this technology useful and impossible. And Apple applicable for any number of industries.


[00:53:13] Well, good deal. Well, Pat McCusker, chief operating officer with Fast Radius. Thanks so much for joining us here on Supply Chain Now Radio.


[00:53:20] Thank you, Scott. Thank you. Will, appreciate it.


[00:53:23] All right. So Will, let’s welcome in our next guest here today, Nick Dharmendra, founder and CEO at Archer Hub. Nick, how you doing?


[00:53:31] Very good. How are you?


[00:53:33] We’re doing great. Great week here in Atlanta, Supply chain City. And I understand you’re out in Denver, right?


[00:53:40] That’s correct.


[00:53:41] And also understand you’ve got beautiful weather now, but just a few days ago.


[00:53:47] Well, that’s what you get. Living in Denver, what they live in.


[00:53:52] It really is. We’re big fans of the 80s. John Elway and the Denver Broncos. I think they’re getting back to getting to the Super Bowl. Might take him a few extra years, huh?


[00:54:03] Well, that’s the nature of the game.


[00:54:06] That’s just mean to get another manning in there, man. That’s it. That’s for sure. You know, Eli’s there waiting for all the ideas. Trade for him. Just put him in, man. I would definitely miss him.


[00:54:17] Yes. Yes. You’re his brother, Peyton. I guess. All right. So let’s talk about you know, we’re talking today with Supply chain leaders over at CSICOP Edge Conference, a great trade show. And, you know, you have found this this fascinating business, small AACR hub. And my understanding is, is that if y’all being out there was part of the launch of the organization. So. So give our listeners a quick overview of Arter Hub, if you would, Nick.


[00:54:46] Well, auto hub is an acid base. Digital freight broker disrupting the way trucking companies operate and how shippers procure for truck capacity by creating an industry leading digital marketplace for truck load freight. What I mean by that, we make it very easy for shippers and carriers to connect to our mobile application.


[00:55:07] Mm hmm. And that’s that’s critical these days, right? As busy as everyone is. Everyone’s on the go. Certainly if you’re in Supply chain, you’ve got ten different things coming at you all day long. So to be able to to make decisions and make things happen, be your smartphone as a critical advantage of.


[00:55:25] Correct. On top of the fact that we get real time visibility on mobile applications.


[00:55:33] It’s a hot market. I mean, you know, Scott, that’s something that we’ve talked about a number of times on this show. You know, everything from our friends, like a Maureen from Suda here in town. And, you know, certainly starting with cargo chief back in 2015 and moving on into convoy and uber freight. I mean, this is a this is a a marketplace that continues to grow and evolve. And you and you could actually see that Etsy SCMP, all of the companies I just mentioned were there. And in it and in my opinion, it brings this level of innovation and enthusiasm to the space that that hasn’t been seen really, you know, since since I’ve been in, you know, for 20 years now. So we.


[00:56:16] Nick, we’re gonna dove into we’ll to get your thoughts on CE SCMP, the Edge conference here momentarily. But here in the later, we’re gonna wrap up on some of the differences between being an asset based digital freight forwarder and those without assets, but shelving that for a second. Let’s talk about your experience at CSC SCMP, where your team was. This is part of the Lu launch of AACR Hub. What what what appealed to you, you know, making the trip this year to the CSC Impey Edge Conference?


[00:56:46] Well, Keith Sandeep really, as provided one of the best networks experienced in the past, starting from all the parties they hosted, as well as hanging out at the bar, meeting new people in the industry, learning things from each other was just a great show overall.


[00:57:08] That’s what we heard. And Will, I know you were out there too. You enjoyed yourself. Yeah, always. I mean, it’s fun to just reconnect with people that you’ve known for.


[00:57:16] It’s a small world, especially in Supply chain. And to even see like I was able to, you know, Nick and I hanging out with the guys from Logistics Management, that peerless publishing group. You know, there’s there’s there’s a fun loving guys and getting to make sure everybody knows each other and has a couple of beers together and does business but has fun at the same time. I think that that’s that’s a good aspect of that conference that maybe you don’t see and in all of them.


[00:57:40] And so Nick, unquestioned when the networking you enjoyed in particular.


[00:57:47] Oh, yeah. As long as you control your drinking, you’re you’re in great hands.


[00:57:51] No, that’s all I have to say. What’s what goes on in Anaheim stays in hot.


[00:57:57] But so the keynotes and the information exchange. This is some of the things we’ve heard. You know, it’s I think it’s a hallmark of a great event. Yeah, it is. Is when, you know, folks are are coming back with with notebooks full of best practices and ideas and innovative business models, much like Arter Hub. Any any other thoughts about the show before we kind of circle back to the different the advantages and some of the differentiators that your company has?


[00:58:27] Well, one of the things I want to mention about the S&P is how much it has actually helped us. We actually realized a lot of trends in the industry. We also wanted to share our new innovative approach when it comes to digital freight brokerage model.


[00:58:46] And overall, we we really we got very excited about the fact that we weren’t the only one that’s an asset base digital freight broker to show. So was a great show.


[00:59:00] And that’s a really important distinction. There are so many in this that kind of will what you are alluding to there, so many freight forwarders in this era of kind of where we are in this global supply chain era business era, but not nearly as many asset base. That’s a big distinction. So. So, Nick, tell us more about that in the value of working with an asset based digital freight organization versus, you know, those without your own affiliates. Yeah.


[00:59:32] Well, to make a very short. Promotion, internal analysis. 5 percent of all the freight always experiences hiccup while in transit to its delivery, our fleet is there to recover and serve as a backup plan to ensure on time delivery. So every time anything happens while in transit, our algorithm constantly sources for backup plans. And if we are not able to find anything from an outside carrier, we’re using our fleet. It doesn’t matter how many miles it has to do that. We will recover the load and we’ll make sure it gets delivered on time.


[01:00:12] It’s like a ongoing contingency plan or insert plan. That is a that’s a very valuable in this day and age where curve balls seem to seemingly get thrown at us hourly, even if you’re a cards fan or bracing.


[01:00:26] We’ve had our share of curveballs that way. That’s right. Well, you know, this industry, this this, you know, subset of the digital freight freight brokers. You know, it really started because of, you know, backhaul, because of of trucks running empty and smaller carriers trying to compete on a larger level by picking up some of those backhaul. You know, the mom and pops over in McDonough, Georgia, and, you know, Durango, Colorado and such. You know, being able to compete with some of the larger brokers. And I think when you when you bring a believe it assets and having your own fleet adds a new a new layer to the whole conversation, because a lot of times on these connections are made. And correct me if I’m wrong, you Nick, you know, sometimes the connections can’t be made because of remote locations. You know, people may want you to come pick up their backhaul or, you know, from a location that’s maybe not convenient for all of the carriers in your network. And in that case, having a fleet really is an advantage. Correct.


[01:01:35] Correct. And just to break it down in terms of numbers, sometimes it helps the audience to understand when you go in the numbers, let’s say, for example, our shippers giving us a hundred loads, one hundred loads a week as an example. We will always allocate about five chunks because from our analysis, five percent of all the freight always has problems. So we will have five trucks ready just in case to make sure we have the backup, the recovery plan. And that’s how we’re winning shippers over. That’s how a lot of our ships. Okay. Are you happy with us? Because we don’t give them excuse. The freight just gets delivered. So that’s one of the cargo yachts. Why? An asset based digital freight brokerage model is very important for the success of our customers.


[01:02:26] We also, like you, touched on visibility and the transparency in that measure. Those are really hot topics right in this. Then in 2019, supply chain. And it seems like with your technology approach and certainly with the mobile platform, your customers are able to tap into that. All right. So how can folks that you’re your URL is AACR hub dot com, right?


[01:02:58] Yes. And the.


[01:03:02] So folks can could find it. So what else? So this is kind of you’re launching the platform. Well, good.


[01:03:07] Well, one point I was going to make, you know, is that when you have that peace of mind, knowing that you know, that you’re not just reliant on on on the on the magic of the network to sort of make these connections happen. Nick, what are the types of industries that are probably the the most interested in having that? I mean, it’s almost a hybrid solution. Really, when it comes to, you know, to bringing to bringing assets into the equation of digital freight brokerage, what are some of the industries that are most interested in that that you’ve seen?


[01:03:43] Well, we’ve known we’ve noticed any industries related which suit.


[01:03:50] Real like working with us. Right. Basically correct. Especially when they’re located very far away from any other major hubs. It’s very difficult to source for truck capacity. A lot of times, especially when it comes to weather during winter times, good luck finding a truck that heading 300 miles. It doesn’t matter at the base. Well, we’re not. We weren’t doing where we’re actually able to supply with our own trucks. We’re getting ready to make sure that no matter what happens, they constantly have capacity.


[01:04:30] Mm hmm. That’s a good thing. That is a good thing.


[01:04:34] All right, so well, congratulations on the launch of Archer Hub. Seems like it’s been successful. As we mentioned, after Hurricane Wilma. More information? Any other events? Nick, on your count, are you all is part of launching and growing the company to get out and shake hands and meet folks across the botching?


[01:04:55] Well, we’re definitely going to be visiting other conferences, such as I think the next one we’re going to his J-Lo’s seen land distribution, which is going to happen pretty soon.


[01:05:06] Yes, that’s next week, I believe, right? That’s right. Right.


[01:05:11] And then what about freight waves? I know you like going to those shows, too. You hit any of this?


[01:05:17] We’ll definitely. And we’re going to get our V.P. of technology and showing up over there. We’re going to be there as well. We’ll we’ll probably be heading come next. Sheer will probably visit at least 15 different shows so that we get our work out there.


[01:05:34] So one understands the benefits of an asset based brokerage model.


[01:05:42] Fantastic. Yeah. You’re gonna have to. You’re gonna have to sublease an apartment in Chicago over the next 30, 60 days.


[01:05:50] But talk about great town Chicago this time of year. Man, it’s before that weather comes. This is just where it’s at for those guys. Absolutely. We were in Chicago last October, 2018. And my wife and I had a wonderful time where there was an apex event up there. Yeah. And, you know, eaten brunch on the patio. It was probably, you know, sixty five, seven degrees sunny. It was it was gorgeous. Went to a farmer’s market there in one of the neighborhoods. Just had a wonderful time. So anyway. So I’m jealous of your travels. Nixon, enjoy yourself in these upcoming events. Certainly enjoy yourself in Chicago. We look forward to having you back on the show, especially as your organization continues to grow in the upcoming months. What have you back on? And get some your key takeaways from 2019.


[01:06:39] Thank you. You bet.


[01:06:41] Well, great of you. Really big thanks to Nick darvin, chef, founder and CEO at Arcaro Hub. And you can learn more about Archer Hub at a simple u._r._l Arkia Check it out. Good deal.


[01:06:55] All right, Will a great show. Love the tick ways, the insights. Three companies doing some big things and they’re all there at SC Competes Edge Conference.


[01:07:04] Yeah. I mean, again, it’s fun to have three different, completely different industries in the way that they affect Supply chain and in so many different ways. On one show, I thought that was very fun for and hopefully the listeners enjoyed that as well.


[01:07:20] Yep. So big thanks to the team too. Fast Radius aka Hub and Bluejay Solutions. We’ll look forward to checking back in on what they’re doing later this year or early next. So we will wrap up this show by inviting our audience. Come check us out in person. We’ve got the show out on the road. Just next week, October 23rd, we’re going be in Charleston at the South Carolina Logistics Tech Talk, where we’re partnering with the South Carolina Council on Competitiveness. The good news is you can find out more information at SC Competes. Dot org is nice, short and simple. Or on Ailey’s events, you can go to the upcoming events tab at Supply Chain Now Radio dot com and learn more. But looking forward to being back in Charleston was last time you were in Charleston, Will.


[01:08:03] And not that long ago. I’ve got to think about it. But it’s probably eight months ago. Yeah. I love Charleston and especially Sullivan’s Island and Folly Beach, Froome, Mt. Pleasant. It’s all pretty great. So let’s spread out for my taste. But if you stick to one of those areas and just concentrate on that. It sure is a great time.


[01:08:22] Well, we’re looking forward to it. And then we’re going to Austin for the EAFE Logistics CEO forum. By the way, did you know E.M.T. Was recently acquired by Reuters?


[01:08:34] I did. When I get sighting. Yeah, that’s a big deal for all involved. As smart as I think it’s a smart acquisition for Reuters, actually.


[01:08:43] Well, it’s gonna it’s gonna definitely take their events to a whole new level. And they were already outstanding. We’ve enjoyed our partnership with E.M.T. But congrats to the whole HFT team. Nick, A.F. and and the whole team. So, Scott, do you have your do you have your wardrobe together for. For Austin? I mean, it’s a it’s a pretty hip, weird town over there. Well, I also get some tips. You know, I want to make sure I look like a Hollywood hair. HIRWAY Over here as we head in Austin.


[01:09:07] So you have to give some tips on the west side. We can just make a little stop, but there’s barely. Reed Right here. We can make a stop by. SID MASHBURN Right. And, you know, you just gonna we can walk you through it. There’s gasket. They crack you up in a beer. And and just they make you feel comfortable and find what fits your style.


[01:09:23] But my wife would appreciate that. So I’ll take you up on that. So all that four hour trip into Austin, we’re looking forward to sitting down with some leading technology thought. Leaders from the Logistics premiere at an event is all about. You know, freight tech, Logistics tech, Supply chain Tech and all things going on there. So looking forward to that forum in Austin on November 7th and 8th. And then we have got CSC and Atlanta is hosting a roundtable event here in January. Wow. They’re bringing in Gail Rakowski, who’s the executive director with Narced Track Australia. Sam? So I think Gail is going to present a variety of how some of the most recent trucking regulations, how it’s rippling out throughout industry.


[01:10:10] Well, in January, I mean, that’ll be right after the E.O.D. M&A. You know, you finally have have grandfathered out the AOB r.d technology, which you’ve been talking about now for three years. But at the end of that month. It’s really going to finally be the sea change in the industry and it’s going to be a major disruption if those folks aren’t ready for it. I know that’s what I would love to hear from her. I know that that’d be probably one of the top one of her one of her top talking points. Absolutely.


[01:10:37] Looking forward to that in January. Great timing, as you suggest. And appreciate the invite from the local chapter. And then, you know, as we continue on in 2020, we’re still we’re still talking to a variety of different events or I mean, gosh, come on in industry association event space. Yeah, there’s there’s somebody for everybody, right? Yeah. But looking forward to the reverse Logistics Association conference on the shadow in Vegas. Yes. Tony had Tony his team or they’re on the move. You know, while they’re based here in Atlanta, it’s truly a global organization. We have enjoyed our monthly reverse Logistics series that we put on with him, that he go down to Athens and watch his fat Fighting Irish. You know, I don’t know, but he did miss that. I bet you that neither. There’s not much that Tony misses. But looking forward to that event in Vegas in February. And then finally, as we’re launching here, not only is Moto X coming back here to Atlanta, you know, it’s pro Matt in Chicago, one year, the very next year’s Moto X here in Atlanta, one of the largest supply chain trade shows. And. Country, but beyond that, the outsome trade show it is their hosting are 2020 Atlanta Supply chain a man that’s so exciting. It is exciting. And you know, we not only have have confirmed a great Keith keynote in Christian Fisher, president and CEO Georgia-Pacific. Yeah, but SHANN Cooper, executive director with the Atlanta Committee for Progress, is going to serve as our emcee, which is outstanding. And we’re launching a whole new brand related to the Atlanta Supply chain Awards Nute new new award categories. We’ve got a supply chain start up category this year. We’re excited about we’ve added a reverse Logistics award this year, which were great department with early on that. And you know, we appreciate what backbeat marketing does. Y’all are integral to making the first year event 2019 event happen and be a smashing success. So looking forward to partnering with you and your coworkers.


[01:12:34] Well, of course. Yeah, that that’s very important for the for the city, for the Supply chain city and and its role in the industry at large. I mean, I think it’s it’s a great celebration and a needed bit of fellowship. And, you know, the organization that brings us all together.


[01:12:56] Yeah, absolutely. So the awards last Potchen Awards is presented by Supply Chain Now Radio and in partnership with the Metro Atlanta Chamber, CSC, MPE, Atlanta and Apex, Atlanta. So, you know, three, four organizations doing some neat things in the in the in Supply chain community. Okay. For listeners, Moto X is free to attend. You can learn more at mode X, Sherkin, come out and join your 35000 of your your best friends and make them arta.


[01:13:25] Martin, it’s going to it’s going to dump you right in there. Just take them, Arta. Absolutely. Marda is smart.


[01:13:31] So great again. Great show. Appreciate all the takeaways we had on this show from our friends at Bluejay Solutions and Arcaro Hub and Fast Radius. Yeah, we had Patrick maylee, chief marketing officer with Bluejay. We had Nick Garmin, Chef, Dorment, chef. Thank you very much, founder and CEO at Archer Hub. And of course, Pat McCusker, chief operating officer with a fast radio store, doing some really neat things.


[01:13:56] Each of those organizations, I love the conversation. I mean, like I said, it’s it’s that that that’s tackling it from all three sides. And yeah, that’s that’s that’s what we try to do here.


[01:14:05] Absolutely. So to our audience, be sure to check out other upcoming events, replays for interviews, other resources at Supply Chain Now Radio If you want to kind of see behind the scenes view of our podcasts here, check out our YouTube where we’re publishing more, more video content. Kind of a behind the scenes podcast approach. And if you’re a visual person like I am, you’ll you’ll you’ll dig that as well. But check this out Supply Chain Now Radio dot com. On behalf of the entire team here, this is Scott Luton. And we’ll here away wishing you a wonderful week ahead and we will see you next time on Supply Chain Now Radio. Thanks everyone.

Featured Guests

As Chief Marketing Officer of BluJay Solutions, Patrick Maley brings over 20 years of experience helping companies in the enterprise software space create and deliver strategies to improve customer satisfaction and fuel growth. Previously Patrick served as President of MAM Software, where he restructured the company, delivered double-digit revenue increases, and positioned them for rapid growth. He served in several leadership positions at RedPrairie (now JDA), most recently as Vice President, General Manager of the Commerce Business Unit, where he was responsible for sales, services, field marketing and product strategy. The majority of his early career was spent in front of prospects in sales executive roles with Manhattan Associates, Kinaxis, and Logility. Patrick holds a BS in Economics from the Wharton School at the University of Pennsylvania. Learn more about BluJay Solutions here:

Pat McCusker serves as Chief Operating Officer for Fast Radius. In this role, he leads commercial operations, ensuring we support our clients with the software tools, engineering expertise, and industrial-grade production required to drive additive applications from discovery through market launch. Prior to Fast Radius, Pat was President, North America at InnerWorkings (NASDAQ: INWK), a technology-enabled marketing services firm. Prior to InnerWorkings, Pat was an Associate Partner with McKinsey & Company where he served technology clients across a wide range of functions. Before McKinsey, Pat held cross-functional leadership roles at multiple early-stage growth companies. Pat holds an MBA from the University of Chicago and a BA from the University of Notre Dame. Learn more about Fast Radius here:

Nick Darmanchev serves as Founder & CEO for Archerhub. Nick is a successful entrepreneur with practical experience in business financial management, operations and business development. His hands-on approach has helped him develop accurate market analysis and financial modeling to prepare organizations develop strategic and detailed plans to grow businesses from ground up into successful mature enterprises. In 2014 he founded Archerhub to execute his research analysis and develop the digital freight matching technology that will help streamline transportation management for shippers and carriers. Today Archerhub has developed its internal accounting module, proprietary TMS, its own CRM where marketing is digitized and measured accurately to help its sales team close potential leads into customers as soon as possible. Above all, the multiple applications built interact with each other and act as a one coherent unit which helps the organization derive instant live data that helps users make the right decision within a specific time frame and context. With its current digital platform, Nick Darmanchev has positioned Archerhub to scale the organization rapidly and efficiently. Nick Darmanchev holds a B.A in Economics from Georgia State University. Learn more about Archerhub here:

Will Haraway is the Chief Content Officer for Lead Coverage and the Founder & Lead Evangelist at Backbeat Marketing. Will has 20 years of executive experience in B2B Technology Marketing. Will is a certified analyst relations practitioner by the Knowledge Capital Group and has helped companies including Manhattan Associates, Aptos, Atlantix Global Systems, American Software and Rubicon Global improve their brand reputations with marketing results that help increase sales. Will also serves as a member of the APICS Atlanta Executive Advisory Board.


Scott W. Luton

Founder, CEO, & Host

You May Also Like

Click to view other episodes in this program

Additional Links & Resources

Connect with Scott on LinkedIn

Connect with Pat on LinkedIn

Connect with Patrick on LinkedIn

Connect with Nick on LinkedIn

Connect with Will on LinkedIn

SCNR to Broadcast Live at SC Logistics 2019 Fall Tech Talk

SCNR to Broadcast Live at eft Logistics CIO Forum in Austin, TX

SCNR to Broadcast Live at CSCMP Atlanta Roundtable Event

Reverse Logistics Association Conference & Expo

SCNR to Broadcast Live at MODEX 2020

2020 Atlanta Supply Chain Awards

SCNR on YouTube

Greg White Guest Blog on Alloy

Check Out Our Sponsors

Nick Roemer

Host, Logistics with Purpose

Nick Roemer has had a very diverse and extensive career within design and sales over the last 15 years stretching from China, Dubai, Germany, Holland, UK, and the USA. In the last 5 years, Nick has developed a hawk's eye for sustainable tech and the human-centric marketing and sales procedures that come with it. With his far-reaching and strong network within the logistics industry, Nick has been able to open new avenues and routes to market within major industries in the USA and the UAE. Nick lives by the ethos, “Give more than you take." His professional mission is to make the logistics industry leaner, cleaner and greener.

Connect on :

Katherine Hintz

Creative Director, Producer, Host

Katherine Hintz, MBA is a marketing professional who strives to unite her love of people with a passion for positive experiences. Having a diverse background, which includes nonprofit work with digital marketing and start-ups, she serves as a leader who helps people live their most creative lives by cultivating community, order, collaboration, and respect. With equal parts creativity and analytics, she brings a unique skill set which fosters refining, problem solving, and connecting organizations with their true vision. In her free time, you can usually find her looking for her cup of coffee, playing with her puppy Charlie, and dreaming of her next road trip.

Connect on :

Kim Reuter


From humble beginnings working the import docks, representing Fortune 500 giants, Ford, Michelin Tire, and Black & Decker; to Amazon technology patent holder and Nordstrom Change Leader, Kimberly Reuter has designed, implemented, and optimized best-in-class, highly scalable global logistics and retail operations all over the world. Kimberly’s ability to set strategic vision supported by bomb-proof processes, built on decades of hands-on experience, has elevated her to legendary status. Sought after by her peers and executives for her intellectual capital and keen insights, Kimberly is a thought leader in the retail logistics industry.

Connect on :

Kristi Porter

Host, Logistics with Purpose

Kristi Porter is VP of Sales and Marketing at Vector Global Logistics, a company that is changing the world through supply chain. In her role, she oversees all marketing efforts and supports the sales team in doing what they do best. In addition to this role, she is the Chief Do-Gooder at Signify, which assists nonprofits and social impact companies through copywriting and marketing strategy consulting. She has almost 20 years of professional experience, and loves every opportunity to help people do more good.

Connect on :

Sofia Rivas Herrera

Host, Supply Chain Now en Espanol

Sofia Rivas Herrera is a Mexican Industrial Engineer from Tecnologico de Monterrey class 2019. Upon graduation, she earned a scholarship to study MIT’s Graduate Certificate in Logistics and Supply Chain Management and graduated as one of the Top 3 performers of her class in 2020. She also has a multicultural background due to her international academic experiences at Singapore Management University and Kühne Logistics University in Hamburg. Sofia self-identifies as a Supply Chain enthusiast & ambassador sharing her passion for the field in her daily life.

Connect on :

Demo Perez

Host, Supply Chain Now en Espanol

Demo Perez started his career in 1997 in the industry by chance when a relative asked him for help for two just weeks putting together an operation for FedEx Express at the Colon Free Zone, an area where he was never been but accepted the challenge. Worked in all roles possible from a truck driver to currier to a sales representative, helped the brand introduction, market share growth and recognition in the Colon Free Zone, at the end of 1999 had the chance to meet and have a chat with Fred Smith ( FedEx CEO), joined another company in 2018 who took over the FedEx operations as Operations and sales manager, in 2004 accepted the challenge from his company to leave the FedEx operations and business to take over the operation and business of DHL Express, his major competitor and rival so couldn’t say no, by changing completely its operation model in the Free Zone. In 2005 started his first entrepreneurial journey by quitting his job and joining two friends to start a Freight Forwarding company. After 8 months was recruited back by his company LSP with the General Manager role with the challenge of growing the company and make it fully capable warehousing 3PL. By 2009 joined CSCMP and WERC and started his journey of learning and growing his international network and high-level learning. In 2012 for the first time joined a local association ( the Panama Maritime Chamber) and worked in the country’s first Logistics Strategy plan, joined and lead other associations ending as president of the Panama Logistics Council in 2017. By finishing his professional mission at LSP with a company that was 8 times the size it was when accepted the role as GM with so many jobs generated and several young professionals coached, having great financial results, took the decision to move forward and start his own business from scratch by the end of 2019. with a friend and colleague co-founded IPL Group a company that started as a boutique 3PL and now is gearing up for the post-Covid era by moving to the big leagues.

Connect on :

Kim Winter

Host, Supply Chain Now

The founder of Logistics Executive Group, Kim Winter delivers 40 years of executive leadership experience spanning Executive Search & Recruitment, Leadership Development, Executive Coaching, Corporate Advisory, Motivational Speaking, Trade Facilitation and across the Supply Chain, Logistics, 3PL, E-commerce, Life Science, Cold Chain, FMCG, Retail, Maritime, Defence, Aviation, Resources, and Industrial sectors. Operating from the company’s global offices, he is a regular contributor of thought leadership to industry and media, is a professional Master of Ceremonies, and is frequently invited to chair international events.

He is a Board member of over a dozen companies throughout APAC, India, and the Middle East, a New Zealand citizen, he holds formal resident status in Australia and the UAE, and is the Australia & New Zealand representative for the UAE Government-owned Jebel Ali Free Zone (JAFZA), the Middle East’s largest Economic Free Zone.

A triathlete and ex-professional rugby player, Kim is a qualified (IECL Sydney) executive coach and the Founder / Chairman of the successful not for profit humanitarian organization, Oasis Africa (www., which has provided freedom from poverty through education to over 8000 mainly orphaned children in East Africa’s slums. Kim holds an MBA and BA from Massey & Victoria Universities (NZ).

Connect on :

Adrian Purtill

Host, Logistics with Purpose

Adrian Purtill serves as Business Development Manager at Vector Global Logistics, where he consults with importers and exporters in various industries to match their specific shipping requirements with the most effective supply chain solutions. Vector Global Logistics is an asset-free, multi-modal logistics company that provides exceptional sea freight, air freight, truck, rail, general logistic services and consulting for our clients. Our highly trained and professional team is committed to providing creative and effective solutions, always exceeding our customer’s expectations and fostering long-term relationships. With more than 20+ years of experience in both strategy consulting and logistics, Vector Global Logistics is your best choice to proactively minimize costs while having an exceptional service level.

Connect on :

Kevin Brown

Host, Logistics with Purpose

Kevin Brown is the Director of Business Development for Vector Global Logistics.  He has a dedicated interest in Major Account Management, Enterprise Sales, and Corporate Leadership. He offers 25 years of exceptional experience and superior performance in the sales of Logistics, Supply Chain, and Transportation Management. Kevin is a dynamic, high-impact, sales executive and corporate leader who has consistently exceeded corporate goals. He effectively coordinates multiple resources to solution sell large complex opportunities while focusing on corporate level contacts across the enterprise. His specialties include targeting and securing key accounts by analyzing customer’s current business processes and developing solutions to meet their corporate goals. Connect with Kevin on LinkedIn.

Connect on :

Jose Miguel Irarrazaval

Host, Logistics with Purpose

Jose Manuel Irarrazaval es parte del equipo de Vector Global Logistics Chile. José Manuel es un gerente experimentado con experiencia en finanzas corporativas, fusiones y adquisiciones, financiamiento y reestructuración, inversión directa y financiera, tanto en Chile como en el exterior. José Manuel tiene su MBA de la Universidad de Pennsylvania- The Wharton School. Conéctese con Jose Manuel en LinkedIn.

Connect on :

Vicki White


Vicki has a long history of rising to challenges and keeping things up and running. First, she supported her family’s multi-million dollar business as controller for 12 years, beginning at the age of 17. Then, she worked as an office manager and controller for a wholesale food broker. But her biggest feat? Serving as the chief executive officer of her household, while her entrepreneur husband travelled the world extensively. She fed, nurtured, chaperoned, and chauffeured three daughters all while running a newsletter publishing business and remaining active in her community as a Stephen’s Minister, Sunday school teacher, school volunteer, licensed realtor and POA Board president (a title she holds to this day). A force to be reckoned with in the office, you might think twice before you meet Vicki on the tennis court! When she’s not keeping the books balanced at Supply Chain Now or playing tennis matches, you can find Vicki spending time with her husband Greg, her 4 fur babies, gardening, cleaning (yes, she loves to clean!) and learning new things.

Connect on :

Allison Giddens


Allison Krache Giddens has been with Win-Tech, a veteran-owned small business and aerospace precision machine shop, for 15 years, recently buying the company from her mentor and Win-Tech’s Founder, Dennis Winslow. She and her business partner, John Hudson now serve as Co-Presidents, leading the 33-year old company through the pandemic.

She holds undergraduate degrees in psychology and criminal justice from the University of Georgia, a Masters in Conflict Management from Kennesaw State University, a Masters in Manufacturing from Georgia Institute of Technology, and a Certificate of Finance from the University of Georgia. She also holds certificates in Google Analytics, event planning, and Cybersecurity Risk Management from Harvard online. Allison founded the Georgia Chapter of Women in Manufacturing and currently serves as Treasurer. She serves on the Chattahoochee Technical College Foundation Board as its Secretary, the liveSAFE Resources Board of Directors as Resource Development Co-Chair, and on the Leadership Cobb Alumni Association Board as Membership Chair and is also a member of Cobb Executive Women. She is on the Board for the Cobb Chamber of Commerce’s Northwest Area Councils. Allison runs The Dave Krache Foundation, a non-profit that helps pay sports fees for local kids in need.

Connect on :

Billy Taylor


Billy Taylor is a Proven Business Excellence Practitioner and Leadership Guru with over 25 years leading operations for a Fortune 500 company, Goodyear. He is also the CEO of LinkedXL (Excellence), a Business Operating Systems Architecting Firm dedicated to implementing sustainable operating systems that drive sustainable results. Taylor’s achievements in the industry have made him a Next Generational Lean pacesetter with significant contributions.

An American business executive, Taylor has made a name for himself as an innovative and energetic industry professional with an indispensable passion for his craft of operational excellence. His journey started many years ago and has worked with renowned corporations such as The Goodyear Tire & Rubber Co. (GT) leading multi-site operations. With over 3 decades of service leading North America operations, he is experienced in a deeply rooted process driven approach in customer service, process integrity for sustainability.

A disciple of continuous improvement, Taylor’s love for people inspires commitment to helping others achieve their full potential. He is a dynamic speaker and hosts "The Winning Link," a popular podcast centered on business and leadership excellence with the #1 rated Supply Chain Now Network. As a leadership guru, Taylor has earned several invitations to universities, international conferences, global publications, and the U.S. Army to demonstrate how to achieve and sustain effective results through cultural acceptance and employee ownership. Leveraging the wisdom of his business acumen, strong influence as a speaker and podcaster Taylor is set to release "The Winning Link" book under McGraw Hill publishing in 2022. The book is a how-to manual to help readers understand the management of business interactions while teaching them how to Deine, Align, and Execute Winning in Business.

A servant leader, Taylor, was named by The National Diversity Council as one of the Top 100 Diversity Officers in the country in 2021. He features among Oklahoma's Most Admired CEOs and maintains key leadership roles with the Executive Advisory Board for The Shingo Institute "The Nobel Prize of Operations" and The Association of Manufacturing Excellence (AME); two world-leading organizations for operational excellence, business development, and cultural learning.  He is also an Independent Director for the M-D Building Products Board, a proud American manufacturer of quality products since 1920.

Connect on :

Tandreia Bellamy


Tandreia Bellamy retired as the Vice President of Industrial Engineering for UPS Supply Chain Solutions which included the Global Logistics, Global Freight Forwarding and UPS Freight business units. She was responsible for operations strategy and planning, asset management, forecasting, and technology tool development to optimize sustainable efficiency while driving world class service.

Tandreia held similar positions at the business unit level for Global Logistics and Global Freight forwarding. As the leader of the Global Logistics engineering function, she directed all industrial engineering activies related to distribution, service parts logistics (post-sales support), and mail innovations (low cost, light weight shipping partnership with the USPS). Between these roles Tandreia helped to establish the Advanced Technology Group which was formed to research and develop cutting edge solutions focused on reducing reliance on manual labor.

Tandreia began her career in 1986 as a part-time hourly manual package handling employee. She spent the great majority of her career in the small package business unit which is responsible for the pick-up, sort, transport and delivery of packages domestically. She held various positions in Industrial Engineering, Marketing, Inside and On-road operations in Central Florida before transferring to Atlanta for a position in Corporate Product Development and Corporate Industrial Engineering. Tandreia later held IE leadership roles in Nebraska, Minnesota and Chicago. In her final role in small package she was an IE VP responsible for all aspects of IE, technology support and quality for the 25 states on the western half of the country.
Tandreia is currently a Director for the University of Central Florida (UCF) Foundation Board and also serves on their Dean’s Advisory Board for the College of Engineering and Computer Science. Previously Tandreia served on the Executive Advisory Board for Virginia Tech’s IE Department and the Association for Supply Chain Management. She served on the Board of Trustees for ChildServ (a Chicago child and family services non-profit) and also served on the Texas A&M and Tuskegee Engineering Advisory Boards. In 2006 she was named Business Advisor of the Year by INROADS, in 2009 she was recognized as a Technology All-Star at the Women of Color in STEM conference and in 2019 she honored as a UCF Distinguished Aluma by the Department of Industrial Engineering and Management Systems.

Tandreia holds a bachelor’s degree in Industrial Engineering from Stanford University and a master’s degree in Industrial Engineering and Management Systems from UCF. Her greatest accomplishment, however, is being the proud mother of two college students, Ruby (24) and Anthony (22).

Connect on :

Marty Parker


Marty Parker serves as both the CEO & Founder of Adæpt Advising and an award-winning Senior Lecturer (Teaching Professor) in Supply Chain and Operations Management at the University of Georgia. He has 30 years of experience as a COO, CMO, CSO (Chief Strategy Officer), VP of Operations, VP of Marketing and Process Engineer. He founded and leads UGA’s Supply Chain Advisory Board, serves as the Academic Director of UGA’s Leaders Academy, and serves on multiple company advisory boards including the Trucking Profitability Strategies Conference, Zion Solutions Group and Carlton Creative Company.

Marty enjoys helping people and companies be successful. Through UGA, Marty is passionate about his students, helping them network and find internships and jobs. He does this through several hundred one-on-one zoom meetings each year with his students and former students. Through Adæpt Advising, Marty has organized an excellent team of affiliates that he works with to help companies grow and succeed. He does this by helping c-suite executives improve their skills, develop better leaders, engage their workforce, improve processes, and develop strategic plans with detailed action steps and financial targets. Marty believes that excellence in supply chain management comes from the understanding the intersection of leadership, culture, and technology, working across all parts of the organization to meet customer needs, maximize profit and minimize costs.

Connect on :

Laura Lopez

Marketing Coordinator

Laura Lopez serves as our Supply Chain Now Marketing Coordinator. She graduated from Instituto Tecnológico y de Estudios Superiores de Occidente in Mexico with a degree in marketing. Laura loves everything digital because she sees the potential it holds for companies in the marketing industry. Her passion for creativity and thinking outside the box led her to pursue a career in marketing. With experience in fields like accounting, digital marketing, and restaurants, she clearly enjoys taking on challenges. Laura lives the best of both worlds - you'll either catch her hanging out with her friends soaking up the sun in Mexico or flying out to visit her family in California!

Connect on :

Jake Barr


An acknowledged industry leader, Jake Barr now serves as CEO for BlueWorld Supply Chain Consulting, providing support to a cross section of Fortune 500 companies such as Cargill, Caterpillar, Colgate, Dow/Dupont, Firmenich, 3M, Merck, Bayer/Monsanto, Newell Brands, Kimberly Clark, Nestle, PepsiCo, Pfizer, Sanofi, Estee Lauder and Coty among others. He's also devoted time to engagements in public health sector work with the Bill & Melinda Gates Foundation. At P&G, he managed the breakthrough delivery of an E2E (End to End) Planning Transformation effort, creating control towers which now manage the daily business globally. He is recognized as the architect for P&G’s demand driven supply chain strategy – referenced as a “Consumer Driven Supply Chain” transformation. Jake began his career with P&G in Finance in Risk Analysis and then moved into Operations. He has experience in building supply network capability globally through leadership assignments in Asia, Latin America, North America and the Middle East. He currently serves as a Research Associate for MIT; a member of Supply Chain Industry Advisory Council; Member of Gartner’s Supply Chain Think Tank; Consumer Goods “League of Leaders“; and a recipient of the 2015 - 2021 Supply Chain “Pro’s to Know” Award. He has been recognized as a University of Kentucky Fellow.

Connect on :

Marcia Williams


Marcia Williams, Managing Partner of USM Supply Chain, has 18 years of experience in Supply Chain, with expertise in optimizing Supply Chain-Finance Planning (S&OP/ IBP) at Large Fast-Growing CPGs for greater profitability and improved cash flows. Marcia has helped mid-sized and large companies including Lindt Chocolates, Hershey, and Coty. She holds an MBA from Michigan State University and a degree in Accounting from Universidad de la Republica, Uruguay (South America). Marcia is also a Forbes Council Contributor based out of New York, and author of the book series Supply Chains with Maria in storytelling style. A recent speaker’s engagement is Marcia TEDx Talk: TEDxMSU - How Supply Chain Impacts You: A Transformational Journey.

Connect on :

Luisa Garcia

Host, Logistics with Purpose

Luisa Garcia is a passionate Marketer from Lagos de Moreno based in Aguascalientes. She holds a Bachelor’s Degree in Marketing from Universidad Autonoma de Aguascalientes, Mexico. She specializes in brand development at any stage, believing that a brand is more than just a name or image—it’s an unforgettable experience. Her expertise helps brands achieve their dreams and aspirations, making a lasting impact. Currently working at Vector Global Logistics in the Marketing team and as podcast coordinator of Logistics With Purpose®. Luisa believes that purpose-driven decisions will impact results that make a difference in the world.

Connect on :

Astrid Aubert

Host, Logistics with Purpose

Astrid Aubert was born in Guadalajara, she is 39 years old and has had the opportunity to live in many places. She studied communication and her professional career has been in Trade Marketing for global companies such as Pepsico and Mars. She currently works as Marketing Director Mexico for Vector Global Logistics. She is responsible for internal communications and marketing strategy development for the logistics industry. She is a mother of two girls, married and lives in Monterrey. She defines herself as a creative and innovative person, and enjoys traveling and cooking a lot.

Connect on :

Constantine Limberakis


Constantine Limberakis is a thought leader in the area of procurement and supply management. He has over 20 years of international experience, playing strategic roles in a wide spectrum of organizations related to analyst advisory, consulting, product marketing, product development, and market research.Throughout his career, he's been passionate about engaging global business leaders and the broader analyst and technology community with strategic content, speaking engagements, podcasts, research, webinars, and industry articles.Constantine holds a BA in History from the University of Illinois at Urbana-Champaign, and an MBA in Finance & Marketing / Masters in Public & International Affairs from the University of Pittsburgh.

Connect on :

Scott W. Luton

Founder, CEO, & Host

As the founder and CEO of Supply Chain Now, you might say Scott is the voice of supply chain – but he’s too much of a team player to ever claim such a title. One thing’s for sure: he’s a tried and true supply chain expert. With over 15 years of experience in the end-to-end supply chain, Scott’s insights have appeared in major publications including The Wall Street Journal, USA Today, and CNN. He has also been named a top industry influencer by Thinkers360, ISCEA and more.

From 2009-2011, Scott was president of APICS Atlanta, and he continues to lead initiatives that support both the local business community and global industry. A United States Air Force Veteran, Scott has also regularly led efforts to give back to his fellow veteran community since his departure from active duty in 2002.

Connect on :

Greg White

Principal & Host

When rapid-growth technology companies, venture capital and private equity firms are looking for advisory, they call Greg – a founder, board director, advisor and catalyst of disruptive B2B technology and supply chain. An insightful visionary, Greg guides founders, investors and leadership teams in creating breakthroughs to gain market exposure and momentum – increasing overall company esteem and valuation.

Greg is a founder himself, creating Blue Ridge Solutions, a Gartner Magic Quadrant Leader in cloud-native supply chain applications, and bringing to market Curo, a field service management solution. He has also held leadership roles with Servigistics (PTC) and E3 Corporation (JDA/Blue Yonder). As a principal and host at Supply Chain Now, Greg helps guide the company’s strategic direction, hosts industry leader discussions, community livestreams, and all in addition to executive producing and hosting his original YouTube channel and podcast, TEChquila Sunrise.

Connect on :

Chris Barnes

Principal, Supply Chain Now
Host of Supply Chain is Boring

Talk about world-class: Chris is one of the few professionals in the world to hold CPIM-F, CLTD-F and CSCP-F designations from ASCM/APICS. He’s also the APICS coach – and our resident Supply Chain Doctor. When he’s not hosting programs with Supply Chain Now, he’s sharing supply chain knowledge on the APICS Coach Youtube channel or serving as a professional education instructor for the Georgia Tech Supply Chain & Logistic Institute’s Supply Chain Management (SCM) program and University of Tennessee-Chattanooga Center for Professional Education courses.

Chris earned a BS in Industrial Engineering from Bradley University, an MBA with emphasis in Industrial Psychology from the University of West Florida, and is a Doctoral in Supply Chain Management candidate.

Connect on :

Tyler Ward

Director of Sales

Tyler Ward serves as Supply Chain Now's Director of Sales. Born and raised in Mid-Atlantic, Tyler is a proud graduate of Shippensburg University where he earned his degree in Communications. After college, he made his way to the beautiful state of Oregon, where he now lives with his wife and daughter.

With over a decade of experience in sales, Tyler has a proven track record of exceeding targets and leading high-performing teams. He credits his success to his ability to communicate effectively with customers and team members alike, as well as his strategic thinking and problem-solving skills.

When he's not closing deals, you can find Tyler on the links or cheering on his favorite football and basketball teams. He also enjoys spending time with his family, playing pick-up basketball, and traveling back to Ocean City, Maryland, his favorite place!

Connect on :

Kevin L. Jackson

Host of Digital Transformers

Kevin L. Jackson is a globally recognized Thought Leader, Industry Influencer and Founder/Author of the award winning “Cloud Musings” blog.  He has also been recognized as a “Top 5G Influencer” (Onalytica 2019, Radar 2020), a “Top 50 Global Digital Transformation Thought Leader” (Thinkers 360 2019) and provides strategic consulting and integrated social media services to AT&T, Intel, Broadcom, Ericsson and other leading companies. Mr. Jackson’s commercial experience includes Vice President J.P. Morgan Chase, Worldwide Sales Executive for IBM and SAIC (Engility) Director Cloud Solutions. He has served on teams that have supported digital transformation projects for the North Atlantic Treaty Organization (NATO) and the US Intelligence Community.  Kevin’s formal education includes a MS Computer Engineering from Naval Postgraduate School; MA National Security & Strategic Studies from Naval War College; and a BS Aerospace Engineering from the United States Naval Academy. Internationally recognizable firms that have sponsored articles authored by him include CiscoMicrosoft, Citrix and IBM.  Books include “Click to Transform” (Leaders Press, 2020), “Architecting Cloud Computing Solutions” (Packt, 2018), and “Practical Cloud Security: A Cross Industry View” (Taylor & Francis, 2016). He also delivers online training through Tulane UniversityO’Reilly MediaLinkedIn Learning, and Pluralsight.  Mr. Jackson retired from the U.S. Navy in 1994, earning specialties in Space Systems EngineeringCarrier Onboard Delivery Logistics and carrier-based Airborne Early Warning and Control. While active, he also served with the National Reconnaissance Office, Operational Support Office, providing tactical support to Navy and Marine Corps forces worldwide.

Connect on :

Enrique Alvarez

Host of Logistics with Purpose and Supply Chain Now en Español

Enrique serves as Managing Director at Vector Global Logistics and believes we all have a personal responsibility to change the world. He is hard working, relationship minded and pro-active. Enrique trusts that the key to logistics is having a good and responsible team that truly partners with the clients and does whatever is necessary to see them succeed. He is a proud sponsor of Vector’s unique results-based work environment and before venturing into logistics he worked for the Boston Consulting Group (BCG). During his time at BCG, he worked in different industries such as Telecommunications, Energy, Industrial Goods, Building Materials, and Private Banking. His main focus was always on the operations, sales, and supply chain processes, with case focus on, logistics, growth strategy, and cost reduction. Prior to joining BCG, Enrique worked for Grupo Vitro, a Mexican glass manufacturer, for five years holding different positions from sales and logistics manager to supply chain project leader in charge of five warehouses in Colombia.

He has an MBA from The Wharton School of Business and a BS, in Mechanical Engineer from the Technologico de Monterrey in Mexico. Enrique’s passions are soccer and the ocean, and he also enjoys traveling, getting to know new people, and spending time with his wife and two kids, Emma and Enrique.

Connect on :

Kelly Barner

Host of Dial P for Procurement

Kelly is the Owner and Managing Director of Buyers Meeting Point and MyPurchasingCenter. She has been in procurement since 2003, starting as a practitioner and then as the Associate Director of Consulting at Emptoris. She has covered procurement news, events, publications, solutions, trends, and relevant economics at Buyers Meeting Point since 2009. Kelly is also the General Manager at Art of Procurement and Business Survey Chair for the ISM-New York Report on Business. Kelly has her MBA from Babson College as well as an MS in Library and Information Science from Simmons College and she has co-authored three books: ‘Supply Market Intelligence for Procurement Professionals’, ‘Procurement at a Crossroads’, and ‘Finance Unleashed’.

Connect on :

Mary Kate Soliva

Host, Veteran Voices

Mary Kate Soliva is a veteran of the US Army and cofounder of the Guam Human Rights Initiative. She is currently in the Doctor of Criminal Justice program at Saint Leo University. She is passionate about combating human trafficking and has spent the last decade conducting training for military personnel and the local community.

Connect on :

Amanda Luton

Vice President, Production

Amanda is a production and marketing veteran and entrepreneur with over 20 years of experience across a variety of industries and organizations including Von Maur, Anthropologie, AmericasMart Atlanta, and Children’s Healthcare of Atlanta. Amanda currently manages, produces, and develops modern digital content for Supply Chain Now and their clients. Amanda has previously served as the VP of Information Systems and Webmaster on the Board of Directors for APICS Savannah, and founded and managed her own successful digital marketing firm, Magnolia Marketing Group. When she’s not leading the Supply Chain Now production team, you can find Amanda in the kitchen, reading, listening to podcasts, or enjoying time with family.

Connect on :

Clay Phillips

Business Development Manager

Clay is passionate about two things: supply chain and the marketing that goes into it. Recently graduated with a degree in marketing at the University of Georgia, Clay got his start as a journalism major and inaugural member of the Owl’s football team at Kennesaw State University – but quickly saw tremendous opportunity in the Terry College of Business. He’s already putting his education to great use at Supply Chain Now, assisting with everything from sales and brand strategy to media production. Clay has contributed to initiatives such as our leap into video production, the guest blog series, and boosting social media presence, and after nearly two years in Supply Chain Now’s Marketing Department, Clay now heads up partnership and sales initiatives with the help of the rest of the Supply Chain Now sales team.

Connect on :

Trisha Cordes

Administrative Assistant

Trisha is new to the supply chain industry – but not to podcasting. She’s an experienced podcast manager and virtual assistant who also happens to have 20 years of experience as an elementary school teacher. It’s safe to say, she’s passionate about helping people, and she lives out that passion every day with the Supply Chain Now team, contributing to scheduling and podcast production.

Connect on :

Chantel King

Social Media Manager

My name is Chantel King and I am the Social Media Specialist at Supply Chain Now. My job is to make sure our audience is engaged and educated on the abundant amount of information the supply chain industry has to offer.

Social Media and Communications has been my niche ever since I graduated from college at The Academy of Art University in San Francisco. No, I am not a West Coast girl. I was born and raised in New Jersey, but my travel experience goes way beyond the garden state. My true passion is in creating editorial and graphic content that influences others to be great in whatever industry they are in. I’ve done this by working with lifestyle, financial, and editorial companies by providing resources to enhance their businesses.

Another passion of mine is trying new things. Whether it’s food, an activity, or a sport. I would like to say that I am an adventurous Taurus that never shies away from a new quest or challenge.

Connect on :

Lori Sofian

Marketing Coordinator

Lori is currently completing a degree in marketing with an emphasis in digital marketing at the University of Georgia. When she’s not supporting the marketing efforts at Supply Chain Now, you can find her at music festivals – or working toward her dream goal of a fashion career. Lori is involved in many extracurricular activities and appreciates all the learning experiences UGA has brought her.

Connect on :

Katherine Hintz

Director, Customer Experience

Katherine is a marketing professional and MBA candidate who strives to unite her love of people with a passion for positive experiences. Having a diverse background, which includes nonprofit work with digital marketing and start-ups, she serves as a leader who helps people live their most creative lives by cultivating community, order, collaboration, and respect. With equal parts creativity and analytics, she brings a unique skill set which fosters refining, problem solving, and connecting organizations with their true vision. In her free time, you can usually find her looking for her cup of coffee, playing with her puppy Charlie, and dreaming of her next road trip.

Connect on :

Mary Kate Love

Chief of Staff & Host

Mary Kate Love is currently the VP of marketing at Supply Chain Now focused on brand strategy and audience + revenue growth. Mary Kate’s career is a testament to her versatility and innovative spirit: she has experience in start-ups, venture capital, and building innovation initiatives from the ground up: she previously helped lead the build-out of the Supply Chain Innovation Center at Georgia-Pacific and before that, MxD (Manufacturing times Digital): the Department of Defense’s digital manufacturing innovation center. Mary Kate has a passion for taking complicated ideas and turning them into reality: she was one of the first team members at MxD and the first team member at the Supply Chain Innovation Center at Georgia-Pacific.

Mary Kate dedicates her extra time to education and mentorship: she was one of the founding Board Members for Women Influence Chicago and led an initiative for a city-wide job shadow day for young women across Chicago tech companies and was previously on the Board of Directors at St. Laurence High School in Chicago, Young Irish Fellowship Board and the UN Committee for Women. Mary Kate is the founder of National Supply Chain Day and enjoys co-hosting podcasts at Supply Chain Now. Mary Kate is from the south side of Chicago, a mom of two baby boys, and an avid 16-inch softball player. She holds a BS in Political Science from the University of Illinois at Urbana-Champaign.

Connect on :

Joshua Miranda

Marketing Specialist

Joshua is a student from Institute of Technology and Higher Education of Monterrey Campus Guadalajara in Communication and Digital Media. His experience ranges from Plug and Play México, DearDoc, and Nissan México creating unique social media marketing campaigns and graphics design. Joshua helps to amplify the voice of supply chain here at Supply Chain Now by assisting in graphic design, content creation, asset logistics, and more.  In his free time he likes to read and write short stories as well as watch movies and television series.

Donna Krache

Director of Communications and Executive Producer

Donna Krache is a former CNN executive producer who has won several awards in journalism and communication, including three Peabodys.  She has 30 years’ experience in broadcast and digital journalism. She led the first production team at CNN to convert its show to a digital platform. She has authored many articles for CNN and other media outlets. She taught digital journalism at Georgia State University and Arizona State University. Krache holds a bachelor’s degree in government from the College of William and Mary and a master’s degree in curriculum and instruction from the University of New Orleans. She is a serious sports fan who loves the Braves. She is president of the Dave Krache Foundation. Named in honor of her late husband, this non-profit pays fees for kids who want to play sports but whose parents are facing economic challenges.

Connect on :