Supply Chain Now
Episode 542

Episode Summary

In this episode of Supply Chain Now, Scott Luton sits down with TEKTOK host, Karin Bursa, and they chat 2020 lessons learned, and what’s on the horizon in 2021.

Episode Transcript

Intro (00:05):

It’s time for supply chain. Now broadcasting live from the supply chain capital of the country. Atlanta, Georgia heard around the world. Supply chain. Now spotlights the best in all things, supply chain, the people, the technologies, the best practices and the critical issues of the day. And now here are your hosts. Hey, good afternoon, Scott

Scott Luton (00:30):

Here with you on supply chain now, welcome to today’s show illness episode. We’re continuing this mini series here in the year where we’re kind of flipping the flipping a table a bit and we’re gaining insights and POV from our hosts today. We’re going to be working really hard to raise your supply chain IQ as we’re meeting with the industry dynamo that is Karin bursa. So stay tuned. Hey, quick, programming it before we get started here today. If you enjoy this conversation, be sure to find this and subscribe for free wherever you get your podcasts. So no further ado let’s bring in. Today’s featured guest. I’m really excited to be speaking with Corinne bursa, the supply chain pro dyno for 2020 as recognized by supply and demand chain executive. She is founder of [inaudible] and is host of our tech talk digital supply chain podcast, Kerryn. Good afternoon.

Karin Bursa (01:21):

Hey, good afternoon, Scott. Always a pleasure to be with you here.

Scott Luton (01:25):

You as well. It feels like six years ago since you and I last sat down for a one-on-one interview, but it’s really been just a few months, but it’s been such a fast moving time period. Right? We’re we’re finishing with a flurry here in the year, right?

Karin Bursa (01:39):

Absolutely 2020. I mean, it’s, it’s had plenty of low spots for sure, but it does seem like the momentum here the last couple of months is really flowing. And um, fortunately it looks like 20, 21. It’s going to be a lot more optimistic. So I’m looking forward to that calendar change.

Scott Luton (01:58):

[inaudible] also looking forward to this conversation here where we’re able to pick your brain a little bit more on that side of the mic as it were. We’ve had some fascinating conversations with, with all of our hosts and this is going to continue that trend for sure. So let’s make sure for the three folks in our audience that don’t know Kerryn bursa, tell us about yourself.

Karin Bursa (02:16):

Karimba says you, um, introduce me. I’ve had the absolute privilege to work in supply chain and manufacturing and technology for more than two decades. And I love it. I love everything about it. Uh, the challenges as well as the triumphs, it’s just fascinating to understand how products are planned, brought to market manufactured, distributed, and delivered right to your doorstep. So I guess you could say I’m a, you know, supply chain transformation junkie. So this is what I do. This is what I enjoy. And one of the good things about 2020 is supply chain has taken center stage. So people understand what we do each and every day, what our community does and where they’re spending their time and effort as well.

Scott Luton (03:03):

Agreed, certainly a big silver lining there to a very challenging year, uniquely challenging year. Let’s talk more about [inaudible]. How are you helping organizations with that firm?

Karin Bursa (03:12):

So Nikea was founded specifically to help high growth business, the business technology companies. So I’m taking my more than two decades of technology and business strategy experience and applying it to some of these growth initiatives, whether it’s market segmentation or strategic marketing initiatives, or even go to market strategies. So working with a number of companies in the area of helping them transform their business and prepare for new growth in certainly 20, 21 and beyond. So if I can be of help to any of the folks out in our community would love to connect with you and, um, and see if I can’t contribute to the efforts that you’re working on.

Scott Luton (03:53):

Well, I’m pretty confident that folks are making a mistake by not giving you a call. We’ve enjoyed your series here with us and that spillover effect. I mean, we’ve, we’ve tapped into all of your expertise and it’s made us better and stronger and enable us to move faster and serve the market better. And folks will be best served by reaching out. And, um, and, and I also appreciate your approach. You’re always willing to compare notes and it’s amazing the powerful advice you can get just with that casual conversation with folks. So that’s one of my key takeaways here in 2020, but let’s talk about some of your key takeaways in 2020. So what are, when we think of a short list of those key takeaways, especially with a business bend or, or personally what comes to mind from 2020?

Karin Bursa (04:35):

The first thing we just talked about and that is supply chain has taken center stage. And what I love about the fact that it has centered stage is it’s not just about cutting costs. Supply chain is now seen to deliver the value that we have all worked so hard to build the credentials around just for decades and decades. So whether you’re looking at segmenting, your market’s going to market differently, if you’ve rationalized your product portfolio, if you’re looking to streamline your distribution or the way you work with your sourcing partners, these are all areas that our supply chain. And so, um, right from procurement through demand forecasting, through inventory policies, production plans, sourcing, these are opportunities for transformation. And so supply chain and center stage would be my number one. Number two is the word transformation actually stopped the reality of transformation. So McKinsey global, I did a survey about six or seven months into COVID 19. And so this was a global survey and they found a very extraordinary statistic. I know, you know this Scott, but to share it with our community as a reminder in just a matter of months. So in six to seven months, companies have achieved digital transformation and customer engagement. And in supply chain that is equivalent to almost four years of transformation initiatives. So in just a few months, they’ve actually left a forward by almost four years. I think that’s going to be good news for our future.

Scott Luton (06:20):

Agreed, you know, along those lines, Kerryn earlier this week on the buzz, we, we cherry picked a, a quote from a recent wall street journal logistics report article, and they were citing an Avery Dennison leader. And I can’t remember his name, but he basically to paraphrase, he said, leave the pandemic is sped up and has us implementing in 2020, what we were thinking about doing in 2025. And that stopped me in my tracks a bit because that’s very accurate.

Karin Bursa (06:49):

Absolutely. I think that’s spot on. And that reinforces this research that McKinsey has conducted as well. I think that this type of global disruption has created a new necessity for transformation. And a lot of that has come through technology innovation or embracing capabilities that technology brings to the business. So, and I, I think we’re just starting to tell you the truth, because I think we’re going to see more momentum as businesses push forward to a new normal in 2021.

Scott Luton (07:22):

So those were the first two man, and those are, those are two biggies. What what’s the third?

Karin Bursa (07:27):

Well, the third would be just that, but technology, but the technology component of that, you know, that as supply chain professionals, we need to look for new opportunities to automate. We need to look to, to, um, to allow the systems, to do things quickly and iteratively so that we can make better decisions every single day. And that we’re looking at market signals and making small incremental changes versus changes that have historically happened only on a monthly or quarterly basis for most businesses. So a lot more, um, sensing, demand, changes, sensing, supply changes and responding faster to meet the market needs.

Scott Luton (08:11):

Yeah. One of my favorite parts of this journey in working with you and Greg white and, and several others across the series and programs is y’all were supply chain tech before supply chain tech McCain. Cool. Right. I think Greg put it the other day in a podcast. He said, you know, supply chain tech is all of a sudden overnight success after four decades of hard work. And that is such a great point because everyone, these days seems like they can’t get enough of applying the latest and greatest tech or investing in it. You know, there’s deal after deal after deal being made. But Hey, we’ve been at not, maybe you’ve been, we’ve been here for awhile, you know, not more than two decades, which is our Cardinal rule here at supply chain. Now I’m learning as an executive leader in this industry that all of a sudden is folks can’t get enough of how do you perceive that and how fulfilling is that?

Karin Bursa (09:05):

Oh, so it’s a lot of fun. Um, it is rewarding to see literally decades of work be leveraged in new and interesting ways. So I think as technology embraces new capabilities, um, like artificial intelligence and machine learning and rapid response and rapid changes in the marketplace versus just a cadence based plan for the business, I think it’s, it’s very exciting to see Winston Churchill has the, um, the great quote when he was, um, working on forming the United nations after world war II, where he said famously never let a good crisis go to waste. Well, I think 2020 has had plenty of crises for us to choose from. It’s been hard on business, hard on governments, hard on individuals, hard on families. I think that we need to look at those lessons and see where we can reap new and interesting ways of, of doing business and engaging in the future.

Scott Luton (10:09):

Well said, and the famous philosopher, one Kevin Bell, an attorney with a here, uh, he S he said something back in March or April that we keep going back to, to your point. You can find opportunities without being opportunistic in this environment. And there’s lots and lots of companies that have dialed that in ended up ahead. Smashingly good, great years despite the challenging environment. So, uh, love that sentiment. Um, all right. So let’s, let’s switch gears a bit and let’s talk about that proverbial Eureka moment. We all have a bunch of them years, like 2020 can, you know, they tend to come and maybe bunches, but what’s one Eureka moment that you really are, is important to you.

Karin Bursa (10:51):

Yeah. You know, I’ve been really focused on this theme of mindset. I know that sounds crazy. And, and you probably are looking for something much more tangible, but I think as we approach problem solving, as we approach looking at new opportunities, we have to have a positive mindset that our teams can come together and solve problems in a new and interesting way that we can serve our customers efficiently and effectively, and that we can embrace and harness change versus just simply respond to change. So I think that it is an opportunity for us to all kind of take a look in the mirror and figure out if our glass is half empty or half full, or, you know, if it’s the proverbial way to quench your thirst, I know it can be challenging. Um, I know that for many of us, we’ve had personal challenges and family challenges with health and family members, um, employment, et cetera. But remember, we are supply chain professionals and supply chain is the place to be. And supply chain is taking center stage and as supply chain professionals, we are problem solvers. So we have to be an optimistic group to think about how we do things in new and interesting ways. So I’m kind of focused on that mindset and how do we, how do we use a positive mindset going forward to help propel our businesses?

Scott Luton (12:16):

Love that no longer the supply chain open up for James Brown. We are James Brown insert your favorite position, the rolling stones, whatever love that. So breaking out the crystal ball 2021, what’s one thing for us to maybe not as much a forecast as something to, or prediction as something to keep your out.

Karin Bursa (12:36):

I expect that global business is going to spring forward a place, a caveat around that they’ll spring forward with caution. I think there’s a lot of pent up demand in the marketplace. I think people want to get out and do things and socialize and kind of re-engage if you will, with family and friends and their business colleagues as well. But I think that we will look at still harnessing many of the tools that we’ve used for the last several months. So Scott, let me use supply chain now as an example there. So when we think of digital media like supply chain now, so supply chain now has become a community where we can get together and connect with others that are in our field around the globe, right? You’ve got a regular community. That’s engaged in countries around the world on a regular basis. And that’s exciting. They’re sharing ideas, inspiring others and looking to solve problems. And again, new and interesting ways. I think digital is here to stay. So whether it’s digital collaboration and communities like supply chain now, or it’s digital working of your supply chain with your planning practices, with the way you collaborate with customers and suppliers, that these things need to continue to evolve and improve and are going to be ways that we can get out of spreadsheet hell and into making better decisions faster each and every day for our business.

Scott Luton (14:10):

Speaking of those relationships and even digital relationship. One of my key takeaways from 2020 has been, and don’t laugh, but the power of growing in a very meaningful way relationships via digital means it’s been amazing as an example, we’ve done business in great business and produced some great shows with folks that, you know, the relationship started on a tweet response. You know, it’s just, it’s so crazy to think about how, just how far the digital world has come when you can really have human interactions. That mean something and are impactful. That start from the simplest of, of, of ways.

Karin Bursa (14:49):

I agree, um, and agree that, um, you know, that people with a willingness to help others and share and connect, don’t get me wrong. I, I miss 3d interaction with folks, but I think it’s going to be quite some time before people are comfortable gathering in groups of 200 or 500 or 2000 and the traditional conference format. So I think supply chain now is really serving a vital need in the industry. And that is as a mechanism and a platform to really up your skills and to level up and think differently and share ideas and, and test new ideas, uh, and get feedback. And, and I think that that’s going to be important, not just in 2021, but 2021 and beyond

Scott Luton (15:35):

Completely agree. And Hey, at least we hope to be back in the studio with a handful of folks, guests hosts long before we can take those big strides towards even a couple hundred folks at an event. So well said there, one thing I’ve been really one of the projects, speaking of which that I’ve really been excited about and have enjoyed participating on some level is the Tech-Talk digital supply chain podcast and interviewing you and getting your origin story, getting the origin story of Laura [inaudible] of course, was a great highlight spotlight and supply chain people that are doing great things in the community like Mandy with emphasizing. Absolutely. It’s been great content, and I know we’re just scratching the surface. So w tell us, what do we have to look forward to in 2021?

Karin Bursa (16:24):

Yeah. And I’m so excited about it. And, and, um, it has been a blast as partnering with you in the supply chain now team around this new podcast series. So again, for our listeners, it’s called tech talk, digital supply chain Hardcast and it’s with supply chain now. So check it out. And if you haven’t please take a listen and subscribe. But, uh, in early 2021, we’re going to cover a number of interesting topics. We’ve got a couple of chief supply chain officers who are going to share really what they’ve done in the area of transformation during this, this COVID world, but also those that are looking at new, new tactics around resiliency and how they respond quicker to changes in the market. So you’ll hear things about artificial intelligence and machine learning, and several very practical examples of automation, helping people be more productive each and every day, evaluating more supply chain scenarios so that we can pick the best of the best.

Karin Bursa (17:24):

And I think one thing that’s important in all of that is just the speed of business is changing dramatically. Um, when we think of the internet of things, these sensors are able to signal the need, whether that need is replenishment replacement, repair, um, available capacity in a very real-time manner. And that helps us to serve the customer or the community or individuals in a very effective and timely way that is reaping significant rewards. So I think we’re going to hear a lot of those elements come together again around these themes of transformation and effective use of technology is delivering a competitive advantage. I expect to see that continue to accelerate. So we’ll be focusing on a lot of those topics as we kick off 2021

Scott Luton (18:20):

Such a fascinating time to be in supply chain or global business for that matter. You know, I think when I think of IOT and some of the, uh, industry 4.0 technology that’s already been applied for for years, mind you, I think about my time in data analytics with the air force way back when, and I bet there’s lots of parallels out in industry, you know, where, where you’d be charged you to hear from the boss, Hey, uh, Luton, go run this report. You know, you got 10 days to do it and you go back and do all the crunching and get a report so they can make a decision right on something, all that happens. If it’s not completely automated, including the decision it happens in right there in the need these days. And, and as you know, I’m preaching to the choir here, predictably, you know, more and more before you even get to the point where you realize you need this data. It is, it is fascinating that the ever, ever increasing rate of change is just a, it’s an, it’s an incredible time to live.

Karin Bursa (19:13):

It is it’s fascinating. And, and again, um, supply chain is a great place to be, um, and, and a great place to apply some of this innovative technology, um, really to help do exactly what you said to, to do deep analysis quickly and to evaluate and interrogate multiple options for the business, multiple scenarios. Super interesting. I think we’ll continue to see more and more examples that are going to inspire others to get started and transform their businesses as well.

Scott Luton (19:45):

Great conversation. Just like I knew, I’ve learned, I’ve gotten my proverbial 18 pages of notes. So Kerryn really excited about what’s coming up in 2021 with, with tech taught digital supply chain podcast so much good stuff. How can folks connect with you then?

Karin Bursa (20:01):

Yeah, so it’s kind of, I think the best way to connect is through LinkedIn and what encouraged everyone in our community to reach out to me there. Um, it is Korean it’s spelled K a R I N. The last name is bursa that’s B as in boy, U R S a. And of course you can go to supply chain now as well, and look up tech talk, and you can connect with me there or subscribe to the tech talk podcast as well, would love to hear your feedback, your input, and any great stories you have to share. And, uh, we look forward to growing together with you in the future

Scott Luton (20:35):

And more and more live streams of calm that we’re going to each of our series in our hosts, there are going to be connecting with the audience on a much more regular basis in 2021 to pose questions or to share their insights, or maybe on past episodes or our upcoming episodes. So stay tuned for that as well. Corrine, always a pleasure, love what you do, love what you’ve brought to the table, a love, our ability to tap into all of your expertise and experiences and share that to your earlier point with our global community, especially when they need it, perhaps never more before then. Right, right. This instant. So thanks so much for all that you do. Kerryn bursa, happy holidays, Merry Christmas, and looking forward to a smashingly successful 2020

Karin Bursa (21:16):

I’m right there with you, Scott, thanks for all you in this supply team our team are doing and the way you do it. So not just what you do, but the way you do it. Listen, if you guys have not connected to a live stream, you need to, it’s just a lot of fun. I don’t know how else to say how to say it, but the, the thoughts and ideas, and even a little bit of joking that goes back and forth between some of our, our regulars in the community is just worth a good hour of your time. So please, uh, piping, give it a try and, uh, and let us know what you’re thinking. So thanks again, Scott, happy holidays, everyone.

Scott Luton (21:51):

Hey, thanks so much. And, and a quick programming that owned that last item that cringes shared. The easiest thing is every Monday and Thursday at 12 noon Eastern time, you’ll find this live across five social platforms, LinkedIn, Twitter, Facebook, YouTube, and Twitch. Not sure what Twitch is, but you’d find this there 12 noon on Mondays and Thursdays, join us and look for more live stream programming to our audience and community. Hopefully you’ve enjoyed this conversation with Corinne bursa, as much as I have, make sure you connect with her own LinkedIn. You’ll find that information on the show notes. A you can learn a lot more about us and find similar fondness, of course, and subscribe wherever you get your podcasts Corrine. We got a deal subscribe for free, right money back guarantee on that to add to our listeners, Hey, got Luton signing off for the whole supply chain. Now team do good gift forward. Be the change that’s needed. And on that note, we’ll see you next time.

Would you rather watch the show in action?

Karin Bursa Talks 2020 Lessons Learned & Coming Attractions in 2021

Featured Guests

Karin Bursa is the 2020 Supply Chain Pro to Know of the Year and the Host of the TEKTOK Digital Supply Chain Podcast powered by Supply Chain Now. With more than 25 years of supply chain and technology expertise (and the scars to prove it), Karin has the heart of a teacher and has helped nearly 1,000 customers transform their businesses and share their success stories. Today, she helps B2B technology companies introduce new products, capture customer success and grow global revenue, market share and profitability. In addition to her recognition as the 2020 Supply Chain Pro to Know of the Year, Karin has also been recognized as a 2019 and 2018 Supply Chain Pro to Know, 2009 Technology Marketing Executive of the Year and a 2008 Women in Technology Finalist. 


Scott W. Luton

Founder, CEO, & Host

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Adrian Purtill

Host, Logistics with Purpose

Adrian Purtill serves as Business Development Manager at Vector Global Logistics, where he consults with importers and exporters in various industries to match their specific shipping requirements with the most effective supply chain solutions. Vector Global Logistics is an asset-free, multi-modal logistics company that provides exceptional sea freight, air freight, truck, rail, general logistic services and consulting for our clients. Our highly trained and professional team is committed to providing creative and effective solutions, always exceeding our customer’s expectations and fostering long-term relationships. With more than 20+ years of experience in both strategy consulting and logistics, Vector Global Logistics is your best choice to proactively minimize costs while having an exceptional service level.

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Joshua Miranda

Marketing Specialist

Joshua is a student from Institute of Technology and Higher Education of Monterrey Campus Guadalajara in Communication and Digital Media. His experience ranges from Plug and Play México, DearDoc, and Nissan México creating unique social media marketing campaigns and graphics design. Joshua helps to amplify the voice of supply chain here at Supply Chain Now by assisting in graphic design, content creation, asset logistics, and more.  In his free time he likes to read and write short stories as well as watch movies and television series.

Patch Reilly

Data Analytics and Metrics Intern

Patch is a fourth-year Management Information Systems and Marketing major at the University of Georgia. He is working with Supply Chain Now in data analysis, finding insights and best practices to increase company efficiency. Patch previously worked as an intern at AnswerRocket, a data analytics company where he gained invaluable knowledge about analytics, webpage SEO and B2B marketing best practices. In his free time, he enjoys playing tennis, going to concerts, and watching movies.

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Vicki White


Vicki has a long history of rising to challenges and keeping things up and running. First, she supported her family’s multi-million dollar business as controller for 12 years, beginning at the age of 17. Then, she worked as an office manager and controller for a wholesale food broker. But her biggest feat? Serving as the chief executive officer of her household, while her entrepreneur husband travelled the world extensively. She fed, nurtured, chaperoned, and chauffeured three daughters all while running a newsletter publishing business and remaining active in her community as a Stephen’s Minister, Sunday school teacher, school volunteer, licensed realtor and POA Board president (a title she holds to this day). A force to be reckoned with in the office, you might think twice before you meet Vicki on the tennis court! When she’s not keeping the books balanced at Supply Chain Now or playing tennis matches, you can find Vicki spending time with her husband Greg, her 4 fur babies, gardening, cleaning (yes, she loves to clean!) and learning new things.

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Scott W. Luton

Founder, CEO, & Host

As the founder and CEO of Supply Chain Now, you might say Scott is the voice of supply chain – but he’s too much of a team player to ever claim such a title. One thing’s for sure: he’s a tried and true supply chain expert. With over 15 years of experience in the end-to-end supply chain, Scott’s insights have appeared in major publications including The Wall Street Journal, USA Today, and CNN. He has also been named a top industry influencer by Thinkers360, ISCEA and more.

From 2009-2011, Scott was president of APICS Atlanta, and he continues to lead initiatives that support both the local business community and global industry. A United States Air Force Veteran, Scott has also regularly led efforts to give back to his fellow veteran community since his departure from active duty in 2002.

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Greg White

Principal, Supply Chain Now
Host of Supply Chain Now and TECHquila Sunrise

When rapid-growth technology companies, venture capital and private equity firms are looking for advisory, they call Greg – a founder, board director, advisor and catalyst of disruptive B2B technology and supply chain. An insightful visionary, Greg guides founders, investors and leadership teams in creating breakthroughs to gain market exposure and momentum – increasing overall company esteem and valuation.

Greg is a founder himself, creating Blue Ridge Solutions, a Gartner Magic Quadrant Leader in cloud-native supply chain applications, and bringing to market Curo, a field service management solution. He has also held leadership roles with Servigistics (PTC) and E3 Corporation (JDA/Blue Yonder). As a principal and host at Supply Chain Now, Greg helps guide the company’s strategic direction, hosts industry leader discussions, community livestreams, and all in addition to executive producing and hosting his original YouTube channel and podcast, TEChquila Sunrise.

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Chris Barnes

Principal, Supply Chain Now
Host of Supply Chain is Boring

Talk about world-class: Chris is one of the few professionals in the world to hold CPIM-F, CLTD-F and CSCP-F designations from ASCM/APICS. He’s also the APICS coach – and our resident Supply Chain Doctor. When he’s not hosting programs with Supply Chain Now, he’s sharing supply chain knowledge on the APICS Coach Youtube channel or serving as a professional education instructor for the Georgia Tech Supply Chain & Logistic Institute’s Supply Chain Management (SCM) program and University of Tennessee-Chattanooga Center for Professional Education courses.

Chris earned a BS in Industrial Engineering from Bradley University, an MBA with emphasis in Industrial Psychology from the University of West Florida, and is a Doctoral in Supply Chain Management candidate.

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Karin Bursa

Host of TEKTOK

If there’s one Supply Chain ‘Pro to Know,’ it’s Karin. She’s earned the title for three years and counting – culminating in her designation as the “2020 Supply Chain Pro to Know of the Year.” Karin is also an award-winning digital supply chain, business strategy and technology marketing executive. A sought-after speaker at industry conferences, you will find her quoted in a variety of supply chain publications – and active in forums like ASCM/APICS and CSCMP.

With more than 25 years of supply chain experience, Karin spearheaded strategy and marketing for Gartner Magic Quadrant Leader and IDC MarketScape Leader, Logility. Karin has the heart of a teacher and has helped nearly 1,000 customers transform their businesses and tell their success stories. Today, she is a sought-after advisor helping high-growth B2B technology companies with everything from defining their unique value propositions to introducing new products and capturing customer success. No matter their goals, she makes sure her clients have actionable marketing strategies that help grow global revenue, market share and profitability.

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Kevin L. Jackson

Host of Digital Transformers

Kevin L. Jackson is a globally recognized Thought Leader, Industry Influencer and Founder/Author of the award winning “Cloud Musings” blog.  He has also been recognized as a “Top 5G Influencer” (Onalytica 2019, Radar 2020), a “Top 50 Global Digital Transformation Thought Leader” (Thinkers 360 2019) and provides strategic consulting and integrated social media services to AT&T, Intel, Broadcom, Ericsson and other leading companies. Mr. Jackson’s commercial experience includes Vice President J.P. Morgan Chase, Worldwide Sales Executive for IBM and SAIC (Engility) Director Cloud Solutions. He has served on teams that have supported digital transformation projects for the North Atlantic Treaty Organization (NATO) and the US Intelligence Community.  Kevin’s formal education includes a MS Computer Engineering from Naval Postgraduate School; MA National Security & Strategic Studies from Naval War College; and a BS Aerospace Engineering from the United States Naval Academy. Internationally recognizable firms that have sponsored articles authored by him include CiscoMicrosoft, Citrix and IBM.  Books include “Click to Transform” (Leaders Press, 2020), “Architecting Cloud Computing Solutions” (Packt, 2018), and “Practical Cloud Security: A Cross Industry View” (Taylor & Francis, 2016). He also delivers online training through Tulane UniversityO’Reilly MediaLinkedIn Learning, and Pluralsight.  Mr. Jackson retired from the U.S. Navy in 1994, earning specialties in Space Systems EngineeringCarrier Onboard Delivery Logistics and carrier-based Airborne Early Warning and Control. While active, he also served with the National Reconnaissance Office, Operational Support Office, providing tactical support to Navy and Marine Corps forces worldwide.

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Enrique Alvarez

Host of Logistics with Purpose and Supply Chain Now en Español

Enrique serves as Managing Director at Vector Global Logistics and believes we all have a personal responsibility to change the world. He is hard working, relationship minded and pro-active. Enrique trusts that the key to logistics is having a good and responsible team that truly partners with the clients and does whatever is necessary to see them succeed. He is a proud sponsor of Vector’s unique results-based work environment and before venturing into logistics he worked for the Boston Consulting Group (BCG). During his time at BCG, he worked in different industries such as Telecommunications, Energy, Industrial Goods, Building Materials, and Private Banking. His main focus was always on the operations, sales, and supply chain processes, with case focus on, logistics, growth strategy, and cost reduction. Prior to joining BCG, Enrique worked for Grupo Vitro, a Mexican glass manufacturer, for five years holding different positions from sales and logistics manager to supply chain project leader in charge of five warehouses in Colombia.

He has an MBA from The Wharton School of Business and a BS, in Mechanical Engineer from the Technologico de Monterrey in Mexico. Enrique’s passions are soccer and the ocean, and he also enjoys traveling, getting to know new people, and spending time with his wife and two kids, Emma and Enrique.

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Kelly Barner

Host of Dial P for Procurement

Kelly is the Owner and Managing Director of Buyers Meeting Point and MyPurchasingCenter. She has been in procurement since 2003, starting as a practitioner and then as the Associate Director of Consulting at Emptoris. She has covered procurement news, events, publications, solutions, trends, and relevant economics at Buyers Meeting Point since 2009. Kelly is also the General Manager at Art of Procurement and Business Survey Chair for the ISM-New York Report on Business. Kelly has her MBA from Babson College as well as an MS in Library and Information Science from Simmons College and she has co-authored three books: ‘Supply Market Intelligence for Procurement Professionals’, ‘Procurement at a Crossroads’, and ‘Finance Unleashed’.

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Jamin Alvidrez

Founder & CEO, Supply Chain Now
Host of Supply Chain Now, Veteran Voices, This Week in Business History

As the founder and CEO of Supply Chain Now, you might say Scott is the voice of supply chain – but he’s too much of a team player to ever claim such a title. One thing’s for sure: he’s a tried and true supply chain expert. With over 15 years of experience in the end-to-end supply chain, Scott’s insights have appeared in major publications including The Wall Street Journal, USA Today, and CNN. He has also been named a top industry influencer by Thinkers360, ISCEA and more.

From 2009-2011, Scott was president of APICS Atlanta, and he continues to lead initiatives that support both the local business community and global industry. A United States Air Force Veteran, Scott has also regularly led efforts to give back to his fellow veteran community since his departure from active duty in 2002.

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Jeff Miller


Jeff Miller is the host of Supply Chain Now’s Supply Chain is the Business.  Jeff is a digital business transformation and supply chain advisor with deep expertise in Industry 4.0, ERP, PLM, SCM, IoT, AR and related technologies. Through more than 25 years of industry and consulting experience, he has worked with many of the world’s leading product and service companies to achieve their strategic business and supply chain goals, creating durable business value for organizations at the forefront of technology and business practices. Jeff is the managing director for North America at Transition Technologies PSC, a global solution integrator, and the founder and managing principal of BTV Advisors, a firm that helps companies secure business transformation value from digital supply chain technologies and their breakthrough capabilities.

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Amanda Luton

Chief Marketing Officer

Amanda is a marketing veteran and entrepreneur with over 15 years of experience across a variety of industries and organizations including Von Maur, Anthropologie, AmericasMart Atlanta, and Children’s Healthcare of Atlanta. In 2016, Amanda founded and grew the Magnolia Marketing Group into a successful digital media firm, and now she develops modern marketing strategies, social campaigns, innovative operational processes, and implements creative content initiatives for Supply Chain Now. But that’s just the beginning of her supply chain impact. Amanda also served as the VP of Information Systems and Webmaster on the Board of Directors for APICS Savannah for several years, and is the face behind the scenes welcoming you to every Supply Chain Now livestream! She was also recently selected as one of the Top 100 Women in Supply Chain by Supply Chain Digest and IBM.  When she’s not leading the Supply Chain Now marketing team, you can find Amanda with her and her husband Scott’s three kids, in the kitchen cooking, or singing second soprano in the Grayson United Methodist Church choir.

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Clay Phillips

Business Development Manager

Clay is passionate about two things: supply chain and the marketing that goes into it. Recently graduated with a degree in marketing at the University of Georgia, Clay got his start as a journalism major and inaugural member of the Owl’s football team at Kennesaw State University – but quickly saw tremendous opportunity in the Terry College of Business. He’s already putting his education to great use at Supply Chain Now, assisting with everything from sales and brand strategy to media production. Clay has contributed to initiatives such as our leap into video production, the guest blog series, and boosting social media presence, and after nearly two years in Supply Chain Now’s Marketing Department, Clay now heads up partnership and sales initiatives with the help of the rest of the Supply Chain Now sales team.

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Trisha Cordes

Administrative Assistant

Trisha is new to the supply chain industry – but not to podcasting. She’s an experienced podcast manager and virtual assistant who also happens to have 20 years of experience as an elementary school teacher. It’s safe to say, she’s passionate about helping people, and she lives out that passion every day with the Supply Chain Now team, contributing to scheduling and podcast production.

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Allie Krasinski

Marketing Coordinator

Allie is currently completing a degree in marketing with a certificate in entrepreneurship at the University of Georgia. She got her social media start through an internship with Shred, a personal training app, and she’s been hooked ever since. She works to optimize our following base while assisting the team with content creation, influencer outreach and other marketing endeavors. Allie can’t wait to keep growing alongside Supply Chain Now.

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Lori Sofian

Marketing Coordinator

Lori is currently completing a degree in marketing with an emphasis in digital marketing at the University of Georgia. When she’s not supporting the marketing efforts at Supply Chain Now, you can find her at music festivals – or working toward her dream goal of a fashion career. Lori is involved in many extracurricular activities and appreciates all the learning experiences UGA has brought her.

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Jada Carson

Marketing Coordinator

Jada is a recent graduate of Old Dominion University, having earned her Bachelor of Science degree in Communications with a media studies concentration and marketing minor. Jada got her start producing content at 16 years old, while attending a radio and broadcasting journalism program in high school, and hasn't looked back!  She is an asset to the Supply Chain Now team as a media specialist, podcast and media producer, and production coordinator.  Outside of Supply Chain Now, Jada is a big Lakers fan, and also a music journalist and enthusiast.

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Ben Harris


Ben Harris is the Director of Supply Chain Ecosystem Expansion for the Metro Atlanta Chamber. Ben comes to the Metro Atlanta Chamber after serving as Senior Manager, Market Development for Manhattan Associates. There, Ben was responsible for developing Manhattan’s sales pipeline and overall Americas supply chain marketing strategy. Ben oversaw market positioning, messaging and campaign execution to build awareness and drive new pipeline growth. Prior to joining Manhattan, Ben spent four years with the Georgia Department of Economic Development’s Center of Innovation for Logistics where he played a key role in establishing the Center as a go-to industry resource for information, support, partnership building, and investment development. Additionally, he became a key SME for all logistics and supply chain-focused projects. Ben began his career at Page International, Inc. where he drove continuous improvement in complex global supply chain operations for a wide variety of businesses and Fortune 500 companies. An APICS Certified Supply Chain Professional (CSCP), Ben holds an Executive Master’s degree in Business Administration (EMBA) and bachelor’s degree in International Business (BBA) from the Terry College at the University of Georgia.

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Page Siplon

Host, The Freight Insider

Prior to joining TeamOne Logistics, Page Siplon served as the Executive Director of the Georgia Center of Innovation for Logistics, the State’s leading consulting resource for fueling logistics industry growth and global competitiveness. For over a decade, he directly assisted hundreds of companies to overcome challenges and capitalize on opportunities related to the movement of freight. During this time, Siplon was also appointed to concurrently serve the State of Georgia as Director of the larger Centers of Innovation Program, in which he provided executive leadership and vision for all six strategic industry-focused Centers. As a frequently requested keynote speaker, Siplon is called upon to address a range of audiences on unique aspects of technology, workforce, and logistics. This often includes topics of global and domestic logistics trends, supply chain visibility, collaboration, and strategic planning. He has also been quoted as an industry expert in publications such as Forbes, Journal of Commerce, Fortune, NPR, Wall Street Journal, Reuters, American Express, DC Velocity, Area Development Magazine, Site Selection Magazine, Inbound Logistics, Modern Material Handling, and is frequently a live special guest on SiriusXM’s Road Dog Radio Show. Siplon is an active industry participant, recognized by DC Velocity Magazine as a “2012 Logistics Rainmaker” which annually identifies the top-ten logistics professionals in the Nation; and named a “Pro to Know” by Supply & Demand Executive Magazine in 2014. Siplon was also selected by Georgia Trend Magazine as one of the “Top 100 Most Influential Georgians” for 2013, 2014, and 2015. He also serves various industry leadership roles at both the State and Federal level. Governor Nathan Deal nominated Siplon to represent Georgia on a National Supply Chain Competitiveness Advisory Committee, where he was appointed to a two-year term by the U.S. Secretary of Commerce and was then appointed to serve as its vice-chairman. At the State level, he was selected by then-Governor Sonny Perdue to serve as lead consultant on the Commission for New Georgia’s Freight and Logistics Task Force. In this effort, Siplon led a Private Sector Advisory Committee with invited executives from a range of private sector stakeholders including UPS, Coca-Cola, The Home Depot, Delta Airlines, Georgia Pacific, CSX, and Norfolk Southern. Siplon honorably served a combined 12 years in the United States Marine Corps and the United States Air Force. During this time, he led the integration of encryption techniques and deployed cryptographic devices for tactically secure voice and data platforms in critical ground-to-air communication systems. This service included support for all branches of the Department of Defense, multiple federal security agencies, and aiding NASA with multiple Space Shuttle launches. Originally from New York, Siplon received both a bachelor’s and master’s degree in electrical and computer engineering with a focus on digital signal processing from the Georgia Institute of Technology. He earned an associate’s degree in advanced electronic systems from the Air Force College and completed multiple military leadership academies in both the Marines and Air Force. Siplon currently lives in Cumming, Georgia (north of Atlanta), with his wife Jan, and two children Thomas (19) and Lily (15).

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Kristi Porter

Host, Logistics with Purpose

Kristi Porter is VP of Sales and Marketing at Vector Global Logistics, a company that is changing the world through supply chain. In her role, she oversees all marketing efforts and supports the sales team in doing what they do best. In addition to this role, she is the Chief Do-Gooder at Signify, which assists nonprofits and social impact companies through copywriting and marketing strategy consulting. She has almost 20 years of professional experience, and loves every opportunity to help people do more good.

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Kevin Brown

Host, Logistics with Purpose

Kevin Brown is the Director of Business Development for Vector Global Logistics.  He has a dedicated interest in Major Account Management, Enterprise Sales, and Corporate Leadership. He offers 25 years of exceptional experience and superior performance in the sales of Logistics, Supply Chain, and Transportation Management. Kevin is a dynamic, high-impact, sales executive and corporate leader who has consistently exceeded corporate goals. He effectively coordinates multiple resources to solution sell large complex opportunities while focusing on corporate level contacts across the enterprise. His specialties include targeting and securing key accounts by analyzing customer’s current business processes and developing solutions to meet their corporate goals. Connect with Kevin on LinkedIn.

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Sofia Rivas Herrera

Host, Supply Chain Now en Espanol

Sofia Rivas Herrera is a Mexican Industrial Engineer from Tecnologico de Monterrey class 2019. Upon graduation, she earned a scholarship to study MIT’s Graduate Certificate in Logistics and Supply Chain Management and graduated as one of the Top 3 performers of her class in 2020. She also has a multicultural background due to her international academic experiences at Singapore Management University and Kühne Logistics University in Hamburg. Sofia self-identifies as a Supply Chain enthusiast & ambassador sharing her passion for the field in her daily life.

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Jose Miguel Irarrazaval

Host, Logistics with Purpose

Jose Manuel Irarrazaval es parte del equipo de Vector Global Logistics Chile. José Manuel es un gerente experimentado con experiencia en finanzas corporativas, fusiones y adquisiciones, financiamiento y reestructuración, inversión directa y financiera, tanto en Chile como en el exterior. José Manuel tiene su MBA de la Universidad de Pennsylvania- The Wharton School. Conéctese con Jose Manuel en LinkedIn.

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Demo Perez

Host, Supply Chain Now en Espanol

Demo Perez started his career in 1997 in the industry by chance when a relative asked him for help for two just weeks putting together an operation for FedEx Express at the Colon Free Zone, an area where he was never been but accepted the challenge. Worked in all roles possible from a truck driver to currier to a sales representative, helped the brand introduction, market share growth and recognition in the Colon Free Zone, at the end of 1999 had the chance to meet and have a chat with Fred Smith ( FedEx CEO), joined another company in 2018 who took over the FedEx operations as Operations and sales manager, in 2004 accepted the challenge from his company to leave the FedEx operations and business to take over the operation and business of DHL Express, his major competitor and rival so couldn’t say no, by changing completely its operation model in the Free Zone. In 2005 started his first entrepreneurial journey by quitting his job and joining two friends to start a Freight Forwarding company. After 8 months was recruited back by his company LSP with the General Manager role with the challenge of growing the company and make it fully capable warehousing 3PL. By 2009 joined CSCMP and WERC and started his journey of learning and growing his international network and high-level learning. In 2012 for the first time joined a local association ( the Panama Maritime Chamber) and worked in the country’s first Logistics Strategy plan, joined and lead other associations ending as president of the Panama Logistics Council in 2017. By finishing his professional mission at LSP with a company that was 8 times the size it was when accepted the role as GM with so many jobs generated and several young professionals coached, having great financial results, took the decision to move forward and start his own business from scratch by the end of 2019. with a friend and colleague co-founded IPL Group a company that started as a boutique 3PL and now is gearing up for the post-Covid era by moving to the big leagues.

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Kim Winter

Host, Supply Chain Now

The founder of Logistics Executive Group, Kim Winter delivers 40 years of executive leadership experience spanning Executive Search & Recruitment, Leadership Development, Executive Coaching, Corporate Advisory, Motivational Speaking, Trade Facilitation and across the Supply Chain, Logistics, 3PL, E-commerce, Life Science, Cold Chain, FMCG, Retail, Maritime, Defence, Aviation, Resources, and Industrial sectors. Operating from the company’s global offices, he is a regular contributor of thought leadership to industry and media, is a professional Master of Ceremonies, and is frequently invited to chair international events.

He is a Board member of over a dozen companies throughout APAC, India, and the Middle East, a New Zealand citizen, he holds formal resident status in Australia and the UAE, and is the Australia & New Zealand representative for the UAE Government-owned Jebel Ali Free Zone (JAFZA), the Middle East’s largest Economic Free Zone.

A triathlete and ex-professional rugby player, Kim is a qualified (IECL Sydney) executive coach and the Founder / Chairman of the successful not for profit humanitarian organization, Oasis Africa (www., which has provided freedom from poverty through education to over 8000 mainly orphaned children in East Africa’s slums. Kim holds an MBA and BA from Massey & Victoria Universities (NZ).

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Nick Roemer

Host, Logistics with Purpose

Nick Roemer has had a very diverse and extensive career within design and sales over the last 15 years stretching from China, Dubai, Germany, Holland, UK, and the USA. In the last 5 years, Nick has developed a hawk's eye for sustainable tech and the human-centric marketing and sales procedures that come with it. With his far-reaching and strong network within the logistics industry, Nick has been able to open new avenues and routes to market within major industries in the USA and the UAE. Nick lives by the ethos, “Give more than you take." His professional mission is to make the logistics industry leaner, cleaner and greener.

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Alex Bramley

Sales Support Intern

Alex is pursuing a Marketing degree and a Certificate in Legal Studies at the University of Georgia. As a dual citizen of both the US and UK; Alex has studied abroad at University College London and is passionate about travel and international business. Through her coursework at the Terry College of Business, Alex has gained valuable skills in digital marketing, analytics, and professional selling. She joined Supply Chain Now as a Sales Support Intern where she assists the team by prospecting and qualifying new business partners.

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