This Week in Business History
Episode 9

Episode Summary

“Sometimes it pays to be a little crazy early in your career.”

-Fred Smith, Founder of the Federal Express Corporation

 

The ‘This Week in Business History’ Series on Supply Chain Now shares some of the most relevant business and global supply chain events from years past. It will shine a light on some of the most significant leaders, companies, innovations, and even lessons learned from our collective business history.

This week’s show focuses on the origination of the Fender Electric Guitar, FedEx, and so much more!

Episode Transcript

Scott Luton (00:11):

[inaudible]

Scott Luton (00:12):

Good morning, Scott Luton here with you on this edition of this week in business history. Welcome to today’s show on this program, which is part of the supply chain. Now family of programming. We take a look back at the upcoming week, and then we share some of the most relevant events and milestones from years past, of course, mostly business focused with a little dab global supply chain. And occasionally we might just throw in a good story outside of our primary realm. So I invite you to join me on this. Look back in history to identify some of the most significant leaders, companies, innovations, and perhaps lessons learned in our collective business journey. Now let’s dive in to this week in business history.

Scott Luton (01:12):

Hello, and thanks for joining us. I’m your host Scott Luton. And today we are focused on the week of August 10th. Today. We’re going to be sharing a variety of monumental things that took place this week and history across the business world. Huge Titans in industry were born and transformational technologies were introduced. That’s what we’ll focus on today. On this week in business history, powered by our team here at supply chain. Now on August 10th, 1889, Charles Doro was born in Philadelphia, Pennsylvania. If you’ve ever played the popular board game monopoly, then you’re already familiar with some of Charles daros contributions to society. Monopoly has become an iconic staple in the board game industry and in popular culture everywhere. It’s been licensed in more than 103 countries and printed and more than 37 languages. In fact, Charles Daro made millions of real dollars not play money. Having sold the game to Parker brothers in 1935, however, Daro only improved the game.

Scott Luton (02:21):

He didn’t invent it. Arguably depending on who you talk to the primary basis for the game. Monopoly is a game invented by Lizzie McGee in the U S in 1903, a game entitled the landlord’s game. Lizzie McGee was an incredible figure in history in 1903, when McGee was applying for the patent for the landlord’s gain, women made up less than 1% of all patent applicants at the time she’d go on and win the patent. A few years later, McGee would make a name for herself, a variety of ways from patents to inventions, to challenging the current period status quo, especially when it came to what was expected of women. A true trailblazer indeed. But several decades later, Charles Darra would play a version of Lizzie McGee’s game with friends, and he’d worked with his family to make tweaks and enhancements to it. For example, Daro would draw the waterworks faucet and the electric company light bulb, and he’d even add the black trains on the railroad spaces.

Scott Luton (03:25):

Do you remember those playing the game? Who could forget BNO railroad? Did you know? It was based on the real Baltimore and Ohio railroad, the first common carrier in the U S and one of the nation’s oldest railroads with these enhancements in hand and with no mention of Lizzie McGee, Charles Daro would sell his game monopoly to department stores while eventually approaching board game companies. The venerable Milton Bradley gave Daro a meeting, but turned down the opportunity to buy the game. Little did Bradley know that he’d be turning down a game that would go on to sell over 250 million additions? Worldwide Parker brothers saw the potential and bought the rights from Daro who would make a fortune and the initial deal and the subsequent royalties. Once Parker, brothers uncovered Lizzie McGee’s claim to the game and much of Dora’s content, they would pay her $500, $500 in 1935 would be about $9,400 in 2020, or enough to buy about 470 monopoly games via

Scott Luton (04:37):

On August 10th, 1909. Clarence Lee Anitas fender was born in Anaheim, California. In fact, he was born in a barn, his parents, Clarence Monte fender and Harriet Elvira wood were successful. Farmers. How’s that for a modest beginning, being born in a barn in his childhood, his uncle would play a key role in fine tuning. Leo Fender’s passion in life. Leo would visit his uncles auto shop in Santa Maria, California one year and fall in love with a homemade radio that he saw. This would cement fenders path forward fender would change the music industry as he founded fender electric instrument manufacturing company in 1946, AKA fender. Some of the iconic companies, significant contributions to music are still widely used today. The fender Telecaster, which is the first mass produced solid body electric guitar, the fender Stratocaster and the fender precision bass, you’d be inducted into the rock and roll hall of fame.

Scott Luton (05:46):

In 1992, on an interesting side note, Leo fender would never learn to play the guitar. He did play the saxophone and he was known to tickle piano keys from time to time. Leo fender loved making music, equipment, boating, and tinkering with cameras, not photography, mind you, but he loved the camera equipment itself. Many companies would send them cameras just to get his take and feedback. Leo offender passed away at 81 years of age from complications due to Parkinson’s disease in 1991, rumor has it that he worked right up to the day before his death doing what he loved his company continues to serve the international music industry to this day on August 11th, 1944, Frederick Wallace Smith was born in marks. Mississippi marks is a small town, really small town home to a few thousand people, but it’s significant. Did you know this small town in North Mississippi was where Martin Luther King Jr’s poor people’s campaign began in 1968.

Scott Luton (06:57):

That’s certainly an important story in and of itself. But for our time today, we’re going to focus on Fred Smith who was born in marks Mississippi to an entrepreneurial family. His father, James Frederick Smith was also a successful businessman who had not only founded the toddle house restaurant chain, but he had also built a bus company, but tragedy struck Fred Smith was four years old. When his father died, the family was able to make it through based on their business ventures success. But the late James Frederick Smith was concerned about how his four children might waste their inheritance early in life. So he chose to place their inheritances in a trust fund that could not be accessed until their 21st birthday, as you’ll see momentarily for Fred Smith, that might’ve been a wise move. Memphis Tennessee was only about 90 minutes North of marks, Mississippi and Memphis was going to play a big role in Fred Smith’s journey.

Scott Luton (07:58):

Fred Smith would in fact go to elementary school in Memphis and he’d go on to attend the prestigious Memphis university school, where he stood out in academics, Smith would go on to attend Yale university. Interestingly enough, Fred Smith wrote a paper as a junior for an economics class in it. Smith suggested a business plan where packages could be delivered overnight to major us cities. His professor must have been less than impressed as Fred Smith earned a C on the paper. After graduating from Yale Smith, joined the U S Marine Corps and spent two tours in Vietnam. His time in the military allowed him to not only serve his country, but the Marines took advantage of Smith’s love for flying while not piloting. Fred Smith still flew in more than 200 ground support missions during his time in Vietnam, earning a variety of honors to a silver star, a bronze star and two purple hearts.

Scott Luton (08:59):

After he separated from the military, Fred Smith would purchase controlling interest in Ark aviation sales company owned by his father-in-law at the time, which focused on maintenance activities on aircraft. He’d lead that company to record financial performance while adjusting the strategy a bit, despite the success, it still wasn’t enough to wet Fred Smith’s whistle Fred’s idea of a business providing overnight airfreight dominated his thought eventually on June 18th, 1971, with the help of $91 million in venture funding. And along with his own $4 million inheritance, Fred Smith would start federal express corporation. He chose to base it in Memphis due to a centralized location, access to a workforce and a moderate climate. FedEx would begin operations in 1973, but fuel prices amongst other things would challenge the young startup and it put the company in debt. As one story goes, FedEx was down to its last $5,000. And Fred Smith was asking for more investment to anyone that would listen after getting a firm.

Scott Luton (10:12):

No, from general dynamics, Fred Smith was on his way home and inspiration hit him. He chose to take a quick detour to Las Vegas, where he would gamble the last $5,000 on black Jack in a development that you just never hear because it just doesn’t happen. Fred Smith would leave Vegas with 27,000 and dollars. He won big and he’d wire that to FedEx bank accounts almost immediately that shot in the arm, as unlikely as it was, would absolutely help. And an $11 million investment would soon follow along with a lot more success. The company would go public in 1978 in 2019, FedEx had almost $70 billion in revenue. Fred Smith wrote a piece in Forbes in 2017 where he stated quote, no business school graduate would recommend gambling as a financial strategy, but sometimes it pays to be a little crazy early in your career. In quote, although Fritz Smith proved his Yale professor wrong to some degree about his business plans potential, arguably he proved his father right about locking away his inheritance until Fred turned 21, a couple of other items to note in this week in business history for the week of August 10th on August 12th, 1981, the IBM personal computer was released.

Scott Luton (11:39):

Apple and radio shack had dominated the home computer market at the time. In fact, after their team bought an IBM PC and studied it, Apple would purchase a full page ad in the wall street journal that started with the infamous quote welcome IBM seriously in quote, but the IBM PC would go on to dominate the market selling 750,000 computers. By the end of 1983, Don Estridge an IBM computer engineer that led the development of the first generation. IBM PC would later state a key learning quote. The most important thing we learned was that how people reacted to a personal computer emotionally was almost more important than what they did with it. That was an entirely new lesson in computer design in quote. And lastly, for today on August 15th, 1914, the Panama canal officially opened the first ship to pass through the canal. After the official opening would be the S S and cone and American passenger and cargo ship about 50 miles in length.

Scott Luton (12:53):

The opening capped off years of deadly in complex construction challenges, quite a feat. The Panama canal is impact on global transportation and supply chain management simply cannot be overstated as transit through the canal saves about 8,000 miles per journey. As ships previously would navigate around the Southern tip of South America, rounding the horn as it was called referring a Cape horn while some of the largest ships used in global shipping today, still do not even fit through the recently expanded Panama canal. The canal still handles roughly 96% of all ships and the world’s fleet that wraps up our look at the week ahead from a business history standpoint, these business leaders and innovations were a few items that stood out to our team. There were certainly no shortage of big stories during the week of August 10th in business history. What stands out to you? Tell us, shoot us a note to Amanda at supply chain.

Scott Luton (13:54):

Now radio.com. We’re here to listen. Ope, you’ve enjoyed our latest edition of this week in business history, focused on the week of August 10th. On that note, be sure to check out a wide variety of industry thought leadership at supply chain. Now radio.com, a friendly reminder. You can now find this week in business history, wherever you get your podcasts from based on all the feedback we’ve received. Our team here at supply chain now chose to create its own channel. It’s a search for it wherever you get your regular podcast from on behalf of the entire team here this week in business history and supply chain. Now this is Scott Luton, wishing of listeners, nothing but the best pay do good give forward and be the change that’s needed. And on that note, we’ll see you next time on this week in business history. Thanks for

Scott Luton (14:46):

[inaudible].

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Hosts

Scott W. Luton

Founder, CEO, & Host

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Adrian Purtill

Host, Logistics with Purpose

Adrian Purtill serves as Business Development Manager at Vector Global Logistics, where he consults with importers and exporters in various industries to match their specific shipping requirements with the most effective supply chain solutions. Vector Global Logistics is an asset-free, multi-modal logistics company that provides exceptional sea freight, air freight, truck, rail, general logistic services and consulting for our clients. Our highly trained and professional team is committed to providing creative and effective solutions, always exceeding our customer’s expectations and fostering long-term relationships. With more than 20+ years of experience in both strategy consulting and logistics, Vector Global Logistics is your best choice to proactively minimize costs while having an exceptional service level.

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Patch Reilly

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Patch is a fourth-year Management Information Systems and Marketing major at the University of Georgia. He is working with Supply Chain Now in data analysis, finding insights and best practices to increase company efficiency. Patch previously worked as an intern at AnswerRocket, a data analytics company where he gained invaluable knowledge about analytics, webpage SEO and B2B marketing best practices. In his free time, he enjoys playing tennis, going to concerts, and watching movies.

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Vicki has a long history of rising to challenges and keeping things up and running. First, she supported her family’s multi-million dollar business as controller for 12 years, beginning at the age of 17. Then, she worked as an office manager and controller for a wholesale food broker. But her biggest feat? Serving as the chief executive officer of her household, while her entrepreneur husband travelled the world extensively. She fed, nurtured, chaperoned, and chauffeured three daughters all while running a newsletter publishing business and remaining active in her community as a Stephen’s Minister, Sunday school teacher, school volunteer, licensed realtor and POA Board president (a title she holds to this day). A force to be reckoned with in the office, you might think twice before you meet Vicki on the tennis court! When she’s not keeping the books balanced at Supply Chain Now or playing tennis matches, you can find Vicki spending time with her husband Greg, her 4 fur babies, gardening, cleaning (yes, she loves to clean!) and learning new things.

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Founder, CEO, & Host

As the founder and CEO of Supply Chain Now, you might say Scott is the voice of supply chain – but he’s too much of a team player to ever claim such a title. One thing’s for sure: he’s a tried and true supply chain expert. With over 15 years of experience in the end-to-end supply chain, Scott’s insights have appeared in major publications including The Wall Street Journal, USA Today, and CNN. He has also been named a top industry influencer by Thinkers360, ISCEA and more.

From 2009-2011, Scott was president of APICS Atlanta, and he continues to lead initiatives that support both the local business community and global industry. A United States Air Force Veteran, Scott has also regularly led efforts to give back to his fellow veteran community since his departure from active duty in 2002.

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Principal, Supply Chain Now
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When rapid-growth technology companies, venture capital and private equity firms are looking for advisory, they call Greg – a founder, board director, advisor and catalyst of disruptive B2B technology and supply chain. An insightful visionary, Greg guides founders, investors and leadership teams in creating breakthroughs to gain market exposure and momentum – increasing overall company esteem and valuation.

Greg is a founder himself, creating Blue Ridge Solutions, a Gartner Magic Quadrant Leader in cloud-native supply chain applications, and bringing to market Curo, a field service management solution. He has also held leadership roles with Servigistics (PTC) and E3 Corporation (JDA/Blue Yonder). As a principal and host at Supply Chain Now, Greg helps guide the company’s strategic direction, hosts industry leader discussions, community livestreams, and all in addition to executive producing and hosting his original YouTube channel and podcast, TEChquila Sunrise.

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Chris earned a BS in Industrial Engineering from Bradley University, an MBA with emphasis in Industrial Psychology from the University of West Florida, and is a Doctoral in Supply Chain Management candidate.

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Host of TEKTOK

If there’s one Supply Chain ‘Pro to Know,’ it’s Karin. She’s earned the title for three years and counting – culminating in her designation as the “2020 Supply Chain Pro to Know of the Year.” Karin is also an award-winning digital supply chain, business strategy and technology marketing executive. A sought-after speaker at industry conferences, you will find her quoted in a variety of supply chain publications – and active in forums like ASCM/APICS and CSCMP.

With more than 25 years of supply chain experience, Karin spearheaded strategy and marketing for Gartner Magic Quadrant Leader and IDC MarketScape Leader, Logility. Karin has the heart of a teacher and has helped nearly 1,000 customers transform their businesses and tell their success stories. Today, she is a sought-after advisor helping high-growth B2B technology companies with everything from defining their unique value propositions to introducing new products and capturing customer success. No matter their goals, she makes sure her clients have actionable marketing strategies that help grow global revenue, market share and profitability.

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Host of Digital Transformers

Kevin L. Jackson is a globally recognized Thought Leader, Industry Influencer and Founder/Author of the award winning “Cloud Musings” blog.  He has also been recognized as a “Top 5G Influencer” (Onalytica 2019, Radar 2020), a “Top 50 Global Digital Transformation Thought Leader” (Thinkers 360 2019) and provides strategic consulting and integrated social media services to AT&T, Intel, Broadcom, Ericsson and other leading companies. Mr. Jackson’s commercial experience includes Vice President J.P. Morgan Chase, Worldwide Sales Executive for IBM and SAIC (Engility) Director Cloud Solutions. He has served on teams that have supported digital transformation projects for the North Atlantic Treaty Organization (NATO) and the US Intelligence Community.  Kevin’s formal education includes a MS Computer Engineering from Naval Postgraduate School; MA National Security & Strategic Studies from Naval War College; and a BS Aerospace Engineering from the United States Naval Academy. Internationally recognizable firms that have sponsored articles authored by him include CiscoMicrosoft, Citrix and IBM.  Books include “Click to Transform” (Leaders Press, 2020), “Architecting Cloud Computing Solutions” (Packt, 2018), and “Practical Cloud Security: A Cross Industry View” (Taylor & Francis, 2016). He also delivers online training through Tulane UniversityO’Reilly MediaLinkedIn Learning, and Pluralsight.  Mr. Jackson retired from the U.S. Navy in 1994, earning specialties in Space Systems EngineeringCarrier Onboard Delivery Logistics and carrier-based Airborne Early Warning and Control. While active, he also served with the National Reconnaissance Office, Operational Support Office, providing tactical support to Navy and Marine Corps forces worldwide.

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Host of Logistics with Purpose and Supply Chain Now en Español

Enrique serves as Managing Director at Vector Global Logistics and believes we all have a personal responsibility to change the world. He is hard working, relationship minded and pro-active. Enrique trusts that the key to logistics is having a good and responsible team that truly partners with the clients and does whatever is necessary to see them succeed. He is a proud sponsor of Vector’s unique results-based work environment and before venturing into logistics he worked for the Boston Consulting Group (BCG). During his time at BCG, he worked in different industries such as Telecommunications, Energy, Industrial Goods, Building Materials, and Private Banking. His main focus was always on the operations, sales, and supply chain processes, with case focus on, logistics, growth strategy, and cost reduction. Prior to joining BCG, Enrique worked for Grupo Vitro, a Mexican glass manufacturer, for five years holding different positions from sales and logistics manager to supply chain project leader in charge of five warehouses in Colombia.

He has an MBA from The Wharton School of Business and a BS, in Mechanical Engineer from the Technologico de Monterrey in Mexico. Enrique’s passions are soccer and the ocean, and he also enjoys traveling, getting to know new people, and spending time with his wife and two kids, Emma and Enrique.

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Host of Dial P for Procurement

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Founder & CEO, Supply Chain Now
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As the founder and CEO of Supply Chain Now, you might say Scott is the voice of supply chain – but he’s too much of a team player to ever claim such a title. One thing’s for sure: he’s a tried and true supply chain expert. With over 15 years of experience in the end-to-end supply chain, Scott’s insights have appeared in major publications including The Wall Street Journal, USA Today, and CNN. He has also been named a top industry influencer by Thinkers360, ISCEA and more.

From 2009-2011, Scott was president of APICS Atlanta, and he continues to lead initiatives that support both the local business community and global industry. A United States Air Force Veteran, Scott has also regularly led efforts to give back to his fellow veteran community since his departure from active duty in 2002.

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Jeff Miller

Host

Jeff Miller is the host of Supply Chain Now’s Supply Chain is the Business.  Jeff is a digital business transformation and supply chain advisor with deep expertise in Industry 4.0, ERP, PLM, SCM, IoT, AR and related technologies. Through more than 25 years of industry and consulting experience, he has worked with many of the world’s leading product and service companies to achieve their strategic business and supply chain goals, creating durable business value for organizations at the forefront of technology and business practices. Jeff is the managing director for North America at Transition Technologies PSC, a global solution integrator, and the founder and managing principal of BTV Advisors, a firm that helps companies secure business transformation value from digital supply chain technologies and their breakthrough capabilities.

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Amanda Luton

Chief Marketing Officer

Amanda is a marketing veteran and entrepreneur with over 15 years of experience across a variety of industries and organizations including Von Maur, Anthropologie, AmericasMart Atlanta, and Children’s Healthcare of Atlanta. In 2016, Amanda founded and grew the Magnolia Marketing Group into a successful digital media firm, and now she develops modern marketing strategies, social campaigns, innovative operational processes, and implements creative content initiatives for Supply Chain Now. But that’s just the beginning of her supply chain impact. Amanda also served as the VP of Information Systems and Webmaster on the Board of Directors for APICS Savannah for several years, and is the face behind the scenes welcoming you to every Supply Chain Now livestream! She was also recently selected as one of the Top 100 Women in Supply Chain by Supply Chain Digest and IBM.  When she’s not leading the Supply Chain Now marketing team, you can find Amanda with her and her husband Scott’s three kids, in the kitchen cooking, or singing second soprano in the Grayson United Methodist Church choir.

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Clay Phillips

Business Development Manager

Clay is passionate about two things: supply chain and the marketing that goes into it. Recently graduated with a degree in marketing at the University of Georgia, Clay got his start as a journalism major and inaugural member of the Owl’s football team at Kennesaw State University – but quickly saw tremendous opportunity in the Terry College of Business. He’s already putting his education to great use at Supply Chain Now, assisting with everything from sales and brand strategy to media production. Clay has contributed to initiatives such as our leap into video production, the guest blog series, and boosting social media presence, and after nearly two years in Supply Chain Now’s Marketing Department, Clay now heads up partnership and sales initiatives with the help of the rest of the Supply Chain Now sales team.

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Trisha Cordes

Administrative Assistant

Trisha is new to the supply chain industry – but not to podcasting. She’s an experienced podcast manager and virtual assistant who also happens to have 20 years of experience as an elementary school teacher. It’s safe to say, she’s passionate about helping people, and she lives out that passion every day with the Supply Chain Now team, contributing to scheduling and podcast production.

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Allie Krasinski

Marketing Coordinator

Allie is currently completing a degree in marketing with a certificate in entrepreneurship at the University of Georgia. She got her social media start through an internship with Shred, a personal training app, and she’s been hooked ever since. She works to optimize our following base while assisting the team with content creation, influencer outreach and other marketing endeavors. Allie can’t wait to keep growing alongside Supply Chain Now.

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Lori Sofian

Marketing Coordinator

Lori is currently completing a degree in marketing with an emphasis in digital marketing at the University of Georgia. When she’s not supporting the marketing efforts at Supply Chain Now, you can find her at music festivals – or working toward her dream goal of a fashion career. Lori is involved in many extracurricular activities and appreciates all the learning experiences UGA has brought her.

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Jada Carson

Marketing Coordinator

Jada is a recent graduate of Old Dominion University, having earned her Bachelor of Science degree in Communications with a media studies concentration and marketing minor. Jada got her start producing content at 16 years old, while attending a radio and broadcasting journalism program in high school, and hasn't looked back!  She is an asset to the Supply Chain Now team as a media specialist, podcast and media producer, and production coordinator.  Outside of Supply Chain Now, Jada is a big Lakers fan, and also a music journalist and enthusiast.

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Ben Harris

Host

Ben Harris is the Director of Supply Chain Ecosystem Expansion for the Metro Atlanta Chamber. Ben comes to the Metro Atlanta Chamber after serving as Senior Manager, Market Development for Manhattan Associates. There, Ben was responsible for developing Manhattan’s sales pipeline and overall Americas supply chain marketing strategy. Ben oversaw market positioning, messaging and campaign execution to build awareness and drive new pipeline growth. Prior to joining Manhattan, Ben spent four years with the Georgia Department of Economic Development’s Center of Innovation for Logistics where he played a key role in establishing the Center as a go-to industry resource for information, support, partnership building, and investment development. Additionally, he became a key SME for all logistics and supply chain-focused projects. Ben began his career at Page International, Inc. where he drove continuous improvement in complex global supply chain operations for a wide variety of businesses and Fortune 500 companies. An APICS Certified Supply Chain Professional (CSCP), Ben holds an Executive Master’s degree in Business Administration (EMBA) and bachelor’s degree in International Business (BBA) from the Terry College at the University of Georgia.

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Page Siplon

Host, The Freight Insider

Prior to joining TeamOne Logistics, Page Siplon served as the Executive Director of the Georgia Center of Innovation for Logistics, the State’s leading consulting resource for fueling logistics industry growth and global competitiveness. For over a decade, he directly assisted hundreds of companies to overcome challenges and capitalize on opportunities related to the movement of freight. During this time, Siplon was also appointed to concurrently serve the State of Georgia as Director of the larger Centers of Innovation Program, in which he provided executive leadership and vision for all six strategic industry-focused Centers. As a frequently requested keynote speaker, Siplon is called upon to address a range of audiences on unique aspects of technology, workforce, and logistics. This often includes topics of global and domestic logistics trends, supply chain visibility, collaboration, and strategic planning. He has also been quoted as an industry expert in publications such as Forbes, Journal of Commerce, Fortune, NPR, Wall Street Journal, Reuters, American Express, DC Velocity, Area Development Magazine, Site Selection Magazine, Inbound Logistics, Modern Material Handling, and is frequently a live special guest on SiriusXM’s Road Dog Radio Show. Siplon is an active industry participant, recognized by DC Velocity Magazine as a “2012 Logistics Rainmaker” which annually identifies the top-ten logistics professionals in the Nation; and named a “Pro to Know” by Supply & Demand Executive Magazine in 2014. Siplon was also selected by Georgia Trend Magazine as one of the “Top 100 Most Influential Georgians” for 2013, 2014, and 2015. He also serves various industry leadership roles at both the State and Federal level. Governor Nathan Deal nominated Siplon to represent Georgia on a National Supply Chain Competitiveness Advisory Committee, where he was appointed to a two-year term by the U.S. Secretary of Commerce and was then appointed to serve as its vice-chairman. At the State level, he was selected by then-Governor Sonny Perdue to serve as lead consultant on the Commission for New Georgia’s Freight and Logistics Task Force. In this effort, Siplon led a Private Sector Advisory Committee with invited executives from a range of private sector stakeholders including UPS, Coca-Cola, The Home Depot, Delta Airlines, Georgia Pacific, CSX, and Norfolk Southern. Siplon honorably served a combined 12 years in the United States Marine Corps and the United States Air Force. During this time, he led the integration of encryption techniques and deployed cryptographic devices for tactically secure voice and data platforms in critical ground-to-air communication systems. This service included support for all branches of the Department of Defense, multiple federal security agencies, and aiding NASA with multiple Space Shuttle launches. Originally from New York, Siplon received both a bachelor’s and master’s degree in electrical and computer engineering with a focus on digital signal processing from the Georgia Institute of Technology. He earned an associate’s degree in advanced electronic systems from the Air Force College and completed multiple military leadership academies in both the Marines and Air Force. Siplon currently lives in Cumming, Georgia (north of Atlanta), with his wife Jan, and two children Thomas (19) and Lily (15).

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Kristi Porter

Host, Logistics with Purpose

Kristi Porter is VP of Sales and Marketing at Vector Global Logistics, a company that is changing the world through supply chain. In her role, she oversees all marketing efforts and supports the sales team in doing what they do best. In addition to this role, she is the Chief Do-Gooder at Signify, which assists nonprofits and social impact companies through copywriting and marketing strategy consulting. She has almost 20 years of professional experience, and loves every opportunity to help people do more good.

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Kevin Brown

Host, Logistics with Purpose

Kevin Brown is the Director of Business Development for Vector Global Logistics.  He has a dedicated interest in Major Account Management, Enterprise Sales, and Corporate Leadership. He offers 25 years of exceptional experience and superior performance in the sales of Logistics, Supply Chain, and Transportation Management. Kevin is a dynamic, high-impact, sales executive and corporate leader who has consistently exceeded corporate goals. He effectively coordinates multiple resources to solution sell large complex opportunities while focusing on corporate level contacts across the enterprise. His specialties include targeting and securing key accounts by analyzing customer’s current business processes and developing solutions to meet their corporate goals. Connect with Kevin on LinkedIn.

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Sofia Rivas Herrera

Host, Supply Chain Now en Espanol

Sofia Rivas Herrera is a Mexican Industrial Engineer from Tecnologico de Monterrey class 2019. Upon graduation, she earned a scholarship to study MIT’s Graduate Certificate in Logistics and Supply Chain Management and graduated as one of the Top 3 performers of her class in 2020. She also has a multicultural background due to her international academic experiences at Singapore Management University and Kühne Logistics University in Hamburg. Sofia self-identifies as a Supply Chain enthusiast & ambassador sharing her passion for the field in her daily life.

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Jose Miguel Irarrazaval

Host, Logistics with Purpose

Jose Manuel Irarrazaval es parte del equipo de Vector Global Logistics Chile. José Manuel es un gerente experimentado con experiencia en finanzas corporativas, fusiones y adquisiciones, financiamiento y reestructuración, inversión directa y financiera, tanto en Chile como en el exterior. José Manuel tiene su MBA de la Universidad de Pennsylvania- The Wharton School. Conéctese con Jose Manuel en LinkedIn.

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Demo Perez

Host, Supply Chain Now en Espanol

Demo Perez started his career in 1997 in the industry by chance when a relative asked him for help for two just weeks putting together an operation for FedEx Express at the Colon Free Zone, an area where he was never been but accepted the challenge. Worked in all roles possible from a truck driver to currier to a sales representative, helped the brand introduction, market share growth and recognition in the Colon Free Zone, at the end of 1999 had the chance to meet and have a chat with Fred Smith ( FedEx CEO), joined another company in 2018 who took over the FedEx operations as Operations and sales manager, in 2004 accepted the challenge from his company to leave the FedEx operations and business to take over the operation and business of DHL Express, his major competitor and rival so couldn’t say no, by changing completely its operation model in the Free Zone. In 2005 started his first entrepreneurial journey by quitting his job and joining two friends to start a Freight Forwarding company. After 8 months was recruited back by his company LSP with the General Manager role with the challenge of growing the company and make it fully capable warehousing 3PL. By 2009 joined CSCMP and WERC and started his journey of learning and growing his international network and high-level learning. In 2012 for the first time joined a local association ( the Panama Maritime Chamber) and worked in the country’s first Logistics Strategy plan, joined and lead other associations ending as president of the Panama Logistics Council in 2017. By finishing his professional mission at LSP with a company that was 8 times the size it was when accepted the role as GM with so many jobs generated and several young professionals coached, having great financial results, took the decision to move forward and start his own business from scratch by the end of 2019. with a friend and colleague co-founded IPL Group a company that started as a boutique 3PL and now is gearing up for the post-Covid era by moving to the big leagues.

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Kim Winter

Host, Supply Chain Now

The founder of Logistics Executive Group, Kim Winter delivers 40 years of executive leadership experience spanning Executive Search & Recruitment, Leadership Development, Executive Coaching, Corporate Advisory, Motivational Speaking, Trade Facilitation and across the Supply Chain, Logistics, 3PL, E-commerce, Life Science, Cold Chain, FMCG, Retail, Maritime, Defence, Aviation, Resources, and Industrial sectors. Operating from the company’s global offices, he is a regular contributor of thought leadership to industry and media, is a professional Master of Ceremonies, and is frequently invited to chair international events.

He is a Board member of over a dozen companies throughout APAC, India, and the Middle East, a New Zealand citizen, he holds formal resident status in Australia and the UAE, and is the Australia & New Zealand representative for the UAE Government-owned Jebel Ali Free Zone (JAFZA), the Middle East’s largest Economic Free Zone.

A triathlete and ex-professional rugby player, Kim is a qualified (IECL Sydney) executive coach and the Founder / Chairman of the successful not for profit humanitarian organization, Oasis Africa (www. oasisafrica.org.au), which has provided freedom from poverty through education to over 8000 mainly orphaned children in East Africa’s slums. Kim holds an MBA and BA from Massey & Victoria Universities (NZ).

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Nick Roemer

Host, Logistics with Purpose

Nick Roemer has had a very diverse and extensive career within design and sales over the last 15 years stretching from China, Dubai, Germany, Holland, UK, and the USA. In the last 5 years, Nick has developed a hawk's eye for sustainable tech and the human-centric marketing and sales procedures that come with it. With his far-reaching and strong network within the logistics industry, Nick has been able to open new avenues and routes to market within major industries in the USA and the UAE. Nick lives by the ethos, “Give more than you take." His professional mission is to make the logistics industry leaner, cleaner and greener.

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Alex Bramley

Sales Support Intern

Alex is pursuing a Marketing degree and a Certificate in Legal Studies at the University of Georgia. As a dual citizen of both the US and UK; Alex has studied abroad at University College London and is passionate about travel and international business. Through her coursework at the Terry College of Business, Alex has gained valuable skills in digital marketing, analytics, and professional selling. She joined Supply Chain Now as a Sales Support Intern where she assists the team by prospecting and qualifying new business partners.

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