Supply Chain Now Radio
Episode 146

Episode Summary

In this episode in our Full Access Series, Scott welcomes Director of Strategic Alliances & Community Affairs for Spend Management Experts, Jordana Crow.  They discuss her role models, her career path, reinvention, and resilience.

Episode Transcript

[00:00:05] It’s time for a supply chain. Now radio broadcasting live from the supply chain capital of the country. Atlanta, Georgia. Supply chain. Now radio spotlights the best in all things supply chain. The people, the companies, the technologies, the best practices and the critical issues of the day. Now here are your hosts.

 

[00:00:36] All right. Good afternoon. Scott Luton here with you live on Supply Chain Now Radio. Welcome back to the show. We are coming to you today from Vector Global Logistics, a company that’s providing world class logistics services, all while deeply investing into the communities that they serve. Based in Atlanta, but with an international reach. This company is on the move. You can learn more at Vector GSL dot com. On today’s episode, we’re continuing our Full Access series where we interview exceptional female leaders from across industry. And for our audience, you’re in store. We’ve got a great guess in store today, one that I’ve enjoyed getting to know and networking with and learning from. And we’re gonna share some of her feedback and insights with you here on a quick programming note. Like all of our series on Supply Chain Now Radio, you can find our replays on a variety of channels Apple podcasts, SoundCloud, Spotify, where and wherever else you find your podcasts. As always, we’d love to have you subscribe so you don’t miss anything. Supply Chain Now Radio is also brought to you by a variety of sponsors, including the effective syndicate VeriSign A picks Atlanta supply chain, real estate, dot com and several other leading organizations. Be sure to check out the show notes to learn more about our valuable sponsors. OK, so no further ado. Let’s welcome our featured guest today, Jordan Crow, director, strategic alliances and community affairs with spin management export experts. Jordan, how are you doing?

 

[00:02:04] I’m doing great, Scott. Thanks so much for having me. Appreciate it.

 

[00:02:07] We are so glad that you were here today and looking forward to gaining some of your insights and your perspective. So with that said, we’re gonna dive right in. Sounds good. Okay. All right. So let’s move back in time a little bit less. Let’s talk about where you grew up.

 

[00:02:24] So I am born and raised in New York, born in Queens, lived there for four years and moved out to Long Island. I lived there really my entire sort of formative years, up to up to college. Small Watertown, about 35 minutes outside the city. So, OK, small town feel but a big city vibe because everybody, including my father, worked in New York City. We spent a lot of time going into the city, experiencing culture and the arts and theater and then coming home and, you know, having our sort of small town feel, which was really nice.

 

[00:02:59] So how can you go back? You go back a lot.

 

[00:03:02] I do. You know, interestingly, I’ve been here for a very long time and I still call New York home. There’s something about the place where I grew up. And I now have friends that have cycled back and are raising their families in the town where we grew up. So I do try to get back several times a year. It’s more and more difficult with, you know, kids as they get older for us to all go. But I do my best to get there several times a year because, you know, family is important and kind of get back to your roots is also really nice.

 

[00:03:32] Absolutely. You got me ready to go. I want to go to New York today. You’re ready to head down to Atlanta Hartsfield Jackson Airport and hop a plane. Let’s roll. So while you’re growing up, you test list this little bit. What were some of your early hobbies?

 

[00:03:46] I was really into I tried a lot of different things. You know, I dabbled in gymnastics and art and, you know, maybe a little acting classes and things like that. But really in middle school and high school was called junior high back. And actually in middle school and high school, I really was into sports. I played you around middle school. I played field hockey, volleyball, basketball and softball. Then I dropped one for high school and played volleyball, basketball and softball. Most of my high school career and then was involved in the school with other things. I was involved in student government and, you know, some other well-rounded activities. Yeah, I tried to be tried to be. My mother would say I was too into the sports. But, you know, it’s what I loved and it kept me busy and out of trouble.

 

[00:04:33] Sure. So what softball position did you play?

 

[00:04:37] I was a pitcher, a really windmill southpaw.

 

[00:04:40] Oh, man. OK. Is that only any other infielder outfielder?

 

[00:04:46] You know, I don’t know how I even decided that I wanted to do that when I started playing softball. But I didn’t really I really only pitched in back then. It’s like we had three girls that pitch and we went to a whole high school season, which would, you know, sort of never happen now. Right. But I don’t know. I just kind of had a knack for it and enjoyed it and was comfortable on the mound.

 

[00:05:10] More importantly, with all those sports you played and the teamwork aspect to that was that big, important dynamic of your your kind of your grow at your development years and not.

 

[00:05:23] Yeah, I definitely think so. What one of the things that was really important that was preached to me at home and that I really preach now is that, you know, it’s not about you. You make a commitment. You follow it. Especially when you’re on a team, because, you know, if you say you’re going to do something and then you’re not there, you’re letting other people down. So actually, when my kids get in trouble, I never take away their athletics, because when I take that away for them, I’m really hurting other people. And so I want them to know, you know, you commit to something, you follow it through. Whether you’re not interested anymore or it’s just tough and and you don’t love it or you don’t love the teammates or the coaching rhetoric, you know, that’s what life’s about. You’re not always gonna love everything you do and everybody you’re with. So if you can learn to work through that and also understanding that, you know, on your very best day, it doesn’t necessarily mean that you will be the winner. And I think that’s a really important life lesson to understand that, like, you can give it your all. It still may not work out the way you want it to or thought it should. But, you know, that’s what life. That’s what happens in life, love. So you got to carry that forward.

 

[00:06:31] I love that. All right. So let’s let’s kind of stay along those those early years. What were one or two of your earliest role models that you really drew inspiration from?

 

[00:06:42] So I guess I have two. One is a little later on and it’s out of my first job.

 

[00:06:48] Mike can do that. No, I’m kidding. Okay. We want. We want here both. OK. All right.

 

[00:06:52] So my earliest role models, I mean, look, my mom, my dad, my dad was a really hardworking guy and he didn’t say much and he was gone a lot working. But now when I look back at everything he did, he was all about his family.

 

[00:07:08] He worked really hard for us. And he actually gave me the best piece of it. I think the best piece of advice I ever got, I was thinking about that as a sort of thinking about today is I used to. He used to work in the basement like a separate office in the basement, which was for like paying bills and budgeting and all this other stuff. And and. I went down there one time and I would say, oh, what are you doing? And he’d say, I’m paying the bills. Never put anything on the credit card. You cannot afford to pay at the end of the month. And I thought, well, okay. And I went to college and they offered me a bunch of credit cards and I got a credit card. And I used my credit card as my father had told me, which was if I didn’t think I could pay it off at the end of the month, I didn’t buy it. And it seems silly now. But at the end of the day, looking back when I graduated college, I was sit around a table with a bunch of my friends and they were talking about their debt. Why went on the ski trip and this and that and had all this debt. And they said, what about you? I said, Oh, how many debt? Do you have any credit cards? I said, Yes, I do, but this is how I was raised. And I think what what that really taught me and gave me was, you know, some more financial freedom. Young in my career when I wasn’t making a ton of money. But because I wasn’t overspending, I still was able to manage completely for myself, which was really important for me. So that was, you know, my most important piece of advice. Now, looking back and my dad, you know, he just was a hardworking guy, still loves his family. Its most important thing, too. What do you do? My dad was a corporate attorney.

 

[00:08:44] So that was your first that was one of two role models. You mentioned that played a critical role. Your dad was earlier. Yeah. What was the one later?

 

[00:08:52] My first job out of college, I ended up being lucky enough to work for the Atlanta Committee for the Olympic Games and have actually started as I had an internship my second semester of my senior year of college with the Cultural Olympiad here in Atlanta. I signed up with the temp agency that following for that summer, which was the year before the games here in Atlanta, because I didn’t know what I wanted to do. In 1995. Yes. Thank you for that.

 

[00:09:18] Sure. Oh, no, no. Anybody knows how old I am. I know I mentioned that in case some of our audience does not know what year the Olympics came. Yes. And also, 1995 was a year the Braves won the World Series. Yes. So these are important milestone. Absolutely.

 

[00:09:34] Absolutely. So I’d signed up with a temp agency, which was Ronstadt at the time, thinking, you know, maybe I’ll get some jobs over the summer and figure out what I want to do next. They had testing events that summer here in Atlanta. I was called in for a temp assignment, registering, working in the registration platform for the athletes are coming for the test events because it’s a huge test for the following year for the Olympics. So I came in there was doing my job on the temp assignment and, you know, there were eight of us. And then all of a sudden there were six of us. And all of a sudden there were four of us. And, you know, all of a sudden I was there and they were offering me an opportunity. The woman that was sort of running that for testing a her name was Suzanne Duncan is student Suzanne Duncan, who should have been my boss for that year of the Olympic Games. And I think what I learned from her is that she she was so smart, she was so talented. She was very sharp and organized, but she was very collaborative. She pushed everybody in of she was very warm and kind. And I started to see and realized that that really can get you far, being collaborative, being kind. You know, smiling at somebody who might be having a tough day and just seeing how she was so professional, how she conducted herself in really stressful situations, stressful year. And I just thought to myself, if I can be like her in my career, I think it’ll all go, you know, go well. I mean, she’s she just was great. She and she was a great mentor to me. She was very supportive of me in that role.

 

[00:11:08] Sound like she embraced.

 

[00:11:10] Being a mentor, having the battle, right? Absolutely. Absolutely. And it was really good. I always think back to like should show the greatest smile. I think that that people gravitated toward her because of that, because they knew wasn’t to be confrontational. We’re going to talk about whatever the issue is. We’re going to collaborate, move forward, make things happen.

 

[00:11:28] I like that. There’s a lot of parallels with what’s going on. And in many ways. And then supply chain. You know, the progressive collaboration is taking place. A lot of the four walls and the silos still exist in many places, but some of the most successful companies are many of those are very progressive, forward looking, collaborative organizations. And really, Suzanne Duncan is like a we’re kind of projecting her personality across industry. But that that’s really as you describe, that that’s what I think of some of the really needs newest partnerships and approaches we’re seeing. So a word, as our audience can tell, we’re in the thick of things. We’re here, but Vector Global Logistics our studio and that is a real car taking shipments, getting ready party for the upcoming retail season right in the background probably happened 10 or 12 times a day. That’s that’s where we are moving into one of the busiest and best times of year in spots. Okay. So getting back, sorry for that. That little right turn there. Let’s let’s go back and Jourdan. Let’s talk about your formal education. So. So where did you go to school, would you, Matron?

 

[00:12:39] So I came from New York and I came down here to Atlanta to Emory University. It was literally the school that I knew I wanted to be at. So I have a brother two years older. I did a lot of college touring with him. He didn’t know where he wanted to be at. Emory was actually not even on his list, but for some reason I just said, I want to go there. Hadn’t even visited here yet. When I felt that I knew I wanted to go here. Came down, fell in love with it, and was fortunate enough to be accepted early decision. So I don’t even have to go down the route of applying to other schools and have a liberal arts degree. A bachelors in sociology. OK.

 

[00:13:17] So what? Emory, how cool is that going to school? I mean, once I heard that the college heard of the university and obviously huge economic impact here in metro Atlanta. But did you live on campus? Did you live in area? Well, what was it like living and going to school? Emory University?

 

[00:13:36] Sure. I want to say I definitely had like a real, I thought, traditional college experience, less the big time sports and football, which now when I look back, I go, how did I end up not at a place where the big time college football program like Clemson, again, that component that was the good.

 

[00:13:53] That was for Cathy in South Carolina.

 

[00:13:56] But, you know, I think what drew me to Atlanta is, one, I want to get out of the cold. I wanted to come to a city. I wanted to be at a school where I didn’t have to jump. I didn’t really know what I wanted to do. And I didn’t want to go to a school where I had to apply into, let’s say, like the business program to start. What if I hated it right now? What if it wasn’t for me? So a lot of things that appealed to me about Emory was, one, being able to get out and be independent again, having that opportunity. If you want to go to the business school at Emory, that was sort of apply in junior year to opportunity. So give you some time to figure out who you are and what you wanted to do. I lived on campus is a beautiful campus, which literally has been completely redone. Now, I was over there recently. My dorm is gone. Most of the dorms that I lived in are gone. Allow the buildings are updated. But, you know, beautiful school, wonderful facilities, incredible professors. Small enough, but big enough. You know, it is definitely a smaller size school. And I think, you know, it had the city so it had it had big time sports, it had NFL football and it had the Braves and it had the Hawks. So I could still get those things that I enjoyed, because up north, you really watch big time college football. It was the Yankees and the Yankees and the more Giants. But it was the college basketball. Oh, yeah, that’s right. Yeah, that’s St. John, Syracuse, Villanova, Georgetown. So I didn’t think about college football then as I do now. Having lived here for so long. But it really had it offered all those things from a city standpoint. It was warm weather. And I think I even looked toward, you know, it’s a place that city I could after I graduate, there’s something I could do here, even though I didn’t know what it was I wanted to do.

 

[00:15:42] So looking back in the future to give first year college student Georgina Crowe some advice or some feedback or suggestions, what would that be?

 

[00:15:55] Get a little more sleep. Don’t don’t have a class at 8:00. That’s a bad idea. But but truly, I think it’s really important, too. Especially now. College is so expensive now. Certainly it’s always been expensive, but it just seems that the costs are rising so incredibly. And I think that there is this feeling like you got to go in knowing what you want to do and you gotta do something that maybe recoup the investment. For me, I didn’t really know what I wanted to do and I stayed true to that, actually. You know, I chose a liberal arts degree in sociology because it was interesting to me. I liked what was happening in the classes. I think it’s really I think it would be important to say, you know, stay true to who you are and what you think you want. It’s very easy to go with the flow. Right. And go with what everybody else is doing. But, you know, if there’s something you’re you really enjoy and you’re really passionate about, pursue it and take the opportunity to do things and make mistakes, because you still can, you know, at that age. And it’s important to learn what you like and and don’t like. And I also think it’s important to find something you really enjoy, because as we all know, when you get out and you start working and it’s everyday, all of a sudden, you know, when I graduated college and I hit Christmas time, there was no six week break. I went, oh, wow, I’m really in it now. And so I think you really want to love what you do or get something from it that drives you every day, because there will be those days where you don’t want to be there. And so you got to be passionate about it. You got to enjoy it. You’ve got to love it. So I think going into college, look at things that, you know, you enjoy, try new things, meet new people, come out of your comfort zone.

 

[00:17:34] That’s what helps with the stick to stick to it in this. Right, when that’s when it when you get the bad days, even if you’re doing something you love, the bad days aren’t quite as bad as if you’re doing something otherwise and not chasing your passion. So you’ve already talked about one of the things I wanna ask you about is your first job. And I think you’re touched on that, working with Suzanne Duncan. And I use like asking people, you know, that critical lesson learned from that first job. And you’ve also touched on that. But if you if you had expound on anything else or if you think about any other big Eureka moment or key takeaway, that that early work, that first work experience provided with anything that’s come to mind.

 

[00:18:15] Yeah, you know, for me, it’s always put your best foot forward, always give it your all arm, let people know you’re there to work with them, you’re not working against them or trying to necessarily get something from them, but not give anything in return, because I think they’re much more willing to be open and collaborate and work with you and problem solve in challenging times. And look. I spent one year and it was like in one year we are running out of time and the Olympics will happen. That’s where we are now going to register all of these athletes and all these team officials. And, you know, it will happen.

 

[00:18:47] So we drop dead date.

 

[00:18:49] So we have to get it done. So to me, it was I don’t ever want anybody to think that I’m not here to work hard and to get it done. And they understand that I’m here to work with. Work hard with them and collaborate. I mean, that is huge for me. Like grit, determination, sticking with what you say you’re going to do and finishing out to the end, you know, and then whatever happens, happens. You definitely learn something from it.

 

[00:19:14] Absolutely. OK. So what was one of your early promotions? And if you can also speak to, you know, how you accomplished it.

 

[00:19:25] Sure. So after I worked, I worked for the Olympics and I parlayed that through networking into sports marketing job. And then I ended up over at Turner Broadcasting Cartoon Network. And I started on the sales side as like a sales coordinator with actually our current president of sales and marketing at spend management experts. I had met him at his son and daughter in law’s wedding.

 

[00:19:50] And I ended up he had taken, you know, been promoted and had a new position at Cartoon Network. I ended up going to there. I was just kind of ready for a change after my sports marketing job. And I want to make a switch and get into sort of like a larger corporation where I thought there might be some, you know, long term opportunities for growth. So I ended up meeting him at the wedding. I ended up getting you. We had a great conversation and I’m going in for an interview. Working over there on the sales coordinators side. So on the sales side, liaison with the network for the sales team assisting, you know, the EVP and GM sales there at the time. After a couple of years, I knew that I was sort of ready for something new and there was a position on the other side of the network. Promotions manager position. And I really wanted to go for it. And I felt that I had the capabilities. I had the, you know, the the client management skills, the project management skills. And the best thing that could have happened to me as it was moving to the network and then liaison with the sales team and doing those promotions. And I was really fortunate and blessed that because of the work I’d been doing with them on the same team, I was championed by the the senior vice president, New York, who ran the promotions marketing group and by my boss, who is now my boss.

 

[00:21:08] Also, it’s been management experts who said, you know, she can do it. You know, this is somebody we’d love to continue working with and watch her grow her career. So I ended up I mean, it was a very rigorous. They really put me through it, even though I was already in the company, very rigorous interview process and I got the job. And that’s really where my career at Turner, I would say that I spent the last eight years there of my first two years on the sale side, my last eight years on the network side. And I just loved what I did. It was so much fun. I loved working with the sales team. I love working with our clients. I love working with all these incredibly creative individuals on the network side. And I was able to move to that position because of the time, effort and energy in the commitment I showed on the other side. So, you know, it pays off. Put your best foot forward all the time.

 

[00:21:58] I love that. So. The problem with that promotion at Turner. What? Well, the door I mean, clearly one of the doors open is your is your present position, right? Because there is a commonality with with with your colleagues and stuff. But what other doors than any any other thing that you can think about, other opportunities that that your success they’re afforded you because you really were leaning in you following your passion. You were doing a lot of things. You mentioned, you know, doing what you said. You’re going to put your best foot forward, collaborate, give and take, not just be a taker. I can see that you have more interactions. This is kind of what I’ve seen and observed in other doors that that you feel that this early success opened for you.

 

[00:22:46] Well, I think it really gave me within a corporate structure. It really did give me a lot of opportunity because I was proving myself to be that type of hard work. I had people that, you know, then I was able to mentor and worked under me, which I really loved. And I worked with some incredible. Most of them on my team were were women. And they just incredible. They have moved on to do incredible things. Some are still there. I had a great when I moved over to the network side. A phenomenal boss that we are not just colleagues, but very dear friends. And we, I think, both appreciate and respect each other’s skill sets and strengths. But it really afforded me the opportunity to grow other individuals to also help to teach them to learn from some of the things that were my mistakes leaning in all the time, but not setting boundaries. I had a really hard time at the end of the day, putting it down because I was like, well, I just need to finish this one last thing. And so I would really try to advise them to say, like, I see you and you are doing great work. But also it’s very important to set, you know, like if you’re bowling and you put those bumper lanes where your bumpers. You know what? What’s your point of critical mass? Because it is hard to get out. Get yourself off that hamster wheel. And then the opportunity when I have my children, I did works some from home, which was like an unheard of thing. Sure. And I sort of earned that right. I was very, very proud of that. And then when I retired, I retired.

 

[00:24:20] Yes. I had I had a two year old son when I had identical twins. And I hung in for two years. And then one day, literally, it just it just became so much. So when I retired, I had the opportunity about a year and a couple of years later to come back in on, you know, just a part time basis to fill in for somebody. And I think. The OP, the work I did there and the way I did my work afforded me those opportunities to say, hey, if we call her, she’ll come and she’ll do it and she’ll do it well. And it’s like a reputation. Yeah. Yeah. I mean, I’m very proud of the reputation I built there. And when I came back, it really because when I left and I retired, I said I was leaving because I was so exhausted and three young kids and of any family in town. And and I couldn’t keep doing it all. And I kept trying to figure out how everybody could do it all. And what I realized when I decided to give my notice and step away for a few years was that these people that looked like they were doing it all. Something is giving. You know, if he you know, maybe they were the one working and some and their husband was at home or they had a full time nanny or live in it. You know, something is not everything is perfect. Right. What you see of other people is not always perfect. And I just needed some time to step away and kind of figure that out for myself and be with my family because there is a give and take.

 

[00:25:45] Yeah, yeah, absolutely.

 

[00:25:47] And everyone faces those choices. And I like how you put it there, because, you know, we all see it. We see. But then there’s always some below the surface level that that, you know, these tradeoffs impact. So so. And one other observation, I think was I heard you describe your your time and advancement Turner and some of the things you were doing and and then some of the give back you were doing. I can’t imagine the confidence that you built. Like a lot of early in my career, mid, mid career professionals find, you know, when I went out, jumped into the industry at a college, you know, college graduate, hadn’t done any things. And I hadn’t proven to myself what I was able to do. As I heard you kind of progressed through and progressed through all those different roles and then build teams and then mentor back it. I think to lean into mentorship roles and to end to really be an effective, successful mentor, you’ve got to believe that you’ve got something to give. And that’s what I heard as you were kind of explaining that.

 

[00:26:47] Yeah, I think that’s fair to say. I think one of the things when I left was when he left turn. When I left Turner, I stepped away for a few years. My kids were very young. My twins were two. My son was four. And what was happening is my husband and I were sort of running parallel and neither one of us was really able to just like shoot for the moon as it was. I have a shoot. Well, I’ve got to travel. I’ll move my trip to the next week. We’ll I’ll do this. So I needed that that time and that break. And when I left, I didn’t feel that way. It was when I had the opportunity to go back in and I walked into that space that I had been in for eight years. And people said, it is so great to have you here. We really miss you. We know you’re going to sort of take care of business like that was validating and rewarding. And I lost that for a little bit of time. And I think stepping away and then being able to come back and help me realize my value and my worth and what I had actually done, I liked that.

 

[00:27:47] Perfect. So let’s now talk so that so folks that so this is we’re interviewing Jordan Crow with spin manager experts as part of our full access series here on Supply Chain Now Radio. And you know, with with this series, everything doesn’t relate perfectly back to Supply Chain Now Radio. We take a very broad approach. I think a lot of what you shared here, Gordana, and one of the biggest aims of this series is we like to spotlight leaders. So that could solve some of the feedback we’ve gotten as we’ve really dug in to this with with both feet and hands over the last five years is is there’s a need to see it so you can believe it. And so folks, to see role models, successful role models and successful leaders so that they can envision themselves. Now, that’s part one of the things we’re after here. So. So let’s talk about your current role with spin management experts. You kind of already alluded to how it came about because some of those mutual connections, if any, additional light. When did you join SMB?

 

[00:28:49] I’ve been with Sammy maybe seven years in February. OK. And ten years ago, if you would’ve asked me what I’d be doing in 10 years, I certainly don’t think I would have plucked out of the air that I would be working for a company that, you know, helps their clients and partners, you know, optimize their transportation, distribution and fulfillment. Because ten years ago, that was completely foreign to me. My opportunity in here was when Smee was a very young company and my former boss, who is our president of sales and marketing and who is my first boss at Turner, we always kept in touch. And every six months or so he would give me a call. We would check in and see how everybody was doing. And he called me and he said, Hey, what are you doing? Interested in doing a little work, I’m with this new company and we’re kind of looking for somebody to just come in and help sort of on the sales side and with pitch decks and, you know, operational things and basic things because the company was very new and I thought to myself. Well, oh, you know, like, OK. You know, I was actually talking about it with my husband and I said, well, you know, if I wanted to I really whenever I thought about going back to doing what I did before, which was advertiser based promotions, it was really hard to think about diving in because it felt like it really needed to be all in or nothing. Or you’re on a project for three months and then you jump out. Now, if you have young kids and you don’t have family in town, what do you get a nanny for three months and this kind of stuff. So it seemed overwhelming. This was really a wonderful opportunity for me to jump in or, you know, dip my toe in the shallow end, so to speak, and hop in there and see what I could start doing to help out. And I was able to build the role over time. But the best thing about it is I don’t do the, you know, contract optimization.

 

[00:30:44] And in the analysis, I am working on the marketing and end of things, which is really important absolution these days where there is a ton of of differentiation dollars, we’ll call them coming in the industry to differentiate one one service provider versus another technology platform versus another different service service organization and supply chain. And so it’s a really important skill set, especially, and it seems like in the last 5, 10 years.

 

[00:31:12] Yeah, I agree. And I think the beauty for me was to be able to come in there and do some marketing, you know, help out with the sales tax and some of the operational things and the project management type things. When you’re in a sort of small and running and gunning and then over time to build it, you know, the opportunity to be able to assist with the things that we do philanthropically to see to help us be placed from an event perspective, you know, to all of our event, partnership and sponsorship execution. I do all anything we do with trade shows. I do all of our in-house events or any external events. I help out marketing and messaging kind of wherever I’m needed and I get to manage the philanthropic side of our business. All those skills came from working and advertiser based promotions or in, you know, as an account executive at a sports marketing agency. And I didn’t know or understand how they were translatable, but they work here and I was able to sort of reinvent myself to do something new that I never even knew was an opportunity for me to do.

 

[00:32:16] And you had to be okay with that. You had you had to embrace recreating yourself, right?

 

[00:32:22] Absolutely. You know, to to also realize that for me, it became about having some balance and, you know, am I going to go for it and gun for the for the top of the hill as a marketing executive or promotions executive or I really became okay with saying I can have some balance and be with my family and do for them and then have something on the other side that actually intellectually stimulates me, has me, you know, interacting and interfacing with other individuals, meeting all kinds of incredible people in different industries. And I really love where I’ve sort of ended up at this point.

 

[00:32:58] Yeah, I can tell. Passion come through. And I mean that that’s a great thing. So and just to recap for our listeners who spend as as Giordano mentioned, spin manager experts leading transportation, distribution and fulfillment spin, manage consultancy. All right. Help. You are helping a lot of companies optimize spin across the supply chain. And you’ve had some pretty impressive numbers. I think your average reduction of cost is like 20 percent, which is incredible. And that if I understand my rubbing elbows with folks in your organization, not only is the experience that you lean on the team, you’ll have a proprietary technology that helps drive the savings as well. I’ve got all that right.

 

[00:33:40] That that is a very that is a very good assessment.

 

[00:33:43] Ok, yeah, very good. Did a little more homework. We’re doing homework. Good thing. All right. So. Let’s kind of shift gears from your your personal journey and appreciate what you’re sharing, really. We did a great webinar with Wheel Here Way, which we all around the table know with that marketing and we’ll really spoke on this. Supply chain marketing, which is again, last five or 10 years. This has become so much more important in this space and and going into this interview and it really connect the dots in that regard. But kind of here in your background, no wonder there’s a lot of supply chain firms that would love to have a George Crowe part of the team. So it’s always interesting to see the dots that are connected as you as you go through these podcasts and conversations. OK, so let’s shift from discussing your personal journey and let’s talk more. Let’s pick your brain on some things industry related. So what is one industry trend that you’re tracking more than others right now?

 

[00:34:40] So I think one of the things that we’ve really seen over time and is very apparent and again, my background is, you know, really outside of supply chain. But what I see happening and what we see happening every day is gone are the days of the annual rate increase where, you know, if you are looking to renegotiate, you know what your annual rate increases. You know, last year and this year, you got to work against that. There are all kinds of rate increases, surcharges, things are impacting bottom lines, all kinds of companies that are happening so much more regularly now. That’s if you’re not following those things and keeping up with them. Then when you get to years down the line, you worry regurgitate shit. You’ve really the level of increases is more significant because you’re being impacted by charges that you didn’t even know were sort of happening. And you know, we track that and we’re on top of that. We do. Incredible. You know, our founder and CEO, John Haber and a number of our delivery folks on the analytical side, tremendous thought leaders in the industry tracking that stuff, following it, commenting on it. And actually, if you look back at the last 18 months, the low, the number of increases in charges or charges, the things that are impacting I mean, it’s every six weeks, eight weeks or something new that may impact you. It may not may be, you know, impacting somebody else. But our team is really going to say to, you know, their clients that that may impact, hey, this is happening, this is going on. Let us help you sort of level set against that. And I think it’s really important to know it’s not business as it used. Business as usual is very different than what it used to be.

 

[00:36:22] Yeah. I think as you as kind of hearing you speak walk through that, I imagine, you know, eliminate a lot of blind spots and more. We’re talking about below surface level and we all have blind spots. We all don’t know. We don’t know.

 

[00:36:36] And it seems like that’s one of the great advantages of working with a group like a semi huge core competency and so much experience, you know, stuff that again, I could never think to imagine knowing and understanding at the full depth, breadth and scope of what it to me. Are you. Right. Right. But it’s amazing to work with those individuals and they just know and. Yeah, absolutely. Helping, you know, we’re here to help our clients to to. To opt again, to optimize, to run more smoothly and whatever we can do to help them impact their bottom line in a positive way, we want to do that now.

 

[00:37:13] And I like John Chambers Twitter handle Haber joysticks.

 

[00:37:16] I love it. All right.

 

[00:37:20] So let’s switch gears a little bit here and let’s talk. Clearly, one of the things you bring the table and you’re very active in an asset me is active in is in the community and you are always looking for ways to give back. I know this from first hand experience. So we we had a passion for serving the veteran community. And now you all do stuff in that in that industry, which are that portion of the community which we really are thankful of. And you ask me was one of the earliest. And we did the 20 19 Atlanta clutching awards last year and SMG was one the first group to step up in and help support it and make it happen, which we are a real thing club. And because of yours efforts and all of our other sponsors efforts, we were able. One of the cool things we did is Apex. Atlanta sent two veterans to supply chain certification training at Georgia Tech. One of the best supply chain schools around. That’s fantastic. And gave we the chapter provided there courseware. Georgia Tech took care, helped us. It worked with us to cover tuition. And I think one of the two veterans has already gotten a promotion. So, though, that’s why we do it. We do. And so sorry for that right turn there. But because of groups like ESA, me, that are looking to invest in the community, that’s how things happen. So why is that so important? Why is it in the DNA of the Islamic culture?

 

[00:38:41] Well, you know, for me personally, when I when my kids were really young and I was working around the clock and I started to feel like I wish I was at least doing something that was really I was doing advertiser based promotions. So I was starting to feel this pull of like wish it was, you know, feeling like a real positive impact like I was giving back. And I think one of the things that, you know, sometimes people don’t think about is every company has a human side. People that have passions, things that they’re interested in. And one of the really big things for John, our founders, you know, really giving back to the community within which we live, work and play. You know, Atlanta is a great city. Hashtag Supply Chain Now Radio again is a great city. You know, we love being here. We want to help Atlanta to grow. We want to help companies within the city of Atlanta grow. But also, more importantly, we want to help those folks that really need the help. So we are involved philanthropically. And interestingly, our approach, especially of late, has been, you know, we’re really partnering with some smaller philanthropies. They’re doing some really amazing things and the level of appreciation that they feel that our impact makes. It’s really it’s a real feel good in particular for me. You mentioned the veterans we partner with the RPF 9/11 race, where everything that they raise goats that the Shepherd Center’s share military initiative, incredible, incredible program that’s helping veterans. We work with a couple of other philanthropies where, you know, we do things like donate unused tickets. When we don’t utilize tickets that we have for the Braves games, we can give these two individuals that may or may not have ever had that opportunity before they got the opportunity to do an experience, something that, you know, who knows, that just may change how they feel about things, what they think of what they want to do in the future.

 

[00:40:34] You know, who knows? It’s just an experience they haven’t had before. We’ve worked with junior achievement, financial literacy. That is kind of what we use. Absolutely. And that’s, you know, what we do for our clients in some respect in terms of, you know, helping them to optimize. But taking that to a level where we can help young kids and teens understand the the impact of of being knowledgeable for money, financial perspective and how that affects them long term. So we really try to participate in Atlanta and a number of things that we care about are passionate about, you know, children’s health care of Atlanta, junior achievement, this share initiative, working with these smaller philanthropies that are giving back to other smaller agencies to help kids to experience, you know, new and different things. It’s really important and I think it’s important to have that human side because people gravitate toward people. Right. It’s important, you know, being smart and knowing your business are important. But when you sit across the table from somebody. You feel passion, you feel you know, integrity, you feel all of those things. And so I think you have to be full circle nowadays because it completes what you do, spending 12, 10, 12 hours a day working. You want to have that human side that also makes you feel really good at the end of the day.

 

[00:41:56] And we need more of that because it can be tough in the supply chain world, right. In the business world. All right. So let’s talk about the gender gap in industry and this cliche, but it’s very real. The numbers bear it out. The statistics bear it out. We do have Claire with us with women in trucking and Claire spelled C.L. a r e. You can check out a hashtag. Where’s Claire on Twitter. But I really need awareness campaign that women in trucking does that.

 

[00:42:25] And that calls attention to the lack of women, not just in trucking, but also logistics and in the supply chain. So let’s talk about the gender gap, especially not just in general, but also levels of leadership. Right. I think it’s been really neat to see in the last couple of weeks some of the new leader, CEO sea level leaders announced, I think the New York Stock Exchange has the first female CEO in history. We just interviewed yesterday the first ESPN 8 picks at the time, but the first ACM female CEO. And, you know, that’s that’s where the percentages are, the smallest rate at the top. Right. But there’s a reason it you know, it’s a cumulative, cumulative effect.

 

[00:43:10] Right. Of why we see, you know, 97 percent all monolithic. There’s a party’s leadership. So first question, two part question, the gender gap here. Any experiences that you can share from your career where, you know, they were lessons learned may maybe examples of how meaning in a meaningful way or unintentional way or intentional way that you’re like, man, that this doesn’t sound right. That wasn’t the best approach. And maybe if, you know, if you haven’t experienced something, that’s a perfect, shareable moment. I’d love to pick your brain on how we can better move the needle to ensure in our efforts that there’s opportunities for all across the budget.

 

[00:43:54] Well, one of the things I learned about being, you know, I was a working mom, I am a working mom now. And I stepped away for a few years. And one of the things that I realized was profound to me is women are apologetic and I’m going to my son’s kindergarten singalong. But I came in early and I’m going to stay late. And I have my BlackBerry. So I’m dating myself here. I have my have my BlackBerry and I’m reachable if you need me. And my husband would say, I’m going to my son’s kindergarten singalong, I’ll be back later. You know, so apologizing for having that other side of things that it’s you know, again, let’s be there. Definitely stay at home dads. And I think that is amazing. And I think we’re seeing more of that. But, you know, is that the woman would take the step back. You know, that was a lot of times the assumption because they may be making less or their husband might have a greater, you know, OP runway to to really shoot for the moon, so to speak. And so I was I was and apologize about everything I did when it didn’t relate to my work and had to happen in the work day. And my son has an ear infection. I’m so sorry. I can’t be at work today.

 

[00:45:03] And so I think learning to be OK with the fact that your dual roles and I think it’s changed over time because I think, you know, most households and many households are dual income. You know, my dad was very uninvolved with my brother and I in terms of our child rearing, it’s much more involved now. So I think that tide is turning and changing. But one of the things that I love to see, and it was my favorite thing at the last GLAAD that we did was that women’s panel. Yes. And supply chain. And I I soaked up every minute of that because to see those women at the top of their game, you got to see them to know that you can get there and you have to have somebody to tell you it’s okay, it’s okay. It’s okay for you to go home and be with your sick child or whatever. It’s not going to set you back. Right. And so I think learning to not be so apologetic was a big thing for me. Yeah. But also seeing those women at the top of the heap really doing what they love and advocating for other women. And also, I think just promoting supply chain in general, a lot of what we hear at GLSEN, a lot of these other conferences.

 

[00:46:17] And just real quick, feel less for our audience. George, logistics, some ass.

 

[00:46:21] Yeah. All right. Georgia Logistics.

 

[00:46:22] Sam Giordano was on the executive committee for that 2018. And you may have been part of it last year as well.

 

[00:46:29] Several years. Yeah. Oh, sorry. Okay. Three, I think, three years running. So make sure I’m given proper recognition that government takes a team, takes it can be a village. Yeah, exactly, things like that.

 

[00:46:39] But I think seeing, you know, seeing it to see that you can achieve it. And I think now also that supply chain is, you know, again, ten years ago, I didn’t know what that was. It’s, um, it’s a major there’s a very you know, it’s a major in a lot of colleges and universities now. Over 500. Yeah. That a U.S. and. And there’s this big, big push for STEM women in STEM, girls in STEM robotics, things like that. So, you know, on this side of things, I think as all that happens earlier and earlier and earlier, it sort of feeds that pipeline. And I think there is such a conscious effort now to put those women in a space in place where people can see them and hear them. And if you can see them and hear them, you know, you can become them.

 

[00:47:24] Absolutely. You made the point so much more eloquently than I did 10 minutes ago, because that’s what that’s really what that’s one of the biggest reasons we’re trying to do this. You get so many stories. You know, this is the this is the first time I’ve really here. Don’t be apologetic. And that makes so much sense to me. Right. And the pressure you’re talking earlier about, you know, the runway and different income and maybe the pressure to allow the other side to follow their career. All these different factors which, you know, we’re all human and it’s it’s natural in many ways. And then some of the other things that we haven’t really touched on, which is, you know, some of the organizational policies that don’t the traditional organizational policies that that don’t help us in this effort to move the needle when it comes to the gender gap. But there is a lot of great news. There’s a lot been there has been a lot of progress. It seems there’s still a lot more work to do. But I really admire what you were just sharing there, especially with hey, folks, coming up, whether they’re in grade school or in college or tech school or, you know, early career in industry or whatever, they’ve got to be able to identify to see and identify and relate to those folks are making it happen.

 

[00:48:46] And in order for that to happen, these folks that. There needs to be opportunities for all to be promoted and succeed and hold these top level positions, right?

 

[00:48:57] Absolutely. Look, I have a son and I have two daughters and an identical twin. And, you know, I tell them every day you can be anything you want to be. And my mom, she was told, you know, she won’t. She said she rolls back. She was a teacher, incredible teacher. And that is an incredible profession. But she used a rollback for me and say if I had been able to do what I wanted to do, I maybe would have gone to medical school. But back then, it was you were a nurse, a secretary or a teacher. And they were lucky. She was lucky. She got to go to college. And I had the opportunity to go where I wanted to go, where I was gonna be happy because I had worked hard. And I tell all my kids, I told them, you know, three of my kids, you know, you’re only limited by what you think you can and can’t do. So don’t let anybody tell you that you’re not capable of achieving something because that because if you work hard, you’ll get there. You know, it looks different for everybody.

 

[00:49:51] Absolutely. What you’re just sharing there reminds me of the movie Hidden Figures you’ll see in this movie.

 

[00:49:59] I cried like a baby. It’s one of my absolute favorite movies.

 

[00:50:03] It’s a wonderful movie. We were fortunate. I’m not sure if the movie spawned the awards program or the awards program was already in place.

 

[00:50:11] But in different cities, they have hidden figures, awards where they recognize folks that have achieved special women that have achieved. And we interviewed a recent winner. A couple months ago. And it’s such a shame that you haven’t met someone yet that hasn’t identified with and liked that movie, disliked some of the things that it that it illustrates. You know, some of the the ways that were but a great movie.

 

[00:50:42] And we do have to figure out, like you said, how can we make it easier and more common sensical? That’s a word. And and know ultimately they get more much more diversity in the technical side, the technology side, the steam, the engineering. You know, we’ve got to really open that up because that that that is one of that one of the factors that, you know, again, factoring into the promotional system as it is. OK. So from a leadership standpoint, to kind of wrap up here, talking with Jordan Crow, with spin management experts here at Supply Chain Now Radio leadership standpoint. So what some a year and really I’ve been to I’ve taken about a page, a half a note. So I think I’ve already gotten some of your favorite advice. But from a leadership standpoint, any other of your favorite advice that you’ve gotten gotten or that you have you like to share?

 

[00:51:35] I think, you know, when I was thinking about today. OK. This is what I’ll share leadership. But I think throughout, as I’ve been listening to myself speak as well, I think it’s come out through everything that I’ve done over time. I’ve been told over time. The biggest thing I think is don’t be apologetic, you know, advocate for yourself. I think that’s incredibly important if you have the work to back up what you are saying. Don’t be afraid to ask questions, to ask for more, to put yourself out there. You know, you got to. You have to work hard. You have to be a team player. You can’t give up. I say never quit. I will never let my kids quit anything. They’ve got to stick it out because in life, you got to stick things out and you’ve got to learn from those things that may be impacting you in a negative way. It helps you to figure out for future what you want to do differently. When I stepped away, when my kids were 2 and 4 and I stepped away for what I had to get off, that I was on the hamster wheel, I couldn’t think about what was next. And I stepped away. I gave myself some time to take a breath and say, what do I want and what do I need going forward? I’m very, very blessed that I’d spend management at experts. Oh, my God, I can’t even say the name.

 

[00:52:58] But we might this afternoon. Coffee. That’s all.

 

[00:53:01] Spend management experts has really offered me the opportunity to have the balance that I was striving for and and to feel valued and have forth and to be part of a great team. It’s a very familial lot and a lot of ways and working with some incredible people. But I think you’ve got to figure out what you want and what you need and where your boundaries are.

 

[00:53:22] Yes, absolutely right. And, you know, one takeaways just from this conversation. Hopefully, you know, as someone who has spent a lot of my career in the sales and marketing space. Right. That you really spend a lot of time in the manufacturing sector, you know, hearing your interview today. I’m hoping that there are students and there are some other folks are newer to that, to the career, their career, field or industry in general. And hopefully the light bulbs going off that that the supply chain industry needs folks with the sales and marketing leadership skills that that you bring to the table. And then that doesn’t do justice for everything, because I think, you know, when I think of the division, the strategy side, the positioning, the strategic alliances, you know that there’s a lot of get that goes into that sales and marketing part. Right. But there is such a wonderful there’s so many wonderful opportunities for folks with those types of skill sets in across and in supply chain. So, Georgianna, how can folks learn more about SMB?

 

[00:54:32] So if you look around, we are often there’s a lot of thought leadership that’s coming out from folks. That’s me. But generally, you go to our Web site and spend M.G. empty dot com. BW ever you spend and not spend AM GMT dot com.

 

[00:54:51] You can find us on LinkedIn. You can see what we’re doing and saying on Twitter, which is at spend underscore M GMT, capital S, capital M. Those are, I think the best ways to to, you know, to find out what we’re doing and where we’re at and what we have to say.

 

[00:55:10] And a fantastic honor to be here that I really appreciated it so much.

 

[00:55:15] This has been fun and this is it. I’ve learned again, you you give a great interview, by the way. We’re gonna make lots of T-shirts for this interview. Lots of great advice. I mean, practical and that’s I love practical and grounded in interviews where folks at that, obviously they’re in that they’re not preaching conceptual, you know, be attitude or. I don’t know about that. That might not be the right word, but practical advice. Been there, done it less than this and you’re gone to great. And that’s kind of what this interview really seemed like to me. So Jordan Crow with spin management experts. Thanks again. I really appreciate you being here today and appreciate what ACB does out in the industry, in the community. Thank you. Appreciate it. All right. So we’re going to wrap up here today on just a couple of final items. First off, come check out Supply Chain Now Radio in person. We have a variety of events out, an industry that we’re going to be broadcasting law from that we partner with. First one coming up, September 12th and 13th and beautiful, North Charleston, South Carolina. We’re going to be at the 2019 Automotive Industry Action Group and South Carolina Automotive Council Supply Chain Equality Conference. It’s gonna be all about, you guessed it, the world of automotive. We’re sponsored by the. Syndicate and we’ll be there broadcasting LA both days. Registration still open. Come out and check out this event. That’s really focused on a very vibrant and robust sector being the automotive sector. Proud partners of the Georgia Manufacturing Alliance were back here in Atlanta on October 9th at the Georgia Manufacturing Summit will leading a panel session and Broadcasting Lab..

 

[00:56:57] You can learn more at Georgia Manufacturing Alliance dot com. We’re proud media partners of the 2019 Logistics CIO Forum in Austin, Texas, hosted by our Friends at Offer Transport EMT November 7th through the 8th, 2019 again in Austin. Come join us there. And an event promises. I mean, when you when you combine technology and and logistics, there’s gonna be a lot of outstanding key takeaways and best practices shared there. And then you flip the calendar to 2020. And we’re slated right now to be the Reverse Logistics Association conference and expo in Las Vegas and of course, Moto X in 2020, which is back here in Atlanta in March. In fact, Mode X and be hosting our 2020 Atlanta Supply Chain Awards. You can learn more about Mode X, which is when the largest supply chain trade shows in North America. You can learn more at Mode X show dot com. All right. Big thanks to our guest here again today on Supply Chain Now Radio. We enjoyed speaking with Georgiana Crowe, director, strategic alliances and Community Affairs, again with spend management experts and to our audience. Be sure to check out other upcoming events, the replays of our interviews, other resources at Supply Chain Now Radio dot com. You can find some Apple podcasts, SoundCloud, all of leading sites where podcasts can be found. Be sure to subscribe to almost anything on behalf of the entire Supply Chain Now Radio team. This is Scott Luton, wishing you a wonderful week ahead and we will see you next time on Supply Chain Now Radio.

 

[00:58:29] Thanks for coming.

Featured Guests

Jordana Crow is the Director of Strategic Alliances & Community Affairs at Spend Management Experts. Jordana Crow brings more than 20 years of marketing experience to SME where she is responsible for managing the company’s philanthropic endeavors, local business outreach, conference and event participation and working on strategic marketing initiatives. Previously, Jordana spent nearly a decade with the Cartoon Network in the Strategic Marketing and Partnerships group. In her role, she led a team responsible for more than 60 on-air, online and on package promotions annually working with such major kids brands as Lego, Nintendo and Warner Bros. She held account management posts at Career Sports and Entertainment and began her career in sports and entertainment marketing successfully registering more than 10,000 athletes and 5,000 team officials at the 1996 Olympics held in Atlanta. Crow is heavily involved in philanthropic endeavors outside of SME, including participation in the Atlanta Women’s Foundation 2020 Inspire Atlanta Leadership class. Crow holds a BA in Sociology from Emory University.

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Scott W. Luton

Founder, CEO, & Host

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Adrian Purtill serves as Business Development Manager at Vector Global Logistics, where he consults with importers and exporters in various industries to match their specific shipping requirements with the most effective supply chain solutions. Vector Global Logistics is an asset-free, multi-modal logistics company that provides exceptional sea freight, air freight, truck, rail, general logistic services and consulting for our clients. Our highly trained and professional team is committed to providing creative and effective solutions, always exceeding our customer’s expectations and fostering long-term relationships. With more than 20+ years of experience in both strategy consulting and logistics, Vector Global Logistics is your best choice to proactively minimize costs while having an exceptional service level.

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Joshua Miranda

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Joshua is a student from Institute of Technology and Higher Education of Monterrey Campus Guadalajara in Communication and Digital Media. His experience ranges from Plug and Play México, DearDoc, and Nissan México creating unique social media marketing campaigns and graphics design. Joshua helps to amplify the voice of supply chain here at Supply Chain Now by assisting in graphic design, content creation, asset logistics, and more.  In his free time he likes to read and write short stories as well as watch movies and television series.

Patch Reilly

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Patch is a fourth-year Management Information Systems and Marketing major at the University of Georgia. He is working with Supply Chain Now in data analysis, finding insights and best practices to increase company efficiency. Patch previously worked as an intern at AnswerRocket, a data analytics company where he gained invaluable knowledge about analytics, webpage SEO and B2B marketing best practices. In his free time, he enjoys playing tennis, going to concerts, and watching movies.

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Vicki White

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Vicki has a long history of rising to challenges and keeping things up and running. First, she supported her family’s multi-million dollar business as controller for 12 years, beginning at the age of 17. Then, she worked as an office manager and controller for a wholesale food broker. But her biggest feat? Serving as the chief executive officer of her household, while her entrepreneur husband travelled the world extensively. She fed, nurtured, chaperoned, and chauffeured three daughters all while running a newsletter publishing business and remaining active in her community as a Stephen’s Minister, Sunday school teacher, school volunteer, licensed realtor and POA Board president (a title she holds to this day). A force to be reckoned with in the office, you might think twice before you meet Vicki on the tennis court! When she’s not keeping the books balanced at Supply Chain Now or playing tennis matches, you can find Vicki spending time with her husband Greg, her 4 fur babies, gardening, cleaning (yes, she loves to clean!) and learning new things.

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Scott W. Luton

Founder, CEO, & Host

As the founder and CEO of Supply Chain Now, you might say Scott is the voice of supply chain – but he’s too much of a team player to ever claim such a title. One thing’s for sure: he’s a tried and true supply chain expert. With over 15 years of experience in the end-to-end supply chain, Scott’s insights have appeared in major publications including The Wall Street Journal, USA Today, and CNN. He has also been named a top industry influencer by Thinkers360, ISCEA and more.

From 2009-2011, Scott was president of APICS Atlanta, and he continues to lead initiatives that support both the local business community and global industry. A United States Air Force Veteran, Scott has also regularly led efforts to give back to his fellow veteran community since his departure from active duty in 2002.

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Allison Giddens

Host, Logistics with Purpose

Allison Krache Giddens has been with Win-Tech, a veteran-owned small business and aerospace precision machine shop, for 15 years, recently buying the company from her mentor and Win-Tech’s Founder, Dennis Winslow. She and her business partner, John Hudson now serve as Co-Presidents, leading the 33-year old company through the pandemic.

She holds undergraduate degrees in psychology and criminal justice from the University of Georgia, a Masters in Conflict Management from Kennesaw State University, a Masters in Manufacturing from Georgia Institute of Technology, and a Certificate of Finance from the University of Georgia. She also holds certificates in Google Analytics, event planning, and Cybersecurity Risk Management from Harvard online. Allison founded the Georgia Chapter of Women in Manufacturing and currently serves as Treasurer. She serves on the Chattahoochee Technical College Foundation Board as its Secretary, the liveSAFE Resources Board of Directors as Resource Development Co-Chair, and on the Leadership Cobb Alumni Association Board as Membership Chair and is also a member of Cobb Executive Women. She is on the Board for the Cobb Chamber of Commerce’s Northwest Area Councils. Allison runs The Dave Krache Foundation, a non-profit that helps pay sports fees for local kids in need.

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Greg White

Principal, Supply Chain Now
Host of Supply Chain Now and TECHquila Sunrise

When rapid-growth technology companies, venture capital and private equity firms are looking for advisory, they call Greg – a founder, board director, advisor and catalyst of disruptive B2B technology and supply chain. An insightful visionary, Greg guides founders, investors and leadership teams in creating breakthroughs to gain market exposure and momentum – increasing overall company esteem and valuation.

Greg is a founder himself, creating Blue Ridge Solutions, a Gartner Magic Quadrant Leader in cloud-native supply chain applications, and bringing to market Curo, a field service management solution. He has also held leadership roles with Servigistics (PTC) and E3 Corporation (JDA/Blue Yonder). As a principal and host at Supply Chain Now, Greg helps guide the company’s strategic direction, hosts industry leader discussions, community livestreams, and all in addition to executive producing and hosting his original YouTube channel and podcast, TEChquila Sunrise.

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Chris Barnes

Principal, Supply Chain Now
Host of Supply Chain is Boring

Talk about world-class: Chris is one of the few professionals in the world to hold CPIM-F, CLTD-F and CSCP-F designations from ASCM/APICS. He’s also the APICS coach – and our resident Supply Chain Doctor. When he’s not hosting programs with Supply Chain Now, he’s sharing supply chain knowledge on the APICS Coach Youtube channel or serving as a professional education instructor for the Georgia Tech Supply Chain & Logistic Institute’s Supply Chain Management (SCM) program and University of Tennessee-Chattanooga Center for Professional Education courses.

Chris earned a BS in Industrial Engineering from Bradley University, an MBA with emphasis in Industrial Psychology from the University of West Florida, and is a Doctoral in Supply Chain Management candidate.

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Karin Bursa

Host of TEKTOK

If there’s one Supply Chain ‘Pro to Know,’ it’s Karin. She’s earned the title for three years and counting – culminating in her designation as the “2020 Supply Chain Pro to Know of the Year.” Karin is also an award-winning digital supply chain, business strategy and technology marketing executive. A sought-after speaker at industry conferences, you will find her quoted in a variety of supply chain publications – and active in forums like ASCM/APICS and CSCMP.

With more than 25 years of supply chain experience, Karin spearheaded strategy and marketing for Gartner Magic Quadrant Leader and IDC MarketScape Leader, Logility. Karin has the heart of a teacher and has helped nearly 1,000 customers transform their businesses and tell their success stories. Today, she is a sought-after advisor helping high-growth B2B technology companies with everything from defining their unique value propositions to introducing new products and capturing customer success. No matter their goals, she makes sure her clients have actionable marketing strategies that help grow global revenue, market share and profitability.

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Kevin L. Jackson

Host of Digital Transformers

Kevin L. Jackson is a globally recognized Thought Leader, Industry Influencer and Founder/Author of the award winning “Cloud Musings” blog.  He has also been recognized as a “Top 5G Influencer” (Onalytica 2019, Radar 2020), a “Top 50 Global Digital Transformation Thought Leader” (Thinkers 360 2019) and provides strategic consulting and integrated social media services to AT&T, Intel, Broadcom, Ericsson and other leading companies. Mr. Jackson’s commercial experience includes Vice President J.P. Morgan Chase, Worldwide Sales Executive for IBM and SAIC (Engility) Director Cloud Solutions. He has served on teams that have supported digital transformation projects for the North Atlantic Treaty Organization (NATO) and the US Intelligence Community.  Kevin’s formal education includes a MS Computer Engineering from Naval Postgraduate School; MA National Security & Strategic Studies from Naval War College; and a BS Aerospace Engineering from the United States Naval Academy. Internationally recognizable firms that have sponsored articles authored by him include CiscoMicrosoft, Citrix and IBM.  Books include “Click to Transform” (Leaders Press, 2020), “Architecting Cloud Computing Solutions” (Packt, 2018), and “Practical Cloud Security: A Cross Industry View” (Taylor & Francis, 2016). He also delivers online training through Tulane UniversityO’Reilly MediaLinkedIn Learning, and Pluralsight.  Mr. Jackson retired from the U.S. Navy in 1994, earning specialties in Space Systems EngineeringCarrier Onboard Delivery Logistics and carrier-based Airborne Early Warning and Control. While active, he also served with the National Reconnaissance Office, Operational Support Office, providing tactical support to Navy and Marine Corps forces worldwide.

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Enrique Alvarez

Host of Logistics with Purpose and Supply Chain Now en Español

Enrique serves as Managing Director at Vector Global Logistics and believes we all have a personal responsibility to change the world. He is hard working, relationship minded and pro-active. Enrique trusts that the key to logistics is having a good and responsible team that truly partners with the clients and does whatever is necessary to see them succeed. He is a proud sponsor of Vector’s unique results-based work environment and before venturing into logistics he worked for the Boston Consulting Group (BCG). During his time at BCG, he worked in different industries such as Telecommunications, Energy, Industrial Goods, Building Materials, and Private Banking. His main focus was always on the operations, sales, and supply chain processes, with case focus on, logistics, growth strategy, and cost reduction. Prior to joining BCG, Enrique worked for Grupo Vitro, a Mexican glass manufacturer, for five years holding different positions from sales and logistics manager to supply chain project leader in charge of five warehouses in Colombia.

He has an MBA from The Wharton School of Business and a BS, in Mechanical Engineer from the Technologico de Monterrey in Mexico. Enrique’s passions are soccer and the ocean, and he also enjoys traveling, getting to know new people, and spending time with his wife and two kids, Emma and Enrique.

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Kelly Barner

Host of Dial P for Procurement

Kelly is the Owner and Managing Director of Buyers Meeting Point and MyPurchasingCenter. She has been in procurement since 2003, starting as a practitioner and then as the Associate Director of Consulting at Emptoris. She has covered procurement news, events, publications, solutions, trends, and relevant economics at Buyers Meeting Point since 2009. Kelly is also the General Manager at Art of Procurement and Business Survey Chair for the ISM-New York Report on Business. Kelly has her MBA from Babson College as well as an MS in Library and Information Science from Simmons College and she has co-authored three books: ‘Supply Market Intelligence for Procurement Professionals’, ‘Procurement at a Crossroads’, and ‘Finance Unleashed’.

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Mary Kate Soliva

Host, Veteran Voices

Mary Kate Soliva is transitioning from active duty in the US Army. She is currently in the Doctor of Criminal Justice program at Saint Leo University. She is passionate about combating human trafficking and has spent the last decade conducting training for military personnel and the local community.

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Jeff Miller

Host

Jeff Miller is the host of Supply Chain Now’s Supply Chain is the Business.  Jeff is a digital business transformation and supply chain advisor with deep expertise in Industry 4.0, ERP, PLM, SCM, IoT, AR and related technologies. Through more than 25 years of industry and consulting experience, he has worked with many of the world’s leading product and service companies to achieve their strategic business and supply chain goals, creating durable business value for organizations at the forefront of technology and business practices. Jeff is the managing director for North America at Transition Technologies PSC, a global solution integrator, and the founder and managing principal of BTV Advisors, a firm that helps companies secure business transformation value from digital supply chain technologies and their breakthrough capabilities.

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Amanda Luton

Chief Marketing Officer

Amanda is a marketing veteran and entrepreneur with over 15 years of experience across a variety of industries and organizations including Von Maur, Anthropologie, AmericasMart Atlanta, and Children’s Healthcare of Atlanta. In 2016, Amanda founded and grew the Magnolia Marketing Group into a successful digital media firm, and now she develops modern marketing strategies, social campaigns, innovative operational processes, and implements creative content initiatives for Supply Chain Now. But that’s just the beginning of her supply chain impact. Amanda also served as the VP of Information Systems and Webmaster on the Board of Directors for APICS Savannah for several years, and is the face behind the scenes welcoming you to every Supply Chain Now livestream! She was also recently selected as one of the Top 100 Women in Supply Chain by Supply Chain Digest and IBM.  When she’s not leading the Supply Chain Now marketing team, you can find Amanda with her and her husband Scott’s three kids, in the kitchen cooking, or reading.

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Clay Phillips

Business Development Manager

Clay is passionate about two things: supply chain and the marketing that goes into it. Recently graduated with a degree in marketing at the University of Georgia, Clay got his start as a journalism major and inaugural member of the Owl’s football team at Kennesaw State University – but quickly saw tremendous opportunity in the Terry College of Business. He’s already putting his education to great use at Supply Chain Now, assisting with everything from sales and brand strategy to media production. Clay has contributed to initiatives such as our leap into video production, the guest blog series, and boosting social media presence, and after nearly two years in Supply Chain Now’s Marketing Department, Clay now heads up partnership and sales initiatives with the help of the rest of the Supply Chain Now sales team.

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Trisha Cordes

Administrative Assistant

Trisha is new to the supply chain industry – but not to podcasting. She’s an experienced podcast manager and virtual assistant who also happens to have 20 years of experience as an elementary school teacher. It’s safe to say, she’s passionate about helping people, and she lives out that passion every day with the Supply Chain Now team, contributing to scheduling and podcast production.

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Billy Taylor

Host of Dial P for Procurement

Billy Taylor is a Proven Business Excellence Practitioner and Leadership Guru with over 25 years leading operations for a Fortune 500 company, Goodyear. He is also the CEO of LinkedXL (Excellence), a Business Operating Systems Architecting Firm dedicated to implementing sustainable operating systems that drive sustainable results. Taylor’s achievements in the industry have made him a Next Generational Lean pacesetter with significant contributions.

An American business executive, Taylor has made a name for himself as an innovative and energetic industry professional with an indispensable passion for his craft of operational excellence. His journey started many years ago and has worked with renowned corporations such as The Goodyear Tire & Rubber Co. (GT) leading multi-site operations. With over 3 decades of service leading North America operations, he is experienced in a deeply rooted process driven approach in customer service, process integrity for sustainability.

A disciple of continuous improvement, Taylor’s love for people inspires commitment to helping others achieve their full potential. He is a dynamic speaker and hosts "The Winning Link," a popular podcast centered on business and leadership excellence with the #1 rated Supply Chain Now Network. As a leadership guru, Taylor has earned several invitations to universities, international conferences, global publications, and the U.S. Army to demonstrate how to achieve and sustain effective results through cultural acceptance and employee ownership. Leveraging the wisdom of his business acumen, strong influence as a speaker and podcaster Taylor is set to release "The Winning Link" book under McGraw Hill publishing in 2022. The book is a how-to manual to help readers understand the management of business interactions while teaching them how to Deine, Align, and Execute Winning in Business.

A servant leader, Taylor, was named by The National Diversity Council as one of the Top 100 Diversity Officers in the country in 2021. He features among Oklahoma's Most Admired CEOs and maintains key leadership roles with the Executive Advisory Board for The Shingo Institute "The Nobel Prize of Operations" and The Association of Manufacturing Excellence (AME); two world-leading organizations for operational excellence, business development, and cultural learning.  He is also an Independent Director for the M-D Building Products Board, a proud American manufacturer of quality products since 1920.

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Chantel King

Social Media Manager

My name is Chantel King and I am the Social Media Specialist at Supply Chain Now. My job is to make sure our audience is engaged and educated on the abundant amount of information the supply chain industry has to offer.

Social Media and Communications has been my niche ever since I graduated from college at The Academy of Art University in San Francisco. No, I am not a West Coast girl. I was born and raised in New Jersey, but my travel experience goes way beyond the garden state. My true passion is in creating editorial and graphic content that influences others to be great in whatever industry they are in. I’ve done this by working with lifestyle, financial, and editorial companies by providing resources to enhance their businesses.

Another passion of mine is trying new things. Whether it’s food, an activity, or a sport. I would like to say that I am an adventurous Taurus that never shies away from a new quest or challenge.

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Lori Sofian

Marketing Coordinator

Lori is currently completing a degree in marketing with an emphasis in digital marketing at the University of Georgia. When she’s not supporting the marketing efforts at Supply Chain Now, you can find her at music festivals – or working toward her dream goal of a fashion career. Lori is involved in many extracurricular activities and appreciates all the learning experiences UGA has brought her.

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Katherine Hintz

Sales and Marketing Coordinator

Katherine is a marketing professional and MBA candidate who strives to unite her love of people with a passion for positive experiences. Having a diverse background, which includes nonprofit work with digital marketing and start-ups, she serves as a leader who helps people live their most creative lives by cultivating community, order, collaboration, and respect. With equal parts creativity and analytics, she brings a unique skill set which fosters refining, problem solving, and connecting organizations with their true vision. In her free time, you can usually find her looking for her cup of coffee, playing with her puppy Charlie, and dreaming of her next road trip.

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Ben Harris

Host

Ben Harris is the Director of Supply Chain Ecosystem Expansion for the Metro Atlanta Chamber. Ben comes to the Metro Atlanta Chamber after serving as Senior Manager, Market Development for Manhattan Associates. There, Ben was responsible for developing Manhattan’s sales pipeline and overall Americas supply chain marketing strategy. Ben oversaw market positioning, messaging and campaign execution to build awareness and drive new pipeline growth. Prior to joining Manhattan, Ben spent four years with the Georgia Department of Economic Development’s Center of Innovation for Logistics where he played a key role in establishing the Center as a go-to industry resource for information, support, partnership building, and investment development. Additionally, he became a key SME for all logistics and supply chain-focused projects. Ben began his career at Page International, Inc. where he drove continuous improvement in complex global supply chain operations for a wide variety of businesses and Fortune 500 companies. An APICS Certified Supply Chain Professional (CSCP), Ben holds an Executive Master’s degree in Business Administration (EMBA) and bachelor’s degree in International Business (BBA) from the Terry College at the University of Georgia.

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Page Siplon

Host, The Freight Insider

Prior to joining TeamOne Logistics, Page Siplon served as the Executive Director of the Georgia Center of Innovation for Logistics, the State’s leading consulting resource for fueling logistics industry growth and global competitiveness. For over a decade, he directly assisted hundreds of companies to overcome challenges and capitalize on opportunities related to the movement of freight. During this time, Siplon was also appointed to concurrently serve the State of Georgia as Director of the larger Centers of Innovation Program, in which he provided executive leadership and vision for all six strategic industry-focused Centers. As a frequently requested keynote speaker, Siplon is called upon to address a range of audiences on unique aspects of technology, workforce, and logistics. This often includes topics of global and domestic logistics trends, supply chain visibility, collaboration, and strategic planning. He has also been quoted as an industry expert in publications such as Forbes, Journal of Commerce, Fortune, NPR, Wall Street Journal, Reuters, American Express, DC Velocity, Area Development Magazine, Site Selection Magazine, Inbound Logistics, Modern Material Handling, and is frequently a live special guest on SiriusXM’s Road Dog Radio Show. Siplon is an active industry participant, recognized by DC Velocity Magazine as a “2012 Logistics Rainmaker” which annually identifies the top-ten logistics professionals in the Nation; and named a “Pro to Know” by Supply & Demand Executive Magazine in 2014. Siplon was also selected by Georgia Trend Magazine as one of the “Top 100 Most Influential Georgians” for 2013, 2014, and 2015. He also serves various industry leadership roles at both the State and Federal level. Governor Nathan Deal nominated Siplon to represent Georgia on a National Supply Chain Competitiveness Advisory Committee, where he was appointed to a two-year term by the U.S. Secretary of Commerce and was then appointed to serve as its vice-chairman. At the State level, he was selected by then-Governor Sonny Perdue to serve as lead consultant on the Commission for New Georgia’s Freight and Logistics Task Force. In this effort, Siplon led a Private Sector Advisory Committee with invited executives from a range of private sector stakeholders including UPS, Coca-Cola, The Home Depot, Delta Airlines, Georgia Pacific, CSX, and Norfolk Southern. Siplon honorably served a combined 12 years in the United States Marine Corps and the United States Air Force. During this time, he led the integration of encryption techniques and deployed cryptographic devices for tactically secure voice and data platforms in critical ground-to-air communication systems. This service included support for all branches of the Department of Defense, multiple federal security agencies, and aiding NASA with multiple Space Shuttle launches. Originally from New York, Siplon received both a bachelor’s and master’s degree in electrical and computer engineering with a focus on digital signal processing from the Georgia Institute of Technology. He earned an associate’s degree in advanced electronic systems from the Air Force College and completed multiple military leadership academies in both the Marines and Air Force. Siplon currently lives in Cumming, Georgia (north of Atlanta), with his wife Jan, and two children Thomas (19) and Lily (15).

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Kristi Porter

Host, Logistics with Purpose

Kristi Porter is VP of Sales and Marketing at Vector Global Logistics, a company that is changing the world through supply chain. In her role, she oversees all marketing efforts and supports the sales team in doing what they do best. In addition to this role, she is the Chief Do-Gooder at Signify, which assists nonprofits and social impact companies through copywriting and marketing strategy consulting. She has almost 20 years of professional experience, and loves every opportunity to help people do more good.

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Kevin Brown

Host, Logistics with Purpose

Kevin Brown is the Director of Business Development for Vector Global Logistics.  He has a dedicated interest in Major Account Management, Enterprise Sales, and Corporate Leadership. He offers 25 years of exceptional experience and superior performance in the sales of Logistics, Supply Chain, and Transportation Management. Kevin is a dynamic, high-impact, sales executive and corporate leader who has consistently exceeded corporate goals. He effectively coordinates multiple resources to solution sell large complex opportunities while focusing on corporate level contacts across the enterprise. His specialties include targeting and securing key accounts by analyzing customer’s current business processes and developing solutions to meet their corporate goals. Connect with Kevin on LinkedIn.

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Sofia Rivas Herrera

Host, Supply Chain Now en Espanol

Sofia Rivas Herrera is a Mexican Industrial Engineer from Tecnologico de Monterrey class 2019. Upon graduation, she earned a scholarship to study MIT’s Graduate Certificate in Logistics and Supply Chain Management and graduated as one of the Top 3 performers of her class in 2020. She also has a multicultural background due to her international academic experiences at Singapore Management University and Kühne Logistics University in Hamburg. Sofia self-identifies as a Supply Chain enthusiast & ambassador sharing her passion for the field in her daily life.

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Jose Miguel Irarrazaval

Host, Logistics with Purpose

Jose Manuel Irarrazaval es parte del equipo de Vector Global Logistics Chile. José Manuel es un gerente experimentado con experiencia en finanzas corporativas, fusiones y adquisiciones, financiamiento y reestructuración, inversión directa y financiera, tanto en Chile como en el exterior. José Manuel tiene su MBA de la Universidad de Pennsylvania- The Wharton School. Conéctese con Jose Manuel en LinkedIn.

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Demo Perez

Host, Supply Chain Now en Espanol

Demo Perez started his career in 1997 in the industry by chance when a relative asked him for help for two just weeks putting together an operation for FedEx Express at the Colon Free Zone, an area where he was never been but accepted the challenge. Worked in all roles possible from a truck driver to currier to a sales representative, helped the brand introduction, market share growth and recognition in the Colon Free Zone, at the end of 1999 had the chance to meet and have a chat with Fred Smith ( FedEx CEO), joined another company in 2018 who took over the FedEx operations as Operations and sales manager, in 2004 accepted the challenge from his company to leave the FedEx operations and business to take over the operation and business of DHL Express, his major competitor and rival so couldn’t say no, by changing completely its operation model in the Free Zone. In 2005 started his first entrepreneurial journey by quitting his job and joining two friends to start a Freight Forwarding company. After 8 months was recruited back by his company LSP with the General Manager role with the challenge of growing the company and make it fully capable warehousing 3PL. By 2009 joined CSCMP and WERC and started his journey of learning and growing his international network and high-level learning. In 2012 for the first time joined a local association ( the Panama Maritime Chamber) and worked in the country’s first Logistics Strategy plan, joined and lead other associations ending as president of the Panama Logistics Council in 2017. By finishing his professional mission at LSP with a company that was 8 times the size it was when accepted the role as GM with so many jobs generated and several young professionals coached, having great financial results, took the decision to move forward and start his own business from scratch by the end of 2019. with a friend and colleague co-founded IPL Group a company that started as a boutique 3PL and now is gearing up for the post-Covid era by moving to the big leagues.

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Kim Winter

Host, Supply Chain Now

The founder of Logistics Executive Group, Kim Winter delivers 40 years of executive leadership experience spanning Executive Search & Recruitment, Leadership Development, Executive Coaching, Corporate Advisory, Motivational Speaking, Trade Facilitation and across the Supply Chain, Logistics, 3PL, E-commerce, Life Science, Cold Chain, FMCG, Retail, Maritime, Defence, Aviation, Resources, and Industrial sectors. Operating from the company’s global offices, he is a regular contributor of thought leadership to industry and media, is a professional Master of Ceremonies, and is frequently invited to chair international events.

He is a Board member of over a dozen companies throughout APAC, India, and the Middle East, a New Zealand citizen, he holds formal resident status in Australia and the UAE, and is the Australia & New Zealand representative for the UAE Government-owned Jebel Ali Free Zone (JAFZA), the Middle East’s largest Economic Free Zone.

A triathlete and ex-professional rugby player, Kim is a qualified (IECL Sydney) executive coach and the Founder / Chairman of the successful not for profit humanitarian organization, Oasis Africa (www. oasisafrica.org.au), which has provided freedom from poverty through education to over 8000 mainly orphaned children in East Africa’s slums. Kim holds an MBA and BA from Massey & Victoria Universities (NZ).

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Nick Roemer

Host, Logistics with Purpose

Nick Roemer has had a very diverse and extensive career within design and sales over the last 15 years stretching from China, Dubai, Germany, Holland, UK, and the USA. In the last 5 years, Nick has developed a hawk's eye for sustainable tech and the human-centric marketing and sales procedures that come with it. With his far-reaching and strong network within the logistics industry, Nick has been able to open new avenues and routes to market within major industries in the USA and the UAE. Nick lives by the ethos, “Give more than you take." His professional mission is to make the logistics industry leaner, cleaner and greener.

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Alex Bramley

Sales Support Intern

Alex is pursuing a Marketing degree and a Certificate in Legal Studies at the University of Georgia. As a dual citizen of both the US and UK; Alex has studied abroad at University College London and is passionate about travel and international business. Through her coursework at the Terry College of Business, Alex has gained valuable skills in digital marketing, analytics, and professional selling. She joined Supply Chain Now as a Sales Support Intern where she assists the team by prospecting and qualifying new business partners.

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