This week has been packed with so many great stories! What was your favorite episode? Make sure you tune in next week for more great conversation, timely topics, and exceptional guests on Supply Chain Now!
This Week In Supply Chain Now: October 11th – 15th
Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now!
We kicked this week off with a special episode of Supply Chain Now featuring Mike Griswold. Scott, Kelly, and Mike discuss the key takeaways from the Gartner Supply Chain Symposium/Xpo 2021.
For Monday’s This Week In Business History, Kelly gives insight on two notable figures who have made some amazing strides in theoretical economic science research.
On Tuesday, we released an episode of Supply Chain Now with host Scott Luton. Scott had the opportunity to chat with Theodora Lau the Founder of Unconventional Ventures and Bradley Leimer the Co-Founder of Unconventional Ventures. They discuss some of the amazing points in their book titled “Beyond Good: How Technology Is Leading a Purpose-Driven Business Revolution.”
We also released an episode of Logistics With Purpose this week. Host Enrique and Monica talk with Dave Schweidenback the Founder and CEO of Pedals for Progress. Dave shares the story behind the logistics of shipping 4,800 bikes across 45 different countries.
For Thursday’s Supply Chain Now episode Scott interviews communications expert Monique Russell from Clear Communications, LLC. This conversation is all about effective communication and building thriving teams.
On Friday we released the Supply Chain Buzz with Scott and Greg featuring James Malley, the Co-Founder and CEO of Paccurate. The topics vary from the status of the United States Postal Service to the struggles working and living on containers.
And to wrap up the week, we released an Supply Chain is Boring Classic episode with host Chris Barnes. For part one of this two part series, Chris talks with Richard Sharpe the CEO of Competitive Insights LLC.
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Cutting Through the Noise: Amplifying Innovation through Supply Chain Podcasts
First, it was print, then radio and television, but with the advent of the internet, the effect of mass media multiplied a hundredfold. Today, information reaches the ends of the globe instantly, and some of the main drivers of that are video and podcasts, albeit aided by different social media platforms. Both are powerful mediums for communicating trends and news in any industry. Supply chain podcasts play a crucial role in disseminating information, serving as a powerful tool for enlightening the public. Delivering Authentic Expertise in a Cluttered Digital Landscape Industry professionals and even the general public seem to have an insatiable appetite for news, trends, and analysis of events impacting the supply chain, businesses, and the economy at large. Podcasts and videos offer people deep insights into the minds of industry experts and decision-makers on such topics as manufacturing, sourcing, supplier management, warehousing, logistics sustainability, and inventory management. Despite its many great qualities, social media can get noisy. For instance, on LinkedIn, many claim to be experts, sharing verified and unverified information about the supply chain industry. Finding the right source can be confusing, especially with the prevalence of irresponsibly published content and clickbait journalism. For stakeholders in the…
supply chain podcasts
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October 1, 2024
Why Invest in Supply Chain Podcasts?
Today, podcasts rival streaming television programming in terms of the number and variety of offerings. Perhaps that’s because podcasts are the ideal vehicle for businesses to deliver thought leadership and expand brand visibility. Professionally produced and informative supply chain podcasts provide companies and industry experts a way to engage with targeted audiences and build credibility and trust with customers and business stakeholders. Podcasts Represent a Growing Trend in a Dynamic Media Landscape “Podcasting is no longer a niche medium,” according to Statista, which said nearly 70 million people in the United States listened to podcasts in 2023. The audience for podcasts is expected to continue to grow and is forecast to reach 110 million listeners by 2029. And there’s room for more supply chain-focused businesses to invest in supply chain podcasts to share their messaging and build brand authority. Three Reasons Businesses Invest in Supply Chain Podcasts “Podcasts are often viewed as a relatively easy way for anyone to tell a story. But actually getting an audience for that storytelling is more difficult, and podcast producers use several means to grow and connect with their audiences. Most of the top-ranked podcasts studied are available on four major listing sites –…