Supply chain orchestration is the coordinated management of end-to-end supply chain activities, across planning, sourcing, production, logistics, and delivery, using technology, data, and processes to ensure that every moving part works together seamlessly.
Author Archives: Amanda Luton
The Power of Partnership in Supply Chain Automation
In today’s fast-changing world of logistics and manufacturing, one truth is clear: there’s no hiding from automation. Whether you’re a global enterprise or a growing regional player, success depends on choosing the right technology—and, just as importantly, the right partner.
Thriving in the Never Normal – Lessons Learned from 5 Women Supply Chain Leaders
If you know me, you know I’m a supply chain nerd. I love talking about it, thinking about what’s next, and sharing success stories to inspire others who may feel overwhelmed or unsure where to start. So, when I stepped into the moderator’s chair for our recent Supply Chain Now livestream, I knew we were in for a powerful conversation. Five extraordinary women — each leading global supply chains at some of the world’s most iconic brands — came together to share how they are navigating disruption, embracing innovation, and shaping the future of supply chain leadership. As a fellow Woman in Supply Chain for over 30 years, I had to resist acting like a true ‘Fan Girl’ — I could have talked with them for hours.
Taming Inbound Logistics: A Playbook for Multisupplier Sourcing
The unpredictable economic landscape has produced unprecedented challenges within inbound logistics. Company leaders must navigate global disruptions and shifting consumer demands as they reshape their supply chains. Amidst the adversity, multisupplier sourcing has become a strategic advantage instead of a contingency plan. Follow this approach to equip business leaders with actionable insights.
Peak Season Logistics: How Smart Inbound Flow Drives Golden Quarter Profits
Call it Q4, The Golden Quarter, or Peak Season—it’s the 100-day sprint through fall and winter holidays where profits soar, plans tighten, and one slip leaves you scrambling through January.
Breaking Through: The Power of Supply Chain Podcasts
In a world of constant digital noise, marketing leaders need more than impressions—they need attention, trust, and measurable results. Supply chain podcasts have emerged as one of the most effective ways to achieve that, offering a platform to extend your reach to hard-to-access decision-makers, build authentic thought leadership, drive demand and generate qualified leads, and strengthen both brand recognition and visibility.
Modified Agile for Electronics Development: A Smarter Path to High-Value Solutions
The 3 Critical Questions Enterprise Shippers Ask Me About AI
I spend most of my time with supply chain and innovation leaders at major enterprises who are sitting on significant AI budgets but struggling to show measurable business impact in an increasingly complex and volatile supply chain environment.
How Hurricanes Disrupt Supply Chains: From Empty Shelves to Strategic Solutions
“Dad, why are they out of my favorite cereal?” your 10-year-old asks you at the grocery store, noticing that their favorite breakfast food is missing. The answer is more complex than they could imagine – hurricanes don’t just bring bad weather; they create far-reaching supply chain disruptions that affect everything from food to toys.
Freight Audit & Payment: The Anchor for Supply Chains in Turbulent Times
The past few years have exposed just how fragile our supply chains can be. From tariff shocks to pandemic disruptions, from inflationary pressures to mounting parcel surcharges, the landscape has shifted beneath our feet. Companies that once managed logistics as a back-office function are now grappling with its role as a front-line business risk.
Modified Agile for Electronics Development: A Smarter Path to High-Value Solutions
Resilience and Regionalization Redefine Global Supply Chains
Global supply chains are being tested like never before. Rising tariffs, shifting trade policies, and the push for sustainability have accelerated a new era of resilience. Businesses are no longer simply reacting to disruptions—they’re proactively reconfiguring their networks with…